Music Branding And Consumer Culture In Church
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Music Branding And Consumer Culture In Church
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Author : Tom Wagner
language : en
Publisher: Routledge
Release Date : 2019-10-16
Music Branding And Consumer Culture In Church written by Tom Wagner and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-16 with Religion categories.
Starting as a single congregation in Australia, Hillsong Church now has campuses worldwide, releases worship music that sells millions of albums and its ministers regularly appear in mainstream media. So, how has a single church gained such international prominence? This book offers an ethnographic exploration of the ways in which music and marketing have been utilised in the pursuit and production of spiritual experience for members of Hillsong Church. An experience that has proven to be incredibly popular. The main theme of this book is that marketing, specifically branding, is not just a way to "sell" religion, but rather an integral part of spiritual experience in consumer society. Focussing on the London Hillsong church as a case study, the use of its own music in tandem with strong branding is shown to be a co- and re-productive method of organizing, patterning, and communicating information. The church provides the branded material and cultural context in which participants’ sacred experience of self unfolds. However, this requires participants to "do the work" to properly understand, and ultimately embody, the values associated with the brand. This book raises important questions about the role of branding and music in forming modern scared identities. As such, it will be of great interest to scholars of Religious Studies, Ethnomusicology and Media Studies.
Branded
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Author : Tim Sinclair
language : en
Publisher: Kregel Publications
Release Date : 2011-06-27
Branded written by Tim Sinclair and has been published by Kregel Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-06-27 with Religion categories.
"Using examples from our consumer culture, Tim Sinclair shows Christian that sharing Jesus has nothing to do with our trinkets or our T-shirts. It has everything to do with being personally branded by Christ."--From back cover
God Rock Inc
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Author : Andrew Mall
language : en
Publisher: University of California Press
Release Date : 2020-12-01
God Rock Inc written by Andrew Mall and has been published by University of California Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-01 with Music categories.
Popular music in the twenty-first century is increasingly divided into niche markets. How do fans, musicians, and music industry executives define their markets’ boundaries? What happens when musicians cross those boundaries? What can Christian music teach us about commercial popular music? In God Rock, Inc., Andrew Mall considers the aesthetic, commercial, ethical, and social boundaries of Christian popular music, from the late 1960s, when it emerged, through the 2010s. Drawing on ethnographic research, historical archives, interviews with music industry executives, and critical analyses of recordings, concerts, and music festival performances, Mall explores the tensions that have shaped this evolving market and frames broader questions about commerce, ethics, resistance, and crossover in music that defines itself as outside the mainstream.
Worship Ritual And Pentecostal Spirituality As Theology
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Author : Martina Björkander
language : en
Publisher: BRILL
Release Date : 2024-02-06
Worship Ritual And Pentecostal Spirituality As Theology written by Martina Björkander and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-06 with Religion categories.
Vibrant worship music is part of the Charismatic liturgy all around the world, and has become in many ways the hallmark of Pentecostal-Charismatic Christianity. Despite its centrality, scholarly interest in the theological and ritual significance of worship for pentecostal spirituality has been sparse, not least in Africa. Combining rich theoretical and theological insight with an in-depth case study of worship practices in Nairobi, Kenya, this interdisciplinary study offers a significant contribution to knowledge and is bound to influence scholarly discussions for years to come. The book is a must-read for anyone interested in Pentecostal worship, ritual, and spirituality.
The Bloomsbury Handbook Of Religion And Popular Music
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Author : Christopher Partridge
language : en
Publisher: Bloomsbury Publishing
Release Date : 2023-06-15
The Bloomsbury Handbook Of Religion And Popular Music written by Christopher Partridge and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-15 with Social Science categories.
The second edition of The Bloomsbury Handbook of Religion and Popular Music provides an updated, state-of-the-art analysis of the most important themes and concepts in the field, combining research in religious studies, theology, critical musicology, cultural analysis, and sociology. It comprises 30 updated essays and six new chapters covering the following areas: · Popular Music, Religion, and Performance · Musicological Perspectives · Popular Music and Religious Syncretism · Atheism and Popular Music · Industrial Music and Noise · K-pop The Handbook continues to provide a guide to methodology, key genres and popular music subcultures, as well as an extensive updated bibliography. It remains the essential tool for anyone with an interest in popular culture generally and religion and popular music in particular.
Church Together
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Author : Daniel C. Dickard
language : en
Publisher: Wipf and Stock Publishers
Release Date : 2022-01-13
Church Together written by Daniel C. Dickard and has been published by Wipf and Stock Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-13 with Religion categories.
Church Together is a Christian leadership book designed to give pastors, church leaders, and church members a working plan to overcome the greatest underlying threat to the church today, individualism, through five relationships of surrender which correlate to the five core values of the Church of We. Part One examines the three rotten fruits of individualism within the Church of Me--consumerism, pragmatism, and the extremes of legalism and liberalism--and how to spot each of these problems. Part Two offers a solution on what it will take for churches to make a healthy transition from the Church of Me to the Church of We. Church Together, for this reason, gives churches a manageable plan to defy the individualistic spirit of the age as they become the Church of We in the Age of Me.
