Online Reputation Management For Dummies

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Online Reputation Management For Dummies
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Author : Lori Randall Stradtman
language : en
Publisher: John Wiley & Sons
Release Date : 2012-09-11
Online Reputation Management For Dummies written by Lori Randall Stradtman and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-11 with Business & Economics categories.
More important than ever--how to manage your online reputation In today's social world, managing your online reputation is more critical than ever, whether it's your company brand or yourself as a brand, and one thing is certain: everyone needs a plan. This essential book shows you how to set up a system that works every day, helps forward your brand's online goals, and is able to deal with negative chatter. Covering everyday listening and messaging as well as reputation management for special events or crises, this book walks you through step-by-step instructions and tips that will help you build and maintain a positive online presence. Shows you how to create a solid, productive online reputation management system Helps you achieve your brand's goals and be ready to deal with negative chatter or crises Explains how to set up an online reputation management and response team Covers how to identify and incorporate both everyday and crisis SEO keywords Explores reputation creation through listening, messages, images, video, and other media Helps you handle crises with social media, bloggers, and other influencers, and respond immediately Online Reputation Management For Dummies gives you the tools you need to maintain the online reputation you want.
Repped
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Author : Andy Beal
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2014-01-22
Repped written by Andy Beal and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-22 with Internet categories.
Why You Can't Afford to Ignore This Amazon Bestseller: Whether you realize it or not-or even wish to admit it-you already have an online reputation to protect. It doesn't matter if you're fresh out of college and hoping your past Facebook indiscretions don't torpedo your career prospects, or a Fortune 500 company trying to make a name for itself in a crowded market, your reputation online is vital to your success. In Repped: 30 Days to a Better Online Reputation, world renowned online reputation management author, speaker, and expert Andy Beal walks you through a practical 30-day plan to build, manage, monitor and protect your valuable reputation online. With dozens of examples and actionable tips, Repped demonstrates how a better online reputation can lead to improved job prospects, happier customers, fewer detractors, and most importantly of all, greater income. Repped is for individuals, professionals, small businesses, non-profits, and large corporations. Repped is for anyone that realizes the value of building a better online reputation. Praise for Repped: "Reputation has nothing to do with what you think. Your brand isn't yours to define and Google can turn your company landscape into a mine field. Consider this the map on how to navigate and conquer the battle for your online reputation." Scott Stratten, best selling author of Unmarketing and QR Codes Kill Kittens "Billions of consumers are connected to the web with the ability to publish unwanted information about you or your brand. If you don't leave your online marketing to chance, why not take charge of your online reputation? Here's the good news: Top online reputation expert Andy Beal has created Repped: A 30 day journey that will take you from zero to hero with practical, actionable advice that anyone can put to work." Lee Odden, CEO of TopRank Online Marketing and Author of Optimize "Repped is a genius plan that will breathe life into your online reputation in thirty days. Andy Beal provides every individual, organization and brand the power to manage, monitor, repair and build a trusted online reputation. Get Repped and discover untold rewards!" Richie Norton, bestselling author of The Power of Starting Something Stupid
Lol Omg
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Author : Matt Ivester
language : en
Publisher: CreateSpace
Release Date : 2011
Lol Omg written by Matt Ivester and has been published by CreateSpace this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Cyberbullying categories.
