Principles Of Pricing
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Principles Of Pricing
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Author : Rakesh V. Vohra
language : en
Publisher: Cambridge University Press
Release Date : 2012-03-05
Principles Of Pricing written by Rakesh V. Vohra and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-05 with Business & Economics categories.
Pricing drives three of the most important elements of firm success: revenue and profits, customer behavior and firm image. This book provides an introduction to the basic principles for thinking clearly about pricing. Unlike other marketing books on pricing, the authors use a more analytic approach and relate ideas to the basic principles of microeconomics. Rakesh Vohra and Lakshman Krishnamurthi also cover three areas in greater depth and provide more insight than may be gleaned from existing books: 1) the use of auctions, 2) price discrimination and 3) pricing in a competitive environment.
Pricing Principles And Practices
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Author : Andre Gabor
language : en
Publisher:
Release Date : 1977
Pricing Principles And Practices written by Andre Gabor and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1977 with Pricing categories.
The Science Of Pricing Strategies
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Author : Cybellium Ltd
language : en
Publisher: Cybellium
Release Date : 2024-10-26
The Science Of Pricing Strategies written by Cybellium Ltd and has been published by Cybellium this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-10-26 with categories.
Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com
Pricing Principles And Practices
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Author : André Gabor
language : en
Publisher: Heinemann Educational Publishers
Release Date : 1977
Pricing Principles And Practices written by André Gabor and has been published by Heinemann Educational Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 1977 with Business & Economics categories.
How To Price A Business
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Author : Raymond C. Miles
language : en
Publisher:
Release Date : 1982
How To Price A Business written by Raymond C. Miles and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1982 with Business & Economics categories.
Dcaa Contract Audit Manual
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Author : United States. Defense Contract Audit Agency
language : en
Publisher:
Release Date : 1995-07
Dcaa Contract Audit Manual written by United States. Defense Contract Audit Agency and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995-07 with Defense contracts categories.
Intertemporal Asset Pricing
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Author : Bernd Meyer
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-12-06
Intertemporal Asset Pricing written by Bernd Meyer and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-06 with Business & Economics categories.
In the mid-eighties Mehra and Prescott showed that the risk premium earned by American stocks cannot reasonably be explained by conventional capital market models. Using time additive utility, the observed risk pre mium can only be explained by unrealistically high risk aversion parameters. This phenomenon is well known as the equity premium puzzle. Shortly aft erwards it was also observed that the risk-free rate is too low relative to the observed risk premium. This essay is the first one to analyze these puzzles in the German capital market. It starts with a thorough discussion of the available theoretical mod els and then goes on to perform various empirical studies on the German capital market. After discussing natural properties of the pricing kernel by which future cash flows are translated into securities prices, various multi period equilibrium models are investigated for their implied pricing kernels. The starting point is a representative investor who optimizes his invest ment and consumption policy over time. One important implication of time additive utility is the identity of relative risk aversion and the inverse in tertemporal elasticity of substitution. Since this identity is at odds with reality, the essay goes on to discuss recursive preferences which violate the expected utility principle but allow to separate relative risk aversion and intertemporal elasticity of substitution.
Pricing Of Products Services
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Author : Tridib Mazumbar
language : en
Publisher: World Scientific
Release Date : 2020-12-15
Pricing Of Products Services written by Tridib Mazumbar and has been published by World Scientific this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-15 with Business & Economics categories.
The price of a product or a service is a critical element of the marketing mix. Price influences product demand, and the firm's revenue and profits. Prices also signal product quality and value, customer self-image, and the seller's pricing practices. With appropriate balance of theory, applications, and analytics, this book provides business students and practitioners the tools to make profitable pricing decisions under a variety of real-life contexts — current and emerging.Theoretical foundations for pricing decisions come from microeconomics, psychology, and behavioral decision theories. Well-established economic principles, with available data and analytics, help firms customize prices based on customers' willingness to pay, quantity purchased, timing and urgency of purchase, and by bundling their products and services. Pricing and promotional strategies of firms are further informed by the consideration of consumer psychology as well as the decision rules that consumers employ in framing of and responding to prices.As a practical step-by-step guide for firms, the book presents a comprehensive framework for pricing decisions. The framework illustrates how firms' pricing decisions are shaped by customer valuation of the product or service, firm cost, and competition within the category. Additional considerations include: channel arrangements, legal and regulatory limits, public sentiments, and the overriding strategy for the firm. Short cases and numerical examples help illustrate how these factors can be incorporated in firm making decisions.In addition to offering the theoretical foundation and practical guidelines for pricing, there are several distinctive features of the book.Pedagogically, the book takes a quantitative approach to pricing decisions and places a special emphasis on the utilization of data and analytics. Nevertheless, sound intuition and judgments remain a prerequisite.
International Master Tax Guide 2009 10
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Author :
language : en
Publisher: CCH Australia Limited
Release Date : 2009
International Master Tax Guide 2009 10 written by and has been published by CCH Australia Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Corporations categories.
This book is a concise foreign tax reference tool for the practitioner who needs quick answers to basic corporate and individual tax questions.
Marketing Mavericks
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Author : Pasquale De Marco
language : en
Publisher: Pasquale De Marco
Release Date :
Marketing Mavericks written by Pasquale De Marco and has been published by Pasquale De Marco this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.
Are you ready to unlock the secrets of successful marketing and become a true marketing maverick? Look no further than "Marketing Mavericks"! This comprehensive guide takes you on a journey through the dynamic world of marketing, equipping you with the knowledge and strategies needed to thrive in today's competitive business landscape. In "Marketing Mavericks," we combine academic research with real-world examples to provide you with a well-rounded understanding of marketing principles and practices. From understanding consumer behavior to crafting compelling marketing messages, from building and managing strong brands to implementing effective marketing analytics, we leave no stone unturned in our quest to help you achieve marketing excellence. This book is not just about theory; it's about practical application. We provide actionable strategies and insights that you can implement immediately to drive results. Whether you're a business owner, marketing professional, or simply curious about the world of marketing, "Marketing Mavericks" offers valuable guidance and inspiration to help you achieve your goals. With a conversational tone and easy-to-understand language, "Marketing Mavericks" makes complex marketing concepts accessible to readers of all backgrounds. We break down the latest trends and technologies shaping the industry, including the impact of digital marketing, social media, and data-driven decision making. But "Marketing Mavericks" goes beyond the technical aspects of marketing. We emphasize the importance of building strong customer relationships and implementing ethical and sustainable marketing practices. By putting the customer at the heart of your marketing efforts and aligning your brand with values that resonate with your audience, you can achieve long-term success and make a positive impact on society. Join us on this exciting journey as we unlock the secrets of successful marketing and unleash your inner marketing maverick. Whether you're a seasoned marketer or a newcomer to the field, "Marketing Mavericks" is your ultimate guide to mastering the art and science of marketing. Get ready to revolutionize your marketing strategies and take your business to new heights!