Summary Of Chip Heath Karla Starr S Making Numbers Count

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Making Numbers Count

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Author : Chip Heath
language : en
Publisher: Random House
Release Date : 2022-01-13

Making Numbers Count written by Chip Heath and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-13 with Mathematics categories.

A lively, practical, first-of-its-kind guide to understanding cold, clinical data and harnessing it to tell a persuasive story. __________ How many hours' worth of songs are on your Spotify Wrapped this year? How much is your commute time really worth? How do you work out how likely you are to get Covid based on the official statistics? How do your viewing hours track against the most popular shows on Netflix? Whether you're interested in global problems like climate change, running a business, or just grasping how few people have washed their hands between visiting the bathroom and touching you, this book will help math-lovers and math-haters alike translate the numbers that illuminate our world. Until very recently, most languages had no words for numbers greater than five - anything from six to infinity was known as 'lots'. While the numbers in our world have become increasingly complex, our brains are stuck in the past. Yet the ability to communicate and understand numbers has never mattered more. How can we more effectively translate numbers and stats - so fundamental to the next big idea - to make data come to life? Drawing on years of research into making ideas stick, Chip Heath and Karla Starr outline six critical principles that will give anyone the tools to communicate numbers with more transparency and meaning. Using concepts such as simplicity, concreteness and familiarity, they show us how to transform hard numbers into their most engaging form, allowing us to bring more data, more naturally, into decisions in our schools, our workplaces and our society.

Can You Learn To Be Lucky

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Author : Karla Starr
language : en
Publisher: Penguin
Release Date : 2018-08-14

Can You Learn To Be Lucky written by Karla Starr and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-14 with Psychology categories.

“I don't know when I've been so wowed by a new author” –Chip Health, co-author of The Power of Moments and Switch A talented journalist reveals the hidden patterns behind what we call "luck" -- and shows us how we can all improve outcomes despite life’s inevitable randomness. "Do you believe in luck?" is a polarizing question, one you might ask on a first date. Some of us believe that we make our own luck. Others see inequality everywhere and think that everyone’s fate is at the whim of the cosmos. Karla Starr has a third answer: unlucky, "random" outcomes have predictable effects on our behavior that often make us act in self-defeating ways without even realizing it. In this groundbreaking book, Starr traces wealth, health, and happiness back to subconscious neurological processes, blind cultural assumptions, and tiny details you're in the habit of overlooking. Each chapter reveals how we can cultivate personal strengths to overcome life’s unlucky patterns. For instance: • Everyone has free access to that magic productivity app—motivation. The problem? It isn’t evenly distributed. What lucky accidents of history explain patterns behind why certain groups of people are more motivated in some situations than others? • If you look like an underperforming employee, your resume can't override the gut-level assumptions that a potential boss will make from your LinkedIn photo. How can we make sure that someone’s first impression is favorable? • Just as people use irrelevant traits to make assumptions about your intelligence, kindness, and trustworthiness, we also make inaccurate snap judgments. How do these judgments affect our interactions, and what should we assume about others to maximize our odds of having lucky encounters? We don’t always realize when the world's invisible biases work to our advantage or recognize how much of a role we play in our own lack of luck. By ending the guessing game about how luck works, Starr allows you to improve your fortunes while expending minimal effort.

Summary Of Chip Heath Karla Starr S Making Numbers Count

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Author : Milkyway Media
language : en
Publisher: Milkyway Media
Release Date : 2022-03-08

Summary Of Chip Heath Karla Starr S Making Numbers Count written by Milkyway Media and has been published by Milkyway Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-08 with Study Aids categories.

Buy now to get the main key ideas from Chip Heath & Karla Starr's Making Numbers Count Whether you are doing large business transactions or counting apples, numbers are an inescapable part of everyday life. But numbers are not easily digested by the human brain. In Making Numbers Count (2022), Chip Heath and Karla Starr offer helpful tips for translating numbers and making them accessible to everyone. They explore key principles, such as the emotional dimension of numbers, and explain how to make them impactful for any audience. Plenty of practical examples are provided to help readers understand numbers and be able to share their meaning.

Converted

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Author : Neil Hoyne
language : en
Publisher: Penguin
Release Date : 2022-02-22

Converted written by Neil Hoyne and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-22 with Business & Economics categories.

