Perspectives On Mass Communications
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Mass Communication
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Author : Jason R. Detrani
language : en
Publisher: CRC Press
Release Date : 2016-04-19
Mass Communication written by Jason R. Detrani and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-19 with Science categories.
This title includes a number of Open Access chapters.Mass communication is the academic study of the various means by which individuals and entities communicate information to large audiences at the same time. Mass communication channels include newspaper and magazine publishing, radio, television, film, and the Internet. Mass Communication: Issues
Perspectives In Mass Communication
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Author : Laurie Fluker
language : en
Publisher:
Release Date : 2018-09-15
Perspectives In Mass Communication written by Laurie Fluker and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-15 with categories.
Perspectives On Mass Communications
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Author : Warren Kendall Agee
language : en
Publisher: HarperCollins Publishers
Release Date : 1982
Perspectives On Mass Communications written by Warren Kendall Agee and has been published by HarperCollins Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 1982 with Social Science categories.
Perspectives On Mass Communication
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Author : Howard Burton
language : en
Publisher: Open Agenda Publishing
Release Date : 2021-04-23
Perspectives On Mass Communication written by Howard Burton and has been published by Open Agenda Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-23 with Social Science categories.
Perspectives on Mass Communication is based on an in-depth filmed conversation between Howard Burton and Denis McQuail (1935-2017), who was Emeritus Professor at the University of Amsterdam and Visiting Professor at the University of Southampton. He is widely considered to be one of the most influential scholars in the history of mass communication studies.This wide-ranging conversation provides detailed insights into how examining the media, and in particular mass media, necessarily involves a careful, probing look at our societal values; the concepts, metrics and ideas that McQuail developed to measure the sociological influence of the media; the critical role of journalism in society and more. This carefully-edited book includes an introduction, A Sense of Perspective, and questions for discussion at the end of each chapter: I. Plunging into the Media - The beginnings of a unique career II. Getting Rigorous - “Mass Communication Theory” arrives III. Journalism and Society - Looking more broadly IV. Bringing It Home - The view from the street V. Towards the Future - Optimism and pessimism About Ideas Roadshow Conversations: This book is part of an expanding series of 100+ Ideas Roadshow conversations, each one presenting a wealth of candid insights from a leading expert through a focused yet informal setting to give non-specialists a uniquely accessible window into frontline research and scholarship that wouldn't otherwise be encountered through standard lectures and textbooks.
Perspectives On Mass Communication History
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Author : Wm. David Sloan
language : en
Publisher: Routledge
Release Date : 2013-11-05
Perspectives On Mass Communication History written by Wm. David Sloan and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-05 with Language Arts & Disciplines categories.
This unique volume is based on the philosophy that the teaching of history should emphasize critical thinking and attempt to involve the student intellectually, rather than simply provide names, dates, and places to memorize. The book approaches history not as a cut-and-dried recitation of a collection of facts but as multifaceted discipline. In examining the various perspectives historians have provided, the author brings a vitality to the study of history that students normally do not gain. The text is comprised of 24 historiographical essays, each of which discusses the major interpretations of a significant topic in mass communication history. Students are challenged to evaluate each approach critically and to develop their own explanations. As a textbook designed specifically for use in graduate level communication history courses, it should serve as a stimulating pedagogical tool.
Perspectives In Mass Communication
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Author :
language : en
Publisher:
Release Date : 1966
Perspectives In Mass Communication written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1966 with categories.
The Uses Of Mass Communications
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Author : Jay G. Blumler
language : en
Publisher: SAGE Publications, Incorporated
Release Date : 1974
The Uses Of Mass Communications written by Jay G. Blumler and has been published by SAGE Publications, Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 1974 with Language Arts & Disciplines categories.
The culmination of a decade of fruitful research on a new way of looking at mass communication effects, one that links the uses and gratifications approach with content analysis, audience research, social and media criticism, and literature on popular culture. Implications for study, methodological and ideological issues, and future research directions are also presented.
Mcquail S Mass Communication Theory
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Author : Denis McQuail
language : en
Publisher: SAGE
Release Date : 2005-04-30
Mcquail S Mass Communication Theory written by Denis McQuail and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-04-30 with Language Arts & Disciplines categories.
The Fifth Edition of this bestselling textbook provides a comprehensive, non-technical introduction to the range of approaches to understanding mass communication. Fully revised, and with new student-friendly features, McQuail's Mass Communication Theory offers an integrated treatment of the major components of mass communication - the sender, the message, and the audience; considers all the diverse forms of mass communication in contemporary societies - television, radio, newspapers, film, music, the Internet and other forms of new media; and demonstrates how theories of mass communication relate to the broader understanding of society and culture.
Theory And Research In Mass Communication
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Author : David K. Perry
language : en
Publisher: Routledge
Release Date : 2001-11-01
Theory And Research In Mass Communication written by David K. Perry and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-11-01 with Language Arts & Disciplines categories.
This updated edition presents a civic journalism treatment of the field of mass communication research. The sine qua non of the civic journalism movement seems to center around an implicit assumption that the human mind is an evolved part in the natural world, not a detached spectator as much traditional philosophy assumes. Thus, it has attempted to encourage journalists and members of their audiences to participate actively in civic life. Applying the same idea to mass communication academics, this book focuses on the empirical consequences of their work, especially its possible impact on human life. It argues that researchers need to connect with the broader communities in which they live and considers the impact of media research on society. Features of the second edition include: *detailed update of research evidence concerning the media violence issue; *additional material concerning media ownership structures and their possible relationship to media content and effects; *new material focusing on the impact of tobacco and alcohol advertising; *updated and expanded section concerning the history of media studies; and *an expanded discussion of philosophical issues pertaining to theory construction. This book is intended for graduate and advanced undergraduate students studying mass communication theory and related subjects, such as communication theory, media effects, media literacy, and media and society.
The Consequences Of Mass Communication
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Author : Kirk Hallahan
language : en
Publisher: McGraw-Hill Primis Custom Pub
Release Date : 1997-08-01
The Consequences Of Mass Communication written by Kirk Hallahan and has been published by McGraw-Hill Primis Custom Pub this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-08-01 with Mass media categories.