Sales Management In Financial Services
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Sales And Sales Management In Financial Services
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Author : Sandy Vaci
language : en
Publisher:
Release Date : 2010-11
Sales And Sales Management In Financial Services written by Sandy Vaci and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11 with Business & Economics categories.
Based on the distilled experience of the author's 30 years in the business, this resource is packed full of practical tips for sales and sales management within the financial services field.
Sales Management In Financial Services
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Author : Jeff Sucec
language : en
Publisher: Irwin Professional Publishing
Release Date : 1990-10
Sales Management In Financial Services written by Jeff Sucec and has been published by Irwin Professional Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990-10 with categories.
Crm In Financial Services
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Author : Bryan Foss
language : en
Publisher: Kogan Page Publishers
Release Date : 2002
Crm In Financial Services written by Bryan Foss and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
Packed with international case studies and examples, the book begins with a detailed analysis of the state of CRM and e-business in the financial services globally, and then goes on to provide comprehensive and practical guidance on: making the most of your customer base; systems and data management; risk and compliance; channels and value chain issues; implementation; strategic implications.
Sales Force Management In The Financial Services
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Author : Paul K. (Paul Kevin) Bates
language : en
Publisher:
Release Date : 1990
Sales Force Management In The Financial Services written by Paul K. (Paul Kevin) Bates and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Financial institutions categories.
Financial Services Marketing
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Author : Christine Ennew
language : en
Publisher: Routledge
Release Date : 2017-11-07
Financial Services Marketing written by Christine Ennew and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-07 with Business & Economics categories.
Now in its 3rd edition, Financial Services Marketing offers a balanced and useful guide to the topic that is both conceptual and practical. The authors have drawn from extensive international experience to ensure that this text will resonate with users across the globe. This edition is complemented by numerous international references, examples and case studies featuring companies such as American Express, Direct Line, Barclays, NatWest RBS, Aviva and HSBC. This fully updated and revised edition features: An expanded section on regulation which has international reach and addresses the post-Brexit world Greatly expanded coverage of digital marketing at both the strategic and tactical levels New material on how to improve a company’s trustworthiness and safeguard a culture that is customer-focussed New examples, vignettes and case studies that showcase best practice from around the world B2B and B2C marketing Upgraded PowerPoint support on the companion website Financial Services Marketing 3e will be hugely beneficial to academic students of marketing and finance, as well as essential reading to those industry-based and studying for professional qualifications.
Financial Services Marketing
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Author : Christine Ennew
language : en
Publisher: Routledge
Release Date : 2007-01-18
Financial Services Marketing written by Christine Ennew and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-01-18 with Business & Economics categories.
Financial Services Marketing: an international guide to principles and practice contains the ideal balance of marketing theory and practice to appeal to advanced undergraduates and those on professional courses such as the Chartered Institute of Banking. Taking an international and strategic view of an increasingly important and competitive sector, Financial Services Marketing adopts a fresh approach in terms of structure, and is organised around the core marketing activities of marketing for acquisition and marketing for retention. Financial Services Marketing features: * Strong international focus: case studies and vignettes representing Asia-Pacific, Europe and the US. * Comprehensive coverage, focusing on both B2B and B2C marketing. * Expert insights into the latest innovations in the sector, from technological developments, CRM and customer loyalty to issues of social responsibility. Financial Services Marketing will help both the student and the practitioner to develop a firm grounding in the fundamentals of: financial services strategy, customer acquisition, and customer development. Reflecting the realities of financial services marketing in an increasingly complex sector, it provides the most up-to-date, international and practical guide to the subject available.
The Effective Manager
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Author : Karl F. Gretz
language : en
Publisher: New York Inst of Finance
Release Date : 1991
The Effective Manager written by Karl F. Gretz and has been published by New York Inst of Finance this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Business & Economics categories.
Throughout the book, the authors examine the attributes of 'super' branch managers--the men and women who always get the most out of their people with seemingly minimal turnover. They demonstrate how to utilize those skills in a consultative sales approach and they offer practical guidance for developing and strengthening those traits in yourself. Every chapter offers 'how-to' advice you can put to work right away. This book is an essential tool for branch managers in brokerage, insurance and banking. It delivers the practical techniques and strategies for managing a successful client-driven financial services branch.
Sales Management Control Strategies In Banking
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Author : Florian Mueller
language : en
Publisher: Springer Science & Business Media
Release Date : 2011-02-07
Sales Management Control Strategies In Banking written by Florian Mueller and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02-07 with Business & Economics categories.
Florian Mueller empirically investigates how retail, private, and corporate banking institutions need to set up their sales management control strategy in accordance to their specific environment, business strategy, and organizational characteristics in order to increase performance.
Special Issue Personal Selling And Sales Management In The Marketing Of Financial Services
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Author :
language : en
Publisher:
Release Date : 2014
Special Issue Personal Selling And Sales Management In The Marketing Of Financial Services written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with categories.
Sales Management
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Author : R K Srivastava
language : en
Publisher: Excel Books India
Release Date : 2003
Sales Management written by R K Srivastava and has been published by Excel Books India this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Management categories.
The survival and of many products and companies depend upon the marketing strategies adopted by them. In the rapidly changing scenario of markets, when even propaganda and advertisements are unable to do the magic, it is the dedicated marketing professionals who compel the customer to purchase their goods and services. In today’s business strategies, production of goods and services are not the end and means of everything. Neither financial or personnel management, nor inventory or time management are important today. It is Sales Management which has the last laugh over every other aspect of the business. Many a time it has been seen hat a better quality product or service has given place to an inferior quality product or service only due to superb marketing management. This book is a path-breaking effort and opens up a new dimension in the field of sales management, which is suitable to the present day needs and requirements. It takes into consideration the different academic aspects of Marketing and Sales Management for undergraduate and postgraduate students. This book would be of great help to managerial practitioners at any organizational level who are responsible for a function, department or a set of responsibilities.