Nep Advertising Management B Com 2nd Sem Mic 2
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Nep Advertising Management B Com 2nd Sem Mic 2
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Author : Dr. F. C. Sharma
language : en
Publisher: SBPD Publications
Release Date : 2024-02-14
Nep Advertising Management B Com 2nd Sem Mic 2 written by Dr. F. C. Sharma and has been published by SBPD Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-14 with Antiques & Collectibles categories.
1. Process of Communication 2. Advertising : Meaning, Definitions, Nature, Functions, Objectives and Importance 3. Advertising Budget 4. Advertising Appeals 5. Preparation of Advertising Copy (Element of Print and Broadcaste Advertising) 6. Advertising Process 7. Evaluation of Advertising Effectiveness 8. Advertising Agency 9. Ethical and Legal Aspects of Advertising in India 10. Advertising Standards Council of India (ASCI).
Nep Advertising Management B Com 2nd Sem Mic 2
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Author : Dr. F. C. Sharma
language : hi
Publisher: SBPD Publications
Release Date : 2024-02-14
Nep Advertising Management B Com 2nd Sem Mic 2 written by Dr. F. C. Sharma and has been published by SBPD Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-14 with Antiques & Collectibles categories.
1. Communication Process 2. Advertisement 3. Advertising Budget 4. Advertising Appeals 5. Preparation of Advertising Copy 6. Advertising Process 7. Evaluation of Effectiveness of Advertisement 8. Advertising Agency : Structure and Functions 9. Ethical and Legal Aspects of Advertising 10. Advertising Standards Council of India (ASCI).
Advertising Management Minor
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Author : Dr. Shailesh Tandon
language : en
Publisher: Thakur Publication Private Limited
Release Date : 2024-01-01
Advertising Management Minor written by Dr. Shailesh Tandon and has been published by Thakur Publication Private Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-01-01 with Education categories.
Buy Latest ADVERTISING MANAGEMENT (Minor) e-Book in English Edition for B.Com 2nd Semester Bihar State By Thakur publication.
Nep Yoga Philosophy And Practice 2nd Sem Vac 2
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Author : Meera Goyal
language : en
Publisher: SBPD Publications
Release Date : 2024-01-20
Nep Yoga Philosophy And Practice 2nd Sem Vac 2 written by Meera Goyal and has been published by SBPD Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-01-20 with Health & Fitness categories.
1. History of Yoga 2. Asana and Pranayama : An Introduction 3. Dhyana : Meaning, Definition, Forms, Types, Tools and Importance 4. Patanjali Yogasutra : A Brief Introduction 5. Chakras (Psychic Centres) 6. Asana Practice 7. Surya Namaskara 8. Pranayama 9. Types of Pranayama.
Fundamentals Of Marketing For B Com Sem 4 According To Nep 2020
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Author : R.C. Agarwal
language : en
Publisher: SBPD Publishing House
Release Date : 2023-04-27
Fundamentals Of Marketing For B Com Sem 4 According To Nep 2020 written by R.C. Agarwal and has been published by SBPD Publishing House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-27 with Business & Economics categories.
Table of Content:- 1. Marketing : Meaning (Micro and Macro Meaning), Nature, Scope and Importance 2. Marketing Concept 3. The Concept of Marketing Mix 4. Marketing Environment 5. Consumer Behaviour 6. Market Segmentation and Positioning 7. Product 8. Product Identification–Brand, Trademark, Packaging and Labelling 9. Product Life-Cycle 10. New Product Development 11. Pricing Decisions 12. Promotion Decisions 13. Personal Selling 14. Advertisement Management 15. Sales Promotion 16. Channels of Distribution 17. Wholesaler or Wholesale Distribution Management 18. Retail Distribution Management 19. Physical Distribution Management 20. Recent Development in Marketing. More Information:- The authors of this book are R.C. Agarwal & Dr. N. S. Kothari.
Statistics By Dr B N Gupta Sbpd Publications
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Author : Dr. B. N. Gupta
language : en
Publisher: SBPD Publications
Release Date : 2021-07-07
Statistics By Dr B N Gupta Sbpd Publications written by Dr. B. N. Gupta and has been published by SBPD Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-07 with Business & Economics categories.
