Strategic Approaches To Successful Crowdfunding
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Strategic Approaches To Successful Crowdfunding
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Author : Assadi, Djamchid
language : en
Publisher: IGI Global
Release Date : 2015-12-02
Strategic Approaches To Successful Crowdfunding written by Assadi, Djamchid and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-12-02 with Business & Economics categories.
The integration of technology into entrepreneurial initiatives has led to the use of online communities to raise funds for projects and ventures. Through the use of social media platforms and the social web, crowdfunding has provided an innovative, large-scale fundraising solution for both personal and professional initiatives. Strategic Approaches to Successful Crowdfunding brings together a collection of research-based chapters relating to the use of the social web to raise funds and provide financial support for start-up companies, individual pursuits, and philanthropic endeavors. Focusing on a diverse set of topics relating to e-commerce, capital investment, peer-to-peer lending, digital philanthropy, and virtual communities, this timely publication is an essential reference source for academicians, researchers, professionals, and graduate students interested in understanding the dynamics, best practices, and managerial solutions for drawing funds and financial support from online communities.
Multidisciplinary Approaches To Crowdfunding Platforms
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Author : Negrão, Carla Sofia Vicente
language : en
Publisher: IGI Global
Release Date : 2021-02-19
Multidisciplinary Approaches To Crowdfunding Platforms written by Negrão, Carla Sofia Vicente and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-19 with Business & Economics categories.
An emerging area of study in today’s society is the increasing number of crowdfunding platforms across the world. Crowdfunding plays an integral role in global economic development as they are continuing to multiply throughout various professional disciplines. Empirical research is needed that covers the recent growth of crowdfunding projects and assists researchers and experts in providing knowledge on the economic impact of this trend. Multidisciplinary Approaches to Crowdfunding Platforms is a pivotal reference source that provides vital research on the emerging programs of crowdfunding in the global digital economy and its numerous applications in professional industries. While highlighting topics such as digital entrepreneurship, business intelligence, and e-commerce, this publication explores the latest findings as well as the risks and limitations of crowdfunding. This book is ideally designed for researchers, managers, practitioners, economists, academicians, instructors, sociologists, developers, consultants, policymakers, and students seeking developing research on crowdfunding platforms and the latest trends in various disciplines.
A Crowdfunder S Strategy Guide
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Author : Jamey Stegmaier
language : en
Publisher: Berrett-Koehler Publishers
Release Date : 2015-09-14
A Crowdfunder S Strategy Guide written by Jamey Stegmaier and has been published by Berrett-Koehler Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-09-14 with Business & Economics categories.
More Than Money Jamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over $3.2 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, demonstrating that it can be a powerful way for entrepreneurs to grow their businesses by building community and putting their customers first. This book includes over forty stories of inspiring successes and sobering disasters. Stegmaier uses these examples to demonstrate how to (and how not to) prepare for a campaign, grow a fan base, structure a pitch, find new backers, and execute many other crucially important “nuts and bolts” elements of a successful crowdfunding project. But Stegmaier emphasizes that the benefits of crowdfunding are much more about the “crowd” than the “funding.” He shows that if you treat your backers as people, not pocketbooks—communicate regularly and transparently with them, ask their opinions, attend to their needs—they'll become advocates as well as funders, exponentially increasing your project's chances of succeeding.
Crowdfunding For Entrepreneurs
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Author : Francesca Di Pietro
language : en
Publisher: Routledge
Release Date : 2020-01-27
Crowdfunding For Entrepreneurs written by Francesca Di Pietro and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-27 with Business & Economics categories.
