Questions And Answers In Attitude Surveys
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Questions And Answers In Attitude Surveys
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Author : Howard Schuman
language : en
Publisher: SAGE
Release Date : 1996-03
Questions And Answers In Attitude Surveys written by Howard Schuman and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996-03 with Reference categories.
This book pioneers a new state of the art for conducting research on the form, wording, and context of questions asked in attitude surveys.
Questions And Answers In Attitude Surveys Experiments On Question Form Wording And Context
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Author :
language : en
Publisher:
Release Date : 1981
Questions And Answers In Attitude Surveys Experiments On Question Form Wording And Context written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with categories.
Questions About Questions
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Author : Judith M. Tanur
language : en
Publisher: Russell Sage Foundation
Release Date : 1992-02-18
Questions About Questions written by Judith M. Tanur and has been published by Russell Sage Foundation this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-02-18 with Social Science categories.
The social survey has become an essential tool in modern society, providing crucial measurements of social change, describing social life, and guiding government policy. But the validity of surveys is fragile and depends ultimately upon the accuracy of answers to survey questions. As our dependence on surveys grows, so too have questions about the accuracy of survey responses. Authored by a group of experts in cognitive psychology, linguistics, and survey research, Questions About Questions provides a broad review of the survey response problem. Examining the cognitive and social processes that influence the answers to questions, the book first takes up the problem of meaning and demonstrates that a respondent must share the survey researcher's intended meaning of a question if the response is to be revealing and informative. The book then turns to an examination of memory. It provides a framework for understanding the processes that can introduce errors into retrospective reports, useful guidance on when those reports are more or less trustworthy, and investigates techniques for the improvement of such reports. Questions about the rigid standardization imposed on the survey interview receive a thorough airing as the authors show how traditional survey formats violate the usual norms of conversational behavior and potentially endanger the validity of the data collected. Synthesizing the work of the Social Science Research Council's Committee on Cognition and Survey Research, Questions About Questions emphasizes the reciprocal gains to be achieved when insights and techniques from the cognitive sciences and survey research are exchanged. "these chapters provide a good sense of the range of survey problems investigated by the cognitive movement, the methods and ideas it draws upon, and the results it has yielded." —American Journal of Sociology
How To Develop And Conduct Successful Employee Attitude Surveys
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Author : William L. Davidson
language : en
Publisher:
Release Date : 1979
How To Develop And Conduct Successful Employee Attitude Surveys written by William L. Davidson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1979 with Attitude (Psychology) categories.
Abstract: No organization is immune from communications problems which often result in ineffective labor-management relations, wheel-spinning, loss of capable employees, and, ultimately, lagging profits. The Employee Attitude survey is the first step in improving communications and feedback. Employee perceptions and needs provide management with specific information on organizational health. Practical approaches and procedures are stressed and evaluated. An effective survey is conducted with consideration of: 1) specific need for an attitude survey; 2) costs, facilities needed, and communication with involved-groups; 3) understanding survey objectives and procedures; 4) effective questionaire development and administration techniques; 5) implications of employee demographics; 6) methods of adequate data analysis; and 7) logistics for providing survey conclusions feedback to employees. A management consultant is often utilized to ensure objectivity in the survey.
Social Information Processing And Survey Methodology
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Author : Hans-J. Hippler
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-12-06
Social Information Processing And Survey Methodology written by Hans-J. Hippler and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-06 with Psychology categories.
Survey researchers have long been aware that the way in which questions are asked determines the obtained responses. However, the exact processes that mediate response effects remained elusive. In the present volume, cognitive psychologists and survey methodologists explore the cognitive processes that underlie respondents' answers to survey questions. The contributors provide an introduction to information processing theories for survey researchers, review current knowledge of response effects in the light of recent theorizing in cognitive psychology, and report a number of experimental studies on question context and question wording. In combination, the chapters provide a theoretical framework for the analysis of response effects in surveys and raise a number of applied and theoretical issues that have so far not been addressed in cognitive psychology.
The Sage Encyclopedia Of Social Science Research Methods
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Author : Michael Lewis-Beck
language : en
Publisher: SAGE
Release Date : 2004
The Sage Encyclopedia Of Social Science Research Methods written by Michael Lewis-Beck and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Reference categories.