The ease with which digital content can be shared online, in addition to its many benefits, has created a host of problems for today's high school and college students. All too often, students are uploading, updating, posting and publishing without giving a second thought to who might see their content or how it might be perceived. lol...OMG! provides a cautionary look at the many ways that today's students are experiencing the unanticipated negative consequences of their digital decisions - from lost job opportunities and denied college and graduate school admissions to full-blown national scandals. It also examines how technology is allowing students to bully one another in new and disturbing ways, and why students are often crueler online than in person. By using real-life case studies and offering actionable strategies and best practices, this book empowers students to clean up and maintain a positive online presence, and to become responsible digital citizens. "Matt Ivester's book, lol...OMG!, is a "must read" for every college student, every high school student and the parents of each. It is also a "should read" for everyone who might want a job in today's world." Joe Riley, Director of Human Resources, LinkedIn "Insightful, relatable, and critically important, lol...OMG! is a must-read."Greg Boardman, Vice Provost for Student Affairs, Stanford University "We are at a critical point in technological history - where social media is beginning to have more impact on how we are perceived than our in-person interactions. lol...OMG! could not be more timely."Jennifer Aaker, General Atlantic Professor of Marketing, Stanford University, and author of The Dragonfly Effect "This book is required reading for anyone who wishes to survive the viral lawlessness of college life."Larry Winokur, Co-Founder, BWR Public Relations "Matt Ivester's book lol...OMG! is essential reading for parents, educators and anyone, of any age, who uses the Internet and has wondered about privacy and discretion. Leveraging his insider experience from his now-closed website JuicyCampus.com, he offers common sense methods that all of us need to know to protect us from the malicious gossip, mean-spirited rumors and sharing of personal information which now seems epidemic on the Internet." William F. Meehan III, Director Emeritus, McKinsey and Co., Raccoon Partners Lecturer In Management, Stanford University "In this era of digital citizenship, the information employers find online can have a significant impact on your success in the hiring process. Read this book and take control of that information!" Hayagreeva Rao, Atholl McBean Professor of Organizational Behavior and Human Resources, Stanford University "Digital citizenship is an essential part of a modern education. The digital age has provided students with a host of new challenges, and we have an obligation to help them address those challenges. lol...OMG! is an important and valuable educational resource for students struggling to stay true to their own ethical principles while still keeping up with the quickly evolving digital landscape."Robert M. Saltzman, Associate Dean, USC Gould School of Law "A much-needed introduction to the realities, risks and rewards that college students face when they construct online identities. A useful and practical guide for college administrators as well as students."Dr. Ernest J. Wilson III, Dean, USC Annenberg School for Communication & Journalism "Matt Ivester understands the challenges of this new electronic frontier and provides information that will make a difference in your life if you read this book."Ozzie Harris II, Senior Vice Provost for Diversity & Community, Emory University
Resumes For Dummies
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Author : Joyce Lain Kennedy
language : en
Publisher: John Wiley & Sons
Release Date : 2011-01-13
Resumes For Dummies written by Joyce Lain Kennedy and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-13 with Business & Economics categories.
Write a winning resume and land that job interview! Is your job search stalling out after you submit a resume but before you're offered an interview? With a recession that has caused a 10% unemployment rate affecting 15.3 million Americans, having a winning resume is vital to securing an interview-and it demands a fresh look at how you write your resumes and market yourself. Whether you're entering the job market for the first time, looking for a new job after a lay off, or changing careers, Resumes For Dummies shows you the ropes and rules for a new era in recruiting and jobsearching. Instructions for writing an inclusive core resume Tips on targeting a known position, or tailoring a resume to specific industries Common resume-writing mistakes to avoid Updated with the latest information on privacy issues in the electronic age, Resumes For Dummies is your go-to guide for getting your foot in the door.
Radically Transparent
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Author : Andy Beal
language : en
Publisher: John Wiley & Sons
Release Date : 2009-08-14
Radically Transparent written by Andy Beal and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-08-14 with Computers categories.
The explosion of social media blogs, social networking sites, and video sharing sites has ushered in a new era of digital transparency that puts the power to enhance or destroy a reputation in the hands of the consumer. This timely and practical book shows you how to harness the power of social media with crucial, proven tactics and strategies for every phase of online reputation management. Using step-by-step instruction and tested techniques, the expert authors unveil a detailed blueprint for building, managing, monitoring, and repairing your reputation.
Managing Online Reputation
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Author : Charlie Pownall
language : en
Publisher: Springer
Release Date : 2015-09-29
Managing Online Reputation written by Charlie Pownall and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-09-29 with Business & Economics categories.
Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.
Mastering The Art Of Online Reputation Management
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Author : Tinto Jose Koikkara
language : en
Publisher: AUYK Books
Release Date :
Mastering The Art Of Online Reputation Management written by Tinto Jose Koikkara and has been published by AUYK Books this book supported file pdf, txt, epub, kindle and other format this book has been release on with Computers categories.
Are you looking to address issues with your online reputation but unsure of how to proceed? This book covers every aspect of online reputation management, including its significance, how to handle a crisis online, and when to contact an ORM firm. And last, the top three reputation management firms in the world that you can trust.
