Neurobusiness
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Neurobusiness
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Author : Stephen Rhys Thomas
language : en
Publisher:
Release Date : 2014-05-30
Neurobusiness written by Stephen Rhys Thomas and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-30 with Business & Economics categories.
The book is an exploration of recent advances in neuroscience and their implications for the conduct and management of business. This means everything from ideation to selling, and understanding its context will necessitate a tour of many 'neuro' disciplines relevant to business. The book's fundamental premise is that management thinking, and much else besides, has been unaccountably slow to focus on the human brain as the primary decision engine for innovation and change, and the implications of its biological nature and functional constraints are only just beginning to be interpreted in a new cadre of multidisciplinary academic fields. Neurobusiness aims to explore and advance this fascinating topic and as such, will be illuminating reading for students, researchers and practitioners across a range of disciplines.
Neurobusiness
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Author : Dr. Fabiano de Abreu Agrela Rodrigues
language : pt-BR
Publisher: Fabiano de Abreu
Release Date : 2023-03-21
Neurobusiness written by Dr. Fabiano de Abreu Agrela Rodrigues and has been published by Fabiano de Abreu this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-21 with Business & Economics categories.
Este livro foi elaborado de maneira dinâmica e competente, como a vida nos negócios deve ser. O conteúdo é uma mescla do meu conhecimento em neurociências com a experiência de mais de vinte anos como empreendedor. Meu primeiro negócio foi no ramo de tecnologia, aos 19 anos quando abri a minha primeira loja de informática, para depois ser proprietário de uma distribuidora e montadora de computadores no Brasil com escritórios em Miami, Buenos Aires e Rio de Janeiro. Na crise de 2008, responsável pelo fechamento de diversas lojas e distribuidoras de informática, me vi obrigado a desfazer de um negócio de dez anos para me aventurar nos serviços começando como assessor e hoje me tornando uma das maiores empresas de assessoria de imprensa do mundo com sede em mais de três países. Muito antes de estudar Neurociências, Biologia, História, Psicologia, Psicanálise e Antropologia, essas algumas de minhas formações. Eu já utilizava do neurobusiness e planejava todo o marketing, publicidade, contabilidade, vendas e todo mecanismo necessário para o desenvolvimento e evolução das minhas empresas. Após os estudos, concluí que o conhecimento neurocientífico não só confirmava as estratégias de sucesso que obtive e conquistei, como também ajudou a aperfeiçoar toda essa maquinaria necessária para que o resultado da minha empresa, o meu resultado e de todos os colaboradores seja satisfatório e possamos viver em plenitude. Este livro que aqui apresento é o conjugar de diversos trabalhos todos focados em diferentes aspetos do neurobusiness mas de forma a fornecer ao leitor um amplo espetro da temática.
Your Brain And Business
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Author : Srinivasan S. Pillay M.D.
language : en
Publisher: FT Press
Release Date : 2010-11-15
Your Brain And Business written by Srinivasan S. Pillay M.D. and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11-15 with Business & Economics categories.
Harvard psychiatrist and executive coach Srinivasan S. Pillay illuminates the rapidly-emerging links between modern brain science and the corner office. What does neuroscience have to do with leadership? Everything. In Your Brain and Business: The Neuroscience of Great Leaders, Phillay discusses recent advances in brain science and neuroimaging and how they can dramatically improve the way leaders work with colleagues to drive successful change. As the brain is increasingly examined in the context of personal and organizational development, remarkable insights are being uncovered: insights that are leading to powerful new strategies for improving business execution. Pillay reveals six ways that brain science can be used by today’s executives, and presents new interventions for coaches who want to help their clients overcome common leadership problems. Discover how to: Use positive, “strengths-based” approaches to encourage the brain to learn Encourage more effective relationships through the fascinating neuroscience of social intelligence Promote innovation and intuition, and overcome intangible vulnerabilities in leaders’ brains Transform the “idea” of change into crisp, timely execution Leaders and coaches worldwide are already applying this knowledge to dramatically improve personal performance. Now, with Pillay’s help, everyone can.
Neuroleadership
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Author : Argang Ghadiri
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-01-26
Neuroleadership written by Argang Ghadiri and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-26 with Business & Economics categories.
This book takes you on a journey through the brain, its function and its impact on leadership. The young business field of neuroleadership is founded on the belief that understanding the brain can give leaders new and powerful insights into human behaviour and how to effectively tap into that knowledge to generate better returns in business. The book approaches the background, history, and major thinkers in the field, but also reassesses the fundamental concept of neuroleadership. The authors look into the fundamental basic needs of human beings, how they are represented in the neural networks, and how this manifests in motivational drives. The book also focuses explicitly on how impactful organisational tools can be from the viewpoint of the brain. By following this methodology, the reader will be able to use the knowledge of neuroscience at the workplace to better address individuals’ brains and hence tap into the full power of brains in business.
Voc N O Seu C Rebro E Outros Ensaios Sobre Psicologia Neuroci Ncias E Cinema
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Author : Felipe Stephan Lisboa
language : pt-BR
Publisher: Editora Appris
Release Date : 2020-02-28
Voc N O Seu C Rebro E Outros Ensaios Sobre Psicologia Neuroci Ncias E Cinema written by Felipe Stephan Lisboa and has been published by Editora Appris this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02-28 with Education categories.
