Persuasive Signs
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Persuasive Signs
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Author : Ron Beasley
language : en
Publisher: Walter de Gruyter
Release Date : 2010-12-14
Persuasive Signs written by Ron Beasley and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-14 with Language Arts & Disciplines categories.
Using both verbal and nonverbal techniques to make its messages as persuasive as possible, advertising has become an integral component of modern-day social discourse designed to influence attitudes and lifestyle behaviors by covertly suggesting how we can best satisfy our innermost urges and aspirations through consumption. This book looks at the categories of this form of discourse from the standpoint of semiotic analysis. It deals with the signifying processes that underlie advertising messages in print, electronic, and digital form.
American Museums And The Persuasive Impulse
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Author : J. Donald Ragsdale
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2009-01-14
American Museums And The Persuasive Impulse written by J. Donald Ragsdale and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-01-14 with Art categories.
In American Museums and the Persuasive Impulse, Professor Ragsdale assesses American museums as means of visual persuasion. He demonstrates that museums, their contents, and their manners of display are as capable of influencing visitors as speeches or advertisements and that an awareness of their social influence provides an insight into the cultural roles of museums. The book considers a diverse array of museums ranging from such national cultural icons as the Metropolitan Museum of Art and the Art Institute to such city museums as the Philadelphia Museum of Art and the Los Angeles Country Museum of Art, and includes separate chapters on museums devoted to modern and contemporary art and to the specialized collections of individual connoisseurs. In addition to these primarily art museums, Professor Ragsdale assesses museums devoted to collections, such as the National Air and Space Museum, and to commemoration and remembrance, such as the National World War II Museum and the US Holocaust Memorial Museum. American Museums and the Persuasive Impulse makes an important contribution to the theory of persuasion and to visual communication, art history, and museology. It utilizes a theory of visual signs based on the semiotic theory of C. S. Peirce. In so doing, it demonstrates that museum buildings, the art and other objects contained within them, and the spaces used for display may all be thought of in terms of means of social influence.
Warning Signs
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Author : Marcel Danesi
language : en
Publisher: Bloomsbury Publishing
Release Date : 2021-12-16
Warning Signs written by Marcel Danesi and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-16 with Literary Criticism categories.
Warning signs are all around us. In ancient Egypt, tombs were lavishly adorned with signs and symbols warning of the dire consequences that would befall any robbers and thieves. And yet these signs were often read as provocations and challenges. Why was this? And how could we more effectively communicate dangers from our world, such as toxic waste, to future civilizations? This book examines and evaluates the kinds of signs, symbols, narratives and other semiotic strategies humans have used across time to communicate the sense of danger. From paleolithic cave art and ancient monuments to the dangers of nuclear waste, carbon emissions and other pollution, Marcel Danesi explores how danger has been encoded in language, discourse, and symbolism. At the same time, the book puts forward a plan for a more effective 'semiotising' of risk and peril, calling on linguists, semioticians and agencies to face up our collective responsibilities, and work together to more clearly communicate vitally important warnings about the dangers we've left behind to civilizations beyond the semiotic gap.
Persuasion In Your Life
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Author : Shawn T. Wahl
language : en
Publisher: Routledge
Release Date : 2021-09-27
Persuasion In Your Life written by Shawn T. Wahl and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-27 with Business & Economics categories.
This accessible introductory textbook in persuasive communication speaks directly to the student by focusing on real-life experiences in personal, social, and professional contexts. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their lives and careers. It explores techniques of verbal and visual persuasion for use in business and professional communication, health communication, and everyday life, as well as expanded coverage of persuasion in social movements and social advocacy. It also pays attention throughout to ethical considerations and to the significance of new media. This textbook is a student-friendly introduction suitable for use in undergraduate courses in persuasion, health communication, and business communication. The companion website includes an instructor’s manual with test questions, sample assignments, web links, and other resources, as well as PowerPoint slides. Visit www.routledge.com/wahl
Read The Signs
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Author : Radoslav Blagoev
language : en
Publisher: Levels Up Publishing House
Release Date : 2021-05-25
Read The Signs written by Radoslav Blagoev and has been published by Levels Up Publishing House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-25 with categories.
