Performance Measurement In The Digital Age
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Performance Measurement In The Digital Age
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Author : Anthony Carey
language : en
Publisher:
Release Date : 1998
Performance Measurement In The Digital Age written by Anthony Carey and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Boards of directors categories.
Measuring The Digital World
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Author : Gary Angel
language : en
Publisher: FT Press
Release Date : 2015-11-20
Measuring The Digital World written by Gary Angel and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-20 with Computers categories.
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. The definitive guide to next generation digital measurement; Indispensable insight for building high-value digital experiences! Helps you capture the knowledge you need to deliver deep personalization at scale Reflects today’s latest insights into digital behavior and consumer psychology For every digital marketer, analyst, and executive who wants to improve performance To win at digital, you must capture the right data, quickly transform it into the right knowledge,and use them both to deliver deep personalization at scale. Conventional digital metrics simply aren’t up to the task. Now, Gary Angel shows how to reinvent digital measurement so it delivers all you need to create richer, more compelling digital experiences. Angel shows how to transform “raw facts” about digital behavior into meaningful knowledge about your visitors... what they were trying to accomplish...how well you helped them... how you can personalize and optimize their digital experiences from now on... how you can use measurement to provide deep personalization at scale.
Strategic Corporate Communication In The Digital Age
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Author : Mark Anthony Camilleri
language : en
Publisher: Emerald Group Publishing
Release Date : 2021-02-19
Strategic Corporate Communication In The Digital Age written by Mark Anthony Camilleri and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-19 with Business & Economics categories.
Strategic Corporate Communication in the Digital Age explores how contemporary communication approaches are crossing boundaries as innovative media formats and digital transformations offer new challenges and opportunities to academia and practitioners.
Marketing Strategy In The Digital Age Applying Kotler S Strategies To Digital Marketing
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Author : Milton Kotler
language : en
Publisher: World Scientific
Release Date : 2020-08-26
Marketing Strategy In The Digital Age Applying Kotler S Strategies To Digital Marketing written by Milton Kotler and has been published by World Scientific this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-26 with Business & Economics categories.
The market changes faster than marketing. In essence, marketing strategy has undergone only two eras, the entity era and the bit era, also known as the industrial age and the digital age. In the age of digital society, all CEOs, CMOs and senior marketing executives must consider how to change their strategies, improve the role of marketing and adopt emerging technological and data tools to integrate with the Internet. The goal of digital marketing strategy is not to disrupt existing marketing strategies, but to complement, integrate and develop the two at the same time.In this book, the authors provide detailed discussion and practical analysis on the relationship between marketing and digital technologies and propose a marketing implementation framework for digital strategy platforms. Standing for Recognize, Reach, Relationship and Return, the 4R system is a powerful strategic trading tool for digital implementation, especially for CEOs and CMOs. All other tools, such as data platforms, content marketing, DSP digital advertising and digital marketing ROI design essentially serve the 4R system. As such, the authors advocate for firms to restructure their digital marketing strategy around the 4R system.
Nurses And Midwives In The Digital Age
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Author : M. Honey
language : en
Publisher: IOS Press
Release Date : 2022-02-25
Nurses And Midwives In The Digital Age written by M. Honey and has been published by IOS Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-25 with Medical categories.
Nurses and midwives must increasingly work in multi-disciplinary teams and engage with patients to navigate the data and information central to today’s digitally-driven healthcare system. This book presents the proceedings of NI 2021, the 15th International Congress in Nursing Informatics. Originally planned to be held in 2020, the international year of the nurse and midwife, but postponed due to the SARS-CoV-2 pandemic, the conference, with the theme of nursing and midwifery in the digital age, was eventually held as a virtual event from 23 August to 2 September 2021, and the organizers made the decision to take advantage of its virtual nature and extend it to 9 days, with each day focusing on a different theme. This is reflected in the organization of the book, and the 212 papers included here, of which 67 are full papers with the remainder being workshop, panel, case study, and poster abstracts, are grouped into 9 sections. The papers were selected from a total of 437 submissions from more than 40 countries and cover: data analytics and the use of nursing data; digital health nursing workforce development; health policy, service delivery and ethics; informatics in clinical care; innovation and entrepreneurship in nursing; integrated and connected care; nursing information systems; patient participation and citizen involvement; and systems implementation and digital workplaces. Highlighting developments in nursing and midwifery and the way in which nurses and midwives are embracing the digital age, the book will be of interest to all those involved in healthcare today.
Returning To Interpersonal Dialogue And Understanding Human Communication In The Digital Age
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Author : Brown Sr., Michael A.
language : en
Publisher: IGI Global
Release Date : 2018-07-20
Returning To Interpersonal Dialogue And Understanding Human Communication In The Digital Age written by Brown Sr., Michael A. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-20 with Social Science categories.
