Rocket Eight Lessons To Secure Infinite Growth
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Rocket Eight Lessons To Secure Infinite Growth
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Author : Michael J. Silverstein
language : en
Publisher: McGraw Hill Professional
Release Date : 2015-10-06
Rocket Eight Lessons To Secure Infinite Growth written by Michael J. Silverstein and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-06 with Business & Economics categories.
Rocket tells the story of how sixteen remarkable business leaders created great brands. Leslie Wexner tells you how he turned a two-store chain into a $6.5 billion worldwide brand called Victoria Secret, and Howard Schultz shares how he took his passion for a little coffee shop in Seattle and grew it into a 22,000-store chain, just to name two. Every story is connected to a “how-to” lesson, and by the end, you’ll have what you need to turn your best customers into apostles, cravers, and brand ambassadors. A must-have guide for everyone who wants to grow their business faster than a competitor, this authentic, vibrant, and engaging book brings you the latest practical techniques for knowing your customers’ desires and behaviors in order to deliver intimately rewarding experiences every time they shop—including knowing what they need before they do. Included is a “self critique” to identify where you are currently before you transform your career and company by mastering how to: • Create a demand-space map and predict how big a share of a demand space you can win with the proper mix of emotional and functional benefits satisfying the attributes of that space • Determine a strategic direction for where to place investment bets, identify which brands are best suited to win, and which are most responsive to investment • Deliver all the core benefits of a particular demand space in your product—from packaging, shelving, pricing, and promotion to message development, store operations, delivery, and employee engagement • Maintain a long-term vision to continuously quantify and modify for ongoing improvement, while using your successes to convert more champions along the way With Rocket, you can rise into a cycle of renewal, energy, and power that can launch startups to phenomenal success and turn around the fate of multinational corporations.
Rocket
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Author :
language : en
Publisher:
Release Date : 2018
Rocket written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Strategic planning categories.
Ecclesial Futures Volume 2 Issue 2
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Author : Nigel Rooms
language : en
Publisher: Wipf and Stock Publishers
Release Date : 2021-12-03
Ecclesial Futures Volume 2 Issue 2 written by Nigel Rooms and has been published by Wipf and Stock Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-03 with Religion categories.
Ecclesial Futures publishes original research and theological reflection on the development and transformation of local Christian communities and the systems that support them as they join in the mission of God in the world. We understand local Christian communities broadly to include traditional "parish" churches and independent local churches, religious communities and congregations, new church plants, so-called "fresh expressions" of church, "emergent" churches, and "new monastic" communities. We are an international and ecumenical journal with an interdisciplinary understanding of our approach to theological research and reflection; the core disciplines being theology, missiology, and ecclesiology. Other social science and theological disciplines may be helpful in supporting the holistic nature of any research, e.g., anthropology and ethnography, sociology, statistical research, biblical studies, leadership studies, and adult learning. The journal fills an important reflective space between the academy and on-the-ground practice within the field of mission studies, ecclesiology, and the so-called "missional church." This opportunity for engagement has emerged in the last twenty or so years from a turn to the local (and the local church) and, in the western world at least, from the demise of Christendom and a rapidly changing world--which also affects the church globally. The audience for the journal is truly global wherever the local church and the systems that support them exists. We expect to generate interest from readers in church judicatory bodies, theological seminaries, university theology departments, and in local churches from all God's people and the leaders amongst them.
Corporate Strategy
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Author : Ulrich Pidun
language : en
Publisher: Springer
Release Date : 2019-06-03
Corporate Strategy written by Ulrich Pidun and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-03 with Business & Economics categories.
This textbook offers a personal perspective on the broad and complex topic of corporate strategy. The book is structured to follow the journey of systematic corporate strategy development and implementation. “Corporate Strategy” presents frameworks and concepts for strategy development that have proven to be useful in corporate practice. The book covers the fundamental questions of daily strategy work and illustrates them with examples from real companies. It addresses all key elements of corporate strategy in a clear and systematic way: • Corporate ambition and capabilities • Corporate portfolio analysis • Corporate growth and portfolio strategy • Managing and transforming the corporate profile • Corporate parenting strategy and organization • Corporate financial strategy • Corporate strategy process The book serves not only as a practice-oriented textbook for students and teachers of corporate strategy, it also functions as a sophisticated handbook for practitioners who are responsible for developing and implementing effective corporate strategies.
