Mass Communication
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Journalism And Mass Communication Volume I
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Author : Rashmi Luthra
language : en
Publisher: EOLSS Publications
Release Date : 2009-05-12
Journalism And Mass Communication Volume I written by Rashmi Luthra and has been published by EOLSS Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-05-12 with categories.
Journalism and Mass Communication is the component of Encyclopedia of Social Sciences and Humanities in the global Encyclopedia of Life Support Systems (EOLSS), which is an integrated compendium of twenty one Encyclopedias. The Theme on Journalism and Mass Communication deals, in two volumes and cover five main topics, with a myriad of issues of great relevance to our world such as: Evolution of Journalism and Mass Communication; Evolution of Mass Communication: Mass Communication and Sustainable Futures; The Internet as a Mass Communication Medium; Management and Future of Mass Communications and Media; Communication Strategies for Sustainable Societies, which are then expanded into multiple subtopics, each as a chapter. These two volumes are aimed at the following five major target audiences: University and College Students Educators, Professional Practitioners, Research Personnel and Policy Analysts, Managers, and Decision Makers, NGOs and GOs.
Mcquail S Mass Communication Theory
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Author : Denis McQuail
language : en
Publisher: SAGE
Release Date : 2010-02-28
Mcquail S Mass Communication Theory written by Denis McQuail and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-02-28 with Social Science categories.
"Denis McQuail′s Mass Communication Theory is not just a seminal text in the study of media and society - it is a benchmark for understanding and appreciating the long and winding road people and their media have taken to get us here." - Mark Deuze, Indiana University and Leiden University "This is a unique work tested by time and generations of students around the world - North, South, East and West." - Kaarle Nordenstreng, University of Tampere "McQuail′s Mass Communication Theory continues to be the clearest and best introduction to this sprawling field." - Anders Hansen, University of Leicester With over 125,000 copies sold, McQuail′s Mass Communication Theory has been the benchmark for studying media and communication for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and offers unmatched coverage of the research literature. It covers everything a student needs to know of the diverse forms of mass communication today, including television, radio, newspapers, film, music, the internet and other forms of new media. Denis McQuail shows that more than ever, theories of mass communication matter for the broader understanding of society and culture. Unmatched in coverage and used across the globe, this book includes: Explorations of new media, globalization, work, economy, governance, policy, media audiences and effects New boxed case studies on key research publications, to familiarize students with the critical research texts in the field Definitions, examples, and illustrations throughout to bring abstract concepts to life. McQuail′s Mass Communication Theory is the indispensable resource no student of media and communication studies can afford to be without.
The Dynamics Of Mass Communication
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Author : Joseph R. Dominick
language : en
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
Release Date : 1996
The Dynamics Of Mass Communication written by Joseph R. Dominick and has been published by McGraw-Hill Humanities, Social Sciences & World Languages this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Social Science categories.
This work provides an introduction to the field of mass communication. It covers the major media, from books, magazines and newspapers to radio, TV, cable and emerging technologies. Separate chapters cover each media's history and structure.
Mass Communication
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Author : Ralph E. Hanson
language : en
Publisher: SAGE Publications
Release Date : 2020-12-03
Mass Communication written by Ralph E. Hanson and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-03 with Language Arts & Disciplines categories.
The best-selling Mass Communication: Living in a Media World presents a highly accessible introduction to mass communication that equips students with the critical thinking skills to become savvy media consumers. To help students better retain the material, author Ralph E. Hanson uses a storytelling approach that weaves in examples drawn from everyday life. Readers are encouraged to consider the media industry from the inside out and, in doing so, discover the many dimensions of mass communication that operate in our society. The thoroughly revised Eighth Edition highlights how social and digital media, video games, and the COVID-19 pandemic are changing the face of media. This title is accompanied by a complete teaching and learning package.
Mass Communications And Media Studies
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Author : Peyton Paxson
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2018-05-17
Mass Communications And Media Studies written by Peyton Paxson and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-17 with Social Science categories.
Mass Communications and Media Studies: An Introduction, 2nd edition is a comprehensive yet concise survey of the history of mass communication media, discussing the current state of each medium, and anticipating the future of mass media. Divided into twelve chapters, it can be used in either 16-week semesters or 12-week terms. Retaining the successful organization of the 1st edition, Peyton Paxson writes in an accessible and well-organized manner, catering to both the needs of students and instructors. He begins each chapter with a list of the current issues and trends concerning the chapter's topic, followed by a brief history of that topic, its current state, predictions for the future, an assessment of career opportunities, and discussion questions for critical thinking. More than just updating statistical data, the 2nd edition weaves in discussions of relevant contemporary issues, including crowdsourcing, going 'viral', interactive advertising, tv industry consolidation, 'the internet of things', conflicting ideas of net neutrality and their continuing implications in a more-connected world.
Mass Communication An Introduction
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Author : John R. Bittner
language : en
Publisher:
Release Date : 1989
Mass Communication An Introduction written by John R. Bittner and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Reference categories.
The Dynamics Of Mass Communication
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Author : Joseph R. Dominick
language : en
Publisher:
Release Date : 2005
The Dynamics Of Mass Communication written by Joseph R. Dominick and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Social Science categories.
Mass Communication
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Author : Charles Robert Wright
language : en
Publisher:
Release Date : 1986
Mass Communication written by Charles Robert Wright and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Communication categories.
The Media Of Mass Communication
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Author : John Vivian
language : en
Publisher: Allyn & Bacon
Release Date : 2001
The Media Of Mass Communication written by John Vivian and has been published by Allyn & Bacon this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.
Designed for courses in introduction to mass communication, introduction to mass media, and media and society. In this updated online edition, John Vivian provides a cost-effective and accessible version of the original text, taking the phrase using the media to teach the media literally, with an extensive PIN-coded web site. While the printed book is the core content, the web site provides the energy and excitement of the media. There is up-to-date coverage of industries and issues, along with a thoughtful recounting of key events in media history to give students the insight they need to understand the complexity and impact of the media in the 21st century.
Processes Of Mass Communication
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Author : David C. Chaney
language : en
Publisher:
Release Date : 1972
Processes Of Mass Communication written by David C. Chaney and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1972 with Social Science categories.