Service Encounters
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Service Encounters
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Author : Amy Hanser
language : en
Publisher:
Release Date : 2008
Service Encounters written by Amy Hanser and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Social Science categories.
This book shows how department stores and marketplaces in China have become important sites where Chinese people understand, and perform, unequal social relations.
The Service Encounter
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Author : John A. Czepiel
language : en
Publisher: Free Press
Release Date : 1985
The Service Encounter written by John A. Czepiel and has been published by Free Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Customer relations categories.
The Language Of Service Encounters
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Author : J. César Félix-Brasdefer
language : en
Publisher: Cambridge University Press
Release Date : 2015-04-30
The Language Of Service Encounters written by J. César Félix-Brasdefer and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-30 with Language Arts & Disciplines categories.
A comprehensive account of face-to-face interactions in commercial and non-commercial service encounter settings.
Service Encounters In Tourism Events And Hospitality
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Author : Miriam Firth
language : en
Publisher: Channel View Publications
Release Date : 2020-01-30
Service Encounters In Tourism Events And Hospitality written by Miriam Firth and has been published by Channel View Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-30 with Business & Economics categories.
This book offers insights into the demands made on staff in service encounters in tourism, events and hospitality roles. Using data from research completed in these industries, it hinges upon storied incidents offered by workers about which the reader can reflect and apply theoretical knowledge. A key feature of this volume is that it focuses on staff perspectives and perceptions of service encounters and delivery rather than on customer or management perspectives. This will provide students, lecturers, management and customers with fresh and clear understandings of the demands made on staff, but also the perspectives from which the demands are seen. The chapters clarify to students how to apply academic knowledge within customer service contexts and include learning objectives, questions and summaries.
Technology Mediated Service Encounters
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Author : Pilar Garcés-Conejos Blitvich
language : en
Publisher: John Benjamins Publishing Company
Release Date : 2019-01-10
Technology Mediated Service Encounters written by Pilar Garcés-Conejos Blitvich and has been published by John Benjamins Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-10 with Language Arts & Disciplines categories.
The chapters in this collection, authored by renowned scholars, address a gap in the literature by focusing on the consequences that outsourcing, among other globalized economic practices, and remediation by new technologies have had on the service encounters genre (SE). From both a multilingual and a multidisciplinary perspective, this collection explores the development of technological applications and professional best practices as well as call centre interaction, e-commerce, and e-word of mouth. More specifically, the papers in this volume report on technology developed to support SEs and how this technology influences service providers and their allowable linguistic contributions. Further, this collection provides valuable insights on the language and strategic behaviour deployed in less researched kinds of SEs, gives special attention to how technology impacts the interface between the transactional and interactional goals of SEs, and thus has real world applications.
Handbook Of Service Marketing Research
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Author : Roland T. Rust
language : en
Publisher: Edward Elgar Publishing
Release Date : 2014-02-28
Handbook Of Service Marketing Research written by Roland T. Rust and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-28 with Business & Economics categories.
The Handbook of Service Marketing Research brings together an all-star team of leading researchers in service marketing to explore many of the hottest topics in service marketing today. Cutting-edge topics include: customer relationships and loy
Digital Technology In Service Encounters
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Author : Sonja Christ-Brendemühl
language : en
Publisher: Springer Nature
Release Date : 2022-06-27
Digital Technology In Service Encounters written by Sonja Christ-Brendemühl and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-06-27 with Business & Economics categories.
Digital technology is disrupting the prerequisites for most firms in the service industry and frequently forces them to reassess the ratio of human interaction and technology use in service encounters. To retain competitiveness, it seems mandatory to increase service encounter efficiency by embedding digital technology into the existing processes. However, there is little empirical evidence on how such technological implementations affect the sentiments, attitudes, and behaviors of frontline employees. Likewise, research on interrelated customer responses is scarce. To address this matter, this book presents four distinct yet related studies to investigate the impact of digital technology on frontline employees, customers, and ultimately service firms. The results and implications provide meaningful insights for theory and practice.
Intercultural Service Encounters
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Author : Piyush Sharma
language : en
Publisher: Springer
Release Date : 2018-06-19
Intercultural Service Encounters written by Piyush Sharma and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-19 with Business & Economics categories.
This book investigates intercultural service encounters (ICSEs) in light of the rapidly globalizing world economy, examining the extant literature on the topic and identifying areas which require further exploration. With a focus on intercultural communication and competence, the author analyses diverse conceptual frameworks, providing theoretical models and practical initiatives for those working within the services marketing industry. An excellent resource for anyone interested in how culture shapes customer and employee expectations and perceptions, this book addresses the potential implications and limitations of future models.
A Multidisciplinary Approach To Service Encounters
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Author : María de la O Hernández-López
language : en
Publisher: BRILL
Release Date : 2015-05-19
A Multidisciplinary Approach To Service Encounters written by María de la O Hernández-López and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-19 with Language Arts & Disciplines categories.
This volume explores interaction between service providers and customers. The role of language, linguistics and communication is examined in an area of research that has traditionally been related to business and marketing.
Intercultural Differences Of Customer Emotions In Service Encounters
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Author : Pirmin Seßler
language : en
Publisher: GRIN Verlag
Release Date : 2009-09
Intercultural Differences Of Customer Emotions In Service Encounters written by Pirmin Seßler and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-09 with categories.
Bachelor Thesis from the year 2009 in the subject Business economics - Miscellaneous, grade: 1,3, Catholic University Eichstätt-Ingolstadt, language: English, abstract: The thesis is structured as follows: In a first step, the basics of services marketing are presented and the distinguished characteristics of services are addressed. Consequently, service encounters are introduced as the first building block of this thesis. In addition, the fundamentals of emotions and culture are outlined. Subsequently, chapter 3 deals with the relevance of emotions and culture in service encounters. In the following, the interplay between culture and emotion is brought to the fore by presenting the three main approaches concerning this matter. Subsequently, the perspective is narrowed down on the cultural dimension of Individualism/Collectivism and its influence on emotions (chapter 4). The compiled results from this approach are then employed to deduce implications for the management of services in general and concrete consequences for service staff in particular (chapter 5). Ultimately, main findings are summarized, an outlook is given and suggestions for further research opportunities into this domain are suggested.