Rocket Eight Lessons To Secure Infinite Growth
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Author : Dylan Bolden
language : en
Publisher: McGraw-Hill Education
Release Date : 2015-10-06
Rocket Eight Lessons To Secure Infinite Growth written by Dylan Bolden and has been published by McGraw-Hill Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-06 with Business & Economics categories.
Rocket tells the story of how sixteen remarkable business leaders created great brands. Leslie Wexner tells you how he turned a two-store chain into a $6.5 billion worldwide brand called Victoria Secret, and Howard Schultz shares how he took his passion for a little coffee shop in Seattle and grew it into a 22,000-store chain, just to name two. Every story is connected to a “how-to” lesson, and by the end, you’ll have what you need to turn your best customers into apostles, cravers, and brand ambassadors. A must-have guide for everyone who wants to grow their business faster than a competitor, this authentic, vibrant, and engaging book brings you the latest practical techniques for knowing your customers’ desires and behaviors in order to deliver intimately rewarding experiences every time they shop—including knowing what they need before they do. Included is a “self critique” to identify where you are currently before you transform your career and company by mastering how to: • Create a demand-space map and predict how big a share of a demand space you can win with the proper mix of emotional and functional benefits satisfying the attributes of that space • Determine a strategic direction for where to place investment bets, identify which brands are best suited to win, and which are most responsive to investment • Deliver all the core benefits of a particular demand space in your product—from packaging, shelving, pricing, and promotion to message development, store operations, delivery, and employee engagement • Maintain a long-term vision to continuously quantify and modify for ongoing improvement, while using your successes to convert more champions along the way With Rocket, you can rise into a cycle of renewal, energy, and power that can launch startups to phenomenal success and turn around the fate of multinational corporations.
Rocket
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Author : Michael J. Silverstein
language : it
Publisher: EGEA spa
Release Date : 2015-12-15T00:00:00+01:00
Rocket written by Michael J. Silverstein and has been published by EGEA spa this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-12-15T00:00:00+01:00 with Business & Economics categories.
Rocket racconta la storia di sedici leader straordinari che hanno dato vita a grandi brand. Due esempi: Leslie Wexner spiega come ha trasformato due soli negozi in Victoria’s Secret, un marchio internazionale da 6,5 miliardi di dollari; Howard Schultz ripercorre la strada che da una piccola caffetteria di Seattle ha condotto a Starbucks, un’azienda con 22.000 punti vendita. Ogni case history assume il valore di una lezione pratica, con tutte le informazioni necessarie per trasformare i vostri migliori clienti in alfieri, sostenitori e ambasciatori del brand. Guida indispensabile per chiunque voglia far crescere il proprio business più velocemente dei propri concorrenti, il libro illustra in modo illuminante, approfondito e coinvolgente le tecniche più all’avanguardia per scoprire i desideri e comprendere le reazioni dei clienti – incluso il fatto di sapere che cosa i consumatori vogliano prima ancora che lo sappiano loro stessi –, allo scopo di offrire loro esperienze appaganti a ogni acquisto. Non mancano spunti per un’«autocritica» che aiuti a inquadrare la vostra situazione attuale e poi trasformare la vostra carriera e la vostra azienda imparando a: • creare una mappa degli «spazi di domanda» e prevedere le quote di mercato che potrete conquistare offrendo una miscela di vantaggi (emozionali e funzionali) che risponda in modo puntuale alle esigenze dello spazio individuato; • fissare una direzione strategica per identificare le aree in cui scommettere, scoprire quali brand abbiano più probabilità di vincere e quali siano più reattivi agli investimenti; • proporre un prodotto che abbia tutti gli attributi desiderati da un particolare spazio di domanda: packaging, disposizione sugli scaffali, prezzo, promozione, ma anche sviluppo del messaggio, gestione del punto vendita, distribuzione e coinvolgimento dei dipendenti; • mantenere una visione a lungo termine capace di quantificare e apportare miglioramenti continui e sfruttare i successi già conseguiti per conquistare nuovi sostenitori. Con Rocket potrete dare avvio a un ciclo di rinnovamento capace di sprigionare energia, proiettare una start-up verso un successo inimmaginabile o cambiare il destino di un’azienda.
Boss It
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Author : Carl Reader
language : en
Publisher: Kogan Page Publishers
Release Date : 2020-10-03
Boss It written by Carl Reader and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-03 with Business & Economics categories.
