Social Business Im Tourismus
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Sozialer Tourismus Armutsreduktion Durch Das Social Business Model Im Tourismus
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Author : Laura Kromminga
language : de
Publisher: Diplomica Verlag
Release Date : 2014-12-01
Sozialer Tourismus Armutsreduktion Durch Das Social Business Model Im Tourismus written by Laura Kromminga and has been published by Diplomica Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-01 with Business & Economics categories.
‚Social Business‘ ist nach den Mikrokrediten, das zweite Konzept von Nobelpreisträger Muhammad Yunus. Sein neues Modell beschäftigt sich mit der Möglichkeit Armut durch ein ‚Business‘ zu bekämpfen, statt traditionell durch Spenden. Eignet sich die Tourismusindustrie als Anwendungsgebiet für das Model Social Business? Lässt sich dadurch Armut effektiv bekämpfen? Tourismus existiert nicht zuletzt dort, wo Armut herrscht. Social Businesses und Tourismus weisen Berührungspunkte auf, welche in dieser Arbeit zum ersten Mal untersucht und vorgestellt werden. Eine umfassende Ist-Analyse wird durch zwei Expertengespräche ergänzt und abgerundet. Inwiefern das Modell des Social Business im Tourismus angewendet werden kann, ob dieses nachhaltig zur Armutsbekämpfung führt bzw. beiträgt und welche Akteure bereits Ansätze im Bereich Social Business zeigen, wird umfassend untersucht. Zudem werden Handlungsempfehlungen aufgezeigt.
Social Entrepreneurship And Tourism
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Author : Pauline J. Sheldon
language : de
Publisher: Springer
Release Date : 2016-12-22
Social Entrepreneurship And Tourism written by Pauline J. Sheldon and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-22 with Business & Economics categories.
This volume explores the links between the rapidly growing phenomenon of social entrepreneurship (SE) and the international tourism and hospitality industry. This unique industry is particularly ripe for transformation by SE and the book’s authors delve deeply into the reasons for this. The book has three parts. The first creates a conceptual and theoretical framework for understanding the uniqueness of SE in the tourism context. The second examines different communities of practice where SE is being applied in tourism. The third is a rich collection of case studies from eight countries where tourism SE is already having an impact. The book’s authors address the topic from many different angles, disciplinary backgrounds and geographic areas. Many case study authors are practicing social entrepreneurs who share their successes, challenges and experience with tourism-related projects. The book also proposes a research agenda and educational programmatic changes needed to support tourism SE. As these are developed, tourism SE will bring innovation to destinations, transformation of their economic and social structures, and contribution to a better world. The book has many insights and resources for scholars and practitioners alike to usher in this transformation.
Social Entrepreneurship In Hospitality
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Author : Willy Legrand
language : en
Publisher: Routledge
Release Date : 2020-11-15
Social Entrepreneurship In Hospitality written by Willy Legrand and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-15 with Business & Economics categories.
This innovative book is the first to explore social entrepreneurship in the field of hospitality, introducing students to the principles of social entrepreneurship motivation, finance, sustainability, issues and challenges, and how these can be successfully implemented in a range of hospitality settings. The hospitality industry offers a particularly fruitful framework for social entrepreneurs, partly due to the low barriers of entry and opportunities to enhance social and environmental wealth. A variety of international case studies are integrated throughout to showcase the challenges and successes of social entrepreneurship in the hospitality industry in a wide range of settings. Discussion questions, further reading suggestions and exercises at the end of each chapter help the student to explore these concepts further. Insights into the industry’s role during and potentially beyond the COVID-19 crisis are offered in the concluding chapter. The is a timely addition to the literature, written by a team of highly regarded professionals and academics, and will be essential reading for all current and future entrepreneurs in the field of Hospitality Management.
