Promoting Your Medical Practice
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Promoting Your Medical Practice
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Author : Stephen Walter Brown
language : en
Publisher: Practice Management Information Corporation
Release Date : 1989
Promoting Your Medical Practice written by Stephen Walter Brown and has been published by Practice Management Information Corporation this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Business & Economics categories.
Marketing Your Clinical Practice
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Author : Neil Baum
language : en
Publisher: Jones & Bartlett Learning
Release Date : 2010-10-22
Marketing Your Clinical Practice written by Neil Baum and has been published by Jones & Bartlett Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-10-22 with Business & Economics categories.
This essential resource provides readers with the plans and real examples to market and grow a successful practice. The guide is filled with practical marketing tips and strategies based around the five components of a successful practice.
10 Ways To Grow Your Medical Practice In The New Age Of Marketing
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Author : Oguz Konar
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2013-09-24
10 Ways To Grow Your Medical Practice In The New Age Of Marketing written by Oguz Konar and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-24 with Business & Economics categories.
Are you tired of wasting your hard earned money on unproven and archaic marketing strategies? Are you looking for a way to leverage your expertise to attract more patients to your practice? Or Do you just want to learn about the latest marketing tactics used by "7 figure practice practitioners" in your industry? Whether you operate multiple practices or just starting out, unless you are utilizing the new technologies of marketing and staying on top of the head spinning speed of online marketing, you are likely to fall behind and wonder why your business is not growing at the speed you were anticipating to. Not only this books provides you with a 10 proven steps to excel your practice and fill your appointment book, it also helps you identify and create your legacy.
Little Book Of Healthcare Marketing
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Author : Drew Stevens
language : en
Publisher: Momentum Press
Release Date : 2016-08-26
Little Book Of Healthcare Marketing written by Drew Stevens and has been published by Momentum Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-08-26 with Medical categories.
Medical marketing is something not thought of by physicians. Yet, it is the most important business aspect of the practice. If there is no marketing then there are no patients. When there is an empty waiting room due to poor marketing; the practice struggles. This book is designed to help physicians understand the importance of effective, targeted marketing in order to build relationships and attract new clients. The ideology today is that you are all in the relationship business. The more relationships that you develop allows these new individuals to your “marketing” world. Today’s doctors must create a community—a strong one. If you want to build or maintain a thriving practice, then this book will provide you the tools and techniques to become a brand, manifest a community, and instantly attract others to you.
Health Services Marketing
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Author : Richard K. Thomas
language : en
Publisher: Springer Science & Business Media
Release Date : 2008
Health Services Marketing written by Richard K. Thomas and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Medical categories.
For today’s health care professional, clinical expertise is not enough—one has to know the market. Even when a facility has its own marketing department, practitioners are regularly called on for their input. Health Services Marketing: A Practitioner’s Guide clearly and succinctly explains the range of marketing activities and techniques, from promotions to pricing, so any health professional can learn to navigate this bewildering but increasingly important aspect of healthcare. Richard Thomas’ step-by-step guide for developing a marketing plan and carrying out a successful campaign offers a hands-on approach to proven methods for staying a step ahead of the healthcare marketing game: The health industry as seen from the marketing perspective. Healthcare products, and the consumers who need them. What marketing can (and can’t) do for a medical practice. Demographics and beyond: how social marketing works. Where your marketing dollar goes: staying on budget. Market positioning: knowing the competition, building the strategy. Evaluating a marketing plan’s effectiveness. Plus dozens of forms, checklists, and questionnaires to simplify the process. Useful to practitioners and administrators alike, and equally suited to the for-profit as to the non-profit organization, Health Services Marketing gives the reader valuable tools to reach out to consumers and build lasting relationships.
Branding Concierge Medicine
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Author : Michael Tetreault
language : en
Publisher: Createspace Independent Pub
Release Date : 2012-10-03
Branding Concierge Medicine written by Michael Tetreault and has been published by Createspace Independent Pub this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-03 with Business & Economics categories.
