Maximizing The Value Of Your Intellectual Property Portfolio
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Maximizing The Value Of Your Intellectual Property Portfolio
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Author : Joseph A. Capraro
language : en
Publisher:
Release Date : 2002
Maximizing The Value Of Your Intellectual Property Portfolio written by Joseph A. Capraro and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Intangible property categories.
Maximizing Intellectual Property Value
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Author : Aspatore Books
language : en
Publisher:
Release Date : 2007
Maximizing Intellectual Property Value written by Aspatore Books and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Law categories.
Brand Rewired
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Author : Anne H. Chasser
language : en
Publisher: John Wiley & Sons
Release Date : 2010-06-17
Brand Rewired written by Anne H. Chasser and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-06-17 with Law categories.
Discover how the world's leading companies have added value to their company by rewiring the brand creation process Brand Rewired showcases the world's leading companies in branding and how they have added value to their company by rewiring the brand creation process to intersect strategic thinking about intellectual property without stifling creativity. Features interviews with executives from leading worldwide companies including: Kodak, Yahoo, Kraft, J.Walter Thompson, Kimberly Clark, Scripps Networks Interactive, the Kroger Company, GE, Procter & Gamble, LPK, Northlich and more Highlights how to maximize return on investment in creating a powerful brand and intellectual property portfolio that can be leveraged economically for many years to come Reveals how to reduce costs in the brand creation and legal process Illustrates how a brand strategy intersecting with an equally powerful intellectual property strategy produces a greater economic return and more rewards for the brand project leaders Innovative in its approach, Brand Rewired shows you how how leading companies are abandoning the old school research-and-development-driven innovation philosophy and evolving to a Brand Rewired approach of innovating at the consumer level, using multi-disciplinary teams to build a powerful brand and intellectual asset to maximize return on investment.
Trademark Valuation
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Author : Gordon V. Smith
language : en
Publisher: John Wiley & Sons
Release Date : 2013-11-25
Trademark Valuation written by Gordon V. Smith and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-25 with Law categories.
A practical and useful resource for valuing trademarks The Second Edition of Trademark Valuation is a fresh presentation of basic valuation principles, together with important recent changes in worldwide financial reporting regulations and an update on the current worldwide legal conditions and litigation situation as they relate to trademarks. A new section discussing issues surrounding valuation of counterfeits and the economic effects of trademark counterfeiting is included in this informative Second Edition. Considers methods to determine the real value of your trademark and exploit its full potential Offers dozens of case studies that illustrate how to apply valuation methods and strategies to real-world situations Communicates complex legal and financial concepts, terms, principles, and practices in plain English Discusses GATT, NAFTA, emerging markets, and other international trademark considerations
Technology Licensing
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Author : Russell L. Parr
language : en
Publisher: John Wiley & Sons
Release Date : 1996-08-28
Technology Licensing written by Russell L. Parr and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996-08-28 with Business & Economics categories.
In this valuable book, Russell Parr and Patrick Sullivan, along with a distinguished team of contributing experts, reveal the licensing strategies now being used at DuPont, Xerox, Hewlett-Packard, Dow Chemical, Kodak, and other top multinational corporations. They also provide practical prescriptions for determining where technology licensing belongs on your organizational chart and for establishing a successful licensing program tailored to your company's vision and goals.
From Ideas To Assets
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Author : Bruce Berman
language : en
Publisher: John Wiley & Sons
Release Date : 2002-07-01
From Ideas To Assets written by Bruce Berman and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-07-01 with Law categories.
In the information age, intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers and investors in a wide variety of industries need to understand the fundamentals of intellectual property rights in order to make informed decisions about the companies they run and the investments they hold. From Ideas to Assets provides a detailed overview of what intellectual property assets are and how they work - and what you need to know about them to succeed today's competitive business environment. It offers techniques for valuing intellectual property and discusses ways to help you maximize returns and discern performance variables. The 25 expert contributors to this volume approach the subject from the varied perspectives of shareholders, managers, analysts, accountants, advisors, and other professionals. Original tables, graphs, and statistics related to intellectual property returns and performance indices are included to clarify important legal and accounting concepts. This easy-to-read guide covers strategies for businesses in various industries, including the financial and manufacturing sectors. This is not a textbook or a stock-picking manual. From Ideas to Assets is a focused resource that provides diverse audiences with valuable guidance on the IP basics they need to know.
Iproperty
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Author : William Barrett
language : en
Publisher: John Wiley & Sons
Release Date : 2008-01-07
Iproperty written by William Barrett and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-01-07 with Law categories.
In today’s turbulent global economy, companies establish competitive advantage by creating the most exciting ideas and taking them to market. To sustain this competitive advantage and thrive long term, innovative companies must use intellectual property to protect their valuable ideas. iProperty explores the intellectual property strategies and tactics used by successful companies to protect ideas. It answers the question, "If I’m serious about strategically deploying intellectual property in a way that benefits my bottom line, what should I do on Monday morning to make that happen?" Too often, books dealing with strategy remain high-level and vague, while intellectual property books frequently bog the reader down in the intricacies of patent laws and regulations. Avoiding these extremes, iProperty emphasizes the concrete details involved in actual implementation and provides executives, managers and attorneys with practical advice for developing and executing a strategic intellectual property plan that will yield a measurable return on investment.
Towards Intellectual Property Rights Management
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Author : Dolores Modic
language : en
Publisher: Springer
Release Date : 2018-01-16
Towards Intellectual Property Rights Management written by Dolores Modic and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-01-16 with Business & Economics categories.
This book provides insights into the intellectual property rights (IPR) managerial practices of key IPR executives from a range of multinational companies, including major research and development firms. It identifies gaps in IPR management and considers the Tabular Application Development (TAD) methodology IPR process optimisation model. The authors adopt an interdisciplinary approach, providing a conceptual framework derived from practice and enriched with theoretical insights, and offering organisational recommendations. In taking into account both Back and Front office processes, Towards Intellectual Property Rights Management will help businesses navigate the maze of IPR and maximise the value they get from innovation.
Patent Portfolio Management
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Author : Simone Frattasi
language : en
Publisher: Edward Elgar Publishing
Release Date : 2023-12-11
Patent Portfolio Management written by Simone Frattasi and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-11 with Law categories.
Patent Portfolio Management provides companies with an essential guide to improving the management of their patents. The clear and succinct advice in this book will empower IP and patent departments to audit and structure the patents they own, align the patent portfolio strategy with the business and R&D strategies, and ultimately extract the most value from the patent portfolio to maximise business potential.
Intellectual Property Valuation
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Author : Weston Anson
language : en
Publisher: American Bar Association
Release Date : 2005
Intellectual Property Valuation written by Weston Anson and has been published by American Bar Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Law categories.
"In this book, we attempt to cover some frequently asked questions on intellectual property and intangible assets and to engage in brief discussions on the subject of identifying value. We identify many of the main types of intellectual property and intangible assets. We also look at the primary, traditional, and not-so-traditional methods of valuing these assets and include case studies and various situations in which the valuation of these assets is required." -- from the Introduction, p. 3.