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Research Methodology Concepts And Cases 2nd Edition

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Research Methodology Concepts And Cases 2nd Edition

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Author : Chawla Deepak & Neena Sodhi
language : en
Publisher: Vikas Publishing House
Release Date :

Research Methodology Concepts And Cases 2nd Edition written by Chawla Deepak & Neena Sodhi and has been published by Vikas Publishing House this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.

RESEARCH METHODOLOGY CONCEPT AND CASES provides a comprehensive and stepwise understanding of the research process with a balanced blend of theory, techniques and Indian illustrations from a wide cross-section of business areas. This book makes no presumptions and can be used with confidence and conviction by both students and experienced managers who need to make business sense of the data and information that is culled out through research groups. The conceptual base has been provided in comprehensive, yet simplistic detail, addressing even the minutest explanations required by the reader. The language maintains a careful balance between technical know-how and business jargon. Every chapter is profusely illustrated with business problems related to all domains—marketing, finance, human resource and operations. Thus, no matter what the interest area may be, the universal and adaptable nature of the research process is concisely demonstrated.

Research Methodology Concepts And Cases

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Author : Deepak Chawla & Neena Sodhi
language : en
Publisher: Vikas Publishing House
Release Date : 2011

Research Methodology Concepts And Cases written by Deepak Chawla & Neena Sodhi and has been published by Vikas Publishing House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.

An Applied Guide To Research Designs

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Author : W. Alex Edmonds
language : en
Publisher: SAGE Publications
Release Date : 2016-04-20

An Applied Guide To Research Designs written by W. Alex Edmonds and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-20 with Social Science categories.

The Second Edition of An Applied Guide to Research Designs offers researchers in the social and behavioral sciences guidance for selecting the most appropriate research design to apply in their study. Using consistent terminology, authors W. Alex Edmonds and Thomas D. Kennedy visually present a range of research designs used in quantitative, qualitative, and mixed methods to help readers conceptualize, construct, test, and problem solve in their investigation. The Second Edition features revamped and expanded coverage of research designs, new real-world examples and references, a new chapter on action research, and updated ancillaries.

Understanding And Evaluating Research

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Author : Sue L. T. McGregor
language : en
Publisher: SAGE Publications
Release Date : 2017-10-25

Understanding And Evaluating Research written by Sue L. T. McGregor and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-25 with Social Science categories.

Understanding and Evaluating Research: A Critical Guide shows students how to be critical consumers of research and to appreciate the power of methodology as it shapes the research question, the use of theory in the study, the methods used, and how the outcomes are reported. The book starts with what it means to be a critical and uncritical reader of research, followed by a detailed chapter on methodology, and then proceeds to a discussion of each component of a research article as it is informed by the methodology. The book encourages readers to select an article from their discipline, learning along the way how to assess each component of the article and come to a judgment of its rigor or quality as a scholarly report.

The Sage Handbook Of Online Research Methods

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Author : Nigel G Fielding
language : en
Publisher: SAGE
Release Date : 2016-09-30

The Sage Handbook Of Online Research Methods written by Nigel G Fielding and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-30 with Social Science categories.

Online research methods are popular, dynamic and fast-changing. Following on from the great success of the first edition, published in 2008, The SAGE Handbook of Online Research Methods, Second Edition offers both updates of existing subject areas and new chapters covering more recent developments, such as social media, big data, data visualization and CAQDAS. Bringing together the leading names in both qualitative and quantitative online research, this new edition is organised into nine sections: 1. Online Research Methods 2. Designing Online Research 3. Online Data Capture and Data Collection 4. The Online Survey 5. Digital Quantitative Analysis 6. Digital Text Analysis 7. Virtual Ethnography 8. Online Secondary Analysis: Resources and Methods 9. The Future of Online Social Research The SAGE Handbook of Online Research Methods, Second Edition is an essential resource for anyone interested in the contemporary practice of computer-mediated research and scholarship.

Qualitative Research From Start To Finish First Edition

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Author : Robert K. Yin
language : en
Publisher: Guilford Press
Release Date : 2011-09-26

Qualitative Research From Start To Finish First Edition written by Robert K. Yin and has been published by Guilford Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09-26 with Education categories.

This lively, practical text presents a fresh and comprehensive approach to doing qualitative research. The book offers a unique balance of theory and clear-cut choices for customizing every phase of a qualitative study. A scholarly mix of classic and contemporary studies from multiple disciplines provides compelling, field-based examples of the full range of qualitative approaches. Readers learn about adaptive ways of designing studies, collecting data, analyzing data, and reporting findings. Key aspects of the researcher's craft are addressed, such as fieldwork options, the five phases of data analysis (with and without using computer-based software), and how to incorporate the researcher's “declarative” and “reflective” selves into a final report. Ideal for graduate-level courses, the text includes:* Discussions of ethnography, grounded theory, phenomenology, feminist research, and other approaches.* Instructions for creating a study bank to get a new study started.* End-of-chapter exercises and a semester-long, field-based project.* Quick study boxes, research vignettes, sample studies, and a glossary.* Previews for sections within chapters, and chapter recaps.* Discussion of the place of qualitative research among other social science methods, including mixed methods research.

