Semiotics Of Happiness


Semiotics Of Happiness
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Semiotics Of Happiness


Semiotics Of Happiness
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Author : Ashley Frawley
language : en
Publisher: Bloomsbury Publishing
Release Date : 2015-02-26

Semiotics Of Happiness written by Ashley Frawley and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-26 with Language Arts & Disciplines categories.


The Semiotics of Happiness examines the rise of 'happiness' (and its various satellite terminologies) as a social and political semiotic, exploring its origins in the US and subsequent spread into the UK and across the globe. The research takes as its starting point the development of discussions about happiness in UK newspapers in which dedicated advocates began to claim that a new 'science of happiness' had been discovered and argued for social and political change on its behalf. Through an in-depth analysis of the written and visual rhetoric and subsequent activities of these influential 'claims-makers', Frawley argues that happiness became a serious political issue not because of a growing unhappiness in society nor a demand 'on the ground' for new knowledge about it, but rather because influential and dedicated 'insiders' took the issue on at a cultural moment when problems cast in emotional terms were particularly likely to make an impact. Emerging from the analysis is the observation that, while apparently positive and light-hearted, the concern with happiness implicitly affirms a 'vulnerability' model of human functioning, encourages a morality of low expectations, and in spite of the radical language used to describe it, is ultimately conservative and ideally suited to an era of 'no alternative' (to capitalism).



Semiotics Of Happiness


Semiotics Of Happiness
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Author : Ashley Frawley
language : en
Publisher: Bloomsbury Publishing
Release Date : 2015-02-26

Semiotics Of Happiness written by Ashley Frawley and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-26 with Language Arts & Disciplines categories.


The Semiotics of Happiness examines the rise of 'happiness' (and its various satellite terminologies) as a social and political semiotic, exploring its origins in the US and subsequent spread into the UK and across the globe. The research takes as its starting point the development of discussions about happiness in UK newspapers in which dedicated advocates began to claim that a new 'science of happiness' had been discovered and argued for social and political change on its behalf. Through an in-depth analysis of the written and visual rhetoric and subsequent activities of these influential 'claims-makers', Frawley argues that happiness became a serious political issue not because of a growing unhappiness in society nor a demand 'on the ground' for new knowledge about it, but rather because influential and dedicated 'insiders' took the issue on at a cultural moment when problems cast in emotional terms were particularly likely to make an impact. Emerging from the analysis is the observation that, while apparently positive and light-hearted, the concern with happiness implicitly affirms a 'vulnerability' model of human functioning, encourages a morality of low expectations, and in spite of the radical language used to describe it, is ultimately conservative and ideally suited to an era of 'no alternative' (to capitalism).



Significant Emotions


Significant Emotions
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Author : Ashley Frawley
language : en
Publisher:
Release Date :

Significant Emotions written by Ashley Frawley and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with Electronic books categories.


"Significant Emotions is a piercing examination of the rising use of emotional signifiers in public debate and the rhetoric of an increasingly expansive array of social problems. Building on ideas developed in Ashley Frawley's previous book, Semiotics of Happiness, it examines in detail the 'emotional turn' across the social sciences and the broader cultural rise of the 'age of emotion' and its influence on how we talk about and approach new social issues. The book explores the rise of signifiers that have previously gained prominence as powerful explanations of nearly every social ill-from self-esteem, happiness, well-being, resilience and love to rage, stress, trauma, and 'triggering'. Conceptualising the rise and comparative decline of various emotional signifiers as cycles of discovery, adoption, expansion and exhaustion, the book argues that rather than calling into question one or another of these signifiers, it is necessary to penetrate deeper to the underlying cultural currents that drive their adoption and contribute to their rhetorical power. Through a systematic and in-depth exploration of the appearance of these trends in a variety of claims-making activities across academia, traditional and social media and social policy, Frawley argues that the 'age of emotion' does not represent a step toward a more enlightened and emotionally aware society. Rather, it signifies a preoccupation with emotional deficits and a firm belief that emotional disorientation ultimately underlies nearly every social ill. Emerging from the analysis is the conclusion that emotions have become key signifiers of broader cultural tendencies to affirm conservatism over progress, vulnerability over resilience, and the determined self over the free willing subject"--



The Happiness Riddle And The Quest For A Good Life


The Happiness Riddle And The Quest For A Good Life
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Author : Mark Cieslik
language : en
Publisher: Springer
Release Date : 2016-11-23

The Happiness Riddle And The Quest For A Good Life written by Mark Cieslik and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-23 with Social Science categories.


