Reading By Design
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Reading By Design
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Author : Pauline Reid
language : en
Publisher: University of Toronto Press
Release Date : 2019-04-29
Reading By Design written by Pauline Reid and has been published by University of Toronto Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-04-29 with History categories.
Renaissance readers perceived the print book as both a thing and a medium - a thing that could be broken or reassembled, and a visual medium that had the power to reflect, transform, or deceive. At the same historical moment that print books remediated the visual and material structures of manuscript and oral rhetoric, the relationship between vision and perception was fundamentally called into question. Investigating this crisis of perception, Pauline Reid argues that the visual crisis that suffuses early modern English thought also imbricates sixteenth- and seventeenth-century print materials. These vision troubles in turn influenced how early modern books and readers interacted. Platonic, Aristotelian, and empirical models of sight vied with one another in a culture where vision had a tenuous relationship to external reality. Through situating early modern books' design elements, such as woodcuts, engravings, page borders, and layouts, as important rhetorical components of the text, Reading by Design articulates how the early modern book responded to epistemological crises of perception and competing theories of sight.
Reading By Design Getting Ready For Reading By Design Volume 0
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Author : Region 4 Education Service Center
language : en
Publisher:
Release Date : 2022-05
Reading By Design Getting Ready For Reading By Design Volume 0 written by Region 4 Education Service Center and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05 with categories.
Advertising By Design
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Author : Robin Landa
language : en
Publisher: John Wiley & Sons
Release Date : 2016-11-08
Advertising By Design written by Robin Landa and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-08 with Design categories.
A real-world introduction to advertising design in today's industry Advertising by Design is the most comprehensive, up-to-date guide to concept generation and design for advertising. Step-by-step instructions and expert discussion guide you through the fundamentals, as you develop the deeper understanding that connects the dots and sparks your creativity. Interviews with leading creative directors provide a glimpse into the real-world idea generation process, and case studies of successful ads allow you to dissect both the process and result to discover the keys to effective advertising. This new third edition has been thoroughly updated to reflect the industry's shift from print and TV ads to fully integrated transmedia campaigns, giving you invaluable insight into a broad range of media channels. New concepts and strategies for social media, digital media, pull marketing, creative content, and more are discussed in depth to help you tell an engaging story using every tool at your disposal. Ancillaries include PowerPoint slides and quizzes bring this book right into the classroom for a complete introduction to advertising design. Students seeking a career in advertising need the ability to generate idea-driven campaigns and adapt them for use in print, mobile, television, and social media formats. This book provides the well-rounded instruction required to succeed in the digital age. Master the fundamentals of advertising design for a range of media channels Integrate print, web, social media, and more to convey an engaging story Jumpstart your creativity with lessons from top creative directors Build your knowledge base around the reality of modern advertising Effective advertisers blend ideas, information, and entertainment in a way that reaches a range of audiences through a range of media types; this requires deep mastery of idea generation, copywriting, and graphic design. Advertising by Design helps you develop the skills and knowledge today's advertising industry demands. "With its colorful, current examples, insightful interviews and relevant and thorough content, this book is the winning text for me." (Journal of Advertising Education, Sage Journals - Spring 2017)
Film By Design
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Author : Gary D. Rhodes
language : en
Publisher: Univ. Press of Mississippi
Release Date : 2024-09-16
Film By Design written by Gary D. Rhodes and has been published by Univ. Press of Mississippi this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-09-16 with Performing Arts categories.
Contributions by Vlad Dima, Laura Hatry, Alicia Kozma, Lynette Kuliyeva, Madhuja Mukherjee, Frank Percaccio, Gary D. Rhodes, Courtney Ruffner Grieneisen, Marlisa Santos, Michael L. Shuman, and Robert Singer Movie posters, regardless of their country of origin, have become indelibly linked with the films they represent, often assuming a status as visual encapsulations of films within collective memory. Long after their initial role in promotion is complete, these posters endure as iconic images, etched into film history and cultural consciousness. One can hardly hear mention of Steven Spielberg’s landmark production Jaws, for example, without immediately picturing the evocative poster art of Roger Kastel. Film by Design: The Art of the Movie Poster is a groundbreaking and comprehensive exploration of the international and Hollywood movie poster as a dynamic artistic and cultural formation. Drawing inspiration from such prominent genres as horror, science fiction, and noir, the twelve essays in this collection provide insightful analyses of the movie poster as a vital component of the cinematic landscape from the silent era to the contemporary period. Crucially, this anthology rejects the notion of movie posters as mere historical artifacts or advertising tools and instead examines them as integral parts of a broader aesthetic framework interwoven into their respective film narratives. Each chapter, whether focusing on controversies, close-ups, or Cuba, is accessible to scholars, students, and fans alike. Through its intervention in film studies, Film by Design reveals the movie poster to be an ever-evolving medium, firmly grounded in both theory and practice, while serving as an essential and enduring element within the realm of film art.
Reading By Right
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Author : Joy Court
language : en
Publisher: Facet Publishing
Release Date : 2017-06-08
Reading By Right written by Joy Court and has been published by Facet Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-08 with Education categories.
