Scenario Selling
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Scenario Selling
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Author : Patrick J. Sullivan
language : en
Publisher:
Release Date :
Scenario Selling written by Patrick J. Sullivan and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Selling Is Dead
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Author : Marc Miller
language : en
Publisher: John Wiley & Sons
Release Date : 2012-06-29
Selling Is Dead written by Marc Miller and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-29 with Business & Economics categories.
A manifesto for reinventing the sales function Selling Is Dead argues that selling teams and growth-motivated organizations must change to remain competitive. It presents a new selling framework based on research that indicates that buyer behavior can be modeled and that large sales and small sales are fundamentally different. This new framework provides salespeople with a practical structure for giving buyers significantly more value for their dollar-value well beyond the products and services being sold. Rather than focusing on one selling model, regardless of the type of sale, this book offers four different types of large sales and presents specific strategies for succeeding at each. Many sales organizations are systematically mismanaging their selling opportunities and failing to optimize their markets. Through effective selling models, illustrative case studies and examples, and real-world anecdotes, Selling Is Dead brings strategy and efficiency to sales-and shows every sales-based business how to reap the rewards.
Scenario Based Learning
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Author : Ray Jimenez
language : en
Publisher: Lulu.com
Release Date : 2009
Scenario Based Learning written by Ray Jimenez and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Computers categories.
Scenario Based E Learning
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Author : Ruth C. Clark
language : en
Publisher: John Wiley & Sons
Release Date : 2012-12-17
Scenario Based E Learning written by Ruth C. Clark and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-17 with Business & Economics categories.
Scenario-Based e-Learning Scenario-Based e-Learning offers a new instructional design approach that can accelerate expertise, build critical thinking skills, and promote transfer of learning. This book focuses on the what, when, and how of scenario-based e-learning for workforce learning. Throughout the book, Clark defines and demystifies scenario-based e-learning by offering a practical design model illustrated with examples from veterinary science, automotive troubleshooting, sales and loan analysis among other industries. Filled with helpful guidelines and a wealth of illustrative screen shots, this book offers you the information needed to: Identify the benefits of a SBeL design for learners and learning outcomes Determine when SBeL might be appropriate for your needs Identify specific outcomes of SBeL relevant to common organizational goals Classify specific instructional goals into one or more learning domains Apply a design model to present content in a task-centered context Evaluate outcomes from SBeL lessons Identify tacit expert knowledge using cognitive task analysis techniques Make a business case for SBeL in your organization Praise for Scenario-Based e-Learning "Clark has done it again—with her uncanny ability to make complex ideas accessible to practitioners, the guidelines in this book provide an important resource for you to build your own online, problem-centered instructional strategies." —M. David Merrill, professor emeritus at Utah State University; author, First Principles of Instruction "Clark's wonderful book provides a solid explanation of the how, what, and why of scenario-based e-learning. The tools, techniques, and resources in this book provide a roadmap for creating engaging, informative scenarios that lead to tangible, measurable learning outcomes. If you want to design more engaging e-learning, you need to read this book." —Karl M. Kapp, Professor of Instructional Technology, Bloomsburg University; author, The Gamification of Learning and Instruction
Selling Out A Superpower
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Author : Ronald R. Pollina
language : en
Publisher: Prometheus Books
Release Date : 2011-03-08
Selling Out A Superpower written by Ronald R. Pollina and has been published by Prometheus Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-08 with Business & Economics categories.
In 1968, there were sixty-two lobbyists in Washington; today there are thirty-four thousand, outnumbering members of Congress and their staffers two to one. By 2008, these lobbyists were spending approximately $8.2 million for influence per day. Few, if any, of these lobbyists represent the majority of Americans in the middle class. So it’s not surprising, given these statistics, that real median household income in America has stagnated for over a decade. This hard-hitting book documents that a combination of special interest groups and their army of money-peddling lobbyists, along with government mismanagement of business and the economy by both parties, have betrayed the American middle and lower classes for the last twenty years. The result is a host of misguided laws and policies that have driven jobs and whole industries offshore, never to return. The author takes issue with those who emphasize the potential benefits of globalization without taking notice of its many negative effects on American society. He also argues that inept policy threatens to derail the American economy permanently and that our economic malaise is more than a short-term reaction to a financial market collapse or global market forces. He cites critical areas where changes must be made to reverse the negative trend: • Improving our 1950s-era educational system to produce a workforce able to compete for 21st-century jobs. • Reform of tax codes that have been driving companies and jobs offshore. We are currently a nation that manufactures practically nothing! • Weaning all levels of government away from deficit spending, which drains economic power • Pursuing free trade that also means fair trade. • Ending the cycle of credit-card debt and all-too-easy mortgage credit to finance ultimately unaffordable lifestyles. • Making the United States more business friendly, so companies will grow and provide desperately needed jobs here at home. The author warns that unless we implement these and other recommended changes, the American economy will inevitably decline while China, India, and other up-and-coming nations ascend. He maintains that all is not lost. If we follow the course he sets, we can reinvigorate and renew our economy, rebuild America’s greatness, create 21st-century jobs, and more. This book provides a roadmap for reclaiming American preeminence.
