Media Management In The Age Of Giants
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Media Management In The Age Of Giants
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Author : Dennis F. Herrick
language : en
Publisher: UNM Press
Release Date : 2012-08-15
Media Management In The Age Of Giants written by Dennis F. Herrick and has been published by UNM Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-15 with Language Arts & Disciplines categories.
The emergence of giant media corporations has created a new era in mass communications. The world of media giants--with a focus on the bottom line--makes awareness of business and financial issues critical for everyone in the industry. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age? Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists.
Media Management In The Age Of Giants
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Author : Dennis F. Herrick
language : en
Publisher: UNM Press
Release Date : 2012-08-15
Media Management In The Age Of Giants written by Dennis F. Herrick and has been published by UNM Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-15 with Language Arts & Disciplines categories.
The emergence of giant media corporations has created a new era in mass communications. The world of media giants—with a focus on the bottom line—makes awareness of business and financial issues critical for everyone in the industry. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age? Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists.
Media Ownership And Concentration In America
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Author : Eli Noam
language : en
Publisher: Oxford University Press
Release Date : 2009-10-19
Media Ownership And Concentration In America written by Eli Noam and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-19 with Business & Economics categories.
People have worried for many years about the concentration of private power over the media, as evidenced by controversy over Federal Communication Commission rulings on broadcast ownership limits. The fear, it seems, is of a media mogul with a political agenda: a new William Randolph Hearst who could help start wars or run for political office using the power of the media. In the light of these concerns about freedom of speech, Eli Noam provides a comprehensive survey of media concentration in America, covering everything from the early media empire of Benjamin Franklin to the modern-day cellular phone industry.
Media Management In The Age Of Giants
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Author : Dennis F. Herrick
language : en
Publisher:
Release Date : 2003
Media Management In The Age Of Giants written by Dennis F. Herrick and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Journalism categories.
Media Ownership
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Author : Ronald E. Rice
language : en
Publisher: Hampton Press (NJ)
Release Date : 2008
Media Ownership written by Ronald E. Rice and has been published by Hampton Press (NJ) this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
Trends and developments in social values, political ideologies, media policies, economic conditions, globalization, media technologies, and telecommunications networks have all interacted to generate significant changes in the nature of media industries, production, content, distribution, exhibition, and use. This book considers a wide variety of interdisciplinary discussion and analysis of historical, legal, cultural, policy, research, professional, oppositional and ethical perspectives on the media ownership question.
Emerging Issues In Contemporary Journalism
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Author : Bala A. Musa
language : en
Publisher:
Release Date : 2006
Emerging Issues In Contemporary Journalism written by Bala A. Musa and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Language Arts & Disciplines categories.
Significant changes in information technology, media ownership and management structure, journalistic culture, and communication policy are rapidly reshaping the media landscape. Media proliferation has multiplied the sources and volume of news, entertainment, and advertising available to society. This book provides a broad and in-depth analysis of the factors driving the new trends in 21st Century journalism and mass communication. It gives a roadmap for understanding the new media environment and its implications for the communication industry and audience alike.
Journal Of South Asian And Middle Eastern Studies
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Author :
language : en
Publisher:
Release Date : 2004
Journal Of South Asian And Middle Eastern Studies written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Africa, North categories.
Global Media Giants
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Author : Benjamin Birkinbine
language : en
Publisher: Routledge
Release Date : 2016-07-01
Global Media Giants written by Benjamin Birkinbine and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-07-01 with Social Science categories.
Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.
Florida State University Law Review
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Author : Florida State University. College of Law
language : en
Publisher:
Release Date : 2007
Florida State University Law Review written by Florida State University. College of Law and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Law categories.
Handbook Of Cultural Economics Third Edition
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Author : Ruth Towse
language : en
Publisher: Edward Elgar Publishing
Release Date : 2020-03-28
Handbook Of Cultural Economics Third Edition written by Ruth Towse and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-28 with Business & Economics categories.
Cultural economics has become well established as a subject of interest for students and teachers of courses ranging from economics to arts administration as well as for policy-makers and practitioners in the creative industries. Digitisation has had a tremendous impact on many areas of the creative economy and the third edition of this popular book fully reflects it.