Small Business Branding 101
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Small Business Branding 101
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Author : Bianca van der Meulen
language : en
Publisher:
Release Date : 2019-06-12
Small Business Branding 101 written by Bianca van der Meulen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-12 with categories.
Small Business Branding 101 is a hands-on crash course for entrepreneurs. Learn a proven, step-by-step process for building an irresistible brand identity.YOU ALREADY HAVE A BRAND......and it impacts every part of your business, for better or for worse. While smart tactics boost your business temporarily, marketing becomes exhausting without a strong brand at its core. But what exactly is a strong brand? And how do you create one with limited money and time?TELL YOUR STORY, NAME YOUR SUPERPOWERSWhen you started your entrepreneurial journey, you were confident that you had something special to offer the world. But somewhere along the way, it's easy to get lost in the beautiful chaos of growing a business. Well-meaning advisors, marketing gurus, and professional creatives just seem to add to the confusion.It's time to take a step back, reconnect with what matters, and decide what your business is really about. This is the core of branding--and it doesn't require an MBA or degree in design. Learn how to build a more relevant, unique, and authentic brand identity by answering four questions:WHO: Who is going to fall in love with your brand?WHY: Why does your business exist?WHAT: What are your superpowers?HOW: How does your brand look and sound?BECOME THE EXPERT ON YOUR BRANDSmall Business Branding 101 is an introduction to the efficient, emotionally intelligent process that branding agency Sunbird Creative has used to boost over 100 small business brands. Learn from real-life examples, jargon-free explanations, and step-by-step exercises. Walk away with your own Brand Canvas, a one-page tool for capturing the essence of your brand identity and getting on the same page with partners, employees, and freelance creatives.
Trump University Branding 101
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Author : Donald Sexton
language : en
Publisher: John Wiley and Sons
Release Date : 2009-03-23
Trump University Branding 101 written by Donald Sexton and has been published by John Wiley and Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-23 with Business & Economics categories.
Trump University books are practical, straightforward primers on the basics of doing business the Trump way-successfully. Each book is written by a leading expert in the field and includes an inspiring Foreword by Trump himself. Key ideas throughout are illustrated by real-life examples from Trump and other senior executives in the Trump organization. Perfect for anyone who wants to get ahead in business, with or without the MBA, these streetwise books provide real-world business advice based on the one thing readers can't get in any business school-experience. In Trump University Branding 101, you'll learn how to: * Build a powerful brand that increases the sales and profits of any business * Launch your entrepreneurial brand * Manage the differences between service branding and product branding * Develop a brand for your real estate investments * Make your brand far more than just a name or logo * Develop clear positioning and brand strategy * Successfully communicate your brand * Choose an appropriate brand name and logo * Reinvigorate a struggling brand * Use guerrilla branding for your small business * Build your own personal brand for career development * Keep your brand image consistent * Grow your brand over time * Use your brand to increase the overall value of your business
Advertising Branding Marketing 101
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Author : Dixie Maria Carlton
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2017-04-19
Advertising Branding Marketing 101 written by Dixie Maria Carlton and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-19 with Advertising categories.