Social Entrepreneurship And Social Innovation In Eco Tourism
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Author : Noor Raihani Zainol
language : en
Publisher: Springer Nature
Release Date : 2023-04-18
Social Entrepreneurship And Social Innovation In Eco Tourism written by Noor Raihani Zainol and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-18 with Business & Economics categories.
This book approaches the field of social transformation from an ecotourism perspective. It unpacks the development of thought around social innovation as well as eco-tourism. After introducing various definitions and concept of social innovation and social entrepreneurship, the book then goes on to assess the current state of the environment and tourism leading into the discussion of how ecotourism social entrepreneurship can transform the industry for the better by analyzing five ecotourism case studies from Malaysia. Going beyond ecotourism social entrepreneurship in industry-specific contexts, the book serves as invitation to more participatory debate in academia in the field of social innovation and social entrepreneurship.
Social Business Im Tourismus
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Author : Laura Kromminga
language : de
Publisher: GRIN Verlag
Release Date : 2014-03-17
Social Business Im Tourismus written by Laura Kromminga and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-03-17 with Travel categories.
Bachelorarbeit aus dem Jahr 2013 im Fachbereich Tourismus - Sonstiges, Note: 1,1, Hochschule Bremen, Sprache: Deutsch, Abstract: Bei "Social Business" handelt es sich um das Konzept von Muhammad Yunus, der für sein Modell der Mikrokredite im Jahr 2006 den Friedensnobelpreis erhielt. Sein neues Modell beschäftigt sich mit der Möglichkeit Armut durch ein "Business" zu bekämpfen, statt wie traditionell durch Spenden und andere Zuwendungen. Dies hat, laut Yunus, viele Vorteile, welche in dieser Arbeit, neben einer generellen Vorstellung des Modells, zur Sprache kommen. Die Struktur des Tourismus unterscheidet sich grundlegend von anderen, z.B. herstellenden, Industrien. Nicht zuletzt existiert er auch dort wo Armut herrscht. Beide Konzepte weisen also Berührungspunkte auf, welche in dieser Arbeit zum ersten Mal untersucht und vorgestellt werden. Des weiteren werden Ansätze aufgezeigt, wie das Modell des Social Business in der Tourismuswirtschaft funktionieren kann. Es wird eine umfassende Analyse vorgestellt, in der gezeigt wird ob Merkmale eines Social Business bereits in der deutschen Tourismusindustrie auffindbar sind. Diese theoretische Analyse wird durch zwei Expertengespräche zum Thema ergänzt und abgerundet. Die Arbeit beantwortet dementsprechend die Frage inwiefern das Modell des Social Business im Tourismus angewendet werden kann, ob dies nachhaltig zur Armutsbekämpfung führt bzw. beiträgt und welche Akteure bereits Ansätze im Bereich Social Business zeigen.
The Emerald Handbook Of Entrepreneurship In Tourism Travel And Hospitality
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Author : Marios Sotiriadis
language : en
Publisher: Emerald Group Publishing
Release Date : 2018-07-11
The Emerald Handbook Of Entrepreneurship In Tourism Travel And Hospitality written by Marios Sotiriadis and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-11 with Business & Economics categories.
This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism.
Social Media Marketing In Tourism And Hospitality
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Author : Roberta Minazzi
language : en
Publisher: Springer
Release Date : 2014-11-01
Social Media Marketing In Tourism And Hospitality written by Roberta Minazzi and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-01 with Business & Economics categories.
This book describes ongoing developments in social media within the tourism and hospitality sector, highlighting impacts on both the demand and the supply side. It offers a combination of theory and practice, with discussion of real-life business experiences. The book is divided into three parts, the first of which provides an overview of recent trends in social media and user-generated content, clarifies concepts that are often used in an overlapping way and examines the “digitization of word of mouth” via online networks. The second part analyzes the impacts that social media can have on traveler behavior for each step in the travel process and also on suppliers, highlighting opportunities, threats and strategies. In the third part of the book, future potential trends deriving from the mobile marketing technologies are explored and possible methods for social monitoring by means of key performance indicators are examined. It is considered how engaging customers and prospects by means of social media might increase customer loyalty, foster electronic word-of-mouth communication, and consequently have important effects on corporate sales and revenues. The discussion encompasses methods to measure company performance on each of the social media in order to understand the optimal mix that will support and improve business strategies.