This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research field and extend the current debate to show how crowdfunding can be leveraged as a strategic tool to grow new ventures. Utilising original empirical evidence of companies that have raised funds via crowdfunding, it discusses the value-added services that the crowd provides to entrepreneurs, as well as how and under which conditions crowdfunding helps company development by facilitating subsequent access to critical financial and non-financial resources from external stakeholders. The first part introduces the most popular models and tactics for a successful crowdfunding campaign and illustrates the characteristics of the crowdfunding phenomenon and its evolution across the world during the last decade. The second part of the book, demonstrating how crowdfunding can be a starting point to seed financing, illustrates and discusses how entrepreneurs can use crowdfunding as a strategic tool for accessing subsequent resources from external stakeholders – showing the benefits, beyond capital, that entrepreneurs can gain from the crowd, as well as potential risks. Crowdfunding for Entrepreneurs is particularly useful for academics, advanced undergraduate and postgraduate students in entrepreneurship and innovation, entrepreneurial finance, strategic management, as well as professionals interested in how crowdfunding can be utilised as a strategic tool to create competitive advantage.
Launching Innovations
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Author : Jordan Michaels
language : en
Publisher: epubli
Release Date : 2024-03-09
Launching Innovations written by Jordan Michaels and has been published by epubli this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-09 with Business & Economics categories.
In "Launching Innovations: A Strategic Guide to MVP Creation and Crowdfunding Mastery," Jordan Michaels delivers a comprehensive roadmap for entrepreneurs eager to bring their visions to life. This guide demystifies the process of developing a Minimum Viable Product (MVP) and launching successful crowdfunding campaigns, with a special focus on leveraging platforms like Kickstarter to maximize visibility and funding. Michaels' insights offer a blend of practical advice, industry secrets, and motivational stories, making it an indispensable resource for any innovator looking to make a mark in today's competitive startup landscape.
A Crowdfunder S Strategy Guide
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Author : Jamey Stegmaier
language : en
Publisher:
Release Date : 2015-09-14
A Crowdfunder S Strategy Guide written by Jamey Stegmaier and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-09-14 with categories.
Jamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over $1.4 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, demonstrating that it can be a powerful way for entrepreneurs to grow their businesses by building community and putting their customers first. This book includes over forty stories of inspiring successes and sobering disasters. Stegmaier uses these examples to demonstrate how to (and how not to) prepare for a campaign, grow a fan base, structure a pitch, find new backers, and execute many other crucially important ''nuts and bolts'' elements of a successful crowdfunding project. But Stegmaier emphasizes that the benefits of crowdfunding are much more about the ''crowd'' than the ''funding.'' He shows that if you treat your backers as people, not pocketbooks - communicate regularly and transparently with them, ask their opinions, attend to their needs - they'll become advocates as well as funders, exponentially increasing your project's chances of succeeding.
Crowdfunded
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Author : Mark Pecota
language : en
Publisher:
Release Date : 2020-04-15
Crowdfunded written by Mark Pecota and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-15 with categories.
Master the art of crowdfunding to launch your product on Indiegogo and Kickstarter. Whether you're just starting out or already have a booming business, this is the exact playbook the most innovative companies are using to launch successful products today. What if you could build a community that eagerly counted down the days until they could buy your product? What if you could develop such powerful positioning in your market that you rose above your competition? And what if you could actually feel confident your product was going to be successful before you pressed the launch button? CROWDFUNDED is not just another "how-to" book on launching products. There is no fluff here. No feel good stories without substance. No claims without data. This is a no BS blueprint for launching a successful crowdfunding campaign. Mark Pecota, CEO and co-founder of the most successful crowdfunding agency LaunchBoom, reveals the system his team has developed since 2015 - a system that has raised over $50 million on Indiegogo and Kickstarter. Stop waiting for the right opportunity to launch your crowdfunding campaign. This is it and this book will show you how. REVIEWS FROM INDUSTRY EXPERTS "Mark Pecota has been in the crowdfunding space since 2015 and it really shows. The sheer amount of million dollar campaigns that LaunchBoom has been a part of is staggering. Mark's data driven approach for pre-launch and launch are second to none. If you want to crowdfund an innovative product, you want to have him on your team." - Mark Regal, Director of Hardware and Technology @ Indiegogo "The Internet is riddled with one-off information on how select campaigns succeed, but this book goes over the exact framework LaunchBoom has used to successfully launch hundreds of campaigns." - Scott Adamson, Co-Founder @ Kickbooster "Listen to LaunchBoom. Whether you're a first-timer or a seasoned creator, this book will teach you something new about how crowdfunding works complimented by proven strategies to reach success." - Jason Furie, Content and Community @ BackerKit
Crowdfunding For Sustainable Entrepreneurship And Innovation
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Author : Vassallo, Walter
language : en
Publisher: IGI Global
Release Date : 2016-07-22
Crowdfunding For Sustainable Entrepreneurship And Innovation written by Vassallo, Walter and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-07-22 with Business & Economics categories.
