Six Pixels Of Separation
DOWNLOAD eBooks
Download Six Pixels Of Separation PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Six Pixels Of Separation book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Six Pixels Of Separation
DOWNLOAD eBooks
Author : Mitch Joel
language : en
Publisher: Business Plus
Release Date : 2009-09-07
Six Pixels Of Separation written by Mitch Joel and has been published by Business Plus this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-09-07 with Business & Economics categories.
Through the use of timely case studies and fascinating stories, Six Pixels of Separation offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base—which, best yet, you can do pretty much for free. Is it important to be connected? Well, consider this: If Facebook were a country, it would have the sixth largest population in the world. The truth is, we no longer live in a world of six degrees of separation. In fact, we're now down to only six pixels of separation, which changes everything we know about doing business. This is the first book to integrate digital marketing, social media, personal branding, and entrepreneurship in a clear, entertaining, and instructive manner that everyone can understand and apply. Digital marketing expert Mitch Joel unravels this fascinating world of new media-but does so with a brand-new perspective that is driven by compelling results. The smarter entrepreneurs and top executives are leveraging these digital channels to get their voice "out there"-connecting with others, becoming better community citizens, and, ultimately, making strategic business moves that are increasing revenue, awareness, and overall success in the marketplace—without the support of traditional mass media. Everyone is connected. Isn't it time for you and your company to connect to everyone?
Ctrl Alt Delete
DOWNLOAD eBooks
Author : Mitch Joel
language : en
Publisher: Business Plus
Release Date : 2013-05-21
Ctrl Alt Delete written by Mitch Joel and has been published by Business Plus this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-21 with Business & Economics categories.
The DNA of business has changed. Forever. You can blame technology, smartphones, social media, online shopping and everything else, but nothingchanges this reality: we are in a moment of business purgatory. So, what are you going to do about it? Mitch Joel, one of the world's leading experts in new media, warns that the time has come to CTRL ALT DELETE. To reboot and to start re-building your business model. If you don't, Joel warns, not only will your company begin to slide backwards, but you may find yourself unemployable within five years. That's a very strong warning, but in his new book, CTRL ALT DELETE, Joel explains the convergence of five key movements that have changed business forever. The movements have already taken place, but few businesses have acted on them. He outlines what you need to know to adapt right now. He also points to the seven triggers that will help you take advantage of these game-changing factors to keep you employable as this new world of business unfolds. Along the way, Joel introduces his novel concept of "squiggle" which explains how you can learn to adapt your personal approach to your career, as new technology becomes the norm. In short, this is not a book about "change management" but rather a book about "changing both you AND your business model."
Summary Six Pixels Of Separation Everyone Is Connected Connect Your Business To Everyone By Mitch Joel
DOWNLOAD eBooks
Author : Shortcut Edition
language : en
Publisher: Shortcut Edition
Release Date : 2021-06-19
Summary Six Pixels Of Separation Everyone Is Connected Connect Your Business To Everyone By Mitch Joel written by Shortcut Edition and has been published by Shortcut Edition this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-19 with Business & Economics categories.
* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. By reading this summary, you will discover how to effectively use social networks to promote your business and personal brand. You will also discover : that web advertising is the most powerful way to grow your business; that it is important to build trusted virtual business relationships by participating in online communities; that being truthful on social networks is the best way to build a positive image of your business; how to create a Web media (site or blog) with content that resembles you to generate lasting interest from Internet users. According to the "Six Degrees of Separation" theory, each person can be linked to any other person on the planet through a chain of knowledge comprising no more than six links. Today, thanks to the virtual world and social networks, this theory is totally obsolete: the Internet has abolished these degrees, and anyone connected can directly connect with another person. This of course revolutionizes the relationship between companies and their customers, but also marketing strategies. Put social networks and other digital channels at the service of your business! *Buy now the summary of this book for the modest price of a cup of coffee!
Talk Triggers
DOWNLOAD eBooks
Author : Jay Baer
language : en
Publisher: Penguin
Release Date : 2018-10-02
Talk Triggers written by Jay Baer and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-02 with Business & Economics categories.
Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business. The key to activating customer chatter is the realization that same is lame. Nobody says "let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Companies (including the 30+ profiled in Talk Triggers) must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: the customers of these businesses simply MUST tell someone else. Talk Triggers contains: Proprietary research into why and how customers talk More than 30 detailed case studies of extraordinary results from Doubletree Hotels by Hilton and their warm cookie upon arrival, The Cheesecake Factory and their giant menu, Five Guys Burgers and their extra fries in the bag, Penn & Teller and their nightly meet and greet sessions, and a host of delightful small businesses The 4-5-6 learning system (the 4 requirements for a differentiator to be a talk trigger; the 5 types of talk triggers; and the 6-step process for creating talk triggers) Surprises in the text that are (of course) word of mouth propellants Consumers are wired to discuss what is different, and ignore what is average. Talk Triggers not only dares the reader to differentiate, it includes the precise formula for doing it. Combining compelling stories, inspirational examples, and practical how-to, Talk Triggers is the first indispensable book about word of mouth. It's a book that will create conversation about the power of conversation.
The Convenience Revolution
DOWNLOAD eBooks
Author : Shep Hyken
language : en
Publisher: Sound Wisdom
Release Date : 2018-10-02
The Convenience Revolution written by Shep Hyken and has been published by Sound Wisdom this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-02 with Business & Economics categories.