When the world’s biggest brands want to sharpen their digital marketing strategy, they call Neil Hoyne – Google’s Chief Measurement Strategist and Senior Fellow at the Wharton School. In his first book, he offers a simple, research-backed playbook that anyone can use to find their best customers and develop relationships that last. Under pressure for quick results and facing fierce marketplace competition, too many marketers are boxed into spaghetti-to-the-wall forms of digital marketing that limit the potential of their long hours, countless experiments, and warehouses of data. And in the end, they watch their competition sprint ahead. But what if you built a business around long-term relationships with customers, using data to understand who they are, what they need, and where to find more customers just like them? You can. And you’ll leave your competitors, with all of their data and their short-term thinking, to poke around in the scraps. In Converted, you will learn how to: • Understand the full value of each relationship • Engage in an ongoing conversation with your best customers • Ask the right questions so you can anticipate your customers’ needs • Find more great customers A real person is always on the other end of the transaction. Converted shows you how to win their hearts.

Upstream

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Author : Dan Heath
language : en
Publisher: Simon and Schuster
Release Date : 2020-03-03

Upstream written by Dan Heath and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-03 with Business & Economics categories.

Wall Street Journal Bestseller New York Times bestselling author Dan Heath explores how to prevent problems before they happen, drawing on insights from hundreds of interviews with unconventional problem solvers. So often in life, we get stuck in a cycle of response. We put out fires. We deal with emergencies. We stay downstream, handling one problem after another, but we never make our way upstream to fix the systems that caused the problems. Cops chase robbers, doctors treat patients with chronic illnesses, and call-center reps address customer complaints. But many crimes, chronic illnesses, and customer complaints are preventable. So why do our efforts skew so heavily toward reaction rather than prevention? Upstream probes the psychological forces that push us downstream—including “problem blindness,” which can leave us oblivious to serious problems in our midst. And Heath introduces us to the thinkers who have overcome these obstacles and scored massive victories by switching to an upstream mindset. One online travel website prevented twenty million customer service calls every year by making some simple tweaks to its booking system. A major urban school district cut its dropout rate in half after it figured out that it could predict which students would drop out—as early as the ninth grade. A European nation almost eliminated teenage alcohol and drug abuse by deliberately changing the nation’s culture. And one EMS system accelerated the emergency-response time of its ambulances by using data to predict where 911 calls would emerge—and forward-deploying its ambulances to stand by in those areas. Upstream delivers practical solutions for preventing problems rather than reacting to them. How many problems in our lives and in society are we tolerating simply because we’ve forgotten that we can fix them?

The Behavioral Code

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Author : Benjamin van Rooij
language : en
Publisher: Beacon Press
Release Date : 2021-10-26

The Behavioral Code written by Benjamin van Rooij and has been published by Beacon Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-26 with Social Science categories.

A 2022 PROSE Award finalist in Legal Studies and Criminology A 2022 American Bar Association Silver Gavel Award Finalist A Behavioral Scientist’s Notable Book of 2021 Freakonomics for the law—how applying behavioral science to the law can fundamentally change and explain misbehavior Why do most Americans wear seatbelts but continue to speed even though speeding fines are higher? Why could park rangers reduce theft by removing “no stealing” signs? Why was a man who stole 3 golf clubs sentenced to 25 years in prison? Some laws radically change behavior whereas others are consistently ignored and routinely broken. And yet we keep relying on harsh punishment against crime despite its continued failure. Professors Benjamin van Rooij and Adam Fine draw on decades of research to uncover the behavioral code: the root causes and hidden forces that drive human behavior and our responses to society’s laws. In doing so, they present the first accessible analysis of behavioral jurisprudence, which will fundamentally alter how we understand the connection between law and human behavior. The Behavioral Code offers a necessary and different approach to battling crime and injustice that is based in understanding the science of human misconduct—rather than relying on our instinctual drive to punish as a way to shape behavior. The book reveals the behavioral code’s hidden role through illustrative examples like: • The illusion of the US’s beloved tax refund • German walls that “pee back” at public urinators • The $1,000 monthly “good behavior” reward that reduced gun violence • Uber’s backdoor “Greyball” app that helped the company evade Seattle’s taxi regulators • A $2.3 billion legal settlement against Pfizer that revealed how whistleblower protections fail to reduce corporate malfeasance • A toxic organizational culture playing a core role in Volkswagen’s emissions cheating scandal • How Peter Thiel helped Hulk Hogan sue Gawker into oblivion Revelatory and counterintuitive, The Behavioral Code catalyzes the conversation about how the law can effectively improve human conduct and respond to some of our most pressing issues today, from police misconduct to corporate malfeasance.

