Personal Branding And The Invisible Difference
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Personal Branding And The Invisible Difference
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Author : Rhonda Swan
language : en
Publisher: Rhonda Swan
Release Date : 2018-08-02
Personal Branding And The Invisible Difference written by Rhonda Swan and has been published by Rhonda Swan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-02 with Business & Economics categories.
Provides a detailed description of personal branding and how it is used to elevate your business.
Platform
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Author : Cynthia Johnson
language : en
Publisher: Lorena Jones Books
Release Date : 2019-02-05
Platform written by Cynthia Johnson and has been published by Lorena Jones Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-05 with Business & Economics categories.
The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.
Personal Branding For Dummies
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Author : Susan Chritton
language : en
Publisher: John Wiley & Sons
Release Date : 2012-05-08
Personal Branding For Dummies written by Susan Chritton and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-08 with Business & Economics categories.
The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception. Personal Branding For Dummies covers everything you need to create your personal branding, including: using different organizations and associations to increase visibility and exposure to both clients and competitors; making the most of networking; tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand; building a persona through websites and blogging; evaluating personal style and appearance; using conversation, negotiation, and sales techniques best suited to a personal brand; monitoring your brand reputation and successfully implementing feedback as it grows and develops, and more. Tips on utilizing Social Media to showcase your personal brand How personal branding can help advance your career Guidance on creating a clear and concise image With the hands-on, friendly help of Personal Branding For Dummies, you'll establish a professional presence and personal "brand" identity to keep yourself distinguished in the business world.>
Personal Branding A Manifesto On Fame And Influence
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Author : Isaac Mashman
language : en
Publisher: Mashman Ventures LLC
Release Date : 2021-11-01
Personal Branding A Manifesto On Fame And Influence written by Isaac Mashman and has been published by Mashman Ventures LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-01 with Business & Economics categories.
It's a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in Isaac Mashman's work. Explaining its significance to your previous, present, and future successes, by the time you are done reading you will come to understand the power your personal brand has and why you should be building it.
Online Personal Brand
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Author : Ryan M. Frischmann
language : en
Publisher: Ryan Frischmann
Release Date : 2014-07-19
Online Personal Brand written by Ryan M. Frischmann and has been published by Ryan Frischmann this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-19 with Business & Economics categories.
Online personal branding is a requirement for all professionals. The common argument of the experts is: you have a digital footprint - in social media and on the internet - so people are already making impressions of you. Take control of their perceptions. More importantly, you have an opportunity to proactively project your personal brand onto networks. Two other advantages of personal branding are that it forces you to be visionary of your career goals and helps you land favorable employment. This books shares a functional angle to personal branding that is refreshingly simpler than the traditional marketing angle. The definition of an online personal brand is the combination of a skill set, an aura, and an identity, and there is discussion where the concepts overlap.
Personal Branding For Dummies
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Author : Susan Chritton
language : en
Publisher: John Wiley & Sons
Release Date : 2014-07-14
Personal Branding For Dummies written by Susan Chritton and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-14 with Business & Economics categories.
The simple guide to managing your personal brand, a vital element of success in the professional world Personal Branding For Dummies, 2nd Edition, is your guide to creating and maintaining a personal trademark by equating self-impression with other people's perceptions. This updated edition includes new information on expanding your brand through social media, online job boards, and communities, using the tried and true methods that are the foundation of personal branding. Marketing your skills and personality, and showing the rest of the world who you are, gives you a competitive edge. Whether you're looking for your first job, considering changing careers, or just want to be more viable and successful in your current career, this guide provides the step-by-step information you need to develop your personal brand. Distinguishing yourself from the competition is important in any facet of business, and the rise of personal branding has evolved specifically to help candidates stand out from the global talent pool. Establishing a professional presence with a clear and concise image, reputation, and status is a must, whether you're a new grad or an accomplished executive. Personal marketing has never been more important, and your personal brand should communicate the best you have to offer. Personal Branding For Dummies, 2nd Edition, leads you step by step through the self-branding process. Includes information on how to know the "real" you Explains how to develop a target market positioning statement Helps you make plans for your personal brand communications Instructs you with ways to make your mark on your brand environment The book also discusses continued brand building, demonstrating your brand, and the 10 things that can sink your brand. A personal brand is more than just a business card and a resume. It should be exquisitely crafted to capture exactly the image you wish to project. Personal Branding For Dummies, 2nd Edition provides the information, tips, tricks, and techniques you need to do it right.
Authentic Personal Branding
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Author : Hubert K. Rampersad
language : en
Publisher: IAP
Release Date : 2009-05-01
Authentic Personal Branding written by Hubert K. Rampersad and has been published by IAP this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-05-01 with Business & Economics categories.
