Media Affected Political Elections And Shaping Public Opinion


Media Affected Political Elections And Shaping Public Opinion
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Media Affected Political Elections And Shaping Public Opinion


Media Affected Political Elections And Shaping Public Opinion
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Author : Joyce Ho
language : en
Publisher: GRIN Verlag
Release Date : 2012-09-24

Media Affected Political Elections And Shaping Public Opinion written by Joyce Ho and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-24 with Performing Arts categories.


Seminar paper from the year 2009 in the subject Communications - Mass Media, grade: A, , language: English, abstract: Political elections are seen to be very important to every country, so in the agenda setting, media gate-keepers tends to rank it very high and show on prime time to attract audiences. Attractive pictures, figures and larger fonts are adopted in order to around public awareness. The images of candidates are all depends on how media shape them and the way of reporting. Public opinions will then form after audiences receiving different kind of information from media. In a certain extent, I believe the effect of media in political elections is influential to voters. Media has bias in transmitting the message and thus attract different group of political elections voters. In advertisements of elections, the quantity, use of words and variation of targeted voters can affect voters’ selections in political elections. Yet, accumulated believes and value system is not easy to change under the perceived predisposition. The selective perception and selective retention set limits towards the effect of mass media.



Opinion Polls And The Media


Opinion Polls And The Media
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Author : C. Holtz-Bacha
language : en
Publisher: Springer
Release Date : 2012-04-05

Opinion Polls And The Media written by C. Holtz-Bacha and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-05 with Social Science categories.


Opinion Polls and the Media provides the most comprehensive analysis to date on the relationship between the media, opinion polls, and public opinion. Looking at the extent to which the media, through their use of opinion polls, both reflect and shape public opinion, it brings together a team of leading scholars and analyzes theoretical and methodological approaches to the media and their use of opinion polls. The contributors explore how the media use opinion polls in a range of countries across the world, and analyze the effects and uses of opinion polls by the public as well as political actors.



The News And Public Opinion


The News And Public Opinion
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Author : Maxwell McCombs
language : en
Publisher: Polity
Release Date : 2011-10-10

The News And Public Opinion written by Maxwell McCombs and has been published by Polity this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-10-10 with Language Arts & Disciplines categories.


The daily news plays a major role in the continuously changing mix of thoughts, feelings and behavior that defines public opinion. The News & Public Opinion details these effects of the news media on the sequence of outcomes that collectively shape public opinion, beginning with initial attention to the various news media and their contents and extending to the effects of this exposure on the acquisition of information, formation of attitudes and opinions and to the consequences of all these elements for participation in public life. Sometimes called the hierarchy of media effects, this sequence of outcomes describes the communication process involved in the formation of public opinion. Although the media landscape is undergoing rapid change, key elements remain the same, and The News & Public Opinion emphasizes these basic principles of communication established over decades of empirical social science investigations into the impact of mass communication on public opinion. The primary audience for this book is students, both advanced undergraduates and graduate students, as well as members of the general public who want to understand the role of the news media in our civic life.



Contemporary Public Opinion


Contemporary Public Opinion
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Author : Maxwell McCombs
language : en
Publisher: Routledge
Release Date : 2017-10-03

Contemporary Public Opinion written by Maxwell McCombs and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-03 with Language Arts & Disciplines categories.


This book discusses the public opinion process with a focus on the role that the news media play in shaping public opinion. Although heavily influenced by the agenda-setting perspective -- the view that the news media define the important issues of the day and determine how these issues are presented -- the authors neither support nor refute this claim. They present instead a variety of contemporary scholarship integrated into a coherent picture of public opinion for a general audience.



Setting The Agenda


Setting The Agenda
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Author : Maxwell McCombs
language : en
Publisher: John Wiley & Sons
Release Date : 2013-05-09

Setting The Agenda written by Maxwell McCombs and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-09 with Social Science categories.


Setting the Agenda describes the mass media’s significant and sometimes controversial role in determining which topics are at the centre of public attention and action. Although Walter Lippman captured the essence of the media’s powerful influence early in the last century with his phrase, “the world outside and the pictures in our heads,” a detailed, empirical elaboration of this agenda-setting role of the mass media did not begin until the final quarter of the 20th century. In this comprehensive book, Maxwell McCombs, one of the founding fathers of agenda-setting tradition of research, synthesizes the hundreds of scientific studies carried out on this central role of the mass media in the shaping of public opinion. Across the world, the mass media strongly influences what the pictures of public affairs "in our heads" are about. The mass media also influences the very details of those pictures. In addition to describing this media influence on what we think about and how we think about it, Setting the Agenda also discusses the sources of these media agendas, the psychological explanation for their impact on the public agenda, and the subsequent consequences for attitudes, opinions and behaviour.



The Influence Of Mass Media In The Shaping Of Public Opinion An Analysis Of The Political Polarization In The United States During The Presidential Campaign Of 2016


The Influence Of Mass Media In The Shaping Of Public Opinion An Analysis Of The Political Polarization In The United States During The Presidential Campaign Of 2016
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Author : Daniela Forero Nuñez
language : en
Publisher: GRIN Verlag
Release Date : 2021-10-14

The Influence Of Mass Media In The Shaping Of Public Opinion An Analysis Of The Political Polarization In The United States During The Presidential Campaign Of 2016 written by Daniela Forero Nuñez and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-14 with Political Science categories.