An excellent book for commerce students appearing in competitive, professional and other examinations. 1. Statistics : Meaning, Nature and Limitations, 2. Statistics : Scope and Importance, 3. Statistical Investigation, 4. Types and Collection of Data, 5. Questionnaire and Schedule, 6. Sample Survey, 7. Editing of Collected Data, 8. Classification and Tabulation of Data, 9. Diagrammatic Presentation of Data, 10. Graphic Presentation of Data, 11. Construction of Frequency Distribution, 12. Measures of Central Tendency, 13. Geometric Mean and Harmonic Mean, 14. Partition Values, 15. Measures of Dispersion, 16. Measures of Skewness, 17. Moments, 18. Measures of Kurtosis, 19. Correlation, 20. Index Number, 21. Analysis of Time Series, 22. Interpolations and Extrapolation, 23 . Regression Analysis, 24. Probability Theory, 25. Probability Distributions or Theoretical Frequency Distributions, 26. Association of Attributes, 27 . Sampling Theory and Tests of Significance, 28. Chi-Square Test and Goodness of Fit, 29. Analysis of Variance, 30 . Statistical Quality-Control (SQC).
The Art Of Digital Marketing
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Author : Ian Dodson
language : en
Publisher: John Wiley & Sons
Release Date : 2016-04-04
The Art Of Digital Marketing written by Ian Dodson and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-04 with Business & Economics categories.
The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital marketing: start with the customer and work backwards. A campaign is only effective as it is reflective of the consumer's wants, needs, preferences, and inclinations; the DMI framework provides structured, implementable, iterative direction for getting it right every time. The heart of the framework is a three-step process called the 3i Principles: Initiate, Iterate, and Integrate. This simple idea translates into higher engagement, real customer interaction, and multichannel campaigns that extend even into traditional marketing channels. The evolution of digital marketing isn't really about the brands; it's about consumers exercising more control over their choices. This book demonstrates how using this single realization as a starting point helps you build and implement more effective campaigns. Get inside the customer's head with deep consumer research Constantly improve your campaigns based on feedback and interactions Integrate digital activities across channels, including traditional marketing Build campaigns based on customer choice and control Digital marketing turns traditional marketing models on their heads. Instead of telling the customer what to think, you find out what they already think and go from there. Instead of front-loading resources, you continually adjust your approach based on real interactions with real customers every day. Digital marketing operates within its own paradigm, and The Art of Digital Marketing opens the door for your next campaign.
Index Medicus
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Author :
language : en
Publisher:
Release Date : 2003
Index Medicus written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Medicine categories.
Vols. for 1963- include as pt. 2 of the Jan. issue: Medical subject headings.
Sell With A Story
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Author : Paul Smith
language : en
Publisher: AMACOM
Release Date : 2016-09-08
Sell With A Story written by Paul Smith and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-08 with Business & Economics categories.
Despite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ways that resonate, connect people to the mission, and help determine what decisions are made. A well-crafted story can pack the emotional punch to turn routine presentations into productive relationships. In Sell with a Story, organizational storytelling expert and author Paul Smith focuses his popular and proven formula to the sales arena. Smith identifies the ingredients of the most effective sales stories and reveals how to: Select the right story Craft a compelling and memorable narrative Incorporate challenge, conflict, and resolution• And more Learning from model stories, skill-building exercises, and enlightening examples from Microsoft, Costco, Xerox, Abercrombie & Fitch, Hewlett-Packard, and other top companies, you will soon be able to turn their personal experiences into stories that introduce yourself, build rapport, address objections, add value to the product, bring data to life, create a sense of urgency…and most importantly, sell! If you want to become a better communicator and transform your sales results, Sell with a Story is for you.
Teaching Of Commerce A Practical Approach 2e
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Author : J C Aggarwal
language : en
Publisher:
Release Date : 2009-11
Teaching Of Commerce A Practical Approach 2e written by J C Aggarwal and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-11 with categories.
This Book Has Been A Favourite With Students And Teachers Alike Since It Was First Published In 1996. It Makes A Comprehensive And Critical Exposition Of All Facets Of Teaching Commerce. It Essentially Offers A Learner-Oriented Text, Whereas The Approach Is Strictly Utilitarian So It Serves As A Reliable Guide In The Classroom, And Provides Practical Suggestions For Making The Teaching-Learning Process Effective, Inspirational And Interesting. To Make The Subject Interesting, The Text Has Been Suitably Supplemented With Diagrams, Figures And Tables. By Virtue Of Its Extensive And In-Depth Coverage Of The Subject The Book Has Been Useful To Students Preparing For Teacher Training Courses, Not Only In India But Also In The Middle-East And South-East Asian Countries. It Has Also Served As A Reliable Handbook For In-Service Teachers. Revision Of The Book Became Necessary Following The Changes In The Syllabus In Accordance With The National Curriculum Framework 2005. Thus, Chapters On Suggestive Lesson Plans In Accountancy, Pedagogic Analysis Of The Subject, And Multiple Choice Questions Have Been Included For The Second Edition.