Mine Your Language
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Mine Your Language
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Author : Abhishek Borah
language : en
Publisher: Penguin Random House India Private Limited
Release Date : 2024-03-18
Mine Your Language written by Abhishek Borah and has been published by Penguin Random House India Private Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-18 with Business & Economics categories.
Statutory warning: Language is a minefield. Words that firms and consumers use can be dealbreakers! Today, firms have many language-based decisions to make—from the brand name to the language of their annual reports to what they should or shouldn’t say on social media. Moreover, consumers leave a goldmine of information via their words expressing their likes, dislikes, perceptions and attitudes. What the firm communicates and what consumers say have an impact on consumer attitudes, satisfaction, loyalty, and ultimately, on a firm's sales, market share and profits. In this book, Abhishek Borah meticulously and marvellously showcases the influence of language on business. Through examples ranging from Toyota to Tesla and Metallica to Mahatma Gandhi, you will read about how to improvise on social media, how changing the use of simple pronouns like ‘we’ and ‘you’ can affect a firm’s bottom line, how to spot a fake review online and much more. So whether you are just inquisitive about the role of language in affecting consumer and company behaviour or a student wondering about the utility of language analysis in understanding them, Mine Your Language will teach you to use language to influence, engage and predict!
Mine All Mine
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Author : Ruth Heller
language : en
Publisher: Penguin
Release Date : 1999-10-01
Mine All Mine written by Ruth Heller and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-10-01 with Juvenile Nonfiction categories.
Perfect for introductory grammar and language arts lessons! What is a pronoun? How do you use it? Do you say, "These candies are for him and me"—or "he and I?" Explore language and discover how to use pronouns and their many forms from personal to reflexive to demonstrative. Praise for Mine, All Mine!: “Once again, Heller has taken a part of speech and made its function perfectly and entertainingly clear. ... From cover to cover, the stylishly drawn, brilliantly colored, double-paged illustrations grab readers and don't let go. ... Who would have thought pronouns could be such fun?”—School Library Journal “Bold, handsome illustrations accompanied by a jaunty, rhymed text demonstrate their importance ... with all the panache of a Madison Avenue publicity campaign. ... Language teachers, rejoice!”—The Horn Book About the Explore! series: Dedicated to helping children learn a variety of nonfiction subjects, the Explore series uses pitch-perfect rhyming text and brilliantly illustrated images to make learning fun. Books in the series: Explore Language 1. Behind the Mask: A Book About Prepositions 2. Cache of Jewels: And Other Collective Nouns 3. Fantastic! Wow! and Unreal!: A Book About Interjections and Conjunctions 4. Kites Sail High: A Book About Verbs 5. Many Luscious Lollipops: A Book About Adjectives 6. Mine, All Mine!: A Book About Pronouns 7. Merry-Go-Round: A Book About Nouns 8. Up, Up and Away: A Book About Adverbs Explore Nature 1. Animals Born Alive and Well: A Book About Mammals and Their Young 2. Chickens Aren't the Only Ones: A Book About Animals Who Lay Eggs 3. The Reason for a Flower: A Book About Flowers, Pollen, and Seeds 4. Plants that Never Ever Bloom: A Book About Fungi, Ferns, and Other Plants Without Flowers
The Language Instinct
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Author : Steven Pinker
language : en
Publisher: Penguin UK
Release Date : 2003-02-27
The Language Instinct written by Steven Pinker and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-02-27 with Philosophy categories.
'Dazzling...Pinker's big idea is that language is an instinct...as innate to us as flying is to geese...Words can hardly do justice to the superlative range and liveliness of Pinker's investigations' - Independent 'A marvellously readable book...illuminates every facet of human language: its biological origin, its uniqueness to humanity, it acquisition by children, its grammatical structure, the production and perception of speech, the pathology of language disorders and the unstoppable evolution of languages and dialects' - Nature
Mine Mine Mine Yours
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Author : Kimberly Gee
language : en
Publisher: Penguin
Release Date : 2021-05-18
Mine Mine Mine Yours written by Kimberly Gee and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-18 with Juvenile Fiction categories.
The best playdates include sharing! Clever opposites narrate a busy toddler playdate full of playing, taking turns, sharing and more, in this charming companion to Up, Up, Up, Down! From the moment his friends arrive, this energetic boy and his dad are ready for a day full of adventure and opposites. They giggle through a game of hide, hide, hide--find! Taking turns on the slide means stop, stop, stop--go! And of course there's sharing with mine, mine, mine--yours and then more generous yours, yours, yours--mine! Dad is close by supervising all the fun, until it's time to say bye, bye, bye--come again! Kimberly Gee's expressive illustrations emphasize the playful fun between a boy, his friends, and his father in this clever concept book about playdate dynamics that are sure to entertain little (and big!) members of the family.
Languages Of The Mind
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Author : Ray S. Jackendoff
language : en
Publisher: MIT Press
Release Date : 1995-09-25
Languages Of The Mind written by Ray S. Jackendoff and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995-09-25 with Psychology categories.
