Research Analytics
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Research Analytics
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Author : Francisco J. Cantu-Ortiz
language : en
Publisher:
Release Date : 2017
Research Analytics written by Francisco J. Cantu-Ortiz and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with Bibliometrics categories.
"Scientific knowledge is doubling every 10 to 15 years worldwide. Who generates this knowledge? Where is all this information stored? How is it being utilized? What are the main metrics for its use? What kind of impact is this knowledge having aside from economic considerations? These are some issues addressed in this book on data analytics and scientometrics, a field that treats themes of scientific production, research evaluation, and reputation of world-class universities as measured by university rankings and big-league tables. In this book, the main players in bibliometrics databases, research metrics, and university rankings present their methodologies and tools on these topics."--Provided by publisher.
Research Analytics
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Author : Francisco J. Cantu-Ortiz
language : en
Publisher: CRC Press
Release Date : 2017-10-25
Research Analytics written by Francisco J. Cantu-Ortiz and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-25 with Business & Economics categories.
The growth of machines and users of the Internet has led to the proliferation of all sorts of data concerning individuals, institutions, companies, governments, universities, and all kinds of known objects and events happening everywhere in daily life. Scientific knowledge is not an exception to the data boom. The phenomenon of data growth in science pushes forth as the number of scientific papers published doubles every 9–15 years, and the need for methods and tools to understand what is reported in scientific literature becomes evident. As the number of academicians and innovators swells, so do the number of publications of all types, yielding outlets of documents and depots of authors and institutions that need to be found in Bibliometric databases. These databases are dug into and treated to hand over metrics of research performance by means of Scientometrics that analyze the toil of individuals, institutions, journals, countries, and even regions of the world. The objective of this book is to assist students, professors, university managers, government, industry, and stakeholders in general, understand which are the main Bibliometric databases, what are the key research indicators, and who are the main players in university rankings and the methodologies and approaches that they employ in producing ranking tables. The book is divided into two sections. The first looks at Scientometric databases, including Scopus and Google Scholar as well as institutional repositories. The second section examines the application of Scientometrics to world-class universities and the role that Scientometrics can play in competition among them. It looks at university rankings and the methodologies used to create these rankings. Individual chapters examine specific rankings that include: QS World University Scimago Institutions Webometrics U-Multirank U.S. News & World Report The book concludes with a discussion of university performance in the age of research analytics.
Market Insights Unveiled
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Author : Ravi Kaushal
language : en
Publisher: Kohli Media LLP
Release Date : 2023-07-08
Market Insights Unveiled written by Ravi Kaushal and has been published by Kohli Media LLP this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-08 with Business & Economics categories.
Market Insights Unveiled: A Guide to Marketing Research Analytics is a comprehensive book by Ravi Kaushal, an accomplished Assistant Professor with a decade of experience in Marketing. The book equips readers with essential knowledge and practical techniques to navigate the dynamic world of market research analytics. Beginning with an enlightening introduction, the book lays the foundation for understanding market research analytics. Readers explore various data collection methods and learn how to gather valuable information to drive informed decisions. Different types of analytics are covered, empowering readers to analyze and interpret data effectively to reveal critical market insights. From understanding the significance of marketing assets to exploring customer analytics, the book emphasizes strategies to enhance marketing efforts and improve customer satisfaction. Logistic regressions are introduced as a statistical tool for modeling binary outcomes in marketing research. Sales Analytics takes center stage, where readers discover key metrics that drive business success. The book also addresses challenges and limitations in market research analytics, offering valuable insights into navigating potential pitfalls and ensuring robust analytics practices. Throughout the book, a glossary provides quick reference to essential terms and concepts. In Market Insights Unveiled, Ravi Kaushal's dedication to education and research shines, making it an invaluable resource for marketers and analysts seeking to harness the power of Market Research Analytics.
Analytics And Data Science
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Author : Amit V. Deokar
language : en
Publisher: Springer
Release Date : 2017-10-05
Analytics And Data Science written by Amit V. Deokar and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-05 with Computers categories.