White Washing Our Sins Away
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Author : Deborah Justice
language : en
Publisher: State University of New York Press
Release Date : 2022-08-01
White Washing Our Sins Away written by Deborah Justice and has been published by State University of New York Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-01 with Music categories.
What if simply changing musical styles could resurrect social power and religious vitality? By the early 1990s, Christianity was losing ground nationally, and mainline Protestants were trending even Whiter and older than America's overall demographic trajectory. The churches knew they needed to diversify. Yet, many mainline churches focused their energies on the so-called Worship Wars, intense aesthetic and theological controversies running through much of White Christian America. Historically, churches had only supported one musical style; now, many mainline Protestant congregations were willing to risk internal schism to support both Contemporary worship—centered around guitars, praise bands, and choruses—and Traditional worship with its pipe organs, chancel choirs, and hymns. Surely, they thought, musical diversity would broadcast tolerance and bring in new members—perhaps it would even help them regain their historically central role in American society. Based on years of ethnographic research, (White)Washing Our Sins Away explores how American mainline Protestants used internal musical controversies to negotiate their shifting position within the nation's diversifying religious and sociopolitical ecosystems.
Consuming Atmospheres
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Author : Chloe Steadman
language : en
Publisher: Taylor & Francis
Release Date : 2023-10-09
Consuming Atmospheres written by Chloe Steadman and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-09 with Business & Economics categories.
Atmosphere is a term often used in everyday life to describe how a consumption space feels and has long been an important theme within marketing. There has been renewed interest in atmosphere over recent years in marketing and beyond, with the concept at a crucial point in its development. However, research about atmosphere is often confined into disciplinary silos. Consuming Atmospheres unsettles such disciplinary boundaries by delivering an interdisciplinary collection of cutting-edge work on atmosphere and consumption. Specifically, the book brings together experts from various disciplinary backgrounds to explore how atmospheres are designed, experienced, and researched. Within these three thematic parts organising the collection, atmosphere is explored across a range of consumption and geographic contexts, including pop-up stores, music festivals, tourist spaces, town centres, sports stadia, amusement arcades, food and drink, urban squats, and seaside piers across England, Scotland, Denmark, and Slovenia. The book will appeal to academics and postgraduate students within marketing and beyond, given the chapter authors have backgrounds in marketing, consumer research, geography, sociology, youth studies, art and design, place management, and law. It may also be of interest to practitioners endeavouring to co-create more effective consumption atmospheres, such as marketers, retailers, and place managers.
The Oxford Handbook Of Christian Fundamentalism
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Author :
language : en
Publisher: Oxford University Press
Release Date : 2023-10-26
The Oxford Handbook Of Christian Fundamentalism written by and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-26 with Religion categories.
Christian fundamentalism is a significant global movement which originally took its name from The Fundamentals, a series of booklets defending classic evangelical doctrines, published in the 1910s. The Oxford Handbook of Christian Fundamentalism traces the roots of fundamentalism from the late nineteenth century and explores the development of the movement up to the present day. Since its inception, fundamentalism has proved a highly contested category. By some the label is recognised as a badge of honour, by others a term of abuse. This volume does not offer a simple definition of fundamentalism. Rather, it acknowledges its many interpretative and definitional complexities, and allows multiple identities to jostle together under the 'fundamentalist' label. The boundaries are porous between fundamentalism and conservative evangelicalism, so the Handbook includes analysis of some conservative expressions of Christianity which show fundamentalist characteristics, even in groups which refuse to define themselves as 'fundamentalist'. The relationship of fundamentalism to Pentecostalism and charismatic renewal is also explored in detail. Research-led chapters cover significant historical developments, key doctrines such as biblical inerrancy, creationism and separatism, and an extensive range of moral and cultural issues to which the contribution of fundamentalism has been significant, including popular music, alcohol, sport, and family life. Contributors also chart the evolution of the movement globally—far beyond its North Atlantic origins. Recognising the prominence of fundamentalism beyond the Church, the Handbook explores its contribution to public debates concerning political influence, education, human genetics, civil rights, business, global warning, sexuality, Israel and the Middle East, the shaping of contemporary culture, and much else. Christian fundamentalism, this Handbook ultimately shows, is one of the most significant movements operating in today's world.
Branding Faith
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Author : Phil Cooke
language : en
Publisher: ReadHowYouWant.com
Release Date : 2010-10
Branding Faith written by Phil Cooke and has been published by ReadHowYouWant.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-10 with Religion categories.
Have you hit a wall with your church, ministry or non-profit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, have you noticed that the spark never catches fire? Media and marketing expert Phil Cooke wants every ministry to ask, Who are we? By identifying what makes your organization different from the thousands clamoring for attention, you can get your message heard. Cooke has consulted with many of the most recognized churches and non-profits in the world, and in Branding Faith; Why Some Ministries Impact Culture and Others Don't, he shares his road-tested strategies for using media and marketing to make your mark on people's minds and hearts. Whatever the size of your organization, his helpful hints and insider know-how will give you the tools to set your ministry's strategies ablaze.