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Questionnaire Design Interviewing And Attitude Measurement


Questionnaire Design Interviewing And Attitude Measurement
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Questionnaire Design Interviewing And Attitude Measurement


Questionnaire Design Interviewing And Attitude Measurement
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Author : Abraham Naftali Oppenheim
language : en
Publisher: Burns & Oates
Release Date : 1992

Questionnaire Design Interviewing And Attitude Measurement written by Abraham Naftali Oppenheim and has been published by Burns & Oates this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with Language Arts & Disciplines categories.


Research methods and evaluation in the social sciences, including market research.



Questionnaire Design Interviewing And Attitude Measurement


Questionnaire Design Interviewing And Attitude Measurement
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Author : A. N. Oppenheim
language : en
Publisher:
Release Date : 1992

Questionnaire Design Interviewing And Attitude Measurement written by A. N. Oppenheim and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with categories.




Encyclopedia Of Survey Research Methods


Encyclopedia Of Survey Research Methods
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Author : Paul J. Lavrakas
language : en
Publisher: SAGE Publications
Release Date : 2008-09-12

Encyclopedia Of Survey Research Methods written by Paul J. Lavrakas and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-12 with Social Science categories.


To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.



Making Sense Of Social Research


Making Sense Of Social Research
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Author : Malcolm Williams
language : en
Publisher: SAGE
Release Date : 2003-02-24

Making Sense Of Social Research written by Malcolm Williams and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-02-24 with Social Science categories.


This accessible, well-judged text provides students with a matchless introduction to generic research skills.



Organizational Research Methods


Organizational Research Methods
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Author : Paul M Brewerton
language : en
Publisher: SAGE
Release Date : 2001-07-12

Organizational Research Methods written by Paul M Brewerton and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-07-12 with Psychology categories.


This timely book provides the reader with clear pointers for how to conduct organizational research appropriately, through planning and making informed and systematic research decisions, to understanding the ethical implications of applied organizational research, to implementing, reporting and presenting the findings to the highest possible standards. It provides an overview of a wide variety of research strategies, methods of data collection (both qualitative and quantitative) and analysis in a volume accessible to both an undergraduate, postgraduate and practitioner readership alike.



A Malaysian Study Of Mixed Methods


A Malaysian Study Of Mixed Methods
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Author : Ruhizal Roosli
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2017-05-11

A Malaysian Study Of Mixed Methods written by Ruhizal Roosli and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-11 with Political Science categories.


This book consists of ten chapters, focusing on how to combine quantitative with qualitative methods in a research project. The approach of combining both methods is called ‘Triangulation’. In the social sciences, triangulation is often used in combining several research methods to study one subject. However, it is not in itself a method in the same way as a quantitative or qualitative approach with a specific paradigm. Triangulation is a plan, structure and investigation strategy deployed to obtain answers to problems identified at an earlier stage, and is widely used by researchers due to its capability in cross-checking the validity of findings and its minimal risk of bias. This book details the triangulation approach through its use in a real research project. Although, there are a number of books which discuss general research guidelines and methods, there is a notable lack of such books in social sciences which provide an example of integrating quantitative and qualitative methods in one research project. As such, the contents of this book will be useful to students, academicians and practitioners conducting research work.



A Companion To Survey Research


A Companion To Survey Research
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Author : Michael Ornstein
language : en
Publisher: SAGE
Release Date : 2013-03-31

A Companion To Survey Research written by Michael Ornstein and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-31 with Social Science categories.


This go-to guide covers both the historical background to the emergence of survey research and the practical tools necessary to write survey questions, design a questionnaire, use probability sampling and to understand both pretesting and data collection.



Questionnaire Design


Questionnaire Design
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Author : Ian Brace
language : en
Publisher: Kogan Page Publishers
Release Date : 2008-08-03

Questionnaire Design written by Ian Brace and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-08-03 with Business & Economics categories.


If you need to conduct market research for your company, a good questionnaire is a vital tool. Questionnaire Design covers anything and everything you need to know about constructing the perfect questionnaire for your business. Taking you through every step of the process, and encouraging you to really think about what you are asking, and what data you want to find out, Questionnaire Design is an essential guide for marketers everywhere. Whether you are a student of marketing, have market research skills that need updating, or simply want a handbook to refer to as the need arises, Questionnaire Design is the book for you. Now fully updated to include vital information about online questionnaires and interviews, their problems and potential, this book will be a useful addition to the bookshelf of every market research practitioner.



Medinfo 2007


Medinfo 2007
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Author : Klaus A. Kuhn
language : en
Publisher: IOS Press
Release Date : 2007

Medinfo 2007 written by Klaus A. Kuhn and has been published by IOS Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Medical categories.


The papers presented are refereed and from all over the world. They reflect the breadth and depth of the field of biomedical and health informatics, covering topics such as; health information systems, knowledge and data management, education, standards, consumer health and human factors, emerging technologies, sustainability, organizational and economic issues, genomics, and image and signal processing. As this volume carries such a wide collection, it will be of great interest to anyone engaged in biomedical and health informatics research and application.



Social Measurement Through Social Surveys


Social Measurement Through Social Surveys
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Author : Julie Gibbs
language : en
Publisher: Routledge
Release Date : 2016-04-01

Social Measurement Through Social Surveys written by Julie Gibbs and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-01 with Social Science categories.


How do academic social scientists and survey professionals use social measurement techniques? How are these techniques applied to specific concepts in empirical research? This book is an important resource for students, academic and professional researchers, offering an overview of both new and practiced methods of social measurement for quantitative survey research. It will provide readers looking to investigate "hot" social science topics with a way of learning how key measurement techniques can be utilised in that topic in a practical way. Emerging from the editors' widely used work on an online social survey resource offering information on key social surveys and their questionnaires entitled ’Question Bank’, this book aims to take this material further. It elaborates on the problems involved with this resource type, providing a comprehensive and unique volume that will enable the reader to have the confidence to use this technique in their own research.