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Sales Management Concepts And Cases


Sales Management Concepts And Cases
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Sales Management


Sales Management
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Author : Douglas J. Dalrymple
language : en
Publisher:
Release Date : 1995

Sales Management written by Douglas J. Dalrymple and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Business & Economics categories.


Uses a comprehensive, up-to-date and practical approach to sales management. Each chapter begins with a narrative about an individual firm. Boxes highlight recent developments, topical issues and unique sales strategies. Special attention is paid to current topics on managing strategic account relationships, team development, work force diversity, Total Quality Management and ethical issues. This edition features 21 new cases, increasing the total number of cases to 49. Cases appear at the end of each chapter. Thoroughly updated tables, figures and references.



Sales Management Concepts And Cases 10th Ed


Sales Management Concepts And Cases 10th Ed
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Author : William L. Cron
language : en
Publisher:
Release Date : 2010-06-01

Sales Management Concepts And Cases 10th Ed written by William L. Cron and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-06-01 with Management categories.


Market_Desc: Sales Managers Special Features: · Offers streamlined coverage for easier readability and retention· Includes numerous new and updated cases· Updates the majority of case studies at the beginning of each chapter· Presents new and expanded discussions on sales network, customer life time value, solutions selling, marketing-sales interaction, and marketing-sales shared responsibilities· Incorporates the latest findings in sales force management research About The Book: Dalrymple's Sales Management arms sales managers with the tools to help their companies gain a competitive edge as well as acquire strategic advantages in their careers. With the tenth edition, they'll find streamlined coverage for easier readability and retention. Numerous new cases have been added and several others have been significantly updated. The majority of case studies at the beginning of each chapter have been reworked. The authors also present new and expanded discussions on sales network, customer life time value, solutions selling, marketing-sales interaction, and marketing-sales shared responsibilities. This material empowers sales managers to build a sales force, manage strategic relationships, and motivate the sales team.



Sales Management Concepts And Cases


Sales Management Concepts And Cases
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Author : Dalrymple
language : en
Publisher: Wiley
Release Date : 1997-10-01

Sales Management Concepts And Cases written by Dalrymple and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-10-01 with categories.




Dalrymple S Sales Management


Dalrymple S Sales Management
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Author : William L. Cron
language : en
Publisher: Wiley Global Education
Release Date : 2015-02-12

Dalrymple S Sales Management written by William L. Cron and has been published by Wiley Global Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-12 with Business & Economics categories.


Easily accessible, real-world and practical, Dalrymple's Sales Management 10e by Cron and DeCarlo introduces the reader to the issues, strategies and relationships that relate to the job of managing an effective sales force. With a lively and engaging style, this book places emphasis on developing a sales force program and managing strategic account relationships. With additional information on team development, diversity in the work force, problem-solving skills, and financial issues, this title provides a complete guide for taking student past the classroom and into a future career in sales management.



Sales Management


Sales Management
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Author : Douglas J. Dalrymple
language : en
Publisher: Wiley
Release Date : 1995-04-01

Sales Management written by Douglas J. Dalrymple and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995-04-01 with categories.




Dalrymple S Sales Management


Dalrymple S Sales Management
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Author : William L. Cron
language : en
Publisher:
Release Date : 2008-12-18

Dalrymple S Sales Management written by William L. Cron and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-12-18 with categories.




Sales Management


Sales Management
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Author : Eugene M. Johnson
language : en
Publisher: McGraw-Hill Companies
Release Date : 1986

Sales Management written by Eugene M. Johnson and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Business & Economics categories.




Sales Management


Sales Management
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Author : Douglas J. Dalrymple
language : en
Publisher:
Release Date : 1988-03-07

Sales Management written by Douglas J. Dalrymple and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988-03-07 with Business & Economics categories.


This introduction to the role and responsibilities of the sales manager includes 45 case studies. Intended for Junior/Senior level and MBA courses, the book focuses on the activities of first-line field sales managers. Provides the instructor and student with a combination of pedagogical/learning devices, including text, case studies, problems, experiential exercises, and sales management simulation. The new model on the sales management process in this edition helps students integrate material. Chapters on personal selling, ethics, and industrial selling are included. Text includes: key words, glossary, learning objectives, flow charts, illustrations, chapter summaries, and review sections.



Dalrymple S Sales Management 9th Ed


Dalrymple S Sales Management 9th Ed
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Author : William L. Cron
language : en
Publisher: John Wiley & Sons
Release Date : 2008-06

Dalrymple S Sales Management 9th Ed written by William L. Cron and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-06 with categories.


Dalyrymple s Sales Management is known for its friendly, real-world and practical approach to the concept of sales management. It introduces readers to the issues, strategies and relationships that relate to the job of managing a sales force and helping them sell. With this new edition, Cron and DeCarlo also present a running case study throughout each chapter on Moreguard Insurance. The case study is used to show how key concepts are applied in the real world. Exercises are included with the case study to help readers begin to think critically about how to utilize the information discussed.· Introduction to Selling and Sales Management· Strategy and Sales Program Planning· Sales Opportunity Management· Account Relationship Management· Customer Interaction Management· Sales Force Organization· Recruiting and Selecting Personnel· Sales Training· Leadership· Ethical Leadership· Motivating Salespeople· Compensating Salespeople· Evaluating Performance



Sales Management


Sales Management
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Author : Douglas J. Dalrymple
language : en
Publisher: John Wiley & Sons
Release Date : 1994-09-01

Sales Management written by Douglas J. Dalrymple and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994-09-01 with categories.


Uses a comprehensive, up-to-date and practical approach to sales management. Each chapter begins with a narrative about an individual firm. Boxes highlight recent developments, topical issues and unique sales strategies. Special attention is paid to current topics on managing strategic account relationships, team development, work force diversity, Total Quality Management and ethical issues. This edition features 21 new cases, increasing the total number of cases to 49. Cases appear at the end of each chapter. Thoroughly updated tables, figures and references.