Personalbeschaffung Und Recruitingma Nahmen Von Kreuzfahrtunternehmen

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Personalbeschaffung Und Recruitingma Nahmen Von Kreuzfahrtunternehmen

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Author : Christian Schmidt
language : de
Publisher: GRIN Verlag
Release Date : 2014-06-10

Personalbeschaffung Und Recruitingma Nahmen Von Kreuzfahrtunternehmen written by Christian Schmidt and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-10 with Business & Economics categories.

Studienarbeit aus dem Jahr 2011 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, International School Of Management, Standort Frankfurt, Veranstaltung: Service Management, Sprache: Deutsch, Abstract: Das moderne Dienstleistungsmarketing unterscheidet sieben zentrale Instrumente. Diese sogenannten „7P“ gliedern sich auf in: Product (Produktpolitik), Price (Preispolitik), Place (Distributionspolitik), Promotion (Kommunikationspolitik), Personnel (Personalpolitik), Process (Prozesspolitik) und Physical Facilities (Ausstattungspolitik). Nachfolgend wird der Bereich der Personalpolitik auf ein reales Unternehmen aus dem Dienstleistungssektor angewandt werden. Die Wahl des Unternehmens fiel dabei auf die US- amerikanische Kreuzfahrtgesellschaft Princess Cruises. Auf Grund der umfangreichen Themenvielfalt im Bereich der Personalpolitik, fokussiert sich die vorliegende Arbeit hauptsächlich auf die Art der Personalbeschaffung. Im Folgenden wird zuerst das Unternehmen sowie der aktuelle Kreuzfahrtmarkt vorgestellt. Dabei soll insbesondere auf die Unternehmensgeschichte sowie auf die zukünftigen Marktentwicklungen eingegangen werden. Im darauf folgenden Kapitel wird das Marketinginstrument „Personnel“ bzw. speziell die Mitarbeiter-Rekrutierung im Bezug auf die Kreuzfahrtindustrie erklärt. Im Anschluss dazu, werden diese Inhalte auf die Firma Princess Cruises angewand. Unter anderem soll dabei nicht nur geklärt werden, inwiefern der Rekrutierungsprozess im Unternehmen praktiziert wird, sondern auch anhand einer SWOT-Analyse die Stärken, Schwächen, Risiken und Chancen dieses Prozesses beleuchtet werden. Abschließend wird in einem Fazit die wesentlichen Erkenntnisse dieser Hausarbeit zusammengefasst und kritisch betrachtet.

Baldrige Award Winning Quality

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Author : Mark Graham Brown
language : en
Publisher: CRC Press
Release Date : 2017-07-27

Baldrige Award Winning Quality written by Mark Graham Brown and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-27 with Business & Economics categories.

The Malcolm Baldrige National Quality Award is the highest level of national recognition for performance excellence that a U.S. organization can receive. Now in its 18th edition, Baldrige Award Winning Quality is still the most widely used and recognized book on the Malcolm Baldrige National Quality Award. It provides readers with a simple, yet com

Media And Convergence Management

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Author : Sandra Diehl
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-05-24

Media And Convergence Management written by Sandra Diehl and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-24 with Business & Economics categories.

Convergence has gained an enormous amount of attention in media studies within the last several years. It is used to describe the merging of formerly distinct functions, markets and fields of application, which has changed the way companies operate and consumers perceive and process media content. These transformations have not only led business practices to change and required companies to adapt to new conditions, they also continue to have a lasting impact on research in this area. This book’s main purpose is to shed some light on crucial phenomena of media and convergence management, while also addressing more specific issues brought about by innovations related to media, technologies, industries, business models, consumer behavior and content management. This book gathers insights from renowned academic researchers and pursues a highly interdisciplinary approach. It will serve as a valuable reference guide for students, practitioners and researchers interested in media convergence processes.

Managing Ambiguity And Change

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Author : Louis R. Pondy
language : en
Publisher:
Release Date : 1988-11-28

Managing Ambiguity And Change written by Louis R. Pondy and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988-11-28 with Business & Economics categories.

Academics from a number of disciplines, and several practicing executives, discuss how managers can make effective strategic decisions amidst the uncertainties and ambiguity of major transitions, be they technological, financial, regulatory, or economic. Contributors draw lessons from the experiences of actual companies, and they offer maps and models for guiding effective action. Empirical studies reveal some proven practices for innovation in the face of adversity, and a study in contrasts shows how one company successfully reframed policy in response to a drastic environmental change, and how another succeeded by holding to a constant strategic plan in a changing environment.

Handbook Of International Mergers And Acquisitions

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Author : Gerhard Picot
language : en
Publisher:
Release Date : 2002

Handbook Of International Mergers And Acquisitions written by Gerhard Picot and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Consolidation and merger of corporations categories.

Human Nature Interactions In The Anthropocene

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Author : Marion Glaser
language : en
Publisher: Routledge
Release Date : 2012

Human Nature Interactions In The Anthropocene written by Marion Glaser and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Nature categories.

This book deals with the potentials of social-ecological systems analysis for resolving sustainability problems. Contributors relate inter- and transdisciplinary perspectives to systemic dynamics, human behavior and the different dimensions and scales. With a problem-focused, sustainability-oriented approach to the analysis of human-nature relations, this text will be a useful resource for scholars of human and social ecology, geography, sociology, development studies, social anthropology and natural resources management.

Global Change Management

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Author : Pierre L. Ibisch
language : en
Publisher:
Release Date : 2012

Global Change Management written by Pierre L. Ibisch and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Ecosystem management categories.

Simply Seven

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Author : E. Schlie
language : en
Publisher: Springer
Release Date : 2011-10-12

Simply Seven written by E. Schlie and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-10-12 with Business & Economics categories.

Published as part of Palgrave Macmillan's IE Business Publishing Series, Simply Seven is a practical guide to Internet business for students, entrepreneurs and executives. The book presents a practical blueprint created to get entrepreneurs and executives started on finding the right Internet business model for their web site.

International Mergers And Acquisitions

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Author : Meredith Brown
language : en
Publisher: Springer
Release Date : 1999-07-06

International Mergers And Acquisitions written by Meredith Brown and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-07-06 with Business & Economics categories.

The book intends to be an introduction to what is different in international M & A, and a guide to successful international M & A. Key issues addressed include reconciling the tax and accounting systems and divergent merger legislation of different jurisdictions, resolving differences in corporate culture and governance, dealing with cross-border communications issues, and confronting some of the basic logistical difficulties of an international transaction.

Building A Winning Sales Force

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Author : Andris A. Zoltners
language : en
Publisher: Amacom
Release Date : 2009-03-06

Building A Winning Sales Force written by Andris A. Zoltners and has been published by Amacom this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-06 with categories.

For current and aspiring sales leaders who want to maximize the effectiveness of their sales force, this innovative guide shows you how to overcome the obstacles that hold other sales organizations back.