Persistent Preferences
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Persistent Preferences In Market Place Choices
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Author : A. V. Muthukrishnan
language : en
Publisher: Now Publishers
Release Date : 2015-11-03
Persistent Preferences In Market Place Choices written by A. V. Muthukrishnan and has been published by Now Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-03 with Business & Economics categories.
Persistent Preferences in Market Place Choices reviews classic research on loyalty, the many definitions of commitment and their relevance for persistent preference, the constituents of preference persistence, research on attitude strength, and behavioral decision theory research relevant for preference persistence.
Persistent Preferences
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Author : Wai-hing Chan
language : en
Publisher:
Release Date : 2005
Persistent Preferences written by Wai-hing Chan and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Choice (Psychology) categories.
Persistent Preferences
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Author :
language : en
Publisher:
Release Date :
Persistent Preferences written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
HKUST Call Number: Thesis MARK 2005 Chan.
Preference Change
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Author : David Strohmaier
language : en
Publisher: Cambridge University Press
Release Date : 2024-01-31
Preference Change written by David Strohmaier and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-01-31 with Philosophy categories.
For most of its history, decision theory has investigated the rational choices of humans under the assumption of static preferences. Human preferences, however, change. In recent years, decision theory has increasingly acknowledged the reality of preference change throughout life. This Element provides an accessible introduction and new contributions to the debates on preference change. It is divided into three chapters. In the first chapter, the authors discuss what preference change is and whether we can integrate it into decision theory. In the second chapter, they present models of preference change, including a novel proposal of their own. In the third and final chapter, they discuss how we can rationally choose a course of action when our preferences might change. Both the transformative experience literature and recent work on choosing for changing selves are discussed.
Superfluous Choices And Persistent Brand Preferences
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Author : A. V. Muthukrishnan
language : en
Publisher:
Release Date : 2004
Superfluous Choices And Persistent Brand Preferences written by A. V. Muthukrishnan and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with categories.
Marketing usually strives to present consumers with finely targeted offerings. Evidence in this paper suggests, however, that when the context is augmented to include superfluous choices (i.e., inferior options or unnecessary choice steps) the task invites a perception of validity that cultivates consumer confidence and builds brand loyalty. Conversely, consumers too narrowly targeted lose confidence in their choices and display less enduring brand preferences. This effect of superfluous choices is isolated in a series of five experiments.
Online Consumer Psychology
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Author : Curtis P. Haugtvedt
language : en
Publisher: Psychology Press
Release Date : 2005-03-23
Online Consumer Psychology written by Curtis P. Haugtvedt and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-03-23 with Business & Economics categories.
Online Consumer Psychology addresses many of the issues created by the Internet and goes beyond the topic of advertising and the Web to include topics such as customization, site design, word of mouth processes, and the study of consumer decision making while online. The theories and research methods help provide greater insight into the processes underlying consumer behavior in online environments. Broken into six sections, this book: focuses on community and looks at the Internet's ability to bring like-minded individuals from around the world into one forum; examines issues related to advertising, specifically click-through rates and advertising content placed within gaming online and wireless networks; provides readers with reasons why consumers customize products and the benefits of customization; discusses the psychological effects of site design; asks the question of whether the Internet empowers consumers to make better decisions; and discusses research tools that can be used online.
Dhew Publication
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Author :
language : en
Publisher:
Release Date : 1975
Dhew Publication written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1975 with categories.
Sex Roles
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Author : Helen S. Astin
language : en
Publisher:
Release Date : 1975
Sex Roles written by Helen S. Astin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1975 with Sex differences (Psychology) categories.
"The bibliography covers literature originating in investigations published both here and abroad and is directed toward social and behavioral scientists." Selected journal articles (346), books (54), and book chapters (49), published 1960-1972. Topical arrangement. Entries include bibliographical information, keywords, and abstracts. Author, subject indexes.
Intelligent Agents Ii Agent Theories Architectures And Languages
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Author : Michael Wooldridge
language : en
Publisher: Springer Science & Business Media
Release Date : 1996-01-17
Intelligent Agents Ii Agent Theories Architectures And Languages written by Michael Wooldridge and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996-01-17 with Computers categories.
This book is based on the second International Workshop on Agent Theories, Architectures, and Languages, held in conjunction with the International Joint Conference on Artificial Intelligence, IJCAI'95 in Montreal, Canada in August 1995. The 26 papers are revised final versions of the workshop presentations selected from a total of 54 submissions; also included is a comprehensive introduction, a detailed bibliography listing 355 relevant publications, and a subject index. The book is structured into seven sections, reflecting the most current major directions in agent-related research. Together with its predecessor, Intelligent Agents, published as volume 890 in the LNAI series, this book provides a timely and comprehensive state-of-the-art report.
Three Essays On Consumers Preferences For Fresh Organic Produce
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Author : Yuko Onozaka
language : en
Publisher:
Release Date : 2007
Three Essays On Consumers Preferences For Fresh Organic Produce written by Yuko Onozaka and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with categories.