Quem (ou o que) somos nós? Somos os nossos cérebros? Ou será que somos nossos corpos? Ou nossas mentes? O que, afinal de contas, define nossa identidade? Os 35 ensaios que compõem o livro Você não é seu cérebro!, todos escritos pelo psicólogo Felipe Stephan Lisboa, tentam responder a essas e muitas outras questões. Escritos em uma linguagem simples, mas não simplista, tais ensaios articulam pensamentos das áreas da Filosofia, Psicologia e Neurociências com análises de inúmeros filmes e séries de forma a trazer ao leitor reflexões acerca da nossa própria humanidade.
Augmenting Employee Trust And Cooperation
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Author : Andrei O. J. Kwok
language : en
Publisher: Springer Nature
Release Date : 2021-06-01
Augmenting Employee Trust And Cooperation written by Andrei O. J. Kwok and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-01 with Business & Economics categories.
This book is an essential guide for academics and practitioners to understand employees’ differences in personality and how best to motivate them accordingly. The authors provide an in-depth perspective of how organizations can better prepare for the new realities of the workplace. Amidst the war for talent and a continually evolving workplace that has reduced employee psychological attachment, employees prefer to be treated as individuals with the expectation of individual recognition and reward. The authors draw from their personal, corporate, and research experience by combining interdisciplinary perspectives (organizational behavior, human resource management, psychology, sociology, economics) to offer holistic insights into individual expectancy and motivation integral to a successful employer-employee interaction. Interestingly, research remains lacking on the effects of excessive extrinsic rewards on trust and cooperation. Hence, this book fulfills significant gaps in vital areas that existing studies have not yet sufficiently addressed. These areas are psychological contract, excessive extrinsic rewards, and individual differences in personality (locus of control and general trust). The authors use scenario-based laboratory experiments to examine the moderating effects of locus of control and general trust that underscore employee expectations. The differential effects contribute to insight on behavioral outcomes in the workplace that result from employee perception, personality, and intention towards the provision of rewards. Consequently, the book dispels the discrepancies between economists and psychologists about the efficacy of rewards. Findings demonstrate that although excessive extrinsic rewards augment all employees’ trust and cooperation, it is vital for employers to reward selectively those who are most deserving. Findings offer a deeper understanding of the saliency, efficacy, and judiciousness of excessive extrinsic rewards. Employers will benefit by understanding how best to tailor rewards to motivate each employee.
Covid 19 And The Evolving Business Environment In Asia
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Author : Andrei O. J. Kwok
language : en
Publisher: Springer Nature
Release Date : 2022-06-30
Covid 19 And The Evolving Business Environment In Asia written by Andrei O. J. Kwok and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-06-30 with Business & Economics categories.
This book brings together valuable insights about the impact of the COVID-19 pandemic on the business environment from an Asian perspective. While some businesses in Asia have been swift to embrace the new normal, others have found the disruption to the traditional way of doing business challenging. Businesses are striving to respond, adapt, and thrive under the shadow of the unprecedented upheaval to the business environment that has forced them to rethink their strategies, processes, and operating models. There seems to be a consensus among business scholars and stakeholders that the continuous embrace of change and transformation of business models will assist businesses to sustain a long-term competitive advantage. The chapters in this book explore shifts in business innovation and strategies linked to the “new normal” of doing business during the pandemic, bringing to light issues, challenges, and opportunities that firms can expect to face in their need to ensure sustainability post-pandemic and beyond.
Advances In Neuroergonomics And Cognitive Engineering
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Author : Hasan Ayaz
language : en
Publisher: Springer Nature
Release Date : 2020-06-27
Advances In Neuroergonomics And Cognitive Engineering written by Hasan Ayaz and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-27 with Technology & Engineering categories.
This book offers broad overview of the field of cognitive engineering and neuroergonomics, covering emerging practices and future trends toward the harmonious integration of human operators and computer systems. It presents novel theoretical findings on mental workload and stress, activity theory, human reliability, error and risk, and a wealth of cutting-edge applications, such as strategies to make assistive technologies more user-oriented. Further, the book describes key advances in our understanding of cognitive processes, including mechanisms of perception, memory, reasoning, and motor response, with a particular focus on their role in interactions between humans and other elements of computer-based systems. Gathering the proceedings of the AHFE 2020 Virtual Conferences on Neuroergonomics and Cognitive Engineering, and Industrial Cognitive Ergonomics and Engineering Psychology, held on 16–20 July 2020, this book provides extensive and timely information for human–computer interaction researchers, human factors engineers and interaction designers, as well as decision-makers.
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Author :
language : en
Publisher: Odile Jacob
Release Date :
written by and has been published by Odile Jacob this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
The Routledge Companion To International Management Education
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Author : Denise Tsang
language : en
Publisher: Routledge
Release Date : 2013-06-19
The Routledge Companion To International Management Education written by Denise Tsang and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-19 with Business & Economics categories.
Crises and scandals in the world of international management have brought a new spotlight onto how the subject is taught, studied and understood. There has been a plethora of literature on international management, but a lack of focus on how international management education (IME) can be shaped to respond to existing and future global business challenges. The Routledge Companion to International Management Education gathers together contributors from academia, industry and university administration involved in IME, to: introduce the domain of IME; describe the emerging state in new geographical areas; discuss the major issues and debates revolving around IME; explore the linkage of technology and international management, and shed light on the future of IME. The diverse background of the contributors provides a global perspective that challenges the dominant Anglo-American view, with up-to-date specific insights originating from their indigenous view points, which has often been neglected and inadequately covered. The volume answers important questions, such as: Do we need a vision in IME? What is the current state of IME? How has IME grown in emerging market segments? What roles does technology play in its recent development? The volume provides thought-provoking reading for educators, administrators, policy makers, human resources professionals and researchers. It will also give future international management students a glimpse of IME from a global inside-out perspective.