Retailing In Electronic Commerce
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E Commerce
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Author : Inga D. Schmidt
language : en
Publisher: LIT Verlag Münster
Release Date : 2000
E Commerce written by Inga D. Schmidt and has been published by LIT Verlag Münster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Business & Economics categories.
According to market forecasts, e-commerce will attain growing importance in the near future: Business transactions are changing. However, until today, the subject lacks profound findings about possible challenges and advantages, as well as about success factors of acceptance. The present book informs about the trends in business-to-consumer e-commerce both from the retailer's and the customer's point of view. Additionally, it contains a case study of a well known U.S. retailer and a corresponding customer survey. Based on the results of this study, customer profiles, market segments and strategies are derived. The study shows that e-commerce is far more than a mere selling and distributing channel. It is a platform for an integrated marketing that takes customers' needs into consideration while at the same time enforces customer focus. While it may be too early to predict its ultimate impacts, e-commerce is certainly a major source of business opportunity today. The greatest threat may be the risk of not acting on this occasion.
Retailing In Electronic Commerce
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Author : Gerald Oswald
language : de
Publisher: GRIN Verlag
Release Date : 2021-03-08
Retailing In Electronic Commerce written by Gerald Oswald and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-08 with Business & Economics categories.
Studienarbeit aus dem Jahr 2016 im Fachbereich BWL - E-Commerce, Note: 1, Johannes Kepler Universität Linz, Veranstaltung: E-Marketing, Sprache: Deutsch, Abstract: Unumstritten ist das Amazon.com das bekannteste und auch das Größte und Bekannteste „Klick-Handelsunternehmen“ der Welt ist. Unter Fachleuten wird der speziell in Europa beliebteste Online-Händler für seine Innovationen hochgelobt. Die Umsätze, die das Unternehmen Jahr für Jahr erwirtschaftet, sind gigantisch. Allein im vierten Quartal 2010 konnte Amazon fast eine Milliarden US-Dollar umsetzen. Vor kurzer Zeit hat der Online-Händler Amazon.com seine Zahlen für das dritte Quartal 2010 vorgelegt. Es geht Aufwärts wie seit vielen Jahren schon. Im Berichtszeitraum erwirtschaftete das Unternehmen weltweit einen Umsatz von 7,5 Milliarden US-Dollar. Im Vergleich zum Vorjahr bedeutet dies einen Anstieg um satte 39 Prozent. Auch beim Gewinn legt Amazon kräftig zu. Unter dem Strich blieben 231 Millionen Dollar übrig (ca. 180 Millionen Euro, d.h. eine Steigerung um etwa 16 Prozent). Amazon.com ist jedenfalls völlig unumstritten das wohl beste Beispiel für eine erfolgreiche Umsetzung eines E-Tailing Business Modells. Der Online-Riese Amazon steht damit auch gleichzeitig für die erfolgreiche Entwicklung im und des World Wide Webs (www). Das E-Tailing Business Modell, wie durch den Fall von Amazon demonstriert wird, setzte seinen Aufwärtstrend trotz des weltweiten wirtschaftlichen Abschwungs weiter fort. Der Online Handel auf der ganzen Welt zeigte sich unbeeindruckt von der Finanzmarktkrise. Die Zahl der Online Shopper stieg seither weiter kontinuierlich an. 2010 kauften über 31 Milliarden Menschen im Internet ein. Diese Zahlen die die Entwicklung des E-Commerce dokumentieren wurde in einer repräsentativen Verbraucherstudie gewonnen, die durch den Bundesverband des Deutschen Versandhandels bhv in Auftrag gegeben wurde. Neben Waren werden auch digitale Dienstleistungen über das Internet eingekauft. Die Ausgaben im Bereich der digitalen Services belaufen sich mittlerweile ebenfalls im Milliardenbereich. Der größte Teil, etwa 44 Prozent, fällt auf den Bereich Mobilität (Flugtickets, Bahntickets, Mietwagen). Rückläufig ist interessanterweise der Kauf von Computer-Software (es wird vermutet, dass das herunterladen von Computer-Software einen erheblichen Einfluss darauf hat).
Introduction To Electronic Commerce
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Author : Efraim Turban
language : en
Publisher:
Release Date : 2009
Introduction To Electronic Commerce written by Efraim Turban and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. The new edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives. Introduction to E-Commerce and E-Marketplaces; Internet Consumer Retailing; Business-to-Business E-Commerce; Other EC Models and Applications; EC Support Services; EC Strategy and Implementation; Application Development Perfect for anyone looking for a brief or supplemental text on EC. Ideal for busy executives.
E Shock
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Author : Michael De Kare-Silver
language : en
Publisher: Springer
Release Date : 2016-07-27
E Shock written by Michael De Kare-Silver and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-07-27 with Business & Economics categories.
Highly Recommended - 1999 MCA Book Awards This book examines for the first time the impact of the electronic shopping revolution on the major retailers and manufacturers of today. It identifies which companies will feel the greatest impact of the changes and how that will vary by industry sector. It describes the strategic options available and how they can best be pursued and made successful. It sets out a roadmap for retailers and manufacturers to think and plan their way through this new revolution and master the changing needs and expectations of the twenty-first century consumer.