Literacy has now been recognized as a human right for over 50 years in several international declarations and initiatives. Every child has a right to read and we have a social responsibility, as parents, teachers, librarians, publishers, booksellers, campaigners and policy makers to ensure that they are able to exercise that right. Reading by Right: Successful strategies to ensure every child can read to succeed provides a collection of chapters from international experts covering aspects of overcoming reading difficulties or reading reluctance in children and young people. The book reveals strategies that are proving effective in overcoming barriers to reading from birth to teens, looking at practices and projects from around the globe and revealing some common principles and drivers that have generated success. Content covered includes: an examination of the current state of reading in the UK and internationally and what the latest research tells us about children who are failing to readhow youngsters become ‘reluctant readers’ and how to improve the situation for everyoneexamples of successful projects from the Republic of Korea and Finland – countries that consistently perform well in reading tests and international league tablesanalysis of diversity in publishing and children’s books, drawing on expertise from authors and publishers. This book will be valuable for readers from all those professions that engage with young people and families and with the development of literacy, including librarians; teachers; service managers; consultants and other professional practitioners; and also to concerned parents.
Reading For The Body
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Author : Jay Watson
language : en
Publisher: University of Georgia Press
Release Date : 2012
Reading For The Body written by Jay Watson and has been published by University of Georgia Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Literary Criticism categories.
Jay Watson argues that southern literary studies has been overidealized and dominated by intellectual history for too long. In Reading for the Body, he calls for the field to be rematerialized and grounded in an awareness of the human body as the site where ideas, including ideas about the U.S. South itself, ultimately happen. Employing theoretical approaches to the body developed by thinkers such as Karl Marx, Colette Guillaumin, Elaine Scarry, and Friedrich Kittler, Watson also draws on histories of bodily representation to mine a century of southern fiction for its insights into problems that have preoccupied the region and nation alike: slavery, Jim Crow, and white supremacy; the marginalization of women; the impact of modernization; the issue of cultural authority and leadership; and the legacy of the Vietnam War. He focuses on the specific bodily attributes of hand, voice, and blood and the deeply embodied experiences of pain, illness, pregnancy, and war to offer new readings of a distinguished group of literary artists who turned their attention to the South: Mark Twain, Jean Toomer, Zora Neale Hurston, William Faulkner, Richard Wright, Katherine Anne Porter, Bobbie Ann Mason, and Walker Percy. In producing an intensely embodied U.S. literature these writers, Watson argues, were by turns extending and interrogating a centuries-old tradition in U.S. print culture, in which the recalcitrant materiality of the body serves as a trope for the regional alterity of the South. Reading for the Body makes a powerful case for the body as an important methodological resource for a new southern studies.
Crayons And Ipads
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Author : Debra Harwood
language : en
Publisher: SAGE
Release Date : 2017-04-24
Crayons And Ipads written by Debra Harwood and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-24 with Education categories.
Crayons and iPads examines the use of digital technology in the early stages of child development, and the way in which learning techniques have evolved in classrooms across the world. Harwood explores how tablets can be used to provoke, ignite and excite children’s interest in the world around them, performing as accessible learning and instructional tools, and argues that it is through this engagement with technology that new discoveries are made and learning takes place. Guiding readers through research-based insights into children’s thinking, interactions and being, Crayons and iPads offers an important starting point upon which to build play and inquiry-based learning opportunities within early learning programs, and will appeal to both educators and researchers across child development, early years education, and digital literacy.
The Reading Leadership Academy Guidebook
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Author :
language : en
Publisher:
Release Date : 2002
The Reading Leadership Academy Guidebook written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Education categories.
A Practical Guide To Teaching Reading In The Early Years
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Author : Ann Browne
language : en
Publisher: SAGE
Release Date : 1998-09-28
A Practical Guide To Teaching Reading In The Early Years written by Ann Browne and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-09-28 with Education categories.
`This is a clear, jargon-free analysis of current national curriculum and national literacy strategy documents, combined with sensible and creative suggestions for implementing them.... the activities are imaginative, consistent and true to the author's ideal of a full and empowering critical literacy for all children' - Times Educational Supplement, Friday Magazine A Practical Guide to Teaching Reading in the Early Years meets the needs of student teachers on undergraduate and postgraduate teachers training courses. It addresses the English National Curriculum for Teacher Training as well as covering the curriculum requirements for young children. It will also be relevant
Management By Design
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Author : Daniel W. Rasmus
language : en
Publisher: John Wiley & Sons
Release Date : 2010-10-01
Management By Design written by Daniel W. Rasmus and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-10-01 with Business & Economics categories.
A revealing look at work environments that lead to greater loyalty and an increase in productivity Exploring the premise that the best way to attract and retain people, and their knowledge, will come from designing environments that turn today's increasingly virtual workplace into an attractive place for people to spend their time, Management by Design: Applying Design Principles to the Work Experience shows how the principles of design can be successfully applies to the work experience, making it a rewarding and productive. Reveals why the application of design to the workplace experience can improve the employee/employer relationship Why increased morale and employee loyalty start with a great work environment Explains why it is more important than ever to manage work experiences, especially with the projected work shortages in the coming decades Other titles by Rasmus: Listening to the Future: Why It's Everybody's Business This innovative book helps managers and executives connect the dots between employee retention, positive brand expression, and lasting stories that reflect well on an organization.