Personal Branding For Dummies
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Author : Susan Chritton
language : en
Publisher: John Wiley & Sons
Release Date : 2012-05-08
Personal Branding For Dummies written by Susan Chritton and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-08 with Business & Economics categories.
The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception. Personal Branding For Dummies covers everything you need to create your personal branding, including: using different organizations and associations to increase visibility and exposure to both clients and competitors; making the most of networking; tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand; building a persona through websites and blogging; evaluating personal style and appearance; using conversation, negotiation, and sales techniques best suited to a personal brand; monitoring your brand reputation and successfully implementing feedback as it grows and develops, and more. Tips on utilizing Social Media to showcase your personal brand How personal branding can help advance your career Guidance on creating a clear and concise image With the hands-on, friendly help of Personal Branding For Dummies, you'll establish a professional presence and personal "brand" identity to keep yourself distinguished in the business world.>
Cyber Security For Beginners
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Author : Cybellium
language : en
Publisher: Cybellium Ltd
Release Date : 2023-09-05
Cyber Security For Beginners written by Cybellium and has been published by Cybellium Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-05 with Computers categories.
In an age where technology shapes every facet of our lives, understanding the essentials of cyber security has become more critical than ever. "Cyber Security for Beginners" is a comprehensive guide that demystifies the world of cyber threats and protection, offering accessible insights to individuals with minimal prior knowledge. Whether you're a digital novice, a curious learner, or anyone concerned about staying safe online, this book is your entry point to comprehending the fundamental concepts of cyber security. About the Book: Authored by experts in the field, "Cyber Security for Beginners" offers a user-friendly exploration of the dynamic world of cyber security. Designed to cater to readers without a technical background, this book unravels complex concepts into clear explanations, empowering readers of all levels to grasp the essentials of cyber security. Key Features: · Demystifying Cyber Threats: Delve into the realm of cyber threats that individuals and organizations confront daily. From phishing attacks and ransomware to identity theft, understand the tactics used by cybercriminals and how to defend against them. · Core Security Principles: Explore the foundational principles that underpin effective cyber security. Gain insights into confidentiality, integrity, availability, and other core concepts that contribute to a secure online experience. · Safe Online Practices: Discover practical steps you can take to enhance your cyber security. Learn about strong password creation, secure browsing habits, safe online shopping, and protecting your personal information. · Recognizing Social Engineering: Understand the art of social engineering and how attackers manipulate individuals into divulging sensitive information. Learn to recognize common tactics used in phishing and pretexting attempts. · Securing Digital Identities: Dive into strategies for safeguarding your digital identity. Explore the importance of two-factor authentication, password managers, and techniques for maintaining a secure online presence. · Responding to Incidents: Gain insights into the steps to take if you suspect a cyber security incident. Understand how to report incidents, mitigate potential damage, and recover from security breaches. · Ethical Considerations: Engage with discussions on the ethical aspects of cyber security. Explore the balance between privacy and security, and understand the broader implications of data breaches on individuals and society. · Resources for Further Learning: Access a glossary of key terms and a curated list of resources for continued exploration. Equip yourself with knowledge to stay informed and proactive in an evolving cyber landscape.
Building Web Reputation Systems
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Author : Randy Farmer
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2010-03-04
Building Web Reputation Systems written by Randy Farmer and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-03-04 with Computers categories.
What do Amazon's product reviews, eBay's feedback score system, Slashdot's Karma System, and Xbox Live's Achievements have in common? They're all examples of successful reputation systems that enable consumer websites to manage and present user contributions most effectively. This book shows you how to design and develop reputation systems for your own sites or web applications, written by experts who have designed web communities for Yahoo! and other prominent sites. Building Web Reputation Systems helps you ask the hard questions about these underlying mechanisms, and why they're critical for any organization that draws from or depends on user-generated content. It's a must-have for system architects, product managers, community support staff, and UI designers. Scale your reputation system to handle an overwhelming inflow of user contributions Determine the quality of contributions, and learn why some are more useful than others Become familiar with different models that encourage first-class contributions Discover tricks of moderation and how to stamp out the worst contributions quickly and efficiently Engage contributors and reward them in a way that gets them to return Examine a case study based on actual reputation deployments at industry-leading social sites, including Yahoo!, Flickr, and eBay