Olympic Turnaround
DOWNLOAD
Download Olympic Turnaround PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Olympic Turnaround book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Olympic Turnaround
DOWNLOAD
Author : Michael Payne
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2006-01-30
Olympic Turnaround written by Michael Payne and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-30 with Business & Economics categories.
Higher, faster, stronger... The Olympic motto conjures images of heroes whose achievements transcended their athletic prowess, but also of tragedy and disgrace. By 1980, the modern Olympic movement was gasping for breath, bankrupt financially, politically, and culturally. But under the leadership of Juan Antonio Samaranch, and, subsequently, Jacques Rogge, the Olympics began a journey back from the brink. Michael Payne, who served as the International Olympic Committee's top marketer for over twenty years, offers unprecedented access to the people and negotiations behind one of the most dramatic turnarounds in business or sports history. Through a multi-pronged strategy, the IOC managed to secure lucrative broadcasting commitments, entice well-heeled corporate sponsors, and parlay the symbolism of the Olympics into a brand for which cities around the world are willing to invest billions of dollars. Packed with previously untold stories from the high-octane world where business, sports, politics, and media meet, Olympic Turnaround is a remarkable tale of organizational renewal and a fascinating glimpse behind the curtain of the world's most iconic brand. The 2008 Games in Beijing, for example, are expected to involve over 10,000 athletes from 200 countries, draw 20,000 media representatives, and generate over $4 billion in sponsorships and broadcasting rights. Packed with previously untold stories from the high-octane world where business, sports, politics, and media meet, Olympic Turnaround is a remarkable tale of organizational renewal and a fascinating glimpse behind the curtain of the world's most iconic brand.
Olympic Turnaround
DOWNLOAD
Author : Michael Payne
language : en
Publisher:
Release Date : 2012
Olympic Turnaround written by Michael Payne and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Olympics categories.
Turnaround
DOWNLOAD
Author : Mitt Romney
language : en
Publisher: Simon and Schuster
Release Date : 2012-02-13
Turnaround written by Mitt Romney and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-02-13 with Political Science categories.
The head of the 2002 Salt Lake City Winter Olympics organizing committee describes how he assumed the leadership of the troubled organization and turned it around to present one of the most successful Olympic Games ever.
Toon In
DOWNLOAD
Author : Michael Payne
language : en
Publisher:
Release Date : 2023-08-15
Toon In written by Michael Payne and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-08-15 with Sports & Recreation categories.
This book presents Michael Payne's vision of Olympic history through a selection of cartoons accompanied by rich commentary. It is an insider's vision of modern Olympic Games history.
Olympic Legacies Intended And Unintended
DOWNLOAD
Author : J A Mangan
language : en
Publisher: Routledge
Release Date : 2013-10-18
Olympic Legacies Intended And Unintended written by J A Mangan and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-18 with Sports & Recreation categories.
For more than a century, the Olympics have been the modern world's most significant sporting event. Indeed, they deserve much credit for globalizing sport beyond the boundaries of the Anglo-American universe, where it originated, into broader global realms. By the 1930s, the Olympics had become a global mega-event that occupied the attention of the media, the interest of the public and the energies of nation-states. Since then, projected by television, funded by global capital and fattened by the desires of nations to garner international prestige, the Olympics have grown to gargantuan dimensions. In the course of its epic history, the Olympics have left numerous legacies, from unforgettable feats to monumental stadiums, from shining triumphs to searing tragedies, from the dazzling debuts on the world's stage of new cities and nations to notorious campaigns of national propaganda. The Olympics represent an essential component of modern global history. The Olympic movement itself has, since the 1990s, recognized and sought to shape its numerous legacies with mixed success as this book makes clear. It offers ground-breaking analyses of the power of Olympic legacies, positive and negative, and surveys the subject from Athens in 1896 to Beijing in 2008, and indeed beyond. This book was published as a special issue of the International Journal of the History of Sport.
Routledge Handbook Of The Olympic And Paralympic Games
DOWNLOAD
Author : Dikaia Chatziefstathiou
language : en
Publisher: Routledge
Release Date : 2020-07-12
Routledge Handbook Of The Olympic And Paralympic Games written by Dikaia Chatziefstathiou and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-07-12 with Computers categories.
