Public Relations Polski W Okresie Kandydowania Do Unii Europejskiej
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Public Relations Polski W Okresie Kandydowania Do Unii Europejskiej
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Author : Marta Ryniejska-Kiełdanowicz
language : pl
Publisher:
Release Date : 2007
Public Relations Polski W Okresie Kandydowania Do Unii Europejskiej written by Marta Ryniejska-Kiełdanowicz and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with European Union / Poland categories.
The Depiction Of Poland And Poles In The Daily Telegraph 2007 2010
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Author : Dorota Kokowicz
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2019-01-17
The Depiction Of Poland And Poles In The Daily Telegraph 2007 2010 written by Dorota Kokowicz and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-17 with Language Arts & Disciplines categories.
A country’s distinct image is directly related to its recognisability in the international arena and, as a result, greater potential for influencing other countries and global affairs more effectively. In fact, a country’s image exerts an effect not only on the perception of this country abroad, but also on attitudes to whatever concerns the country—its products, services and places, as well as its residents. This book explores the image of Poland as constituted by articles published in the online version of The Daily Telegraph from 2007 to 2010. Therefore, this investigation answers the questions of how one of the most influential British newspapers was depicting a certain section of the Polish reality and, consequently, of the elements that were usually foregrounded and of the way in which they were presented to the readers. Firmly grounded in the context of an outline of PR measures adopted by the Polish administration in the years 2007-2010, the study also indicates the extent to which the image of Poland as portrayed in the online version of the British newspaper reflected the Polish government’s PR objectives of that time.
Ogrody Nauk I Sztuk Debiuty 2010
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Author :
language : pl
Publisher: Aleksander Kobylarek
Release Date : 2011
Ogrody Nauk I Sztuk Debiuty 2010 written by and has been published by Aleksander Kobylarek this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with categories.
Dyplomacja Publiczna
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Author : Beata Ociepka
language : pl
Publisher:
Release Date : 2008
Dyplomacja Publiczna written by Beata Ociepka and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Diplomacy categories.
Przewodnik Bibliograficzny
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Author :
language : pl
Publisher:
Release Date : 2007
Przewodnik Bibliograficzny written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Poland categories.
Homo Politicus
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Author :
language : pl
Publisher:
Release Date : 2006
Homo Politicus written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with World politics categories.
Planning And Managing Public Relations Campaigns
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Author : Anne Gregory
language : en
Publisher: Kogan Page Publishers
Release Date : 2010-06-03
Planning And Managing Public Relations Campaigns written by Anne Gregory and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-06-03 with Business & Economics categories.
Getting a public relations campaign or programme off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully updated second edition of Planning and Managing Public Relations Campaigns provides a blueprint for all practitioners. It describes how to initiate and manage the ongoing development of a programme in a structured way to benefit both the organization and its clients. Practical and easy to read, the book takes the form of a step-by-step guide, covering many vital areas including: the public relations function; starting the planning process; research and analysis; setting objectives; strategy and tactics; timescales and resources; evaluation and review. Packed with numerous case studies, the book demonstrates a 10-point plan for ensuring successful campaigns and programmes. By using the techniques presented here, public relations practitioners will be able to drive events instead of being driven by them. Endorsed by the Institute of Public Relations, Planning and Managing Public Relations Campaigns is vital reading for students, practitioners or managers who want a definitive guide to the planning and management process.
Communicating With The World
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Author : Hans N. Tuch
language : en
Publisher: Palgrave Macmillan
Release Date : 1990
Communicating With The World written by Hans N. Tuch and has been published by Palgrave Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Political Science categories.
"Communicating with the World" defines and examines public diplomacy in the context of a government's conduct of foreign affairs and identifies its rationale as an outgrowth of the worldwide communications revolution, ideological conflicts, and the interdependency of nations. The book explains the evolution of U.S. public diplomacy since World War II in terms of enabling legislation, the actions of successive directors of the U.S. Information Agency (USIA). In particular, it concentrates on the specific ways in which the U.S. government practices public diplomacy through its diplomatic missions abroad, noting the role of the ambassador and the "country team" and the importance of dialogue-- the two-way learning experience of public diplomacy. Several chapters analyze the methods and media employed in conducting public diplomacy, such as press, publications, libraries, lectures, exhibitions, and educational and cultural exchange programs. Separate chapters discuss the uses of radio (the Voice of America) and television. The book details how public affairs officers and their staffs at U.S. diplomatic missions select the audiences for each of these approaches and identify and present specific issues in terms of specific target groups. The author demonstrates the responsibility of public diplomats to advise Washington and its ambassadors in the field on the intercultural implications of U.S. foreign policies and actions and their effect on foreign public opinion. He offers a critique of current U.S. public diplomacy practices and four detailed case histories, drawn from his thirty-five years' experience in the Foreign Service. Copyright © Libri GmbH. All rights reserved.
Unia Polska
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Author :
language : pl
Publisher:
Release Date : 2005
Unia Polska written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with European Union categories.
Branding The Nation
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Author : Melissa Aronczyk
language : en
Publisher: Oxford University Press
Release Date : 2013-10-03
Branding The Nation written by Melissa Aronczyk and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-03 with Business & Economics categories.
What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity.