Retail Banking In Greece New Perspectives Through Customer Orientation In A Slowly Saturated Market


Retail Banking In Greece New Perspectives Through Customer Orientation In A Slowly Saturated Market
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Retail Banking In Greece New Perspectives Through Customer Orientation In A Slowly Saturated Market


Retail Banking In Greece New Perspectives Through Customer Orientation In A Slowly Saturated Market
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Author : Niko Mikopoulos
language : en
Publisher: GRIN Verlag
Release Date : 2012-04-13

Retail Banking In Greece New Perspectives Through Customer Orientation In A Slowly Saturated Market written by Niko Mikopoulos and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-13 with Business & Economics categories.


Bachelor Thesis from the year 2008 in the subject Business economics - Banking, Stock Exchanges, Insurance, Accounting, grade: 2, University of Applied Sciences Zurich, language: English, abstract: The Greek retail-banking sector has generated over the last couple of years excellent revenues with their branches network and expansion strategy to the neighbouring Balkan markets. The private sector and households mainly demanded banking products as deposits, consumer credits, mortgages- and building loans, credit cards and services as customer advisory, phone banking and Internet banking. Especially a strong competition between the traditional Greek retail banks (e.g. National Bank of Greece, Alpha Bank, Piraeus Bank etc.) the new retail bank entrants (e.g. Proton Bank, Millennium, Marfin Popular Bank etc.) and the indications for a slowly saturated market will force the Greek retail banks to focus more and more on new perspectives through customer orientation. The target of the thesis is to give on a transparent and structured way valuable knowledge what new perspectives through customer orientation are and what relation exist between customer-orientation process and a CRM framework in the Greek Retail Banking sector and how this can be used in a practical and methodical way.



Retail Banking In Greece New Perspectives Through Customer Orientation In A Slowly Saturated Market


Retail Banking In Greece New Perspectives Through Customer Orientation In A Slowly Saturated Market
DOWNLOAD

Author : Niko Mikopoulos
language : en
Publisher: GRIN Verlag
Release Date : 2008-08-11

Retail Banking In Greece New Perspectives Through Customer Orientation In A Slowly Saturated Market written by Niko Mikopoulos and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-08-11 with Business & Economics categories.


Bachelor Thesis from the year 2008 in the subject Business economics - Banking, Stock Exchanges, Insurance, Accounting, grade: 2.0, University of Applied Sciences Zurich, 35 entries in the bibliography, language: English, abstract: Every year millions of tourists from all over the world choose Greece and the Greek Islands for their summer destination and travel to Greece to enjoy the friendly climate, the blue and clear seas and the fantastic hospitality and natural environment. Beside of this known face of Greece the last year’s Greek economy is one of the boosting economies in the European community. Quite after the successful organization of the Olympic Games in 2004, the domestic economy improves and the demand from the private sector and households for banking products services expands dramatically. The Greek Retail Banks benefit from this macro economic development and generate extremely good revenues and market shares in the domestic market with the current customer base and new acquisitions. Nevertheless, slowly signs of a saturated market and competition within the traditional Greek banks forcing the banks to optimize their bankcustomer relationships with their current customer base and to look for new channels to growth and to attain a competitive advantage against new Bank entrepreneurs in the market. This thesis describes on a scientific and methodical method the problem of the slowly market saturation in the retail banking sector and develops a problem solution based on the question of how new perspectives and chances will arise through implementation of customer-orientation to support long-term and profitable bank-customer relationships. In addition, the SWOT-Analysis of the three key players in the Greek retail banking market identifies their internal and external capabilities of their current customer oriented strategies. Finally, the thesis closes with a recommendation and conclusion on how the CRM framework gives new perspectives with concepts, methods and tools contributes for a successful implementation of customer-orientation.



The Rise Of Fintech Threats And Opportunities For The German Retail Banking Market


The Rise Of Fintech Threats And Opportunities For The German Retail Banking Market
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Author : Stephan Hoppe
language : en
Publisher: GRIN Verlag
Release Date : 2018-03-14

The Rise Of Fintech Threats And Opportunities For The German Retail Banking Market written by Stephan Hoppe and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-14 with Business & Economics categories.