This book explores emerging research and pedagogy in analytics and data science that have become core to many businesses as they work to derive value from data. The chapters examine the role of analytics and data science to create, spread, develop and utilize analytics applications for practice. Selected chapters provide a good balance between discussing research advances and pedagogical tools in key topic areas in analytics and data science in a systematic manner. This book also focuses on several business applications of these emerging technologies in decision making, i.e., business analytics. The chapters in Analytics and Data Science: Advances in Research and Pedagogy are written by leading academics and practitioners that participated at the Business Analytics Congress 2015. Applications of analytics and data science technologies in various domains are still evolving. For instance, the explosive growth in big data and social media analytics requires examination of the impact of these technologies and applications on business and society. As organizations in various sectors formulate their IT strategies and investments, it is imperative to understand how various analytics and data science approaches contribute to the improvements in organizational information processing and decision making. Recent advances in computational capacities coupled by improvements in areas such as data warehousing, big data, analytics, semantics, predictive and descriptive analytics, visualization, and real-time analytics have particularly strong implications on the growth of analytics and data science.
Python For Marketing Research And Analytics
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Author : Jason S. Schwarz
language : en
Publisher: Springer Nature
Release Date : 2020-11-03
Python For Marketing Research And Analytics written by Jason S. Schwarz and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-03 with Computers categories.
This book provides an introduction to quantitative marketing with Python. The book presents a hands-on approach to using Python for real marketing questions, organized by key topic areas. Following the Python scientific computing movement toward reproducible research, the book presents all analyses in Colab notebooks, which integrate code, figures, tables, and annotation in a single file. The code notebooks for each chapter may be copied, adapted, and reused in one's own analyses. The book also introduces the usage of machine learning predictive models using the Python sklearn package in the context of marketing research. This book is designed for three groups of readers: experienced marketing researchers who wish to learn to program in Python, coming from tools and languages such as R, SAS, or SPSS; analysts or students who already program in Python and wish to learn about marketing applications; and undergraduate or graduate marketing students with little or no programming background. It presumes only an introductory level of familiarity with formal statistics and contains a minimum of mathematics.
R For Marketing Research And Analytics
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Author : Chris Chapman
language : en
Publisher: Springer
Release Date : 2015-03-25
R For Marketing Research And Analytics written by Chris Chapman and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-03-25 with Business & Economics categories.
This book is a complete introduction to the power of R for marketing research practitioners. The text describes statistical models from a conceptual point of view with a minimal amount of mathematics, presuming only an introductory knowledge of statistics. Hands-on chapters accelerate the learning curve by asking readers to interact with R from the beginning. Core topics include the R language, basic statistics, linear modeling, and data visualization, which is presented throughout as an integral part of analysis. Later chapters cover more advanced topics yet are intended to be approachable for all analysts. These sections examine logistic regression, customer segmentation, hierarchical linear modeling, market basket analysis, structural equation modeling, and conjoint analysis in R. The text uniquely presents Bayesian models with a minimally complex approach, demonstrating and explaining Bayesian methods alongside traditional analyses for analysis of variance, linear models, and metric and choice-based conjoint analysis. With its emphasis on data visualization, model assessment, and development of statistical intuition, this book provides guidance for any analyst looking to develop or improve skills in R for marketing applications.
Data Analytics In Medicine Concepts Methodologies Tools And Applications
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Author : Management Association, Information Resources
language : en
Publisher: IGI Global
Release Date : 2019-12-06
Data Analytics In Medicine Concepts Methodologies Tools And Applications written by Management Association, Information Resources and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-06 with Medical categories.
Advancements in data science have created opportunities to sort, manage, and analyze large amounts of data more effectively and efficiently. Applying these new technologies to the healthcare industry, which has vast quantities of patient and medical data and is increasingly becoming more data-reliant, is crucial for refining medical practices and patient care. Data Analytics in Medicine: Concepts, Methodologies, Tools, and Applications is a vital reference source that examines practical applications of healthcare analytics for improved patient care, resource allocation, and medical performance, as well as for diagnosing, predicting, and identifying at-risk populations. Highlighting a range of topics such as data security and privacy, health informatics, and predictive analytics, this multi-volume book is ideally designed for doctors, hospital administrators, nurses, medical professionals, IT specialists, computer engineers, information technologists, biomedical engineers, data-processing specialists, healthcare practitioners, academicians, and researchers interested in current research on the connections between data analytics in the field of medicine.
