Problems In Marketing
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Problems In Marketing
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Author : Steven H. Star
language : en
Publisher: McGraw-Hill Companies
Release Date : 1977
Problems In Marketing written by Steven H. Star and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1977 with Business & Economics categories.
Problems In Marketing
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Author : Luiz Moutinho
language : en
Publisher: SAGE
Release Date : 2007-12-12
Problems In Marketing written by Luiz Moutinho and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-12-12 with Business & Economics categories.
Fully revised and updated, Problems in Marketing includes over 50 new problems. This varied and challenging collection of problems has been written as a learning aid to any marketing textbook. The problems cover a wide range of marketing practice, each problem concentrating on a single concept or technique of marketing management. Problems begin with a full introduction to the concept followed by explicit instructions for solving them. This leads directly to a series of discussion questions to further enhance the application of each problem. Solutions are also available to lecturers by clicking on the companion website logo above.
Problems In Marketing
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Author : Melvin Thomas Copeland
language : en
Publisher:
Release Date : 1930
Problems In Marketing written by Melvin Thomas Copeland and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1930 with Advertising categories.
Strategic Marketing Problems
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Author : Roger A. Kerin
language : en
Publisher: Allyn & Bacon
Release Date : 1984
Strategic Marketing Problems written by Roger A. Kerin and has been published by Allyn & Bacon this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984 with Marketing categories.
Forty-five contemporary marketing cases, focusing on major decisions faced by marketing executives, present a diverse set of issues in a variety of industries. Sixty percent of the cases are new, revised, or updated for this edition (sixth edition was 1993). This annotated instructor's edition provides information on case introductions, computational work, supplementary data, teaching suggestions, as well as notations which link specific topics or cases to corresponding sections in the Instructor's Manual. Annotation copyright by Book News, Inc., Portland, OR
Problems In Marketing
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Author : E. Raymond Corey
language : en
Publisher:
Release Date : 1981
Problems In Marketing written by E. Raymond Corey and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Business & Economics categories.
Marketing Challenges
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Author : Christopher H. Lovelock
language : en
Publisher: McGraw-Hill Companies
Release Date : 1993
Marketing Challenges written by Christopher H. Lovelock and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Business & Economics categories.
Strategic Marketing Problems
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Author : Roger A. Kerin
language : en
Publisher: Prentice Hall
Release Date : 2010
Strategic Marketing Problems written by Roger A. Kerin and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Marketing categories.
For undergraduate and graduate marketing strategy courses. A comprehensive, practice-driven approach to developing decision-making skills in marketing. Decision-making in marketing is first and foremost, a skill. And since all skills are learned through practice, Strategic Marketing Problems: Cases and Comments balances the concepts and tools used for solving marketing problems with numerous case studies that challenge students to apply what they've learned. The twelfth edition of Strategic Marketing Problems: Cases and Comments includes new cases, updated material and a new chapter on Global Marketing.
Marketing Problems
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Author : M. T. Copeland
language : en
Publisher:
Release Date : 1922
Marketing Problems written by M. T. Copeland and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1922 with categories.
Problems In Marketing
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Author : Milton Peers Brown
language : en
Publisher:
Release Date : 1968
Problems In Marketing written by Milton Peers Brown and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1968 with Marketing categories.
Problems In Marketing
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Author : Luiz Moutinho
language : en
Publisher:
Release Date : 2008
Problems In Marketing written by Luiz Moutinho and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Marketing categories.
Fully revised & updated, 'Problems in Marketing' includes over 50 new problems. The text covers a wide range of marketing practice, each problem concentrating on a single concept or technique of marketing management.