Concierge medicine has always had somewhat of a "brand/identity" problem in the media, amongst patients and in the widely discussed health care debate. But in general, the term concierge medicine is used to describe a modern-day relationship with a doctor in which the patient pays an affordable fee for access and cost effective care with their primary care of family physician. BRANDING CONCIERGE MEDICINE explores the popularity of concierge medicine across the U.S. and examines recent data and surveys inside these medical practices – showing how exactly they are growing and why. Tetreault also outlines the specific marketing and branding strategies being used, both online and offline and how each concierge medical practice can follow six simple rules to reinforce and communicate their brand in their local community.
Hospital Clinic Marketing Ideas
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Author : Neeraj Kaushik
language : en
Publisher: Independently Published
Release Date : 2023-01-12
Hospital Clinic Marketing Ideas written by Neeraj Kaushik and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-01-12 with categories.
Hospital and Clinic marketing ideas is outcome of two decades of experience of Neeraj Kaushik in healthcare marketing. This book is simplified for doctors and contains marketing and clinic promotion tips in the most easiest way. This book contains various simple strategies to understand hospital business. It is very helpful in changing the basic attitude of doctors from clinician to CEO of your organization. This book explains what is to be done to promote hospitals and clinic services and tells about different kinds of marketing tools and techniques available to communicate to the target audience. This book will help you in understanding nine P's of healthcare service marketing devised by the author. The book tells you what to do and what not to do to promote your practice. Doctors are taught clinical skills in the medical schools but they know very little about the marketing tools available to promote health care services. This book gives an insight into the marketing tricks which are crucial for the success of a hospital and clinic.
Medical Practice Marketing
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Author : eic agency
language : en
Publisher:
Release Date : 2016-03-15
Medical Practice Marketing written by eic agency and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-15 with categories.
Medical Practice Marketing is a treatment program for your ailing practice. It will guide you through the signs and symptoms of a medical practice losing patients to competitors. This easy-to-read book will show you what virtual tools are required for a cure. If you can't diagnose what drives traffic to your site, it's time to look into virtual marketing.Covering blogging, search engine optimization, pay-per-click advertising campaigns and more, Medical Practice Marketing covers the basics of digital marketing. Bounce rates, email marketing, and the importance of being visible on social media, are just a few of the marketing tools explored within its pages.Over 93 percent of online experiences start with a search engine probe, and over 90 percent of potential patients use online reviews and websites to determine whether to trust a particular physician with their health. Medical Practice Marketing covers all the basics that you'll need to increase new patient acquisition.
How To Effectively Market And Manage A Private Medical Practice
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Author : Romeo Richards
language : en
Publisher: CreateSpace
Release Date : 2013-08-24
How To Effectively Market And Manage A Private Medical Practice written by Romeo Richards and has been published by CreateSpace this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-24 with Business & Economics categories.
There is a difference between the profession of medicine and the business of medicine. The profession of medicine is the deliverables: treating patients or giving prescriptions. The business of medicine encompasses the deliverables as well as finance and marketing. Success in the profession of medicine will make you a good employee. But to succeed as the owner of a private medical practice requires a sound understanding of the business of medicine. This book teaches you how to succeed in the business of medicine. The core theme is how to attract and retain patients. Without patients, you do not have a business. But patient attraction is a skill most doctors lack, or take for granted. At the end of this book, you will no longer view patient attraction as a chore to avoid. More importantly you will learn how to retain the patients you attract to your practice. Furthermore, you will learn a critical skill most doctors lack - the ability to grow a practice. The large majority of private medical practices remain small for years because their owners do not know how to grow their practice. This book will show you how to effectively manage your practice; attract new patients and grow exponentially.
Medicine Is A Practice
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Author : Neil Baum
language : en
Publisher:
Release Date : 2024-02-02
Medicine Is A Practice written by Neil Baum and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-02 with Business & Economics categories.
This book aims to assist physicians and practice administrators in creating a productive and profitable medical practice. It guides readers towards financially successful management practices while cultivating a patient-centered practice.