"Banking is necessary, banks are not" – Bill Gates' famous statement from 1994 was not just provocative but also foresighted. With new technology-based providers, also known as FinTech businesses, a new player has entered the banking market and it contests the predominant role of traditional methods in financial services. Banks are now forced to ask themselves whether they can provide some additional value in comparison to digitalized FinTech companies. This applies especially to the field of retail banking. Stephan Hoppe describes the rise of the FinTech industry and outlines its impact on selected business segments of the German retail banking market. In this way his publication elaborates the threats but also the opportunities for the retail banking industry. Content: - FinTech; - retail banking; - financial services; - digitalisation; - financial technology



Business Marketing


Business Marketing
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Author : F. Robert Dwyer
language : en
Publisher:
Release Date : 2002

Business Marketing written by F. Robert Dwyer and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business planning categories.


This text is aimed at the undergraduate business marketing course. It introduces the concepts of marketing to businesses and stresses the importance of building relationships with customers. It also includes comprehensive coverage of how marketing fits in and contibutes to every organization. Technology is emphasized throughout the text, as are customers - especially in chapters on marketing opportunities and developing and managing products.



Bulletin Of The Atomic Scientists


Bulletin Of The Atomic Scientists
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Author :
language : en
Publisher:
Release Date : 1966-06

Bulletin Of The Atomic Scientists written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1966-06 with categories.


The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.



Retailing In The 21st Century


Retailing In The 21st Century
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Author : Manfred Krafft
language : en
Publisher: Springer Science & Business Media
Release Date : 2009-12-17

Retailing In The 21st Century written by Manfred Krafft and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12-17 with Business & Economics categories.


With crisp and insightful contributions from 47 of the world’s leading experts in various facets of retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. In our competitive world, retailing is an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, for example the growth of online retailing and the advent of ‘radio frequency identification’ (RFID) technology. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers.



Innovative Business Practices


Innovative Business Practices
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Author : Alkis Thrassou
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2013-07-16

Innovative Business Practices written by Alkis Thrassou and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-16 with Business & Economics categories.


This second decade of the millennium finds the world changing at a once unimaginable pace. Businesses, tangled in the interwoven threads of galloping globalization, technological advances, cultural diversity, economic recession and deep-rooted human social evolution, struggle to keep up with incessant changes; consequently and inexorably experiencing severe difficulties and disorientation. Executives, much bewildered, habitually turn to conventional, time-honoured strategies and practices, which increasingly fail to offer the much-sought answers and means to survival, competitiveness and growth. We are currently experiencing a business era of turbulence and dynamic change – an era that inherently rejects conventionality and orthodox business theory to reward businesses embracing agility, reflex-style adaptability, innovation and creativity. This turbulence is, however, not a parenthesis or even a pattern, but the new reality in which each business must reinvent and redefine itself. This is a new reality of stakeholders that shift focus from the external to the internal, from the tangible to the intangible, and from fact to perception. This book presents research and paradigms that transcend classical theory in order to examine how business practice is positively affected by these conditions. Across a multitude of sectors and organisational types, scholars of different business specialisations set the theoretical foundations of contemporary thinking and present their practical implementations.



F S Index United States Annual


F S Index United States Annual
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Author :
language : en
Publisher:
Release Date : 2005

F S Index United States Annual written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Commercial products categories.




Bulletin Of The Atomic Scientists


Bulletin Of The Atomic Scientists
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Author :
language : en
Publisher:
Release Date : 1972-10

Bulletin Of The Atomic Scientists written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1972-10 with categories.


The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.



The Transformation Of Huawei


The Transformation Of Huawei
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Author : Xiaobo Wu
language : en
Publisher: Cambridge University Press
Release Date : 2020-04-09

The Transformation Of Huawei written by Xiaobo Wu and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-09 with Business & Economics categories.


Reveals how Huawei has developed the ability to continually transform as a company by developing dynamic capabilities and change-supporting values.