Mobile Opportunities And Applications For E Service Innovations
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Mobile Opportunities And Applications For E Service Innovations
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Author : Scupola, Ada
language : en
Publisher: IGI Global
Release Date : 2012-12-31
Mobile Opportunities And Applications For E Service Innovations written by Scupola, Ada and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-31 with Computers categories.
Mobile technology continues to shape our society, delivering information and knowledge right to our finger tips. It is only fitting that these advancements and opportunities are applied to the area of electronic services. Mobile Opportunities and Applications for E-Service Innovations brings together different perspectives on the understanding of e-service and mobile communication, as well as their effects on the fields of marketing, management, and information systems. The growth of e-services as it relates to business to-business, business-to-consumer, consumer-to-consumer, are essential to the interests of professionals, academics, and researchers, as well as industry consultants.
Trends In E Business E Services And E Commerce Impact Of Technology On Goods Services And Business Transactions
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Author : Lee, In
language : en
Publisher: IGI Global
Release Date : 2013-09-30
Trends In E Business E Services And E Commerce Impact Of Technology On Goods Services And Business Transactions written by Lee, In and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-30 with Business & Economics categories.
"This book offers insights into issues, challenges, and solutions related to the successful application and management aspects of electronic business, providing a comprehensive framework for researchers and practitioners in understanding the growing demand of e-business research"--Provided by publisher.
Handbook Of Research On Human Social Interaction In The Age Of Mobile Devices
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Author : Xu, Xiaoge
language : en
Publisher: IGI Global
Release Date : 2016-06-16
Handbook Of Research On Human Social Interaction In The Age Of Mobile Devices written by Xu, Xiaoge and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-16 with Computers categories.
Digital innovations, such as mobile technologies, have had a significant impact on the way people relate to one another, as well as the way they obtain and distribute information. As mobile devices continue to evolve, it has become easier to socialize; however, these mobile advancements have also made certain aspects of interaction more complex. The Handbook of Research on Human Social Interaction in the Age of Mobile Devices features an interdisciplinary perspective on mobile innovations and the use of this technology in daily life. Investigating the successes, issues, and challenges of the utilization of mobile technology, this handbook of research is a comprehensive reference source for professionals, educators, policymakers, and students interested in the impact these devices have on digital interaction, media, and communication.
Empirical Research On Semiotics And Visual Rhetoric
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Author : Danesi, Marcel
language : en
Publisher: IGI Global
Release Date : 2018-02-23
Empirical Research On Semiotics And Visual Rhetoric written by Danesi, Marcel and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-23 with Computers categories.
The study of symbols has long been considered a necessary field to unravel concealed meanings in symbols and images. These methods have since established themselves as staples in various fields of psychology, anthropology, computer science, and cognitive science. Empirical Research on Semiotics and Visual Rhetoric is a critical academic publication that examines communication through images and symbols and the methods by which researchers and scientists analyze these images and symbols. Featuring coverage on a wide range of topics, such as material culture, congruity theory, and social media, this publication is geared toward academicians, researchers, and students seeking current research on images, symbols, and how to analyze them.
Exploring Transmedia Journalism In The Digital Age
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Author : Gambarato, Renira Rampazzo
language : en
Publisher: IGI Global
Release Date : 2018-02-16
Exploring Transmedia Journalism In The Digital Age written by Gambarato, Renira Rampazzo and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-16 with Language Arts & Disciplines categories.
Since the advent of digitization, the conceptual confusion surrounding the semantic galaxy that comprises the media and journalism universes has increased. Journalism across several media platforms provides rapidly expanding content and audience engagement that assist in enhancing the journalistic experience. Exploring Transmedia Journalism in the Digital Age provides emerging research on multimedia journalism across various platforms and formats using digital technologies. While highlighting topics, such as immersive journalism, nonfictional narratives, and design practice, this book explores the theoretical and critical approaches to journalism through the lens of various technologies and media platforms. This book is an important resource for scholars, graduate and undergraduate students, and media professionals seeking current research on media expansion and participatory journalism.
R Evolutionizing Political Communication Through Social Media
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Author : Deelan, Toma
language : en
Publisher: IGI Global
Release Date : 2016-02-09
R Evolutionizing Political Communication Through Social Media written by Deelan, Toma and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-09 with Political Science categories.
Online platforms have widened the availability for citizen engagement and opportunities for politicians to interact with their constituents. The increasing use of these technologies has transformed methods of governmental communication in online and offline environments. (R)evolutionizing Political Communications through Social Media offers crucial perspectives on the utilization of online social networks in political discourse and how these alterations have affected previous modes of correspondence. Highlighting key issues through theoretical foundations and pertinent case studies, this book is a pivotal reference source for researchers, professionals, upper-level students, and consultants interested in the influence of emerging technologies in the political arena.
Analyzing Digital Discourse And Human Behavior In Modern Virtual Environments
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Author : Baggio, Bobbe Gaines
language : en
Publisher: IGI Global
Release Date : 2016-02-09
Analyzing Digital Discourse And Human Behavior In Modern Virtual Environments written by Baggio, Bobbe Gaines and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-09 with Computers categories.
Though humans have been communicating through virtual mediators since the invention of the telephone, new technologies make the use of virtual communications even more immediate and pervasive than ever before. By understanding the theories and models behind virtual communication, one can understand the way society has been changed and how it will continue to do so. Analyzing Digital Discourse and Human Behavior in Modern Virtual Environments examines the implications of virtual communication and online interaction and the theories and trends associated with them. It will discuss and address the differences and challenges that develop when communicating virtually and explore the various influences virtual communication plays in work, education, and quotidian life. This title provides a foundation of emerging trends from which new theories and models of communication can grow. This book will become a cherished resource for academics, researchers, technology developers, students, and government or institutional leaders.
Marketing In The Cyber Era Strategies And Emerging Trends
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Author : Ghorbani, Ali
language : en
Publisher: IGI Global
Release Date : 2013-12-31
Marketing In The Cyber Era Strategies And Emerging Trends written by Ghorbani, Ali and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-31 with Business & Economics categories.
The growth of new technologies, internet, virtualization, and the globalization of production and consumption has given focus on new marketing strategies in the cyber era. This has shaped a demand for an innovative conceptual framework for the marketing industry. Marketing in the Cyber Era: Strategies and Emerging Trends brings together best practices and innovative approaches for effective marketing in todays economy. Stressing the importance of structure, strategy, leadership, and marketing in the Cyber Era; this book is a useful tool for upper-level students, researchers, academicians, professionals and practitioners, scientists, and executive managers of marketing in profit and non-profit organizations.
New Media And Communication Across Religions And Cultures
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Author : Nahon-Serfaty, Isaac
language : en
Publisher: IGI Global
Release Date : 2014-01-31
New Media And Communication Across Religions And Cultures written by Nahon-Serfaty, Isaac and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-31 with Language Arts & Disciplines categories.
"This book offers a unique opportunity in both the social sciences, humanities, and communication fields to provide concrete concepts and notions in the areas of inter-religious and inter-cultural dialogue"--
Research Anthology On E Commerce Adoption Models And Applications For Modern Business
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Author : Management Association, Information Resources
language : en
Publisher: IGI Global
Release Date : 2021-04-16
Research Anthology On E Commerce Adoption Models And Applications For Modern Business written by Management Association, Information Resources and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-16 with Business & Economics categories.
In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.