This book examines the meaning of happiness in Britain today, and observes that although we face challenges such as austerity, climate change and disenchantment with politics, we continue to be interested in happiness and living well. The author illustrates how happiness is a far more contested, social process than is often portrayed by economists and psychologists, and takes issue with sociologists who often regard wellbeing and the happiness industry with suspicion, whilst neglecting one of the key features of being human – the quest for a good life. Exploring themes that question what it means to be happy and live a good life in Britain today, such as the challenges young people face making their way through education and into their first jobs; work life-balance; mid-life crises; and old age, the book presents nineteen life stories that call for a far more critical and ambitious approach to happiness research that marries the radicalism of sociology, with recent advances in psychology and economics. This book will appeal to students and academics interested in wellbeing, happiness and quality of life and also those researching areas such as the life course, work-life balance, biographies, aging and youth studies.



Researching Happiness


Researching Happiness
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Author : Mark Cieslik
language : en
Publisher: Policy Press
Release Date : 2021-05-25

Researching Happiness written by Mark Cieslik and has been published by Policy Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-25 with Social Science categories.


This original collection draws on the latest empirical research to explore the practical challenges facing happiness researchers today. By uniquely combining the critical approach of sociology with techniques from other disciplines, the contributors illuminate new qualitative and biographical approaches of the study of happiness and well-being.



Manufacturing Happy Citizens


Manufacturing Happy Citizens
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Author : Edgar Cabanas
language : en
Publisher: John Wiley & Sons
Release Date : 2019-07-26

Manufacturing Happy Citizens written by Edgar Cabanas and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-26 with Social Science categories.


The imperative of happiness dictates the conduct and direction of our lives. There is no escape from the tyranny of positivity. But is happiness the supreme good that all of us should pursue? So says a new breed of so-called happiness experts, with positive psychologists, happiness economists and self-development gurus at the forefront. With the support of influential institutions and multinational corporations, these self-proclaimed experts now tell us what governmental policies to apply, what educational interventions to make and what changes we must undertake in order to lead more successful, more meaningful and healthier lives. With a healthy scepticism, this book documents the powerful social impact of the science and industry of happiness, arguing that the neoliberal alliance between psychologists, economists and self-development gurus has given rise to a new and oppressive form of government and control in which happiness has been woven into the very fabric of power.



Critical Semiotics


Critical Semiotics
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Author : Gary Genosko
language : en
Publisher: Bloomsbury Publishing
Release Date : 2016-09-22

Critical Semiotics written by Gary Genosko and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-22 with Language Arts & Disciplines categories.


Critical Semiotics provides long overdue answers to questions at the junction of information, meaning and 'affect'. The affective turn in cultural studies has received much attention: a focus on the pre-individual bodily forces, linked to automatic responses, which augment or diminish the body's capacity to act or engage with others. In a world dominated by information, how do things that seem to have diminished meaning or even no meaning still have so much power to affect us, or to carry on our ability to affect the world? Linguistics and semiotics have been accused of being adrift from the affective turn and not accounting for these visceral forces beneath or generally other from conscious knowing. In this book, Gary Genosko delivers a detailed refutation, with analyses of specific contributions to critical semiotic approaches to meaning and signification. People want to understand how other people are moved and to understand embodied social actions, feelings and passions at the same time as understanding how this takes place. Semiotics must make the affective turn.



The Semiotics Of Caesar Augustus


The Semiotics Of Caesar Augustus
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Author : Elina Pyy
language : en
Publisher: Bloomsbury Publishing
Release Date : 2018-02-22

The Semiotics Of Caesar Augustus written by Elina Pyy and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-22 with Literary Criticism categories.