The Small Business Owners Guide to Understanding Marketing Jargon for More Effective Results. When it comes to marketing your understanding of the basics can potentially save you thousands of dollars on advertising, marketing and branding. This book covers the basics of each of the key areas of marketing and branding, including:* Identifying Your Target Markets* Marketing and Brand Planning* Media and Promotions* Websites and Social Media* Customer Service Essentials* Gaining Repeat and New Business* Building Your Reputation Through Public RelationsThis book will help you to understand the basics of business and marketing plans, branding, image, customer service and public relations so that you can grow your business through simple and smart marketing practices. Getting the basics right can make such a difference to the outcomes. Measuring the results of your advertising can lead to effective decision making about what to spend and where to invest your marketing budget. When you understand 'how it works' you get a lot more punch out of your advertising and marketing campaigns. Bonus tools and templates included. If you are in business for the first time, or the 100th time, getting your marketing right and understanding the basics is going to save you a lot of money in experimenting, time wasted in taking pot shots at advertising, and frustration when you find out how much easier it could have been to get it right the first time.Dixie Maria Carlton has helped dozens of businesses, entrepreneurs, and managers to sort out their marketing plans, get them free and low cost publicity, and to rise to the very top of their industries by using their resources, reputation, and brand differences to stand out from the crowd. This includes helping them several clients to become national and international award winning specialists in their industries. Contents: Foreword 1 - Marketing Basics 2 - Understanding Who You Are and Who Your Customers Are 3 - Positioning Your Business 4 - The Importance of Having a Great Customer Service Plan 5 - Gaining Market Share, Increasing Business Turnover and Maximising Profitability 6 - Networking 7 - Branding = Projecting an Image 8 - Promotions 9 - Media Options PRINT MEDIA ELECTRONIC MEDIA ONLINE MEDIA 10 - Building a Strong Reputation 11 - Websites and Social Media Marketing Tools 12 - Planning is the Key to your Marketing Success Summary TEMPLATES AND FORMS/Bonus Content Author Q&A Q: Why did you write this book?A: Because as a small business owner, marketing specialist and consultant, these are the things that I keep repeating to my clients. Getting the basics right and a general understanding of the role tha marketing, branding, and advertising all play together to create success in any business is often overlooked and it's an expensive oversight. Q: Do you cover anything about online and social media marketing in this book?A: Yes, a lot really, but not How to advertise on Facebook or anything so indepth. More about getting your brand and marketing strategy sorted so that what you do either ON or OFF line is more effective. That's the key to successful marketing on ANY platform. Q: Finally, what sort of templates and resources does the book have for readers?A: Things to help plan, measure, and manage your advertising. Your branding checklists and social media checklists are also made available on the linked website page. These are essential tools I've developed over nearly 20 years of business and marketing coaching and consulting for clients who have achieved some outstanding results. Bonus tools and templates included.Warning: This is the BASIC's of marketing - if you're already 'pretty good at this', then maybe this book is not for you. But if you're starting out trying to understand marketing at beginner's level then this is the FIRST book you should read to help everything else make sense!
Small Business Marketing 101
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Author : Robert Kintigh
language : en
Publisher: Createspace Independent Pub
Release Date : 2013-02-08
Small Business Marketing 101 written by Robert Kintigh and has been published by Createspace Independent Pub this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-08 with Business & Economics categories.
In today's economy, the small business entrepreneur is in need of a ton of resources if they are going to compete in this global and expanding market place. From the basics of running a business to websites, branding, and more, the business owner looking to become highly profitable needs answers and help. Where do you turn to in your time of need? Small Business Marketing 101 book is the place to start as it is a small business resource for the entrepreneur, middle or upper manager looking to take your profits to a whole new level. We start with branding your business and that entails understanding what good branding is, why it helps the bottom line and how it holds the keys to your businesses future as more and more people begin to recognize your brand online and begin to trust what it delivers just by site alone. Big corporations like Coca-Cola, UPS, McDonalds and more clearly understand and define their brands with absolute distinction. Your brand is one of the most important elements and yet most small businesses never pay enough attention to it. Next we take you on a sales training journey and help you and your team with sales education in order to improve those all important sales figures that is the life blood of any company. Take your sales to a whole new level as you implement new philosophies for better results. These techniques have been tried and used over 22 years and have helped the author become a successful entrepreneur. Your sales team needs better tools, mind sets and understanding and this book is exactly what they all needed. This is a game changer! Ever considered business networking or networking online to increase sales and company awareness? Have you considered it to be a viable component of your business? It is time that you start to as organizations like BNI and FNI and LeTip to name a few are waiting to help you expand your business operations as they are looking for other like minded business to pass referrals to. You are not alone when it comes for looking for others like you. They are out there and they exist and we have laid out a path to find the right groups for you. Avoid the pitfalls and discover hidden gold both on line and off where others need your products or services. Lastly, have you considered getting your business a mobile app yet? They are fastly becoming the must have for all businesses but small business can now benefit from this new medium in a big way as they are now more affordable than ever. Get found on mobile devices because that is where the traffic is and that is where people are going to find you on the go. An incredible book full of resources and business training that will not disappoint you. This is such a great price for all of the value we promise to deliver to you and your company. The economy is rebounding and you need to start now to put yourself in the right position. We promise to deliver to you: online sales training, small business marketing tips, free sales training, sales training techniques, corporate sales training, sales training course, professional sales training, business marketing and so much more. It is my pleasure to deliver this book to you, your team and your company and I hope you are ready to get to work and feed your business with all of the resources that it demands to increase your profits today. My name is Robert Kintigh and Small Business Marketing 101 starts now!