Exploring Omnichannel Retailing
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Author : Wojciech Piotrowicz
language : en
Publisher: Springer
Release Date : 2018-12-05
Exploring Omnichannel Retailing written by Wojciech Piotrowicz and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-05 with Business & Economics categories.
This book compiles the current state of knowledge on omnichannel retailing, a new concept in which all sales and interaction channels are considered together, and which aims to deliver a seamless customer experience regardless of the channel. It highlights case studies and examples related to each of the many barriers to an omnichannel approach, demonstrating not just success stories, but also failures. While omnichannel has already been recognized as an emerging retail trend, the articles in this book fill an important gap in research on the topic. Providing readers with essential insights on the omnichannel strategy and its implementation, the book will also stimulate academic discussion on this emerging trend.
E Retailing Challenges And Opportunities In The Global Marketplace
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Author : Dixit, Shailja
language : en
Publisher: IGI Global
Release Date : 2016-02-26
E Retailing Challenges And Opportunities In The Global Marketplace written by Dixit, Shailja and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-26 with Business & Economics categories.
The internet has become a flexible platform upon which global retail brands can expand and grow. With a greater emphasis on and opportunity for new market opportunities in the digital sphere, the global retail market is undergoing an era of rapid transformation as new web-based retail models emerge to meet the needs of the modern consumer. E-Retailing Challenges and Opportunities in the Global Marketplace explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. Emphasizing the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development, this publication is a critical reference source for business professionals, product strategists, web managers, IT specialists, and graduate-level students in the fields of business, retail management, and advertising.
Introduction To E Commerce
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Author : Zheng Qin
language : en
Publisher: Springer Science & Business Media
Release Date : 2010-06-30
Introduction To E Commerce written by Zheng Qin and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-06-30 with Computers categories.
Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.
New Online Retailing
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Author : Gerrit Heinemann
language : en
Publisher: Springer Science & Business Media
Release Date : 2010-11-01
New Online Retailing written by Gerrit Heinemann and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11-01 with Business & Economics categories.
The authors describe in detail what makes today’s online retailing different and provide 8 central success factors for the new generation of Internet sales. Based on internationally recognized best practices, it becomes obvious what makes online retailers successful. The authors pull together “lessons learned” from the last 10 years, and give readers a tour of the future of online selling.
Encyclopedia Of E Commerce Development Implementation And Management
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Author : Lee, In
language : en
Publisher: IGI Global
Release Date : 2016-03-31
Encyclopedia Of E Commerce Development Implementation And Management written by Lee, In and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-31 with Computers categories.
The convenience of online shopping has driven consumers to turn to the internet to purchase everything from clothing to housewares and even groceries. The ubiquity of online retail stores and availability of hard-to-find products in the digital marketplace has been a catalyst for a heighted interest in research on the best methods, techniques, and strategies for remaining competitive in the era of e-commerce. The Encyclopedia of E-Commerce Development, Implementation, and Management is an authoritative reference source highlighting crucial topics relating to effective business models, managerial strategies, promotional initiatives, development methodologies, and end-user considerations in the online commerce sphere. Emphasizing emerging research on up-and-coming topics such as social commerce, the Internet of Things, online gaming, digital products, and mobile services, this multi-volume encyclopedia is an essential addition to the reference collection of both academic and corporate libraries and caters to the research needs of graduate-level students, researchers, IT developers, and business professionals. .
Applying E Commerce In Business
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Author : Rana Tassabehji
language : en
Publisher: SAGE
Release Date : 2003-05-02
Applying E Commerce In Business written by Rana Tassabehji and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-05-02 with Computers categories.
This book provides an understanding of e-commerce by deconstructing it into its main constituents and explaining how they fit together. The objective is to introduce some consistency to the often contradictory views about e-commerce, bringing together different academic and management theories and frameworks into a coherent whole. It is written with a European perspective with examples that are drawn from around the globe, consistent with the nature of e-commerce. Visit the companion website An companion web site with links to exercises, further reading sections and teaching materials is available at www.tassabehji.co.uk This textbook gives an overview of e-commerce, relevant issues and frameworks. It looks at the foundations on which e-commerce is built - the technology. Managers and students of management must have an understanding of the infrastructure and inextricable linkages between processes and technology in a 21st century business. It is no longer acceptable or good business practice for technology to be the sole responsibility of IT departments. The book then goes on to examine businesses that have been built on these technology foundations. It explains the concept of the business model, the `dot com' phenomenon and frameworks that have emerged as a result. It also outlines the legal and ethical implications for an e-business. It outlines the academic debate about the impact of e-commerce on economics and management thinking. It concludes with a glance to the future, exploring the potential new wave of technology. This textbook will be essential for undergraduate and post graduate students. It is a user-friendly text with case studies, and learning objectives to guide the student and lecturers. A companion website will accompany the text including cases, student activities, PowerPoint slides, notes and articles in support of the book. It will also give lecturers direct access to the author. It will provide students with the skills to be able to converse knowledgeably with IT managers and be able to ask the right questions in order to make a decision about IT.