This book offers an advanced breakthrough formula to build, implement, maintain, and cultivate an authentic, distinctive, relevant, and memorable Personal and Corporate Brand, which forms the key to enduring personal and business success. The new Personal Branding blueprint entails a systematic and integrated journey towards self-awareness, happiness, and enduring marketing success. If you are branded in this holistic way you will automatically attract success and the people and opportunities that are a perfect fit for you. Hubert Rampersad has introduced an advanced authentic Personal Branding model and practical related tools, that provide an excellent framework and roadmap for building a strong authentic Personal Brand, which is in harmony with your dreams, life purpose, values, genius, passion, and with things what you love doing. This new blueprint has been proven in practice to produce sustainable results, not only for individuals but also for companies. By aligning employee’s Personal Brand with their Corporate Brand you can realize the ‘best fit’ between employee and company, which creates a highly engaged and happy workforce.
Personal Branding In The Digital Age
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Author : Francine Beleyi
language : en
Publisher:
Release Date : 2017-11-26
Personal Branding In The Digital Age written by Francine Beleyi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-26 with categories.
What does it take to thrive in the digital age as a professional, expert or business owner? 81% of all buyers turn to the Internet to research the products and services they want to purchase. The question is: can you make yourself stand out during this search? This is where your 'personal brand' comes in. But how do you sell when you are the product? A decade ago, author Francine Beleyi became obsessed with these questions as she left her corporate job to start her consultancy: -Why are some people constantly given lucrative opportunities, advance faster in life, and are out there crushing it? -How to identify and package the unique value you can offer to others, and deliver it consistently? -How to build credibility as an expert in your chosen speciality and attract lucrative opportunities rather than chase them? As a business owner, coach, trainer, consultant, and having conversations with leading experts in the new economy, Francine found common patterns distilled in an easy and clear framework, YEANICC TM, with seven pillars anyone can use to lead in their chosen field and get highly paid. Each of the pillars is illustrated by real life stories, case studies, expert tips, thought-provoking exercises and action steps you can implement right now. If you've ever wanted a simple roadmap to build an influential personal brand and live a more rewarding life, this book is for you. Best of all, you are not left alone. A link to free resources, training and support is included in the book.
Craft A Brand That People Can T Ignore How To Stand Out In A Noisy Marketplace
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Author :
language : en
Publisher: Recorded Books
Release Date : 2025-02-19
Craft A Brand That People Can T Ignore How To Stand Out In A Noisy Marketplace written by and has been published by Recorded Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-02-19 with Business & Economics categories.
Craft a Brand That People Can’t Ignore: How to Stand Out in a Noisy Marketplace In a world overflowing with competition, standing out isn’t optional—it’s essential. Your brand isn’t just your logo or tagline—it’s the story, emotion, and experience you create. The question is: are people noticing you, or are you blending into the noise? This book is your blueprint for building a magnetic, unforgettable brand that attracts loyal customers, commands attention, and positions you as the go-to authority in your industry. Whether you’re an entrepreneur, business owner, or creative professional, branding is your secret weapon for long-term success. Inside, you’ll discover: ✔ The core principles of powerful branding that make you unforgettable ✔ How to craft a brand identity that speaks directly to your ideal audience ✔ The secrets of storytelling and emotional connection that build loyalty ✔ How to position yourself as an authority and outshine your competition ✔ The step-by-step formula for building a brand that people trust, love, and buy from The best brands don’t just sell—they create movements, inspire action, and make an impact. If you’re ready to stop being overlooked and start being unforgettable, this book will show you how. Are you ready to build a brand that people can’t ignore? Let’s get started!
The Invisible Brand Marketing In The Age Of Automation Big Data And Machine Learning
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Author : William Ammerman
language : en
Publisher: McGraw Hill Professional
Release Date : 2019-05-24
The Invisible Brand Marketing In The Age Of Automation Big Data And Machine Learning written by William Ammerman and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-24 with Business & Economics categories.
Marketers are harnessing the enormous power of AI to drive unprecedented results The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns—all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.The Invisible Brand provides an in-depth exploration of the risks and rewards of this epochal shift—while delivering the information and insight you need to stay ahead of the game. Renowned technologist William Ammerman draws from his decades of experience at the forefront of digital marketing to provide a roadmap to our data-driven future. You’ll learn how data and AI will forge a new level of persuasiveness and influence for reshaping consumers’ buying decisions. You’ll understand the technology behind these changes and see how it is already at work in digital assistants, recommendation engines and digital advertising. And you’ll find unmatched insight into how to harness the power of artificial intelligence for maximum results.As we enter the age of mass customization of messaging, power and influence will go to those who know the consumer best. Whether you are a marketing executive or concerned citizen, The Invisible Brand provides everything you need to understand how brands are harnessing the extraordinary amounts of data at their disposal—and capitalizing on it with AI.