Convenience is King When you make it easier for customers to do business with you, they will reward you with their money, their loyalty, and their referrals. There’s a reason they call it a convenience store – because it’s convenient! When you have to pick up a gallon of milk, would you rather stop by a large supermarket or a 7-Eleven? Customers who shop at convenience stores know the selection is smaller and the prices are often higher...yet they still come in droves because of the ease of purchase. What about the minibar in your hotel room? That’s convenient too...but the convenience comes at a cost. Did you ever stop to think that the same $5.00 can of Coca-Cola in the hotel’s mini-fridge can be bought down the hall from the vending machine for just $1.25? Yet even with that can of Coke being four times more expensive, hotels are restocking minibars every day. Customers will pay for convenience. And they’ll choose to do more business over time with the people and companies that make their lives more convenient! Whether you’re trying to out-service a competitor or disrupt an entire industry, creating less friction and being more convenient for your customers should be your strategy. When you raise the convenience bar, you create the next level of amazing customer experience. This book shows you how to leverage convenience as a powerful way to differentiate yourself from your competition. You’ll learn six compelling strategies, supported by numerous examples and case studies that will fuel your plan to create a focus on convenience for your customers. The value proposition is both simple and profound: when you reduce friction and make it easier for customers to do business with you, they’ll reward you with their money, their loyalty, and their referrals. That’s the advantage of being a part of The Convenience Revolution.
Resurrecting Retail
DOWNLOAD eBooks
Author : Doug Stephens
language : en
Publisher: Figure 1 Publishing
Release Date : 2021-04-13
Resurrecting Retail written by Doug Stephens and has been published by Figure 1 Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-13 with Business & Economics categories.
Few crises in modern history have so completely disrupted every aspect of daily life as has the Covid-19 pandemic. What began as a small medical ripple in Wuhan, China, a city many of us had never heard of, quickly erupted into a tsunami of epic proportions. Every market, industry, vertical, profession, service, and category of product was in some way rocked by its impact. And, for the first time in recorded history, every wheel, cog and gear in the global retail industry ground to a virtual halt. From two-time, international best-selling author and futurist Doug Stephens, Resurrecting Retail is not just a riveting story of the unprecedented crash of an industry during this time of crisis but a roadmap for its rebirth. Meticulously researched in real time from inside the crisis, Resurrecting Retail provides a comprehensive and surprising vision of how Covid-19 will reshape every aspect of consumer life, including the very essence of why we shop.
Monkey Business
DOWNLOAD eBooks
Author : John Rolfe
language : en
Publisher: Hachette UK
Release Date : 2009-11-29
Monkey Business written by John Rolfe and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-11-29 with Business & Economics categories.
Animal House meets Liar's Poker in this hysterically funny, often unbelievable, and absolutely, positively true account of life at DLJ, one of the hottest investment banks on Wall Street. "Like most other young business school graduates, John Rolfe and Peter Troob thought that life in a major investment banking firm would make their wildest dreams come true -- it would be fast-paced, intellectually challenging, glamorous, and, best of all, lucrative. They were in for a surprise. For behind the walls of Wall Street's firms lies a stratum of stunted, overworked, abused, and in the end, very well-compensated, but very frustrated men and women. Monkey Business takes readers behind the scenes at Donaldson, Lufkin, and Jenrette (DLJ), one of Wall Street's hottest firms of the 90s, from the interview process to the courting of clients to bonus time. It's a glimpse of a side of the business the financial periodicals don't talk about -- 20-hour work days, trips across the country where associates do nothing except carry the pitch book, strip clubs at night, inflated salaries, and high-powered, unforgettable personalities. Monkey Business provides readers with a first-class education in the real life of an investment banker. But best of all, it is an extremely funny read about two young men who, on their way towards achieving the American dream, quickly realized they were selling their souls to get there."
Flight Of The Buffalo
DOWNLOAD eBooks
Author : James A. Belasco
language : en
Publisher: Grand Central Publishing
Release Date : 2008-11-16
Flight Of The Buffalo written by James A. Belasco and has been published by Grand Central Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-11-16 with Business & Economics categories.
A hardcover bestseller now in paperback presents a management program that encourages employee leadership--which today's companies must have more of if they are to survive the coming decades.
Confessions Of A Venture Capitalist
DOWNLOAD eBooks
Author : Ruthann Quindlen
language : en
Publisher: Hachette UK
Release Date : 2000-06-02
Confessions Of A Venture Capitalist written by Ruthann Quindlen and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-06-02 with Business & Economics categories.
Regarded as one of the leading experts in entrepreneurial analysis, Ruthann Quindlen educates the reader on the pitfalls and opportunities available in the world of venture capitalism. Her ideas are founded in ten commandments for entrepreneurs.
Moonwalking With Einstein
DOWNLOAD eBooks
Author : Joshua Foer
language : en
Publisher: Penguin
Release Date : 2011-03-03
Moonwalking With Einstein written by Joshua Foer and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-03 with Science categories.
“Highly entertaining.” —Adam Gopnik, The New Yorker “Funny, curious, erudite, and full of useful details about ancient techniques of training memory.” —The Boston Globe The blockbuster phenomenon that charts an amazing journey of the mind while revolutionizing our concept of memory An instant bestseller that is poised to become a classic, Moonwalking with Einstein recounts Joshua Foer's yearlong quest to improve his memory under the tutelage of top "mental athletes." He draws on cutting-edge research, a surprising cultural history of remembering, and venerable tricks of the mentalist's trade to transform our understanding of human memory. From the United States Memory Championship to deep within the author's own mind, this is an electrifying work of journalism that reminds us that, in every way that matters, we are the sum of our memories.