Seminar paper from the year 2019 in the subject Politics - Region: USA, grade: 2,7, University of Regensburg (Philosophische Fakultät Lehrstuhl für Vergleichende Politikwissenschaft (Schwerpunkt Westeuropa)), course: Einführung in den Vergleich westlicher Regierungssysteme, language: English, abstract: This paper attempts to analyse what role the mass media played in the formation of public opinion and in the accentuation of the political polarization in the United States during the presidential campaign of 2016. The presidential elections of 2016 have definitely marked the beginning of a new political era in the United States. But most importantly, they serve as an example of the increasing impact of mass media in political communication and in the performance of basic democratic mechanisms, such as electoral campaigning. Both Hillary Clinton’s and Donald Trump’s electoral strategies reflect the rising influence of social media and other forms of traditional media in the shaping of public opinion.



Influence Of Mass Media In The Shaping Of Public Opinion And In The Aggravation Of The Political Polarization In The United States During The Presidential Campaign Of 2016


Influence Of Mass Media In The Shaping Of Public Opinion And In The Aggravation Of The Political Polarization In The United States During The Presidential Campaign Of 2016
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Author : Daniela Forero Nuñez
language : en
Publisher: diplom.de
Release Date : 2021-09-29

Influence Of Mass Media In The Shaping Of Public Opinion And In The Aggravation Of The Political Polarization In The United States During The Presidential Campaign Of 2016 written by Daniela Forero Nuñez and has been published by diplom.de this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-29 with Political Science categories.


The presidential elections of 2016 have definitely marked the beginning of a new political era in the United States. But most importantly, they serve as an example of the increasing impact of mass media in political communication and in the performance of basic democratic mechanisms, such as electoral campaigning. Both Hillary Clinton’s and Donald Trump’s electoral strategies reflect the rising influence of social media and other forms of traditional media in the shaping of public opinion. This paper attempts to analyze what role did the mass media play in the formation of public opinion and in the accentuation of the political polarization in the United States during the presidential campaign of 2016.



Mediatization Of Politics


Mediatization Of Politics
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Author : F. Esser
language : en
Publisher: Springer
Release Date : 2014-05-07

Mediatization Of Politics written by F. Esser and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-07 with Political Science categories.


The first book-long analysis of the 'mediatization of politics', this volume aims to understand the transformations of the relationship between media and politics in recent decades, and explores how growing media autonomy, journalistic framing, media populism and new media technologies affect democratic processes.



Words That Matter


Words That Matter
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Author : Leticia Bode
language : en
Publisher: Brookings Institution Press
Release Date : 2020-05-26

Words That Matter written by Leticia Bode and has been published by Brookings Institution Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-26 with Political Science categories.


How the 2016 news media environment allowed Trump to win the presidency The 2016 presidential election campaign might have seemed to be all about one man. He certainly did everything possible to reinforce that impression. But to an unprecedented degree the campaign also was about the news media and its relationships with the man who won and the woman he defeated. Words that Matter assesses how the news media covered the extraordinary 2016 election and, more important, what information—true, false, or somewhere in between—actually helped voters make up their minds. Using journalists' real-time tweets and published news coverage of campaign events, along with Gallup polling data measuring how voters perceived that reporting, the book traces the flow of information from candidates and their campaigns to journalists and to the public. The evidence uncovered shows how Donald Trump's victory, and Hillary Clinton's loss, resulted in large part from how the news media responded to these two unique candidates. Both candidates were unusual in their own ways, and thus presented a long list of possible issues for the media to focus on. Which of these many topics got communicated to voters made a big difference outcome. What people heard about these two candidates during the campaign was quite different. Coverage of Trump was scattered among many different issues, and while many of those issues were negative, no single negative narrative came to dominate the coverage of the man who would be elected the 45th president of the United States. Clinton, by contrast, faced an almost unrelenting news media focus on one negative issue—her alleged misuse of e-mails—that captured public attention in a way that the more numerous questions about Trump did not. Some news media coverage of the campaign was insightful and helpful to voters who really wanted serious information to help them make the most important decision a democracy offers. But this book also demonstrates how the modern media environment can exacerbate the kind of pack journalism that leads some issues to dominate the news while others of equal or greater importance get almost no attention, making it hard for voters to make informed choices.



Communicator In Chief


Communicator In Chief
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Author : John Allen Hendricks
language : en
Publisher: Lexington Books
Release Date : 2010-01-14

Communicator In Chief written by John Allen Hendricks and has been published by Lexington Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-01-14 with Political Science categories.


Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House examines the fascinating and precedent-setting role new media technologies and the Internet played in the 2008 presidential campaign that allowed for the historic election of the nation's first African American president. It was the first presidential campaign in which the Internet, the electorate, and political campaign strategies for the White House successfully converged to propel a candidate to the highest elected office in the nation. The contributors to this volume masterfully demonstrate how the Internet is to President Barack Obama what television was to President John Kennedy, thus making Obama a truly twenty-first century communicator and politician. Furthermore, Communicator-in-Chief argues that Obama's 2008 campaign strategies established a model that all future campaigns must follow to achieve any measure of success. The Barack Obama campaign team astutely discovered how to communicate and motivate not only the general electorate but also the technology-addicted Millennial Generation - a generational voting block that will be a juggernaut in future elections.