Starting A Competitive Intelligence Function
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Proven Strategies In Competitive Intelligence
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Author : Society of Competitive Intelligence Professionals
language : en
Publisher: John Wiley & Sons
Release Date : 2002-03-14
Proven Strategies In Competitive Intelligence written by Society of Competitive Intelligence Professionals and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-03-14 with Business & Economics categories.
Tested-in-the-trenches competitive intelligence techniques used at today's top companies This book brings together the best thinking and practices in competitive intelligence (CI) currently being used at many of today's most successful companies. Featuring contributions from leading industry executives, it covers CI strategies across a wide range of business functions, including marketing and sales, market research and forecasting, product development, and teams. The only book on the subject offering a comprehensive view of CI, from the CEO down to the tactical CI team Numerous case studies vividly illustrating cutting-edge CI techniques in action
Starting A Competitive Intelligence Function
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Author : Competitive Intelligence Foundation
language : en
Publisher:
Release Date : 2008
Starting A Competitive Intelligence Function written by Competitive Intelligence Foundation and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business intelligence categories.
Competitive Intelligence For Information Professionals
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Author : Margareta Nelke
language : en
Publisher: Chandos Publishing
Release Date : 2015-01-15
Competitive Intelligence For Information Professionals written by Margareta Nelke and has been published by Chandos Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-15 with Business & Economics categories.
Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the "outside-in" approach, based on their organization's strategic needs and objectives. Competitive Intelligence for Information Professionals explores the role of strategic information and intelligence in organizations, and assesses the values and needs of intelligence in organizations. The book provides guidance on how to work strategically with competitive intelligence, methods for monitoring and analysis and a process-oriented approach. Chapters include discussions on how news monitoring and competitive intelligence interact and how this offers opportunities for cooperation between different departments. Cases from the authors' own experiences when working with competitive intelligence in international corporations are also included. Competitive intelligence (CI) is a new area for Information professionals Offers perspectives on a new trend within the library and information sector Provides a comprehensive approach to CI
Competitive Intelligence For Dummies
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Author : James D. Underwood
language : en
Publisher: John Wiley & Sons
Release Date : 2013-07-09
Competitive Intelligence For Dummies written by James D. Underwood and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-09 with Business & Economics categories.
Make competitive intelligence part of your business practice—and be on the cutting edge Competitive intelligence is the art of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors, individuals, concepts, information, ideas, or data needed to support executives and managers in making strategic decisions for an organization. Competitive Intelligence For Dummies introduces you to this fascinating subject and gives you the tools you need to incorporate it into your business decision-making process. Conducted within an organization, competitive intelligence serves as a catalyst in planning and strategic growth. It is part of the value chain that converts gathered data to actionable information that results in strategic decisions. Competitive Intelligence For Dummies helps readers gather valuable information on the competition, the operational environment, and the target customer. It also explains how to carefully analyze and use this information in decision making processes to gain market share and stay on the cutting edge of an industry. Whether you are just starting a business, venturing into new areas with your existing company, or looking to gain ground on a key competitor, Competitive Intelligence For Dummies gives you insight on how to gather valuable information on not only your competitors, but on your market and key customer base. Gets you up to speed on how to locate, collect, and process competitive intelligence Shows you how to carefully analyze competitive intelligence and disseminate it throughout your organization Illustrates how competitive intelligence can help you gain market share If you're a business owner, analyst, manager, or researcher, Competitive Intelligence For Dummies gives you and your business an edge.
Competitive Intelligence For Information Professionals
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Author : Margareta Nelke
language : en
Publisher: Chandos Publishing
Release Date : 2015-01-27
Competitive Intelligence For Information Professionals written by Margareta Nelke and has been published by Chandos Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-27 with Language Arts & Disciplines categories.
Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the "outside-in" approach, based on their organization's strategic needs and objectives. Competitive Intelligence for Information Professionals explores the role of strategic information and intelligence in organizations, and assesses the values and needs of intelligence in organizations. The book provides guidance on how to work strategically with competitive intelligence, methods for monitoring and analysis and a process-oriented approach. Chapters include discussions on how news monitoring and competitive intelligence interact and how this offers opportunities for cooperation between different departments. Cases from the authors' own experiences when working with competitive intelligence in international corporations are also included. - Competitive intelligence (CI) is a new area for Information professionals - Offers perspectives on a new trend within the library and information sector - Provides a comprehensive approach to CI
The Competitive Intelligence Playbook
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Author : Fouad Benyoub
language : en
Publisher: Fouad Benyoub
Release Date : 2022-02-15
The Competitive Intelligence Playbook written by Fouad Benyoub and has been published by Fouad Benyoub this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-15 with Business & Economics categories.
Do you believe that intelligence, not data, can shape better business decisions? Do you want to explore how to gather, analyze, and share competitive intelligence? Do you want to learn what it takes to build efficient competitive intelligence programs? Then The Competitive Intelligence Playbook is for you! In this book, you will find the main ingredients you need to take your competitive intelligence program to the next level. You will learn how to build, manage, and optimize your program. You will learn how to move your program from the tactical to the strategic level of your organization. Most importantly, you will learn how to extract the most business value from the program. Let the journey begin!
Competitive Intelligence
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Author : C. West
language : en
Publisher: Springer
Release Date : 2001-09-19
Competitive Intelligence written by C. West and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-09-19 with Business & Economics categories.
To beat your competitors you must know exactly what they are doing. It is impossible to put together a successful competitive strategy if you are unsure what your competitors are doing, what they plan to do or even who your competitors really are. As markets evolve even more rapidly and companies adapt their plans much faster, the demand for competitive intelligence has spiralled. Christopher West, an expert in the field, shows you how to collect, analyse and use competitive intelligence from a variety of sources, including the internet, and change your competitive strategy accordingly.
The Internet Age Of Competitive Intelligence
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Author : John J. McGonagle
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 1999-01-30
The Internet Age Of Competitive Intelligence written by John J. McGonagle and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-01-30 with Business & Economics categories.
Two of the most prolific and challenging authorities on the topic of competitive intelligence (CI) reflect on and respond to the changes in the field over the last decade. The authors point out that CI users have to change what they are doing, show why they are doing it, and provide ways of doing it. Their book reviews the problems in the development of CI since the 1980s, discusses the impact of the Internet and the rise in use of other secondary sources, and draws from and provides access to the growing body of CI information, knowledge, and literature. Combining a scholarly approach with hands-on advice, McGonagle and Vella have written the first work to guide CI professionals through the emerging literature of their field. Among the important changes in the field the authors cover are: the radical changes in on line database searching and ways in which the Internet has fundamentally modified how we think of accessing data. Their book explores and reports the major body of work from the Society of Competitive Intelligence Professionals, now that more businesses worldwide are using competitive intelligence and either writing about their experiences with it, or joining in new benchmarking studies. The result is newer information on what really works, what doesn't work, and who is doing what with it. The book is thus a starting point for people new to the field of CI as well as a resource to help experienced professionals do their jobs better.
The New Rules Of Competitive Intelligence
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Author : Maria Ioia
language : en
Publisher: Xlibris Corporation
Release Date : 2014-02-20
The New Rules Of Competitive Intelligence written by Maria Ioia and has been published by Xlibris Corporation this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-20 with Business & Economics categories.
Acquiring new market share whilst retaining existing share is what most businesses strive for, Competitive Intelligence helps position your business to maximise profitability