By the author of the professional training course The Art of Selling, attended by 10,000 people in Bulgaria. "Read the Signs" became the favorite book of both salespersons and entrepreneurs. Many said they couldn't put it down until they read it all.A book you read in one sitting, containing the priceless experience of its author, Radoslav Blagoev - a professional business consultant who received the Business Consultant of the Year Award in 2019. "Read the Signs" also won an award: the Book of the Year Award in the business category, 2017."Read the Signs" is an invaluable tool for achieving high goals in business, marketing, sales. The book is based on the vast practical experience, purposeful research, and analysis of the author Radoslav Blagoev. It will help you achieve business results that you thought were unattainable. In a short time, the book became a bestseller in Bulgaria and is now successfully sold in English in other countries. The book will turn your ideas about effective sales and persuasive communication.What will you get out of the book "Read the Signs"?This book will make you better at communication, will teach you how to sell easily and fast, leaving your customers more satisfied than ever. A unique combination of business and fiction that will guide you along a lovely way paved by the author himself. A way that leads to serious boosts in sales and the acquiring of new sales skills.
Signs Of The Times Extr From The Works Of E Swedenborg To Which Is Added A Pamphlet By A Member Of The Victoria Discussion Society
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Author : Emanuel Swedenborg
language : en
Publisher:
Release Date : 1872
Signs Of The Times Extr From The Works Of E Swedenborg To Which Is Added A Pamphlet By A Member Of The Victoria Discussion Society written by Emanuel Swedenborg and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1872 with categories.
Signs Of The Times Explanations Applicable And Necessary For The Present Time Extracted From The Works Of Emanuel Swedenborg To Which Is Added A Pamphlet By A Member Of The Victoria Discussion Society I E Mrs Stafford
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Author : Emanuel Swedenborg
language : en
Publisher:
Release Date : 1872
Signs Of The Times Explanations Applicable And Necessary For The Present Time Extracted From The Works Of Emanuel Swedenborg To Which Is Added A Pamphlet By A Member Of The Victoria Discussion Society I E Mrs Stafford written by Emanuel Swedenborg and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1872 with categories.
The Neoconservative Persuasion
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Author : Irving Kristol
language : en
Publisher: Hachette UK
Release Date : 2011-01-11
The Neoconservative Persuasion written by Irving Kristol and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-11 with Literary Collections categories.
Irving Kristol, the "godfather" of neoconservatism and one of our most important public intellectuals, played an extraordinarily influential role in the development of American intellectual and political culture over the past half century. These essays, many hard to find and reprinted here for the first time since their initial appearance, are a penetrating survey of the intellectual development of one of the progenitors of neoconservatism. Kristol wrote over the years on a remarkably broad range of topics -- from W. H. Auden to Ronald Reagan, from the neoconservative movement's roots in the 1940s at City College to American foreign policy, from religion to capitalism. Kristol's writings provide us with a unique guide to the development of neoconservatism as one of the leading strains of thought -- one of the leading "persuasions" -- in recent American political and intellectual history.
Sheets Diagrams And Realism In Peirce
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Author : Frederik Stjernfelt
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2022-09-06
Sheets Diagrams And Realism In Peirce written by Frederik Stjernfelt and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-09-06 with Philosophy categories.
This book investigates a number of central problems in the philosophy of Charles Peirce grouped around the realism of his semiotics: the issue of how sign systems are developed and used in the investigation of reality. Thus, it deals with the precise character of Peirce's realism; with Peirce's special notion of propositions as signs which, at the same time, denote and describe the same object. It deals with diagrams as signs which depict more or less abstract states-of-affairs, facilitating reasoning about them; with assertions as public claims about the truth of propositions. It deals with iconicity in logic, the issue of self-control in reasoning, dependences between phenomena in their realist descriptions. A number of chapters deal with applied semiotics: with biosemiotic sign use among pre-human organisms: the multimedia combination of pictorial and linguistic information in human semiotic genres like cartoons, posters, poetry, monuments. All in all, the book makes a strong case for the actual relevance of Peirce's realist semiotics.
Signs Language And Behavior
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Author : Charles William Morris
language : en
Publisher:
Release Date : 1946
Signs Language And Behavior written by Charles William Morris and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1946 with Behaviorism (Psychology) categories.