Strategic Options In A Declining Industry Environment
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Strategic Options In A Declining Industry Environment
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Author : Markus Karmann
language : en
Publisher: GRIN Verlag
Release Date : 2012-05
Strategic Options In A Declining Industry Environment written by Markus Karmann and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05 with Business & Economics categories.
Seminar paper from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, Reutlingen University, language: English, abstract: At some point in time, business students around the world will most likely be confronted with the famous product and industry life cycle. This tool is mainly used as a marketing instrument. It offers advertising and investment directions for each of the three to five stages of the cycle. Everything in this theory seems obvious and clear, until the "decline" stage of the cycle is reached. The question is, is there really only one option, namely to harvest and then divest, in the last phase of the life cycle? Is the decrease in revenues and profits inevitable? The past shows that this is not necessarily the case. Some companies actually did generate profits and proved to be quite successful in a difficult market environment. Take for example the fountain pen maker Mont Blanc. The market for fountain pens has been declining for decades due to technological change (invention of typewriters and computers) and also consumer preferences. However, Mont Blanc has set up a selective shrinkage ("niche") strategy by attracting high-income professionals and promoting their fountain pens as a luxury good. As a result, the company has achieved stable revenues and high margins within a declining industry (Grant 2010). In the following, this paper will examine what a declining industry is, what characteristics a declining industry shows and what strategic options companies within such an industry environment have.
Strategies For Declining Businesses
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Author : Kathryn Rudie Harrigan
language : en
Publisher: Free Press
Release Date : 1980
Strategies For Declining Businesses written by Kathryn Rudie Harrigan and has been published by Free Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1980 with Business & Economics categories.
Your Strategy Needs A Strategy
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Author : Martin Reeves
language : en
Publisher: Harvard Business Review Press
Release Date : 2015-05-19
Your Strategy Needs A Strategy written by Martin Reeves and has been published by Harvard Business Review Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-19 with Business & Economics categories.
You think you have a winning strategy. But do you? Executives are bombarded with bestselling ideas and best practices for achieving competitive advantage, but many of these ideas and practices contradict each other. Should you aim to be big or fast? Should you create a blue ocean, be adaptive, play to win—or forget about a sustainable competitive advantage altogether? In a business environment that is changing faster and becoming more uncertain and complex almost by the day, it’s never been more important—or more difficult—to choose the right approach to strategy. In this book, The Boston Consulting Group’s Martin Reeves, Knut Haanæs, and Janmejaya Sinha offer a proven method to determine the strategy approach that is best for your company. They start by helping you assess your business environment—how unpredictable it is, how much power you have to change it, and how harsh it is—a critical component of getting strategy right. They show how existing strategy approaches sort into five categories—Be Big, Be Fast, Be First, Be the Orchestrator, or simply Be Viable—depending on the extent of predictability, malleability, and harshness. In-depth explanations of each of these approaches will provide critical insight to help you match your approach to strategy to your environment, determine when and how to execute each one, and avoid a potentially fatal mismatch. Addressing your most pressing strategic challenges, you’ll be able to answer questions such as: • What replaces planning when the annual cycle is obsolete? • When can we—and when should we—shape the game to our advantage? • How do we simultaneously implement different strategic approaches for different business units? • How do we manage the inherent contradictions in formulating and executing different strategies across multiple businesses and geographies? Until now, no book brings it all together and offers a practical tool for understanding which strategic approach to apply. Get started today.
Strategic Analysis And Choice
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Author : Alfred G. Warner
language : en
Publisher: Business Expert Press
Release Date : 2010-11-29
Strategic Analysis And Choice written by Alfred G. Warner and has been published by Business Expert Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11-29 with Business & Economics categories.
Strategy and strategic planning at the firm level often gets a bad reputation because managers aren't trained in it and the tools are unfamiliar, infrequently used and often poorly applied. The outcomes of these efforts can therefore be incomplete, biased, and far too subjective -- and the results disappointing. One purpose of this book is to overcome this problem of familiarity by developing a systematic approach to conducting a strategic analysis. From assessing the general industry environment to analyzing industry forces and firm resources, well known models are introduced and explained. This culminates in selecting a strategy that is consistent with industry and firm specific conditions. Another problem is that the entire strategic process might seem fruitless, especially if it is treated as an episodic or occasional task. If the result of all that work is a document that gets put on a shelf or in a closet, what is the point? The second purpose of this book is to develop the idea that strategic development is a broad based and ongoing process. Strategy may ultimately be the responsibility of the CEO but it needs (and benefits) from the engagement of others. Done right, that engagement and development aligns the organization more effectively. In addition, the models connect to and reinforce each other. To use them well requires reflection and revision. In short, the process is not ever completely done - it becomes less an end than a shared way of looking at the world.