When Buyers Say No
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Author : Tom Hopkins
language : en
Publisher: Business Plus
Release Date : 2014-04-01
When Buyers Say No written by Tom Hopkins and has been published by Business Plus this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-01 with Business & Economics categories.
This is a complete and practical guide which highlights the authors' new strategic approaches to selling when the buyer initially declines or is resistant on a sales opportunity. Hopkins and Katt explain that most sales reps take a traditional linear approach to selling, but that the trick in closing is in taking a more creative and circular approach. That's the key. It all starts with how the buyer initially says, "No." Too many sales reps don't pay close attention as to how that's presented. Hopkins and Katt point out that "no" may suggest all sorts of other options -- avenues that can eventually lead to the buyer actually saying yes. The authors introduce a novel concept called the Circle of Persuasion which offers sales reps a new approach in this potentially tricky process. Along the way, WHEN BUYERS SAY NO details prescriptive steps and even sample dialogues that will instruct and guide sales professionals on how to best cultivate buyer-seller relationships. There's particular emphasis on how to establish the kind of rapport that ultimately leads to a successful close.
Next Step Selling
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Author : John Robert Barker
language : en
Publisher: Longman Publishing Group
Release Date : 2001
Next Step Selling written by John Robert Barker and has been published by Longman Publishing Group this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.
Relevant to today's complex sales environment, where the customers are more knowledgeable, aware and demand the best value for their money,Next-Step Sellingprovides a clear, workable and realistic diagnostic tool that may be applied to the majority of sales environments and products, goods or services. In today's cost sensitive business environment, retaining and nurturing existing customer relationships is more effective than focusing energies on gaining new customers, so complex selling is more critical. John Barker teaches the salesperson how to sell, not only the product, but also the organization and themselves and illustrates how to differentiate a product from the multitude of competitors by intangible 'separation factors'. The book is divided into three key sections and provides a workable view of the 'Next-Step' selling technique. The first section offers a new approach to selling while the second section covers the nine key sales elements (planning, prospecting, relationship, needs, positioning, follow-up, barriers, closing and negotiation). The final section covers bringing the process to life with essential sales skills.
Organisational Buying
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Author : Daniel D Prior
language : en
Publisher: Springer Nature
Release Date : 2021-04-15
Organisational Buying written by Daniel D Prior and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-15 with Business & Economics categories.
Organisational buying is the purchase of goods and/ or services, by one or more individuals acting on behalf of the buyer firm, after a formal or informal consideration of purchase alternatives, and, the integration or use of those goods and/ or services to address one or more buyer firm problems or issues. Organisational buying accounts for about two-thirds of economic transactions globally. However, organisational buying has traditionally been taught in discipline-specific silos. Organisational buying concepts appear in courses on marketing and sales management, procurement, contract management, supply chain management, operations management, finance, as well as accounting. Moreover, most organisations treat organisational buying activities in a similarly disjointed way. This book provides a comprehensive overview of organisational buying that integrates perspectives from across a range of disciplines and organisational functions. The primary goal of the book is to develop a holistic interpretation of organisational buying. It covers topics such as: • Purchase situations. • The organisational buying process. • The purchase decision and the value proposition. • Communications in organisational buying. • Buyer-supplier relationships. • Organisational buying capabilities. • Organisational buying culture. • Organisational buying approach design. • Channels of supply. • Networks and organisational buying. Written in a practical, approachable way the book includes a range of exercises, case examples, learning objectives and discussion questions to support a broad spectrum of organisational buying-related courses.
Spin Selling
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Author : Neil Rackham
language : en
Publisher: Taylor & Francis
Release Date : 2020-04-28
Spin Selling written by Neil Rackham and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-28 with Business & Economics categories.
True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.
Control Operation And Trading Strategies Of Intermittent Renewable Energy In Smart Grids
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Author : Dongliang Xiao
language : en
Publisher: Frontiers Media SA
Release Date : 2023-04-17
Control Operation And Trading Strategies Of Intermittent Renewable Energy In Smart Grids written by Dongliang Xiao and has been published by Frontiers Media SA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-17 with Technology & Engineering categories.