Re Inventing The Media
DOWNLOAD
Download Re Inventing The Media PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Re Inventing The Media book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Re Inventing The Media
DOWNLOAD
Author : Graeme Turner
language : en
Publisher: Routledge
Release Date : 2015-08-27
Re Inventing The Media written by Graeme Turner and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-08-27 with Social Science categories.
Re-Inventing the Media provides a highly original re-thinking of media studies for the contemporary post-broadcast, post-analogue, and post-mass media era. While media and cultural studies has made much of the changes to the media landscape that have come from digital technologies, these constitute only part of the transformations that have taken place in what amounts of a reinvention of the media over the last two decades. Graeme Turner takes on the task of re-thinking how media studies approaches the whole of the contemporary media-scape by focusing on three large, cross-platform, and transnational themes: the decline of the mass media paradigm, the ongoing restructuring of the relations between the media and the state, and the structural and social consequences of celebrity culture. By addressing the fact that the reinvention of the media is not simply a matter of globalising markets or the take-up of technological change, Turner is able to explore the more fundamental movements and widespread trends that have significantly influenced the character of what the contemporary media have become, how it is structured, and how it is used. Re-Inventing the Media is a must-read for both students and scholars of media, culture and communication studies.
Putting The Public Back In Public Relations
DOWNLOAD
Author : Brian Solis
language : en
Publisher: FT Press
Release Date : 2009-02-19
Putting The Public Back In Public Relations written by Brian Solis and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-02-19 with Business & Economics categories.
Forget the "pitch": Yesterday's PR techniques just don't work anymore. That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to reinvent PR around two-way conversations, bring the "public" back into public relations and get results that traditional PR people can only dream about. Drawing on their unparalleled experience making Social Media work for business, PR 2.0.com's Brian Solis and industry leader Deirdre Breakenridge show how to transform the way you think, plan, prioritize, and deliver PR services. You'll learn powerful new ways to build the relationships that matter, and reach a new generation of influencers...leverage platforms ranging from Twitter to Facebook...truly embed yourself in the communities that are shaping the future. Best of all, you won't just learn how to add value in the Web 2.0 world: You'll learn how to prove how new, intelligent, and socially rooted PR will transform your organization into a proactive, participatory communication powerhouse that is in touch and informed with its community of stakeholders.
Re Inventing New Zealand
DOWNLOAD
Author : Roger Horrocks
language : en
Publisher:
Release Date : 2016
Re Inventing New Zealand written by Roger Horrocks and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Electronic books categories.
This book is the harvest of a lifetime of thinking about the arts and media in New Zealand by someone with a knowledge that combines industry practice with academic insight in a way that is unrivalled in New Zealand.
Netflix And The Re Invention Of Television
DOWNLOAD
Author : Mareike Jenner
language : en
Publisher: Springer
Release Date : 2018-07-24
Netflix And The Re Invention Of Television written by Mareike Jenner and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-24 with Performing Arts categories.
This book deals with the various ways Netflix reconceptualises television as part of the process of TV IV. As television continues to undergo a myriad of significant changes, Netflix has proven itself to be the dominant force in this development, simultaneously driving a number of these changes and challenging television’s existing institutional structures. This comprehensive study explores the pre-history of Netflix, the role of binge-watching in its organisation and marketing, and Netflix’s position as a transnational broadcaster. It also examines different concepts of control and the role these play in the history of ancillary technologies, from the remote control to binge-watching as Netflix’s iteration of giving control to the viewers. By focusing on Netflix’s relationship with the linear television schedule, its negotiations of quality and marketing, as well as the way Netflix integrates into national media systems, Netflix and the Re-invention of Television illuminates the importance of Netflix’s role within the processes of TV IV.
Reinventing Film Studies
DOWNLOAD
Author : Linda Williams
language : en
Publisher: Hodder Education
Release Date : 2000-01
Reinventing Film Studies written by Linda Williams and has been published by Hodder Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-01 with Literary Criticism categories.