WINNER: Independent Press Awards 2021 - Business: Entrepreneurship & Small Business HIGHLY COMMENDED: Business Book Awards 2021 - Start up/Scale up Do you dream of ditching the day job, doing your own thing and being your own boss? Are you ready to Boss It? In this invigorating and highly practical book, serial entrepreneur Carl Reader provides exactly the fire and guidance you need to get started. Designed to cut through the business jargon, this handy guide will take you through everything you need to establish and run your own business - from the mindset it takes to turn a dream into a plan, to the need-to-know practical stuff for running and growing a business. Featuring case studies, templates and exercises to help you put what you read into action, and turn that dream into a reality, this motivational book will enable you to be your own boss, to take control of your income, your time and your life... and Boss It.
Misplaced Talent
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Author : Joe Ungemah
language : en
Publisher: John Wiley & Sons
Release Date : 2015-04-28
Misplaced Talent written by Joe Ungemah and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-28 with Business & Economics categories.
High-value talent management must be relevant to today's workplace Misplaced Talent takes a hard look at the cluttered field of Talent Management, and offers a clear guide to making better people decisions in any organization. Deliberately challenging practitioners to do more, this insightful discussion sorts through the tools and techniques developed over the last century to examine their true relevance to the modern workplace. You'll learn which activities show the greatest potential to improve the lives of employees and the organizations they work for, and identify which of your existing practices don't really add enough value to be worth the expenditure of time, money, and potentially lost talent. The author asks you to make up your own mind about which approaches work best for your own specific talent decisions, but provides the best theory and practice available today as a foundation upon which to formulate a more relevant strategy. In a world of big data, the potential to understand employees and react appropriately has never been greater. So why is Talent Management as an industry relying on outdated theory and practices? This book is a guide to bringing HR up to date, giving you the tools, techniques, and perspective you need to demonstrate more value to your organization. Adopt the tools and techniques most effective in today's workplace Identify and discard methods that don't add value to the organization Implement critical changes that can transform the HR function Make better people decisions based on psychology and research Fundamentally, not much has changed in what constitutes good people practice. Practitioners must demonstrate the value of Talent Management, but the solutions implemented often fall short of the rigor and discipline they deserve. Misplaced Talent provides the insight you need to refocus attention and engage your organization about the value of better people decisions.
The Bestseller Code
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Author : Matthew Jockers
language : en
Publisher: Penguin UK
Release Date : 2016-09-13
The Bestseller Code written by Matthew Jockers and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-13 with Literary Criticism categories.
What if an algorithm could predict which manuscripts would become mega-bestsellers? Girl on the Train. Fifty Shades. The Goldfinch. Why do some books capture the whole world's attention? What secret DNA do they share? In The Bestseller Code, Archer and Jockers boldly claim that blockbuster hits are highly predictable, and they have created the algorithm to prove it. Using cutting-edge text mining techniques, they have developed a model that analyses theme, plot, style and character to explain why some books resonate more than others with readers. Provocative, entertaining, and ground-breaking, The Bestseller Code explores the hidden patterns at work in the biggest hits and, more importantly, the real reasons we love to read.
What Money Can T Buy
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Author : Michael J. Sandel
language : en
Publisher: Farrar, Straus and Giroux
Release Date : 2012-04-24
What Money Can T Buy written by Michael J. Sandel and has been published by Farrar, Straus and Giroux this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-24 with Philosophy categories.
In What Money Can't Buy, renowned political philosopher Michael J. Sandel rethinks the role that markets and money should play in our society. Should we pay children to read books or to get good grades? Should we put a price on human life to decide how much pollution to allow? Is it ethical to pay people to test risky new drugs or to donate their organs? What about hiring mercenaries to fight our wars, outsourcing inmates to for-profit prisons, auctioning admission to elite universities, or selling citizenship to immigrants willing to pay? In his New York Times bestseller What Money Can't Buy, Michael J. Sandel takes up one of the biggest ethical questions of our time: Isn't there something wrong with a world in which everything is for sale? If so, how can we prevent market values from reaching into spheres of life where they don't belong? What are the moral limits of markets? Over recent decades, market values have crowded out nonmarket norms in almost every aspect of life. Without quite realizing it, Sandel argues, we have drifted from having a market economy to being a market society. In Justice, an international bestseller, Sandel showed himself to be a master at illuminating, with clarity and verve, the hard moral questions we confront in our everyday lives. Now, in What Money Can't Buy, he provokes a debate that's been missing in our market-driven age: What is the proper role of markets in a democratic society, and how can we protect the moral and civic goods that markets do not honor and money cannot buy?