101 Branding Tips
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Author : Ed Roach
language : en
Publisher: Ed Roach (Blurb.Com)
Release Date : 2012-08
101 Branding Tips written by Ed Roach and has been published by Ed Roach (Blurb.Com) this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08 with categories.
Common sense brand advice for small to medium size businesses in particular. The information can be used right away. They are not theories but are practical how to's.
Advertising Branding And Marketing 101
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Author : Dixie Carlton
language : en
Publisher:
Release Date : 2018-11-17
Advertising Branding And Marketing 101 written by Dixie Carlton and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-17 with categories.
Get better at making your marketing and advertising more effective, by understanding the basic jargon and options available. This is for beginners, entrepreneurs, and start ups. Getting the most out of your marketing with simple strategies and tools for online and offline solutions that work.
Bezalel Gidey Branding 101
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Author : Bezalel Gidey
language : en
Publisher: Bezalel Gidey
Release Date :
Bezalel Gidey Branding 101 written by Bezalel Gidey and has been published by Bezalel Gidey this book supported file pdf, txt, epub, kindle and other format this book has been release on with Business & Economics categories.
Bezalel Gidey Born on January 20th, 2003 in Asmara, Eritrea. Parents Kidane Hailemicheal and Semhar Tekeste. Younger brother Lemuel Kidane Gidey. Bezalel moved to Seattle, WA, USA in 2006. He grew up in Seattle going to Stevens Elementary, Washington Middle School, and Garfield Highschool. Attended Seattle University and Seattle Central Colleges. Received secondary schooling at Rainier Scholars. He started BzCapitalConsulting in 2020 at the height of covid to help grow small businesses around the country in hopes that in the event of COVID that family businesses have the tools and awareness to sell online. Bezalel Gidey is the owner of BzCapitalConsulting. A consulting company that helps small businesses grow their branding and revenue. He is an Author of many books including the Secret of Social Media branding, A Dream of a Lifetime, and many more books published on Amazon, Kindle, Google Books and many more Publishers. He is a renowned specialist when it comes to online marketing and branding and has helped many small businesses with growing their revenue and brand on the internet. He is a sales entrepreneur, author, speaker, investor, and coach. He has worked within family businesses, restaurants, trucking, brick-and-mortar and online businesses. Bezalel Gidey is a motivational speaker, Author, Writer, Eritrean-American Entrepreneur, Branding and Marketing Coach, Sales Leader and CEO and Founder of BzCapitalConsulting.
Branding 101
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Author : Nate Everett
language : en
Publisher: Street Smart Publishing
Release Date : 2024-03-22
Branding 101 written by Nate Everett and has been published by Street Smart Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-22 with Business & Economics categories.
“Branding 101" is your essential handbook for mastering the art and science of branding. Whether you're a business owner, marketer, or aspiring entrepreneur, this comprehensive guide provides a step-by-step roadmap to building a strong and memorable brand. From understanding the core concepts of branding and crafting a compelling brand identity to implementing effective branding strategies and navigating the ever-changing landscape of digital marketing, this book covers everything you need to know to establish a successful brand presence. Packed with practical tips, real-world examples, and actionable insights, "Branding 101" is your go-to resource for creating a brand that stands out, resonates with your target audience, and drives long-term growth and success.
101 Ways To Market Your Business
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Author : Andrew Griffiths
language : en
Publisher: Allen & Unwin
Release Date : 2014-05-14
101 Ways To Market Your Business written by Andrew Griffiths and has been published by Allen & Unwin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-14 with Business & Economics categories.
A collection of simple tried and tested marketing ideas that business owners can implement easily and cheaply.
101 Ways To Market Your Business
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Author : Andrew Griffiths
language : en
Publisher: Allen & Unwin Academic
Release Date : 2007-03
101 Ways To Market Your Business written by Andrew Griffiths and has been published by Allen & Unwin Academic this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-03 with Business & Economics categories.
Presents a collection of simple, tried and tested marketing ideas that business owners can easily and cheaply implement. Motivational as well as practical, it's based on the author's years of experience in dealing with small business operators.