Featuring over 900 entries, this resource covers all disciplines within the social sciences with both concise definitions & in-depth essays.
The Psychology Of Survey Response
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Author : Roger Tourangeau
language : en
Publisher: Cambridge University Press
Release Date : 2000-03-13
The Psychology Of Survey Response written by Roger Tourangeau and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-03-13 with Psychology categories.
This valuable book examines the complex psychological processes involved in answering different types of survey questions. Drawing on both classic and modern research from cognitive psychology, social psychology, and survey methodology, the authors examine how survey responses are formulated and they demonstrate how seemingly unimportant features of the survey can affect the answers obtained. The book provides a comprehensive review of the sources of response errors in surveys, and it offers a coherent theory of the relation between the underlying views of the public and the results of public opinion polls. Topics include the comprehension of survey questions, the recall of relevant facts and beliefs, estimation and inferential processes people use to answer survey questions, the sources of the apparent instability of public opinion, the difficulties in getting responses into the required format, and the distortions introduced into surveys by deliberate misreporting.
Method And Meaning In Polls And Surveys
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Author : Howard Schuman
language : en
Publisher: Harvard University Press
Release Date : 2008
Method And Meaning In Polls And Surveys written by Howard Schuman and has been published by Harvard University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Social Science categories.
Howard Schuman is one of the premier scholars of social surveys. His expertise concerns the way questions about attitudes and beliefs are worded and the effects questions have on the answers people give. However, Method and Meaning in Polls and Surveys is less about the substance of wording effects and more about approaches to interpreting the respondentâe(tm)s world, and how surveys can make that world understandableâe"though often in ways not anticipated by the researcher. Schuman examines the question-answer process that is basic to polls and surveys, as it is in so much of life. His concern is with the nature of questioning itself, with issues of validity and bias, and with the scope and limitations of meaning sought through polls and surveys. Writing with both wisdom and humor, Schuman considers the issues both at a theoretical level, bringing in ideas from other social sciences, and empirically with substantive research of his own and others. The book will be of interest to social scientists, to survey researchers in academia and business, and to all those concerned with the pervasive influence of polls in society.
Encyclopedia Of Survey Research Methods
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Author : Paul J. Lavrakas
language : en
Publisher: SAGE Publications
Release Date : 2008-09-12
Encyclopedia Of Survey Research Methods written by Paul J. Lavrakas and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-12 with Social Science categories.
To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.
Attitudes And Opinions
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Author : Stuart Oskamp
language : en
Publisher: Psychology Press
Release Date : 2005-01-15
Attitudes And Opinions written by Stuart Oskamp and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-01-15 with Business & Economics categories.
Notable advances resulting from new research findings, measurement approaches, widespread uses of the Internet, and increasingly sophisticated approaches to sampling and polling, have stimulated a new generation of attitude scholars. This extensively revised edition captures this excitement, while remaining grounded in scholarly research. Attitudes and Opinions, 3/e maintains one of the main goals of the original edition--breadth of coverage. The book thoroughly reviews both implicit and explicit measures of attitudes, the structure and function of attitudes, the nature of public opinion and polling, attitude formation, communication of attitudes and opinions, and the relationship between attitudes and behaviors, as well as theories and research on attitude change. Over 2,000 references support the book's scientific integrity. The authors' second goal is to demonstrate the relevance of the topic to people's lives. Subsequently, the second part of the book examines many of the topics and research findings that are salient in the world today--political and international attitudes (including terrorism), voting behavior, racism and prejudice, sexism and gender roles, and environmental attitudes. This thoroughly revised new edition features: *an entirely new chapter on implicit measures attitudes; *a new chapter on environmental attitudes; *updated opinion poll data throughout the book; *additional material on time trends in attitudes about many issues; and *expanded, updated sections on international attitudes reflecting the events of 9/11 and the subsequent invasions of Afghanistan and Iraq. Attitudes and Opinions' broad and interdisciplinary perspective makes this an ideal text in courses on attitudes, public opinion, survey research, or persuasion, taught in a variety of departments including psychology, communication, marketing, sociology, and political science.