Gaius Julius Caesar Octavianus, better known as Augustus, was the first Roman emperor and is one of the most iconic figures in world history. Two thousand years after his death, Augustus remains a strong presence in modern culture. The Semiotics of Caesar Augustus examines the meanings and significances of Augustus in Western literary and popular culture, from the 1960s until the turn of the millennium. Drawing on the theoretical background of semiotics and classical reception studies, Elina Pyy investigates the representation of Augustus in the postmodern novels of Kurt Vonnegut and Christoph Ransmayr, as well as in the genre of historical fiction, and in screen representations from both sides of the Atlantic. Scrutinizing what Caesar Augustus stood for in the postmodern world, and the main factors that influenced (and still influence) the modern reader's interpretation of him, this book is grounded on the premise that the past, being a system of signs based on our culturally shared understanding of them, is continuously created and reconstructed by the modern audience. Arguing that the 'many faces of the emperor' can be considered to be reactions to contemporary cultural, socio-political or emotional needs, The Semiotics of Caesar Augustus shows how his character was recurrently utilized to explain and understand the ways in which the discourses of power, liberty, oppression and humanity operated in the postmodern world.



The Semiotics Of X


The Semiotics Of X
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Author : Jamin Pelkey
language : en
Publisher: Bloomsbury Publishing
Release Date : 2017-02-23

The Semiotics Of X written by Jamin Pelkey and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-23 with Language Arts & Disciplines categories.


The X figure is ubiquitous in contemporary culture, but attempts to explain our fixation with X are rare. This book argues that the origins and meanings of X go far beyond alphabets and archetypes to remembered feelings of body movements - movements best typified in the performance of “spread-eagle” as a posture or gesture. These body memories are then projected onto other patterns and dynamics to help us make sense of the world. The argument is accomplished using a blend of insights from linguistic anthropology, cognitive linguistics, rhetoric culture and process semiotics to bring together revealing clues from languages, cultures and thinkers around the world. Chief among the uses and experiences of X are its tendencies to involve us in surprising reversals and blends. In ancient times the X-pattern was discussed as “chiasmus”, a figure which, according to Maurice Merleau-Ponty, informs the most basic elements of our bodily experience, calling into question polarized dichotomies such as subject versus object. Pushed to extremes, presumed opposites like these tend to reverse suddenly. Likewise, blended experiences of our bodily extremities - arms and legs, toes and fingers, hands and feet - provide a plausible source of grounding for unique human abilities like analogy and double-scope conceptual integration. The book illustrates these dynamics by drawing attention to uses of X in history, prehistory and daily life, from sports and advertising to world mythology and languages around the world. The Semiotics of X is the first step towards developing a larger argument on the important but neglected role that chiasmus plays in cognition. It aims to inspire continued exploration on the figure, with the full expectation that chiasmus will become for the 21st century what metaphor became for the 20th century: a revolution in thinking about the way we think.



The Semiotics Of Emoji


The Semiotics Of Emoji
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Author : Marcel Danesi
language : en
Publisher: Bloomsbury Publishing
Release Date : 2016-11-17

The Semiotics Of Emoji written by Marcel Danesi and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-17 with Language Arts & Disciplines categories.


Shortlisted for the BAAL Book Prize 2017 Emoji have gone from being virtually unknown to being a central topic in internet communication. What is behind the rise and rise of these winky faces, clinking glasses and smiling poos? Given the sheer variety of verbal communication on the internet and English's still-controversial role as lingua mundi for the web, these icons have emerged as a compensatory universal language. The Semiotics of Emoji looks at what is officially the world's fastest-growing form of communication. Emoji, the colourful symbols and glyphs that represent everything from frowning disapproval to red-faced shame, are fast becoming embedded into digital communication. Controlled by a centralized body and regulated across the web, emoji seems to be a language: but is it? The rapid adoption of emoji in such a short span of time makes it a rich study in exploring the functions of language. Professor Marcel Danesi, an internationally-known expert in semiotics, branding and communication, answers the pertinent questions. Are emoji making us dumber? Can they ultimately replace language? Will people grow up emoji literate as well as digitally native? Can there be such a thing as a Universal Visual Language? Read this book for the answers.