Digital collaboration is abundant in todays world, but it is often problematic and does not provide an apt solution to the human need for comprehensive communication. Humans require more personal interactions beyond what can be achieved online. Returning to Interpersonal Dialogue and Understanding Human Communication in the Digital Age is a collection of innovative studies on the methods and applications of comparing online human interactions to face-to-face interactions. While highlighting topics including digital collaboration, social media, and privacy, this book is a vital reference source for public administrators, educators, businesses, academicians, and researchers seeking current research on the importance of non-digital communication between people.
Managing Corporate Knowledge In The Digital Age
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Author : AWAD, ELIAS M.
language : en
Publisher: PHI Learning Pvt. Ltd.
Release Date : 2024-02-19
Managing Corporate Knowledge In The Digital Age written by AWAD, ELIAS M. and has been published by PHI Learning Pvt. Ltd. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-19 with Business & Economics categories.
There is an old saying that people change the world, books pave the way. This timely book is about Corporate Knowledge: how to capture it, how to network it, and how to manage it for competitive advantage. It is an era of digital connectivity where 20 percent of a company's core knowledge can effectively operate 80 percent of the business. The text takes the readers through a logical, process-oriented examination of the topic, striking a balance between the behavioral and the technological aspects of Corporate Knowledge Management in today's digital age. Remembering Dalai Lama when he said “The human mind is like a parachute. It works best when it is open.” A closed mind gathers no intelligence. With an open mind, you will grow richer with this text. • Part one is about the concept of corporate knowledge and the knowledge-centric organization. • Part two covers how to build corporate knowledge management solutions. • Part three examines corporate knowledge sharing and knowledge transfer. • Part four deals with corporate knowledge management portal. • Part five brings up the ethical, legal, and managerial issues in corporate knowledge management. KEY FEATURES • Learning by examples is evident throughout the text • Boxed vignettes throughout each chapter • Illustrations are incorporated where necessary for clearer understanding of the concepts • Relates chapter material to corporate knowledge management or management decision-making • Summary at the end of each chapter brings into focus the essence of the chapter • Glossary of terms included at the end of the text TARGET AUDIENCE • MBA – IT • Management Professionals For Instructor’s Resources, visit https://www.phindia.com/Managing_corporate_knowledge_digital_age_elias
University Libraries And Digital Learning Environments
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Author : Jill Beard
language : en
Publisher: Routledge
Release Date : 2016-02-24
University Libraries And Digital Learning Environments written by Jill Beard and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-24 with Language Arts & Disciplines categories.
University libraries around the world have embraced the possibilities of the digital learning environment, facilitating its use and proactively seeking to develop the provision of electronic resources and services. The digital environment offers opportunities and challenges for librarians in all aspects of their work - in information literacy, virtual reference, institutional repositories, e-learning, managing digital resources and social media. The authors in this timely book are leading experts in the field of library and information management, and are at the forefront of change in their respective institutions. University Libraries and Digital Learning Environments will be invaluable for all those involved in managing libraries or learning services, whether acquiring electronic resources or developing and delivering services in digital environments.
Agile Learning And Management In A Digital Age
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Author : David Kergel
language : en
Publisher: Taylor & Francis
Release Date : 2022-12-30
Agile Learning And Management In A Digital Age written by David Kergel and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-12-30 with Education categories.
This book offers a detailed theoretical analysis of the fields of learning and management in the digital age. Taking an interdisciplinary approach, it opens a dialogue between agile management theory and agile learning theory. The book argues that there is a tension between participative and action-orientated approaches on the one hand and neoliberal enclosure of the actor on the other hand. It takes this as an opportunity for interdisciplinary dialogue between learning theories and management concepts. With contributions from a range of international experts, chapters discuss the need for suitable theoretical, epistemological, and ethical foundations as well as practice-orientated methods for learning and management to implement appropriate strategies and meet educational challenges. This highly topical book will be of great interest to academics, postgraduate students, and researchers in the fields of digital learning, educational theory, management theory, and communication studies.
Technology Optimization And Change Management For Successful Digital Supply Chains
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Author : Ehap H. Sabri
language : en
Publisher: Business Science Reference
Release Date : 2019
Technology Optimization And Change Management For Successful Digital Supply Chains written by Ehap H. Sabri and has been published by Business Science Reference this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Business & Economics categories.
"This book provides a guide to the best practices in digital enablement, change management, and process optimization. It also builds on the available limited literature in the field of digital supply chain optimization and business transformation and complement it with practical and proven tactics from the industry"--