Moments Of Impact

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Author : Chris Ertel
language : en
Publisher: Simon and Schuster
Release Date : 2014-02-11

Moments Of Impact written by Chris Ertel and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-11 with Business & Economics categories.

Moments of Impact is a book on a mission: to eradicate time-sucking, energy-depleting workshops and meetings. In our fast-changing world, organizations have important challenges and opportunities to address—and no time to waste. Moments of Impact delivers the single most useful resource for managers and leaders who need better strategic conversation—now—to shape the future of their organizations. Moments of Impact is an essential guide for ambitious leaders who get assigned the hardest and most vexing strategic issues in their organizations, for entrepreneurs trying to manage board expectations, for social change agents pioneering new business models for community impact, for hopeful educators and healthcare practitioners trying to transform slow-to-change industries, and for enterprising students committed to tackling global challenges. Drawing on decades of combined experience as innovation strategists, Ertel and Solomon articulate the purpose, principles, and practices of well-designed strategic conversations. They weave together a lively and compelling mix of social science theories and research, interviews with more than 100 thought leaders, organization leaders, and practitioners, as well as dozens of anecdotes and practical cases from diverse organizations. The book also includes a sixty-page Starter Kit with diagnostic questions, best practices, tips and suggestions, and recommended readings to enable you to put the ideas to work immediately.

The Sea We Swim In How Stories Work In A Data Driven World

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Author : Frank Rose
language : en
Publisher: W. W. Norton & Company
Release Date : 2021-06-29

The Sea We Swim In How Stories Work In A Data Driven World written by Frank Rose and has been published by W. W. Norton & Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-29 with Business & Economics categories.

A practical guide to "narrative thinking," and why it matters in a world defined by data. In The Sea We Swim In, Frank Rose leads us to a new understanding of stories and their role in our lives. For decades, experts from many fields—psychologists, economists, advertising and marketing executives—failed to register the power of narrative. Scientists thought stories were frivolous. Economists were knee-deep in theory. Marketers just wanted to cut to the sales pitch. Yet stories, not reasoning, are the key to persuasion. Whether we’re aware of it or not, stories determine how we view the world and our place in it. That means the tools of professional storytellers—character, world, detail, voice—can unlock a way of thinking that’s ideal for an age in which we don’t passively consume media but actively participate in it. Building on insights from cognitive psychology and neuroscience, Rose shows us how to see the world in narrative terms, not as a thesis to be argued or a pitch to be made but as a story to be told. Leading brands and top entertainment professionals already understand the vast potential of storytelling. From Warby Parker to Mailchimp to The Walking Dead, Rose explains how they use stories to establish their identity and turn ordinary people into fans—and how you can do the same.

Acting With Power

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Author : Deborah Gruenfeld
language : en
Publisher: Profile Books
Release Date : 2020-04-09

Acting With Power written by Deborah Gruenfeld and has been published by Profile Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-09 with Business & Economics categories.

"A refreshing and enlightening new perspective on what it means to be powerful." - SUSAN CAIN, bestselling author of Quiet An eye-opening exploration of power and how we can harness it using performance techniques borrowed from actors. What if instead of worrying about getting more power, we focus on using the power we do have better? Stanford business professor Deborah Gruenfeld combines 25 years of social psychology research with personal experience to reveal the truth about power: that we all have more than we realise and what counts is what we do with it. Acting with Power shows anyone seeking greater professional and academic success what power is actually for, how to identify it within ourselves, and how to use it constructively using acting techniques. Some of us crave a bigger role, and many of us feel like imposters in our current ones. Acting with Power shows us how to be the best version of ourselves in any role, on any stage.

Fast Food Nation

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Author : Eric Schlosser
language : en
Publisher: Houghton Mifflin Harcourt
Release Date : 2012

Fast Food Nation written by Eric Schlosser and has been published by Houghton Mifflin Harcourt this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.

An exploration of the fast food industry in the United States, from its roots to its long-term consequences.