Business systems undergo a number of transitions as the needs and demands of society change. With heightened connectivity driven by the development of the Internet, new opportunities for venture development and creation have become available to business owners and entrepreneurs. Crowdfunding for Sustainable Entrepreneurship and Innovation is a pivotal reference source for the latest scholarly research and business practices on the opportunities and benefits gained from the use of crowdfunding in modern society, discussing its socio-economic impact, in addition to its business implications. Featuring current trends and future directions for crowdfunding initiatives, this book is ideally designed for students, researchers, practitioners, entrepreneurs, and policy makers. New financing models such as crowdfunding are democratizing access to credit, offering individuals and communities the opportunity to support, co-create, contribute and invest in public and private initiatives. This book relates to innovation in its essence to anticipate future needs and in creating new business models without losing revenue. There are tremendous unexplored opportunities in crowdsourcing and crowdfunding; two sides of the same coin that can lead to a revolution of current social and economic models. The reading of this book will provide insight on the changes taking place in crowdfunding, and offer strategic opportunities and advantages.
Crowdfunding In The Public Sector
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Author : Regina Lenart-Gansiniec
language : en
Publisher: Springer Nature
Release Date : 2021-07-27
Crowdfunding In The Public Sector written by Regina Lenart-Gansiniec and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-27 with Business & Economics categories.
In recent years, crowdfunding has become important and it has been enthusiastically used not only by commercial organizations but also by the public sector. This alternative source of financing in times of constrained government budgets enables citizens to vote with their dollars online to bring ideas into reality. This book sheds light on the developing concept of crowdfunding in the public sector, with an overview of current academic discussions and best practices on crowdfunding in the public sector. The volume approaches crowdfunding in the public sector from an integrated perspective, addressing the dearth of publications on the subject. The book gathers a wealth of theoretical information, ideas, best practices and lessons learned in the context of executing concrete crowdfunding projects, and assess methodological approaches to integrating the topic of crowdfunding in public organizations curricula. The book provides definitions, insights and examples of this managerial perspective resulting in a theoretical framework of crowdfunding in the public sector. The contributors also explore different crowdfunding applications in public sectors such as local government, higher education, schools, arts & culture organizations, healthcare, energy sector, and police services, which are presented in several case studies. This is a unique book in the field that points the way forward both for policymakers and for the research community in terms of thinking about crowdfunding in the public sector and the complex issues surrounding its development.
Kickstarter 101
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Author : Thomas Buffett
language : en
Publisher: BoD – Books on Demand
Release Date : 2021-02-16
Kickstarter 101 written by Thomas Buffett and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-16 with Business & Economics categories.
Crowdfunding has been around for a long time, yet it is only recently that this versatile and amazing fundraising tool has become a household name. Businesses both big and small have learned that crowdfunding is one of the best and least risky ways to get a project off the ground, while many startups have found their dreams realized only through the efforts of crowdfunding on Kickstarter. Simply put, this type of sourcing is a way to put an idea on the web and entice stakeholders or potential clients to invest. This tactic is marketed directly at the people who will actually use or benefit from your project or product. You gain capital to create it and in turn, they receive the product as soon as it is done, or a package deal that may include extras you put forth based on an investment scale. But how do you create a Kickstarter Crowdfunding campaign that will be successful? This guide breaks down all the walls and reveals the tricks and tips that will take your idea from stagnant to funded. How to write your proposal, create an eye catching video, how to get the word out, which type of campaign to run - it's all here. If you have a question about Crowdfunding on Kickstarter, then this book is for you.