This handbook offers an important and timely contribution to the interdisciplinary field of Olympic studies. It brings together for the first time in a single volume a complete analysis of current and future economic, commercial, socio-political, cultural and governance challenges facing both the Olympic and Paralympic Games, their athletes and institutions. The book presents new research and broad surveys exploring pressing debates, challenges and possible solutions surrounding the modern Olympic and Paralympic Games, across diverse socioeconomic and political contexts. Featuring chapters written by leading scholars, athletes and administrators from a range of disciplines and backgrounds, the handbook is divided into four main areas: athletes, business, governance and socio-cultural issues within the Olympic and Paralympic Games. Examining key themes, theories and new emerging issues within the field, the book offers expert insights into every major topic related to the Olympic and Paralympic Games, including doping, integrity, athletes’ rights, culture, nationality, sponsorship, branding, governance, sports policy and law, marketing, social media, technology, e-sports, politics, ethics, international relations, legacy and impact. The only up-to-date handbook to reflect the true breadth and depth of this international field of research, the Routledge Handbook of the Olympic and Paralympic Games is a landmark publication for all students and scholars of sport studies, as well as those working in sport business, media, event management and administration, economics, marketing, management, politics, Olympic studies and cultural studies. It is also an important resource for sport management practitioners and sports officials.
Power Games
DOWNLOAD
Author : Jules Boykoff
language : en
Publisher: Verso Books
Release Date : 2016-05-17
Power Games written by Jules Boykoff and has been published by Verso Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-05-17 with Sports & Recreation categories.
The Olympics have a checkered, sometimes scandalous, political history. Jules Boykoff, a former US Olympic team member, takes readers from the event's nineteenth-century origins, through the Games' flirtation with Fascism, and into the contemporary era of corporate control. Along the way he recounts vibrant alt-Olympic movements, such as the Workers' Games and Women's Games of the 1920s and 1930s as well as athlete-activists and political movements that stood up to challenge the Olympic machine.
The Palgrave Handbook Of Olympic Studies
DOWNLOAD
Author : H. Lenskyj
language : en
Publisher: Springer
Release Date : 2012-04-11
The Palgrave Handbook Of Olympic Studies written by H. Lenskyj and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-11 with Sports & Recreation categories.
A comprehensive, state-of-the-art reference collection, bringing together an authoritative and international line-up of scholars to examine key social and political issues related to the Olympics. An essential, 'one-stop' volume for a wide range of academics, students and researchers.
Tarnished Rings
DOWNLOAD
Author : Stephen Wenn
language : en
Publisher: Syracuse University Press
Release Date : 2011-12-29
Tarnished Rings written by Stephen Wenn and has been published by Syracuse University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12-29 with Sports & Recreation categories.
In late 1998 and the early months of 1999, the International Olympic Committee (IOC) was an organization in crisis. Revelations of a slush fund employed by Salt Lake City officials to secure votes from a number of IOC members in support of the city’s bid for the 2002 Olympic Winter Games invited intense scrutiny of the organization by the international media. The IOC and its president, Juan Antonio Samaranch, staggered through the opening weeks of the scandal, but ultimately Samaranch and key actors such as IOC vice president Richard Pound, marketing director Michael Payne, and director-general François Carrard weathered the storm. They also safeguarded the IOC’s autonomy and subsequently spearheaded the push for reforms to the Olympic Charter, intended to better position the IOC for the twenty-first century. In Tarnished Rings, the authors delve into this fascinating story, exploring the genesis of the scandal and charting the IOC’s efforts to bring stability to its operations. Based on extensive research and unparalleled access to primary and source material, the authors offer a behind-the-scenes account of the politics surrounding the IOC and the bidding process. Wenn, Barney, and Martyn’s potent examination of this critical episode in Olympic history and of the presidency of Samaranch, who brought sweeping changes to the Olympic Movement in the 1980s and 1990s, offers valuable lessons for those interested in the IOC, the Olympic Movement, and the broader concepts of leadership and crisis management.
Reflections On Process Sociology And Sport
DOWNLOAD
Author : Joseph Maguire
language : en
Publisher: Routledge
Release Date : 2013-09-13
Reflections On Process Sociology And Sport written by Joseph Maguire and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-13 with Sports & Recreation categories.
The book focuses on the distinctive contribution that Joseph Maguire has made to process sociology and the study of sport. Maguire’s work over the past three decades highlights how process sociology has a unique perspective on the relationship between sport, culture and society, and to the body, globalisation and civilisational analysis. Reflecting on this body of work and the use of process sociology, Maguire captures the research dynamic of ‘walking the line' between involvement and detachment, theory and observation, and engagement and critique. The book is structured around four broad sections: Theory, Sport and Society; The Meaning of Sport, Body and Society; Case Studies in Sport and Process Sociology; Globalisation, Sport and Civilisational Analysis. Providing an introduction to, and key examples of, a process sociology approach to the study of sport, the body, civilising processes and globalisation, this book will appeal to undergraduates, postgraduates and researchers in sport studies / sports science degrees, sociology, cultural studies and to those studying migration, globalisation and cross cultural civilisation relations. This book was previously published as a Special Issue of Sport in Society.