New Methods Of Market Research And Analysis
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Author : G. Scott Erickson
language : en
Publisher: Edward Elgar Publishing
Release Date : 2017-10-27
New Methods Of Market Research And Analysis written by G. Scott Erickson and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-27 with Business & Economics categories.
New Methods of Market Research and Analysis prepares readers for the new reality posed by big data and marketing analytics. While connecting to traditional research approaches such as surveys and focus groups, this book shows how new technologies and new analytical capabilities are rapidly changing the way marketers obtain and process their information. In particular, the prevalence of big data systems always monitoring key performance indicators, trends toward more research using observation or observation and communication together, new technologies such as mobile, apps, geo-locators, and others, as well as the deep analytics allowed by cheap data processing and storage are all covered and placed in context. This book can be used as a supplement to a traditional marketing research text or on its own.
Research Anthology On Big Data Analytics Architectures And Applications
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Author : Management Association, Information Resources
language : en
Publisher: IGI Global
Release Date : 2021-09-24
Research Anthology On Big Data Analytics Architectures And Applications written by Management Association, Information Resources and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-24 with Computers categories.
Society is now completely driven by data with many industries relying on data to conduct business or basic functions within the organization. With the efficiencies that big data bring to all institutions, data is continuously being collected and analyzed. However, data sets may be too complex for traditional data-processing, and therefore, different strategies must evolve to solve the issue. The field of big data works as a valuable tool for many different industries. The Research Anthology on Big Data Analytics, Architectures, and Applications is a complete reference source on big data analytics that offers the latest, innovative architectures and frameworks and explores a variety of applications within various industries. Offering an international perspective, the applications discussed within this anthology feature global representation. Covering topics such as advertising curricula, driven supply chain, and smart cities, this research anthology is ideal for data scientists, data analysts, computer engineers, software engineers, technologists, government officials, managers, CEOs, professors, graduate students, researchers, and academicians.
Development Research In Practice
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Author : Kristoffer Bjärkefur
language : en
Publisher: World Bank Publications
Release Date : 2021-07-16
Development Research In Practice written by Kristoffer Bjärkefur and has been published by World Bank Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-16 with Business & Economics categories.
Development Research in Practice leads the reader through a complete empirical research project, providing links to continuously updated resources on the DIME Wiki as well as illustrative examples from the Demand for Safe Spaces study. The handbook is intended to train users of development data how to handle data effectively, efficiently, and ethically. “In the DIME Analytics Data Handbook, the DIME team has produced an extraordinary public good: a detailed, comprehensive, yet easy-to-read manual for how to manage a data-oriented research project from beginning to end. It offers everything from big-picture guidance on the determinants of high-quality empirical research, to specific practical guidance on how to implement specific workflows—and includes computer code! I think it will prove durably useful to a broad range of researchers in international development and beyond, and I learned new practices that I plan on adopting in my own research group.†? —Marshall Burke, Associate Professor, Department of Earth System Science, and Deputy Director, Center on Food Security and the Environment, Stanford University “Data are the essential ingredient in any research or evaluation project, yet there has been too little attention to standardized practices to ensure high-quality data collection, handling, documentation, and exchange. Development Research in Practice: The DIME Analytics Data Handbook seeks to fill that gap with practical guidance and tools, grounded in ethics and efficiency, for data management at every stage in a research project. This excellent resource sets a new standard for the field and is an essential reference for all empirical researchers.†? —Ruth E. Levine, PhD, CEO, IDinsight “Development Research in Practice: The DIME Analytics Data Handbook is an important resource and a must-read for all development economists, empirical social scientists, and public policy analysts. Based on decades of pioneering work at the World Bank on data collection, measurement, and analysis, the handbook provides valuable tools to allow research teams to more efficiently and transparently manage their work flows—yielding more credible analytical conclusions as a result.†? —Edward Miguel, Oxfam Professor in Environmental and Resource Economics and Faculty Director of the Center for Effective Global Action, University of California, Berkeley “The DIME Analytics Data Handbook is a must-read for any data-driven researcher looking to create credible research outcomes and policy advice. By meticulously describing detailed steps, from project planning via ethical and responsible code and data practices to the publication of research papers and associated replication packages, the DIME handbook makes the complexities of transparent and credible research easier.†? —Lars Vilhuber, Data Editor, American Economic Association, and Executive Director, Labor Dynamics Institute, Cornell University