Over the past two decades, Ray Jackendoff has persistently tackled difficult issues in the theory of mind and related theories of cognitive processing. Chief among his contributions is a formal theory that elaborates the nature of language and its relationship to a broad set of other domains. Languages of the Mind provides convenient access to Jackendoff's work over the past five years on the nature of mental representations in a variety of cognitive domains, in the context of a detailed theory of the level of conceptual structure developed in his earlier books Semantics and Cognition and Consciousness and the Computational Mind. The first two chapters summarize the theory of levels of mental representation ("languages of the mind") and their relationships to each other and show how conceptual structure can be approached along lines familiar from syntactic and phonological theory. From this background, subsequent chapters develop issues in word learning (and its pertinence to the Piaget-Chomsky debate) and the relation of conceptual structure to the understanding of physical space. Further chapters apply the theory to domains outside of traditional cognitive science. They include an approach to social and cultural cognition modeled on first principles of linguistic theory, the beginnings of a formal description of psychodynamic phenomena, and a discussion of musical parsing and its relation to musical affect that bears on current disputes in linguistic parsing. The final chapter takes up a long-standing conflict between philosophical and psychological approaches to the study of mind, arguing that mental representations should be regarded purely in terms of the combinatorial organization of brain states, and that the philosophical insistence on the intentionality of mental states should be abandoned.
The Atlas Of Pidgin And Creole Language Structures
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Author : Susanne Maria Michaelis
language : en
Publisher: Oxford University Press, USA
Release Date : 2013-09-05
The Atlas Of Pidgin And Creole Language Structures written by Susanne Maria Michaelis and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-05 with Language Arts & Disciplines categories.
The Atlas presents commentaries and colour maps showing how 130 linguistic features - phonological, syntactic, morphological, and lexical - are distributed among the world's pidgins and creoles. Designed and written by the world's leading experts, it is a unique resource of outstanding value for linguists of all persuasions throughout the world.
The Gold Mine A Play
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Author : Irene Ackerman
language : en
Publisher: BoD – Books on Demand
Release Date : 2024-04-30
The Gold Mine A Play written by Irene Ackerman and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-30 with Fiction categories.
Reprint of the original, first published in 1881.
Routledge Handbook Of African Media And Communication Studies
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Author : Winston Mano
language : en
Publisher: Routledge
Release Date : 2021-02-11
Routledge Handbook Of African Media And Communication Studies written by Winston Mano and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-11 with History categories.
This handbook comprises fresh and incisive research focusing on African media, culture and communication. The chapters from a cross-section of scholars dissect the forces shaping the field within a changing African context. It adds critical corpora of African scholarship and theory that places the everyday worlds, needs and uses of Africans first. The book goes beyond critiques of the marginality of African approaches in media and communication studies to offer scholars the theoretical and empirical toolkit needed to start building critical corpora of African scholarship and theory that places the everyday worlds, needs and uses of Africans first. Decoloniality demands new epistemological interventions in African media, culture and communication, and this book is an important interlocutor in this space. In a globally interconnected world, changing patterns of authority and power pose new challenges to the ways in which media institutions are constituted and managed, as well as how communication and media policy is negotiated and the manner in which citizens engage with increasing media opportunities. The handbook focuses on the interrelationships of the local and the global and the concomitant consequences for media practice, education and citizen engagement in today’s Africa. Altogether, the book foregrounds convivial epistemologies relevant for locating African media and communication in the pluriverse. This handbook is an essential read for critical media, communications, cultural studies and journalism scholars.
Language Practices Of Indigenous Children And Youth
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Author : Gillian Wigglesworth
language : en
Publisher: Springer
Release Date : 2017-10-24
Language Practices Of Indigenous Children And Youth written by Gillian Wigglesworth and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-24 with Language Arts & Disciplines categories.
This book explores the experiences of Indigenous children and young adults around the world as they navigate the formal education system and wider society. Profiling a range of different communities and sociolinguistic contexts, this book examines the language ecologies of their local communities, schools and wider society and the approaches taken by these communities to maintain children’s home languages. The authors examine such complex themes as curriculum, translanguaging, contact languages and language use as cultural practice. In doing so, this edited collection acts as a first step towards developing solutions which address the complexity of the issues facing these children and young people. It will appeal to students and scholars of sociolinguistics, applied linguistics and community development, as well as language professionals including teachers, curriculum developers, language planners and educators.
The First Habit
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Author : Lewis Schiff
language : en
Publisher: Lulu.com
Release Date : 2016-01-05
The First Habit written by Lewis Schiff and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-01-05 with categories.
Can You Rewire Your Brain? Since 2005, Lewis Schiff has been researching the behaviors of America's most successful people--self-made millionaires who built businesses around what they do best. In Schiff's eyes, this is the new American Dream: do you and do well doing it! Expect the best return on your time, on your investment, on your talents. In The First Habit, Schiff, who has interviewed over 1,100 self-made millionaires, including many of the most famous entrepreneurs in the world, describes the attitudes you must master in order to realize this dream.