International Case Studies In Innovation And Entrepreneurship In Tourism
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Author : Antónia Correia
language : en
Publisher: Taylor & Francis
Release Date : 2024-04-15
International Case Studies In Innovation And Entrepreneurship In Tourism written by Antónia Correia and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-15 with Business & Economics categories.
This international case study book provides 23 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning. The dynamic characteristic of the tourism industry under the influence of micro and macro environment factors requires future professionals to be equipped with appropriate skills and competencies to deal with change and development in real-life practices. Curated and developed by industry experts and practitioners, these case studies embody real-world scenarios with the aim of best preparing students for their future careers. This compelling set of case studies explores the dynamics of entrepreneurship in global context, analyses emerging markets and new business models, and elicits the implications of innovation and entrepreneurship in different contexts and within a transdisciplinary perspective. The cases illustrate innovation and entrepreneurship as an accelerator of tourism growth and development, under a sustainable perspective. With reflective questions throughout to aid both in-class discussion and self-study, this book is an ideal study resource for use in higher and vocational education, and its unique, teaching-led approach positions it as a vital study tool for instructors and students alike.
Entrepreneurship Und Tourismus
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Author : Hubert Siller
language : de
Publisher: Linde Verlag GmbH
Release Date : 2016-02-16
Entrepreneurship Und Tourismus written by Hubert Siller and has been published by Linde Verlag GmbH this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-16 with Business & Economics categories.
Aktuelle Impulse für Lehre und Praxis Die zunehmende Internationalisierung/Globalisierung, neue Informations-/Kommunikationstechnologien, die steigende Wettbewerbsintensität und verändertes Kundenverhalten stellen Unternehmen und Institutionen der Tourismus- und Freizeitwirtschaft vor große Herausforderungen. „Entrepreneurship & Tourismus“ zeigt durch fallstudienorientierte Beiträge, Interviews mit ausgewählten Top-Unternehmern sowie Best-Practice-Beispiele erfolgreiche Herangehensweisen bei der Bewältigung dieser Veränderungen und bietet Impulse und Anregungen für Weiterentwicklung. Das Buch ist als Nachschlagewerk und Prüfungsliteratur für den gleichnamigen Masterstudiengang am MCI Tourismus konzipiert und gliedert sich in folgende Teilbereiche:Unternehmertum und FührungskompetenzenFamily Business ManagementMarketing ManagementInternationaler Tourismus und MärkteDestination und Innovation
Entrepreneurial Innovation In The International Business Of Tourism
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Author : María Jesús Jerez-Jerez
language : en
Publisher: Taylor & Francis
Release Date : 2024-05-29
Entrepreneurial Innovation In The International Business Of Tourism written by María Jesús Jerez-Jerez and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-29 with Business & Economics categories.
This international case study book provides 28 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning. The dynamic characteristic of the tourism industry under the influence of micro and macro environment factors requires future professionals to be equipped with appropriate skills and competencies to deal with change and development in real-life practices. Curated and developed by industry experts and practitioners, these case studies embody real-world scenarios with the aim of best preparing students for their future careers. This compelling set of case studies explores the dynamics of entrepreneurship in global context, analyses emerging markets and new business models, and elicits the implications of innovation and entrepreneurship in different contexts and within a transdisciplinary perspective. The cases illustrate innovation and entrepreneurship as an accelerator of tourism growth and development, under a sustainable perspective. With reflective questions throughout to aid both in-class discussion and self-study, this book is an ideal study resource for use in higher and vocational education, and its unique, teaching-led approach positions it as a vital study tool for instructors and students alike.