Media Practice And Theory


Media Practice And Theory
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Media Society World


Media Society World
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Author : Nick Couldry
language : en
Publisher: John Wiley & Sons
Release Date : 2013-08-29

Media Society World written by Nick Couldry and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-29 with Social Science categories.


Media are fundamental to our sense of living in a social world. Since the beginning of modernity, media have transformed the scale on which we act as social beings. And now in the era of digital media, media themselves are being transformed as platforms, content, and producers multiply. Yet the implications of social theory for understanding media and of media for rethinking social theory have been neglected; never before has it been more important to understand those implications. This book takes on this challenge. Drawing on Couldry's fifteen years of work on media and social theory, this book explores how questions of power and ritual, capital and social order, and the conduct of political struggle, professional competition, and everyday life, are all transformed by today's complex combinations of traditional and 'new' media. In the concluding chapters Couldry develops a framework for global comparative research into media and for thinking collectively about the ethics and justice of our lives with media. The result is a book that is both a major intervention in the field and required reading for all students of media and sociology.



Theorising Media And Practice


Theorising Media And Practice
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Author : Birgit Bräuchler
language : en
Publisher: Berghahn Books
Release Date : 2010-11-01

Theorising Media And Practice written by Birgit Bräuchler and has been published by Berghahn Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11-01 with Social Science categories.


Although practice theory has been a mainstay of social theory for nearly three decades, so far it has had very limited impact on media studies. This book draws on the work of practice theorists such as Wittgenstein, Foucault, Bourdieu, Barth and Schatzki and rethinks the study of media from the perspective of practice theory. Drawing on ethnographic case studies from places such as Zambia, India, Hong Kong, the United States, Britain, Norway and Denmark, the contributors address a number of important themes: media as practice; the interlinkage between media, culture and practice; the contextual study of media practices; and new practices of digital production. Collectively, these chapters make a strong case for the importance of theorising the relationship between media and practice and thereby adding practice theory as a new strand to the study of anthropology of media.



Exploring Media Research


Exploring Media Research
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Author : Andy Ruddock
language : en
Publisher: SAGE
Release Date : 2017-08-21

Exploring Media Research written by Andy Ruddock and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-21 with Social Science categories.


From Donald Trump’s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do. Exploring Media Research is an eye-opening exploration of what it means to understand and do media research today. Carefully balancing theory and practice, Andy Ruddock demystifies the process, showing you don’t need huge amounts of time or money to do meaningful media analysis. The book: Introduces students to the scope and seriousness of media influence Shows them how to tie their own interests to academic concepts and research issues Explains how to use this understanding to develop proper research questions Translates key theoretical concepts into actual research methods students can use to explore the media texts, events, markets and professionals that interest them. Bringing theory to life throughout with a range of contemporary case studies, Exploring Media Research is a thoughtful and practical guide to gathering and analysing media data. It is essential reading for students of media, communication and cultural studies.



Media And Journalism


Media And Journalism
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Author : Jason Bainbridge
language : en
Publisher:
Release Date : 2015

Media And Journalism written by Jason Bainbridge and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Journalism categories.


Media and Journalism: New Approaches to Theory and Practice is a complete introduction to media and journalism, exploring the changing relationship between these areas. It introduces key concepts and theoretical approaches in media studies, as well as provides practical training to develop key journalism skills. This approach ensures that students develop both the broad knowledge base and professional skills required for future careers in journalism, public relations and communications. The third edition is divided into five parts, with the focus becoming progressively broader - from journalism and news writing, to the larger mediasphere, to the media industries themselves, to the social, cultural and technological contexts in which these industries function. This encourages students to follow the flow of information and ideas from news production through to dissemination and negotiation, revealing how important journalism and media studies are to each other. NEW TO THIS EDITION Introducing Media 3.0: this edition canvasses the rise and increasing dominance of new forms of communication that will place media users of all kinds at the centre of their own mediaspheresNew and updated case studies and examples throughout to reflect the current media environment.Significant updates to chapter 17: Ethics and Communication with new content on media ownership, ethics and the digital journalist, the MEAA/AJA Code of Ethics, the Australian Press Council and the Finkelstein Inquiry.Updated with additional content on social media, apps and locative media, the News of the World scandal, the current state of digital radio and recent trends in PR including brand journalismSummary of key points, and revision and reflection questions are now included at the end of each chapter



Media Society World


Media Society World
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Author : Nick Couldry
language : en
Publisher:
Release Date : 2012

Media Society World written by Nick Couldry and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Communication categories.


Media are fundamental to our sense of living in a social world. Since the beginning of modernity, media have transformed the scale on which we act as social beings. And now in the era of digital media, media themselves are being transformed as platforms, content, and producers multiply. - Yet the implications of social theory for understanding media and of media for rethinking social theory have been neglected; never before has it been more important to understand those implications. This book takes on this challenge. - Drawing on Couldry's fifteen years of work on media and social theory, this book explores how questions of power and ritual, capital and social order, and the conduct of political struggle, professional competition, and everyday life, are all transformed by today's complex combinations of traditional and 'new' media. In the concluding chapters Couldry develops a framework for global comparative research into media and for thinking collectively about the ethics and justice of our lives with media.



Understanding Media Users


Understanding Media Users
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Author : Tony Wilson
language : en
Publisher: John Wiley & Sons
Release Date : 2009-01-30

Understanding Media Users written by Tony Wilson and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-01-30 with Social Science categories.


