Strategic Positioning In Voluntary And Charitable Organizations
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Strategic Positioning In Voluntary And Charitable Organizations
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Author : Celine Chew
language : en
Publisher: Routledge
Release Date : 2009-05-07
Strategic Positioning In Voluntary And Charitable Organizations written by Celine Chew and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-05-07 with Business & Economics categories.
Rekindling the critical analysis of the adoption of generic commercial (for-profit) management approaches in the non-profit context, Strategic Positioning in Voluntary and Charitable Organizations reveals that charities are positioning themselves in their evolving external environment in distinctive ways that are not adequately explained by existing positioning theories. Based on original research that examines, for the first time, the usefulness of contemporary theoretical perspectives and interpretations of strategic positioning derived from the existing literature in explaining the positioning activities of charitable organizations within the wider voluntary and non-profit sector. Using a three-stage approach, which involves an exploratory survey and multiple case studies, this book provides: • evidence showing the extent of strategic positioning, the components of a positioning strategy and the process of developing a positioning strategy in charitable organizations that are involved in the provision of public services, • analysis of the key factors that influence the choice of a positioning strategy in the charitable context, and the depiction of these factors in an original integrating model, and • an exploration into the extent to which existing strategy/marketing literature on positioning is applicable in the charitable context. By challenging the adoption of current perspectives on strategic positioning derived from commercial strategy and marketing management literatures into the non-profit and non-market contexts, the author develops a theoretical framework that accounts for the uniqueness of positioning strategy in the non-profit sector. This uniqueness is attributed to the difference in positioning goals, the process of developing a positioning strategy, and the influencing factors on the choice of a positioning strategy in charities compared to commercial organizations. The implications of the findings provide useful lessons for managers of voluntary and charitable organizations in planning and developing their positioning activities, and for other stakeholders, such as policy makers, funders, donors and industry bodies.
Strategic Management In Nonprofit Organizations
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Author : William A. Brown
language : en
Publisher: Jones & Bartlett Publishers
Release Date : 2014-03-11
Strategic Management In Nonprofit Organizations written by William A. Brown and has been published by Jones & Bartlett Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-03-11 with Business & Economics categories.
Nonprofit organizations are complex and distinctive organizational entities. The literature of strategic management poses some interesting challenges and is only partially developed to inform decision making for nonprofit managers. Strategic Management in Nonprofit Organizations uses a strategic management framework to consider key decisions that nonprofit managers and volunteer leaders confront as they plan and work to position their organizations for optimal success. Key Features - Fills a gap in the current literature by providing a thorough examination of management and planning issues experienced by nonprofit managers,including challenges such as muted markets and specific performance expectations. - Blends together theoretical, empirical, and normative literature with descriptive stories of managing in the sector. - Suggests some optimal practices for managers who want to strengthen their organizations. - Perfect for graduate students in nonprofit management programs. - Supported by a complete package of instructor ancillary materials including an Instructor's Manual, PowerPoints, and Test Bank Contents: Chapter 1 Nature of Nonprofit Organizations Chapter 2 Framing Strategic Choices Chapter 3 External Environment Chapter 4 Internal Capabilities Chapter 5 Public Benefit Strategies Chapter 6 Analysis of the Task Environment Chapter 7 Corporate Strategy, Structures, and Planning Chapter 8 Service Strategies Chapter 9 Social and Political Strategies Chapter 10 Financial Resource Strategies Chapter 11 Inter-Organizational Relationships Chapter 12 Strategic Leadership
Strategic Positioning In Voluntary And Charitable Organizations
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Author : Celine Chew
language : en
Publisher: Routledge
Release Date : 2009-05-07
Strategic Positioning In Voluntary And Charitable Organizations written by Celine Chew and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-05-07 with Business & Economics categories.
Using a three-stage approach which involves an exploratory survey and multiple case studies, this book reveals that charitable organizations are positioning themselves in distinctive ways that are not adequately explained by contemporary perspectives on strategic positioning derived from commercial strategy and marketing management literatures.
Strategic Management For Voluntary Nonprofit Organizations
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Author : Roger Courtney
language : en
Publisher: Psychology Press
Release Date : 2002
Strategic Management For Voluntary Nonprofit Organizations written by Roger Courtney and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Associations, institutions, etc categories.
This UK/European text provides a much-needed summation of strategic management issues in nonprofit organizations, addressing both academic theory and current practice.
Managing Voluntary And Non Profit Organizations
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Author : Richard Butler
language : en
Publisher: Routledge
Release Date : 2015-07-30
Managing Voluntary And Non Profit Organizations written by Richard Butler and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-30 with Business & Economics categories.