This anthology of specially commissioned essays introduces students to some of the central questions and debates which have concerned the development of Film Studies. It differs from other readers in that it does not start with the intellectual history of the evolution of film theory, or the history and criticism of film, but with the problems and questions that confront us now. The contributors begin with questions that are central to the field, asking what we need to know and what theories, concepts, and methods help us to know. These questions that confront the discipline at the beginning of a new century, either reframe or depart from the concerns of the 1970s when film first became an academic subject of study. This second century of moving images, new questions, and a new knowledge animate the field. The aim of this collection is to reinvent film studies in the light of these new questions, rethinking and refiguring what is most useful from the past. There are fourkey issues in this reinvention: that film studies can no longer ignore its interdisciplinary invention next to media studies, cultural studies and visual culture, and that film studies thus needs to confront the 'massness' of its existence as mass media; that film studies has a distinctive and historically changing sensory appeal; that since mass mediated culture is the only terrain on which we have to work, we need to re-confront the aesthetic, generic and modal forms of this mass media; and,finally, that the pressure of postmodernity has compelled a new urgency in the understanding of film history, which is never wholly about then and certainly always about now.
Putting The Public Back In Public Relations How Social Media Is Reinventing The Aging Business Of Pr
DOWNLOAD
Author : Brian Solis
language : en
Publisher:
Release Date : 2009
Putting The Public Back In Public Relations How Social Media Is Reinventing The Aging Business Of Pr written by Brian Solis and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Electronic books categories.
Reinventing Media
DOWNLOAD
Author : Mikl¢s S?k”sd
language : en
Publisher: Central European University Press
Release Date : 2003-01-01
Reinventing Media written by Mikl¢s S?k”sd and has been published by Central European University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-01-01 with Political Science categories.
This title focuses on the shortcomings of reforms and includes proposals for the current media scene in East-Central Europe and the Balkans
Re Inventing Japan
DOWNLOAD
Author : Tessa Morris-Suzuki
language : en
Publisher: Routledge
Release Date : 2015-03-04
Re Inventing Japan written by Tessa Morris-Suzuki and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-03-04 with Literary Criticism categories.
This text rethinks the contours of Japanese history, culture and nationality. Challenging the mythology of a historically unitary, even monolithic Japan, it offers a different perspective on culture and identity in modern Japan.
Re Inventing The Book
DOWNLOAD
Author : Christina Banou
language : en
Publisher: Chandos Publishing
Release Date : 2016-11-18
Re Inventing The Book written by Christina Banou and has been published by Chandos Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-18 with Computers categories.
Re-Inventing the Book: Challenges from the Past for the Publishing Industry chronicles the significant changes that have taken place in the publishing industry in the past few decades and how they have altered the publishing value chain and the structure of the industry itself. The book examines and discusses how most publishing values, aims, and strategies have been common since the Renaissance. It aims to provide a methodological framework, not only for the understanding, explanation, and interpretation of the current situation, but also for the development of new strategies. The book features an overview of the publishing industry as it appears today, showing innovative methods and trends, highlighting new opportunities created by information technologies, and identifying challenges. Values discussed include globalization, convergence, access to information, disintermediation, discoverability, innovation, reader engagement, co-creation, and aesthetics in publishing. Describes common values and features in the publishing industry since the Renaissance/invention of printing Proposes a methodological framework that helps users understand current publishing issues and trends Focuses on reader engagement and participation Proposes and discusses the publishing chain, not only as a value chain, but also as an information chain Considers the aesthetics of publishing, not only for the printed book, but also for digital material
Reinventing Professionalism
DOWNLOAD
Author : Silvio Waisbord
language : en
Publisher: John Wiley & Sons
Release Date : 2013-08-26
Reinventing Professionalism written by Silvio Waisbord and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-26 with Language Arts & Disciplines categories.
Current anxiety about the future of news makes it opportune to revisit the notion of professionalism in journalism. Media expert Silvio Waisbord takes this pressing issue as his theme and argues that “professional journalism” is both a normative and analytical notion. It refers to reporting that observes certain ethical standards as well as to collective efforts by journalists to exercise control over the news. Professionalism should not be narrowly associated with the normative ideal as it historically developed in the West during the past century. Instead, it needs to be approached as a valuable concept to throw into sharp relief how journalists define conditions and rules of work within certain settings. Professionalization is about the specialization of labor and control of occupational practice. These issues are important, particularly amidst the combination of political, technological and economic trends that have profoundly unsettled the foundations of modern journalism. By doing so, they have stimulated the reinvention of professionalism. This engaging and insightful book critically examines the meanings, expectations, and critiques of professional journalism in a global context.