Strategic Flexibility
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Author : Kathryn Rudie Harrigan
language : en
Publisher: Simon and Schuster
Release Date : 1985
Strategic Flexibility written by Kathryn Rudie Harrigan and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Industrial management categories.
Many companies refuse to face the reality that their businesses are in trouble or that their strategic positions are wrong. Whether a product line is no longer profitable, foreign competition has slowed growth, or technological changes have left them behind, many otherwise well-managed companies hang on for too long to the status quo. In this inflexible posture, managements time and talent go to waste, assets grow sterile, and technology falls behind. This book will help managers overcome the exit barriers that hamper strategic flexibility. Based on innovative studies of 192 firms within Sixteen industries, the ideas presented here are applicable to almost any industry and any type of firm. Harrigan discusses the major strategic decisions facing executives today, including guerrilla strategies of underdog competitors, entry and exit barriers, the use of joint ventures to cope with the uncertainties created by erratic growth, and the management of change. She focuses on the shortcomings of vertical integration, developing a framework for better make-or-buy decisions. The effects of exit barriers on firms' strategic flexibility are detailed, and managerial tools to cope with high barriers and declining businesses are introduced. "Strategic Flexibility" is organized to provide easy reference for managers seeking to find out what strategies have worked and why. This book offers practical, proven ways for managers to expand the flexibility and responsiveness of their companies to new competitive conditions.
Strategic Choices
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Author : Kenneth I. Primozic
language : en
Publisher: McGraw-Hill Companies
Release Date : 1995
Strategic Choices written by Kenneth I. Primozic and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Business & Economics categories.
Scenario Based Strategic Planning
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Author : Burkhard Schwenker
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-12-05
Scenario Based Strategic Planning written by Burkhard Schwenker and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-05 with Business & Economics categories.
In a world characterized by increasing complexity and volatility, managers must be able to flexibly adapt their strategies to changing environmental conditions. Traditional strategic management frameworks often fail in this context. Therefore, we present "scenario-based strategic planning" as a framework for strategic management in an uncertain world. Previous approaches to scenario planning were complex and focused on the long term, but the approach developed by Roland Berger and the Center for Strategy and Scenario Planning at HHL Leipzig Graduate School of Management is different. By designing appropriate tools and integrating scenario planning into strategic planning, we have made our approach less complex and easier for firms to apply. We illustrate the approach with examples from different industries.
Declining Demand Divestiture And Corporate Strategy
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Author : Kathryn Rudie Harrigan
language : en
Publisher: Beard Books
Release Date : 2003
Declining Demand Divestiture And Corporate Strategy written by Kathryn Rudie Harrigan and has been published by Beard Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Business & Economics categories.
This is a reprint of a previously published book. It's original title was Strategies for Decliing Businesses.
The Japanese Industrial System
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Author : Charles J. McMillan
language : en
Publisher: Walter de Gruyter
Release Date : 2012-10-25
The Japanese Industrial System written by Charles J. McMillan and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-25 with Business & Economics categories.
Strategic Market Management
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Author : David A. Aaker
language : en
Publisher:
Release Date : 1988-04-19
Strategic Market Management written by David A. Aaker and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988-04-19 with Business & Economics categories.
Thoroughly revised and updated from the acclaimed 1984 edition, this textbook offers a market-responsive approach to strategic planning designed to generate a wide range of effective, profitable strategic options in today's changing marketplace. Ideal for undergraduate courses in marketing strategy or management policy, and for corporate seminars or training, the text focuses on concepts and practices for anticipating market trends, threats, and opportunities, and developing strategies to meet them. Shows how to establish Sustainable Competitive Advantages (SCAs) based on an organization's unique assets and skills. Develops specific strategies in brand management, advertising, distribution, finance, and manufacturing based on SCAs. Also covers strategic investment alternatives, market penetration, product expansion, market expansion, diversification, and vertical integration.