Research Methodology

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Author : R. PANNEERSELVAM
language : en
Publisher: PHI Learning Pvt. Ltd.
Release Date : 2014-04-04

Research Methodology written by R. PANNEERSELVAM and has been published by PHI Learning Pvt. Ltd. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-04 with Business & Economics categories.

This comprehensive text designed for MBA, MCom, MA (Economics), MA (Sociology) and PhD (Management, Commerce, Economics, and Engineering) courses continues to give complete account of concepts and statistical tools of research methodology in its Second Edition. The textbook also serves as a reference for consultants to carryout projects/consultancies in industries or service organizations. DISTINGUISHING FEATURES OF THE BOOK • Written in an easy to read style • Each technique is illustrated with sufficient number of numerical examples • Gives complete account of statistics and aspects of research methodology • Chapter 8 gives complete account of testing of hypotheses • Design and analysis of experiments, advanced multivariate analysis, multidimensional scaling and conjoint analysis, algorithmic research, models for industries and public systems, simulation are unique to this text. • Graded chapter-end questions NEW TO THIS EDITION Introduction of a chapter on SPSS (Chapter 17), is new to this edition which gives readers an idea to obtain statistics for different techniques presented in this text. The different screenshots for different modules of SPSS applied to suitable example problems on sample session for data creation, reports, descriptive statistics, tables, compare means, general linear model, correlation, simple regression, nonparametric tests, classify, data reduction and graphs help readers to understand the features of SPSS. AUDIENCE • MBA • MCom • MA (Economics) • MA (Sociology) and • PhD (Management, Commerce, Economics, and Engineering)

Key Concepts In Social Research

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Author : Geoff Payne
language : en
Publisher: SAGE
Release Date : 2004-03-18

Key Concepts In Social Research written by Geoff Payne and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-03-18 with Social Science categories.

`This clearly written and user-friendly book is ideal for students or researchers who wish to get a basic, but solid grasp of a topic and see how it fits with other topics. By following the links a student can easily and efficiently build up a clear conceptual map of social research′ - Malcolm Williams, Reader in Sociology, Cardiff University `This is a really useful book, written in an accessible manner for students beginning their study of social research methods. It is helpful both as an introductory text and as a reference guide for more advanced students. Most of the key topics in methods and methodology are covered and it will be suitable as a recommended text on a wide variety of courses′ - Clive Seale, Brunel University At last, an authoritative, crystal-clear introduction to research methods which really takes account of the needs of students for accessible, focused information to help with undergraduate essays and exams. The key concepts discussed here are based on a review of teaching syllabi and the authors′ experience of many years of teaching. Topics range over qualitative and quantitative approaches and combine practical considerations with philosophical issues. They include several new topics, like internet and phone polling, internet searches, and visual methods. Each section is free-standing, can be tackled in order, but with links to other sections to enable students to cross-reference and build up a wider understanding of central research methods. To facilitate comprehension and aid study, each section begins with a definition. It is followed by a summary of key points with key words and guides to further reading and up-to-date examples. The book is a major addition to undergraduate reading lists. It is reliable, allows for easy transference to essays and exams and easy to use, and exceptionally clearly written for student consumption. The book answers the needs of all those who find research methods daunting, and for those who have dreamt of an ideal introduction to the subject.

Modern Marketing Research

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Author : Fred M.. Feinberg
language : en
Publisher: Thomson South-Western
Release Date : 2013

Modern Marketing Research written by Fred M.. Feinberg and has been published by Thomson South-Western this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Marketing categories.

Descriptive and analytical, MODERN MARKETING RESEARCH: CONCEPTS, METHODS, AND CASES, 2E, International Edition is a comprehensive introduction to the practice of marketing research. The book walks you through each step of the marketing research process, from project design and data collection to analyzing findings with statistical methods and preparing the final report. Making sense of complex marketing data, MODERN MARKETING RESEARCH: CONCEPTS, METHODS, AND CASES, 2E, International Edition explains in detail the analytical and statistical approaches essential in marketing research, including standard multivariate methods like Factor, Cluster, and Conjoint Analyses, as well as the latest Hierarchical Bayes, Heterogeneity, and Sample Selection techniques. More than three dozen in-text cases highlight research projects in business and academic settings, while numerous examples and special interviews with industry experts give you an in-depth perspective of marketing research and its applications in the real world.

Basics Of Qualitative Research

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Author : Anselm Strauss
language : en
Publisher: SAGE Publications, Incorporated
Release Date : 1998-09-29

Basics Of Qualitative Research written by Anselm Strauss and has been published by SAGE Publications, Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-09-29 with Social Science categories.

The Second Edition of this best-selling textbook continues to offer immensely practical advice and technical expertise that will aid researchers in analyzing and interpreting their collected data, and ultimately build theory from it. The authors provide a step-by-step guide to the research act. Full of definitions and illustrative examples, the book presents criteria for evaluating a study as well as responses to common questions posed by students of qualitative research.

Research Methodology Concepts And Cases 2nd Edition

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