Qualitology

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Qualitology

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Author : Pepe Martínez
language : en
Publisher: ESIC Editorial
Release Date : 2008

Qualitology written by Pepe Martínez and has been published by ESIC Editorial this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with categories.

Qualitology Unlocking The Secrets Of Qualitative Research

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Author : Martínez Rodríguez, Pepe
language : es
Publisher: ESIC
Release Date : 2021-10-19

Qualitology Unlocking The Secrets Of Qualitative Research written by Martínez Rodríguez, Pepe and has been published by ESIC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-19 with Business & Economics categories.

Qualitology: Unlocking the secrets of qualitative research describes how this discipline is currently practised within the fields of Marketing, Advertising and Media. This book focuses on offering classical knowledge and techniques which are still used successfully today, as well as emerging trends and innovative techniques adapted to solve contemporary marketing issues. Its practical approach means it can be read from cover to cover, or the reader can go straight to the chapter of interest. The book includes: Four international qualitative studies sponsored by Millward Brown on beer, brand archetypes, youth and young families. Nine qualitative studies undertaken at a local level across seven countries for major clients (including Coca-Cola, Vodafone, Renault, Delta Lloyd and Eli Lilly), as well as one creative study dedicated to finding the title of this book. A unique and detailed consideration of analysis and interpretation. These two issues are usually perceived as the black box of qualitative research and very little has been written about them by qualitative practitioners.

Ecrm 2018 17th European Conference On Research Methods In Business And Management

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Author : Prof. Michela Marchiori
language : en
Publisher: Academic Conferences and publishing limited
Release Date : 2018-07-12

Ecrm 2018 17th European Conference On Research Methods In Business And Management written by Prof. Michela Marchiori and has been published by Academic Conferences and publishing limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-12 with categories.

These proceedings represent the work of researchers participating in the 17th European Conference on Research Methodology for Business and Management Studies (ECRM) which is being hosted this year by Università Roma TRE, Rome, Italy on 12-13 July 2018.

Social Responsibility And Corporate Governance

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Author : Matjaž Mulej
language : en
Publisher: Springer Nature
Release Date : 2020-10-03

Social Responsibility And Corporate Governance written by Matjaž Mulej and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-03 with Business & Economics categories.

Connecting Corporate Social Responsibility (CSR) with Corporate Governance (CG) is a 21st Century challenge. This edited volume illustrates that CSR can be used as a tool to improve Corporate Governance in organizations and improve the relationship between business and society. Moreover the book argues that they should be treated together in synergy in management literature. This two volume work connects these two crucial business functions, describing the preconditions for successful integration and the tools for practical implementation. Volume 2 puts forward eight recommendations for practice. Contributors put forward research and implications for policy and practice including coverage of knowledge management strategy, socially responsible banking operations and transparency procedures in the context of emerging economies.

New Opportunities For Innovation Breakthroughs For Developing Countries And Emerging Economies

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Author : Rachid Benmoussa
language : en
Publisher: Springer Nature
Release Date : 2019-10-03

New Opportunities For Innovation Breakthroughs For Developing Countries And Emerging Economies written by Rachid Benmoussa and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-03 with Computers categories.

This book constitutes the refereed proceedings of the 19th International TRIZ Future Conference on Automated Invention for Smart Industries, held in Marrakesh, Morocco, in October 2019 and sponsored by IFIP WG 5.4. The 41 full papers presented were carefully reviewed and selected from 72 submissions. They are organized in seven thematic sections: TRIZ improvement: theory, methods and tools; TRIZ and other innovation approaches; TRIZ applications in technical design; TRIZ applications in eco design; TRIZ applications in software engineering; TRIZ applications in specific disciplinary fields; and TRIZ in teaching.

The New Digital Era

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Author : Simon Grima
language : en
Publisher: Emerald Group Publishing
Release Date : 2022-09-16

The New Digital Era written by Simon Grima and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-09-16 with Business & Economics categories.

The New Digital Era’s two volumes vitally generate new information in order to determine the advantages and risks in which areas this digitalization, which has increased with the COVID-19 pandemic.

Methodological Aspects Of Grey Systems Theory In Management Research

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Author : Rafał Mierzwiak
language : en
Publisher: Springer Nature
Release Date :

Methodological Aspects Of Grey Systems Theory In Management Research written by Rafał Mierzwiak and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.