Pain Killer Marketing
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Pain Killer Marketing
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Author : Chris Stiehl
language : en
Publisher: Academic Learning Company LLC
Release Date : 2008
Pain Killer Marketing written by Chris Stiehl and has been published by Academic Learning Company LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
Both business and customers feel pain when standards are not met. To kill this pain, a business must do more than conduct market research, it must know what to do with this information. Pain Killer Marketing presents effective methods for listening to and collecting customer pain. More importantly, it demonstrates how to implement data and drive profi ts. An excellent reference for C level executives, product managers, market research practitioners and those wanting to become more customer-centric . Anyone who has a suffering customer, internal or external, can benefit from Pain Killer Marketing.
Marketing Headaches
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Author : Daniel W. Baack
language : en
Publisher:
Release Date : 2016
Marketing Headaches written by Daniel W. Baack and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Analgesics industry categories.
This case study considers the international market for headache and pain relievers. A variety of marketing techniques have been adopted to ensure effective international marketing, making pain relievers available to individuals and health-care providers worldwide.
The U S Market For Over The Counter Pain Medication
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Author : Steven Heffner
language : en
Publisher: Find/Svp
Release Date : 2005
The U S Market For Over The Counter Pain Medication written by Steven Heffner and has been published by Find/Svp this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Nonprescription drug industry categories.
Pain Killer
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Author : Barry Meier
language : en
Publisher: Hachette UK
Release Date : 2020-10-29
Pain Killer written by Barry Meier and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-29 with True Crime categories.
NOW A MAJOR NETFLIX SERIES STARRING UZO ADUBA AND MATTHEW BRODERICK 'This is the book that started it all. Barry Meier is a heroic reporter and Pain Killer is a muckraking classic' Patrick Radden Keefe, author of Empire of Pain Every catastrophe has a beginning. For the opioid crisis in America, the seed was a drug called OxyContin. First hailed as a miracle drug for severe pain in the early 1990s, OxyContin went on to ignite a plague of addiction and death across America, fuelled by the aggressive marketing of its maker, Purdue Pharma and the billionaire Sackler brothers who owned the company. Investigative journalist Barry Meier was the first to write about the elusive Sackler family, their role in this catastrophic epidemic and the army of local doctors, law enforcement and worried parents that tried to bring them down.
Empire Of Pain
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Author : Patrick Radden Keefe
language : en
Publisher: Pan Macmillan
Release Date : 2021-04-20
Empire Of Pain written by Patrick Radden Keefe and has been published by Pan Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-20 with True Crime categories.
The gripping and shocking story of three generations of the Sackler family and their roles in the stories of Valium, OxyContin and the opioid crisis. The inspiration behind the Netflix series Painkiller, starring Uzo Aduba and Matthew Broderick. The Sunday Times Bestseller Winner of the 2021 Baillie Gifford Prize for Non-Fiction A BBC Radio 4 'Book of the Week' Shortlisted for the 2021 Financial Times/McKinsey Business Book of the Year Award One of Barack Obama’s Favorite Books of 2021 Shortlisted for the Crime Writers' Association Gold Dagger for Non-Fiction 'I gobbled up Empire of Pain . . . a masterclass in compelling narrative nonfiction.' – Elizabeth Day, The Guardian '30 Best Summer Reads' ‘You feel almost guilty for enjoying it so much’ – The Times The Sackler name adorns the walls of many storied institutions – Harvard; the Metropolitan Museum of Art; Oxford; the Louvre. They are one of the richest families in the world, known for their lavish donations in the arts and the sciences. The source of the family fortune was vague, however, until it emerged that the Sacklers were responsible for making and marketing Oxycontin, a blockbuster painkiller that was a catalyst for the opioid crisis – an international epidemic of drug addiction which has killed nearly half a million people. In this masterpiece of narrative reporting and writing, award-winning journalist and host of the Wind of Change podcast Patrick Radden Keefe exhaustively documents the jaw-dropping and ferociously compelling reality. Empire of Pain is the story of a dynasty: a parable of twenty-first-century greed. 'There are so many "they did what?" moments in this book, when your jaw practically hits the page' – Sunday Times
Pain Killer
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Author : Barry Meier
language : en
Publisher: Rodale
Release Date : 2003-10-17
Pain Killer written by Barry Meier and has been published by Rodale this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-10-17 with Medical categories.
Examines OxyContin, the so-called miracle prescription drug that swept the nation but led to overdoes and addiction, providing a look at the multi-billion-dollar pain managment business, its excesses and its abuses.
Pharmaceutical Marketing
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Author : Mickey C. Smith
language : en
Publisher: CRC Press
Release Date : 1991-10-24
Pharmaceutical Marketing written by Mickey C. Smith and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991-10-24 with Medical categories.
Reflecting the fascinating and dramatic changes in pharmacy, pharmaceutical education, and the pharmaceutical industry in recent years, this authoritative volume focuses on the practice of marketing both prescription and nonprescription medications. In a dozen comprehensive chapters, author Mickey Smith highlights the economic social, and
The Integrated Marketing Handbook
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Author : Raghavendra Hunasgi, Priyanka AB Brahmbhatt
language : en
Publisher: Notion Press
Release Date : 2023-08-31
The Integrated Marketing Handbook written by Raghavendra Hunasgi, Priyanka AB Brahmbhatt and has been published by Notion Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-08-31 with Business & Economics categories.
Are you tired of using only one marketing strategy for your business? Do you want to create a more effective and comprehensive approach to reach your target audience? The Integrated Marketing Handbook is just what you need. Inbound, Outbound, and Account-Based Marketing Techniques by Raghavendra and Priyanka is a comprehensive guide for marketers and entrepreneurs who are seeking to maximize their reach and effectiveness by integrating various marketing strategies. The book provides an overview of the three main marketing approaches: inbound, outbound, and account-based marketing (ABM). Inbound marketing focuses on attracting customers through content creation, while outbound marketing involves reaching out to customers through advertising and other forms of outreach. ABM is a highly-targeted approach, focusing on building relationships with key accounts. The authors provide practical advice on integrating these strategies effectively, including on how to align messaging, target the right audience, and measure success to maximize results in today’s competitive environment. Grab your copy today!
Pain Management And The Opioid Epidemic
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Author : National Academies of Sciences, Engineering, and Medicine
language : en
Publisher: National Academies Press
Release Date : 2017-09-28
Pain Management And The Opioid Epidemic written by National Academies of Sciences, Engineering, and Medicine and has been published by National Academies Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-28 with Medical categories.
Drug overdose, driven largely by overdose related to the use of opioids, is now the leading cause of unintentional injury death in the United States. The ongoing opioid crisis lies at the intersection of two public health challenges: reducing the burden of suffering from pain and containing the rising toll of the harms that can arise from the use of opioid medications. Chronic pain and opioid use disorder both represent complex human conditions affecting millions of Americans and causing untold disability and loss of function. In the context of the growing opioid problem, the U.S. Food and Drug Administration (FDA) launched an Opioids Action Plan in early 2016. As part of this plan, the FDA asked the National Academies of Sciences, Engineering, and Medicine to convene a committee to update the state of the science on pain research, care, and education and to identify actions the FDA and others can take to respond to the opioid epidemic, with a particular focus on informing FDA's development of a formal method for incorporating individual and societal considerations into its risk-benefit framework for opioid approval and monitoring.
The Politics Of Pain Medicine
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Author : S. Scott Graham
language : en
Publisher: University of Chicago Press
Release Date : 2015-11-17
The Politics Of Pain Medicine written by S. Scott Graham and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-17 with Language Arts & Disciplines categories.
Exploring the medical rhetoric surrounding pain medicine, the author chronicles the work of interdisciplinary pain management specialists to found a new science of pain and a new approach to pain medicine grounded in a more comprehensive biospychosocial model. His analysis shows how these materials shape the healthcare community's understanding of what pain medicine is, how the medicine should be practiced and regulated, and how practitioner-patient relationships are best managed.