Understanding Media Users: From Theory to Practice focuses on the blurred concept of the “active audience” at the core of media studies. examines the relationship between media and audiences by one of the world’s leading media scholars provides a history of media effects’ and an overview of the current analytical approaches that constitute media reception theory charts some of the most important interfaces of media reception and interaction - TV, film, the Internet, advertising, journalism, and tourism studies concludes with additional insights into the future of media reception in a global age



Introducing Media Practice


Introducing Media Practice
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Author : Matthew Kerry
language : en
Publisher: SAGE
Release Date : 2018-02-12

Introducing Media Practice written by Matthew Kerry and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-12 with Social Science categories.


Taking readers from media students to media professionals, Introducing Media Practice brings together the ′why′ and the ′how to′ of media studies. It explains how adding theory to practice improves students′ media projects, and shows them how to develop the kind of project skills they need for a career in the creative and media industries. With a clear, easy-to-follow structure, the book: Covers the full range of media practice skills, from building production teams and writing briefs, through audience research and scripting, to production, distribution and evaluation. Offers a range of exercises for both the classroom and independent learning, helping students put their learning into practice, build their confidence and establish a portfolio. Includes a glossary of key terms, helping students to get to grips with the concepts they need to know to succeed. By bridging the gap between theory and practice, this book provides students with a richer understanding of both. It is the ideal guide to succeeding in a media degree, enhancing their employability, and preparing for a career in the creative and media industries.



Strategic Management In The Media


Strategic Management In The Media
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Author : Lucy Küng
language : en
Publisher: SAGE
Release Date : 2008-04-11

Strategic Management In The Media written by Lucy Küng and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-04-11 with Language Arts & Disciplines categories.


"This book provides vital insights into the elements of strategy and their application to media firms. Solidly grounded in theory but not pedantic, it is essential reading for those who make or wish to comprehend choices of media companies." - Robert Picard, University of Jönköping "Insightful, contextually analytical, yet easy to comprehend, Strategic Management in the Media successfully applies the adaptive and interpretative areas of strategic theory in the media sectors. It provides a unique perspective in which common themes linking media strategy and industry environment are thoughtfully discussed." - Sylvia M. Chan-Olmsted, University of Florida "...an invaluable asset for students of media management. The use of pertinent examples and case studies throughout brings the analysis to life and contributes to a highly readable introduction." - Gillian Doyle, University of Glasgow This book is a comprehensive, accessible and expert introduction to strategy within a media management context. It is divided into two parts - part one providess an introduction to and overview of the media industry from a strategic management perspective, looking in detail at the sectors that together comprise the industry - newspaper, book and magazine publishing, music, radio and television - and the strategic forces at work in each. This provides the foundation for part two, which analyses a number of strategic topics central to the media sector, such as technological change, organisational structure, leadership, and creativity and innovation. The chapters follow the same structure: the relevant theory is outlined, its application to the media industry is discussed, and case studies from the media industry are used to illustrate the theory and illuminate its relevance for the media field. The cases and examples used come from all sectors of the industry and a range of geographic regions and include News Corporation, Endemol, BBC, Bertelsmann, CNN, MTV, Disney and Pixar.



Connect And Divide


Connect And Divide
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Author : Ulrike Bergermann
language : en
Publisher:
Release Date : 2021

Connect And Divide written by Ulrike Bergermann and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with Mass media categories.


Media divide and connect simultaneously: they act as intermediaries between otherwise disconnected entities, and as a 'middle' that mediates, but also shields different entities from each other. This ambiguity gives rise to conflicting interpretations, and it evokes all those figures that give a first clue about this janus-faced relationship of 'connect and divide': gate-keeper, parasite, amongst others. If we give accounts of media before and after their mediated action, we refer to persons and organizations, automatisms and artifacts, signals and inscriptions, and we seem to find it easy to refer to their distinct potentials and dis/abilities. But within the interaction? the 'middle' of media itself seems to be distributed right across the mix of material, semiotic and personal entities involved, and the location of agency is hard to pin down. In case of breakdown we have to disentangle the mix; in case of smooth operations action becomes all the more distributed and potentially untraceable? which makes its attribution a matter of the simultaneously occuring distribution of (official and unofficial) knowledge, labour and power. The empirical and historical investigation of this two-faced relationship of 'connect and divide' has thus resulted in a veritable 'practice turn in media studies'.0 0The publication studies four aspects of the practice turn in media studies: Media history from a praxeological perspective, the practice turn in religion and media studies, the connecting and dividing lines of media theories concerning gender and post_colonial agencies, and a historical and theoretical examination of the current relationship of media theory and practice theory.



Journalism In Context


Journalism In Context
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Author : Angela Phillips
language : en
Publisher: Routledge
Release Date : 2014-09-15

Journalism In Context written by Angela Phillips and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-15 with Social Science categories.


Journalism in Context is an accessible introduction to the theory and practice of journalism in a changing world. The book looks at the way in which power flows through media organisations influencing not only what journalists choose to present to their audiences but how they present it and then in turn what their audiences do with it. Using examples from across the world, as well as from her own research, Angela Phillips uses them to explain complex theoretical concepts. She invites readers to consider how news is influenced by the culture from which it emerges, as well as the way it is paid for and how different countries have approached the problem of ensuring that democracy is served by its media, rather than being undermined by it. Journalism has always been an early adopter of new technologies and the most recent changes are examined in the light of a history in which, although platforms keep on changing, journalism always survives. The questions raised here are important for all students of journalism and all those who believe that journalism matters.