Drawing on detailed empirical data and a range of case studies, Managing Voluntary and Non-Profit Organizations, first published in 1990, demonstrates how voluntary organizations formulate strategies for securing funds, providing services, and dealing with other non-profit bodies, public agencies, and the private sector. The central theme is organizational change and how managers have responded, strategically and structurally, to changes to their environment. Using original data, and writing from the broad perspectives of current organization theory, the authors increase our understanding of strategies, structures and designs currently in use in the voluntary sector. Their authoritative text will make essential reading for practising managers in non-profit organizations and for an international audience of academics and students of management, organization theory, and strategy.
Social Entrepreneurship
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Author : Thomas S. Lyons
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2012-11-27
Social Entrepreneurship written by Thomas S. Lyons and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-27 with Business & Economics categories.
Tackling one of the hottest topics in business today, experts share practical insights about how to finance, market, manage, and assess a social entrepreneurship venture to create a new organization that can do well and do good. Social entrepreneurship is the practice of using the mindset, tools, techniques, and processes of entrepreneurship to confront pressing social issues—an intriguing concept that American business is just beginning to understand. Social Entrepreneurship: How Businesses Can Transform Society brings together a group of expert contributors who offer the very latest thinking about the tremendous potential of this rapidly growing field. Unlike other books on the subject that tend to be merely descriptive and/or inspirational, this set comprises three hands-on, how-to volumes that dig deeply into the major factors that impact social entrepreneurship. Each volume addresses one of three important aspects of setting up and running a successful enterprise: legal/organizational structure; marketing; and performance measurement and management. The author examines root concepts in detail, and spotlights opportunities, challenges, and the considerations involved in implementation. Practitioners will especially appreciate the set's practical insights and the contributors' efforts to link theory to practice in a way that facilitates effective action.
Managing Voluntary And Non Profit Organizations
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Author : Richard J. Butler
language : en
Publisher:
Release Date : 1990
Managing Voluntary And Non Profit Organizations written by Richard J. Butler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Social Science categories.
The first major text to apply management and organization theory to the 'voluntary' sector. The authors analyse the strategies, for example, for securing funds, and the structure of these sometimes complex organizations.
Strategic Management For Nonprofit Organizations
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Author : Roger Courtney
language : en
Publisher: Routledge
Release Date : 2002-09-11
Strategic Management For Nonprofit Organizations written by Roger Courtney and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-09-11 with Business & Economics categories.
The voluntary nonprofit sector is now involved in all aspects of people's lives. The management of such organizations has never been of more interest than it is now, and the sector as a whole is in a period of great change. Well-meaning amateurs are being replaced by highly committed and professional leaders, and one in every six employees in the service sector is now working in the voluntary sector. In this shifting climate, this enlightening book questions whether voluntary organizations should now be more business-like. Helpful features of the text include: * chapter introduction and summaries * boxed features (including examples of mission statements, value statements and the strategy planning pyramid) * detailed case-studies of nonprofit organizations (covering strategic issues, strategic planning processes and examples of the use of particular techniques) * review and discussion questions * extensive bibliography. Presenting a unique insight into the theory and practice of strategic management for voluntary nonprofit organizations, this book will be of great interest to both practitioners and students of voluntary sector management.
Nonprofit Strategic Positioning
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Author : Thomas A. McLaughlin
language : en
Publisher: John Wiley & Sons
Release Date : 2006-05-26
Nonprofit Strategic Positioning written by Thomas A. McLaughlin and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-05-26 with Business & Economics categories.
Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do is the first nonprofit-oriented book to describe strategic positioning as an alternative to traditional strategic planning. Even in the nonprofit sector, strategic planning is becoming discredited as a formulaic, go-nowhere exercise. This book will take the reader on a stimulating journey through nonprofit strategy development and implementation. The book is timely because the nonprofit sector has reached a turning point where the need to be more business-like is undeniable, and the continuing retreat of the public sector has left even wider gaps in services that nonprofits will be asked to fill. Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do offers a fresh new way for nonprofits to meet the challenges of the 21st century.
Strategic Marketing For Nonprofit Organizations
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Author : Philip Kotler
language : en
Publisher:
Release Date : 1991
Strategic Marketing For Nonprofit Organizations written by Philip Kotler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Business & Economics categories.
Provides a conceptual and practical foundation for strategic marketing in non-profit organizations, emphasizing strategic evaluations, positioning and market targeting. Checklists, case studies and sample materials are included. The new edition includes a chapter on strategy and social marketing.