Survival Math For Marketers
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Survival Math For Marketers
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Author : Peter C. Weiglin
language : en
Publisher: SAGE Publications
Release Date : 2002-07-03
Survival Math For Marketers written by Peter C. Weiglin and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-07-03 with Business & Economics categories.
Survival Math for Marketers is a simple and fun solution to the age-old problem of a lack of mathematical knowledge among marketing professionals. Many are former English, psychology, or science graduates who have become responsible for advertising, promotion, and sales in their organizations. Without a solid grounding in accounting, finance, mathematics, or economics, they often find themselves frustrated and confused by this unfamiliar world. This book provides an introduction to the underlying mathematical concepts in marketing and management in terms accessible to students of all levels. Weiglin also explains the relevant non-mathematical issues, such as price sensitivity, product distribution, and sales estimates, and provides the tools necessary to fully understand the basics of each. Presented in an irreverent, conversational style, this book includes numerous real-world examples and illustrations that gently introduce the reader to the important mathematical concepts behind marketing and management. Intended for students and professionals of all levels, Survival Math for Marketers is a fun, easy-to-read introduction to the world of business math. About the Author Peter Weiglin is an author, historian, and professional speaker on many topics. His company, Omnibus Communications, specializes in marketing strategy and communications consulting for companies in the publishing and computer fields. His clients have included Lockheed, Hundman Publishing, Hewlett-Packard, Apple Computer, and North American Van Lines. He teaches management and marketing, most recently at the University of California at Berkeley Extension.
Survival Math For Marketers
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Author : Peter C. Weiglin
language : en
Publisher:
Release Date : 2002
Survival Math For Marketers written by Peter C. Weiglin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Marketing categories.
"Presented in an irreverent, conversational style, this book includes numerous real-world examples and illustrations that gently introduce the reader to the important mathematical concepts behind marketing and management. Intended for students and professionals of all levels, 'Survival Math for Marketers' is a fun, easy-to-read introduction to the world of business mathematics."--[Source inconnue].
Survival Math
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Author : Mitchell Jackson
language : en
Publisher: Scribner
Release Date : 2020-02-04
Survival Math written by Mitchell Jackson and has been published by Scribner this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02-04 with Biography & Autobiography categories.
“A vibrant memoir of race, violence, family, and manhood…a virtuosic wail of a book” (The Boston Globe), Survival Math calculates how award-winning author Mitchell S. Jackson survived the Portland, Oregon, of his youth. This “spellbinding” (NPR) book explores gangs and guns, near-death experiences, sex work, masculinity, composite fathers, the concept of “hustle,” and the destructive power of addiction—all framed within the story of Mitchell Jackson, his family, and his community. Lauded for its breathtaking pace, its tender portrayals, its stark candor, and its luminous style, Survival Math reveals on every page the searching intellect and originality of its author. The primary narrative, focused on understanding the antecedents of Jackson’s family’s experience, is complemented by survivor files, which feature photographs and riveting short narratives of several of Jackson’s male relatives. “A vulnerable, sobering look at Jackson’s life and beyond, in all its tragedies, burdens, and faults” (San Francisco Chronicle), the sum of Survival Math’s parts is a highly original whole, one that reflects on the exigencies—over generations—that have shaped the lives of so many disenfranchised Americans. “Both poetic and brutally honest” (Salon), Mitchell S. Jackson’s nonfiction debut is as essential as it is beautiful, as real as it is artful, a singular achievement, not to be missed.
Strategic Marketing Management In Asia
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Author : Syed Saad Andaleeb
language : en
Publisher: Emerald Group Publishing
Release Date : 2016-12-22
Strategic Marketing Management In Asia written by Syed Saad Andaleeb and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-22 with Business & Economics categories.
With a view to continue the current growth momentum, excel in all phases of business, and create future leadership in Asia and across the globe, there is a felt need to develop a deep understanding of the Asian business environment, and how to create effective marketing strategies that will help growing their businesses.
Choice
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Author :
language : en
Publisher:
Release Date : 2009
Choice written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Academic libraries categories.
Book Review Index
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Author :
language : en
Publisher:
Release Date : 2004
Book Review Index written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Books categories.
Every 3rd issue is a quarterly cumulation.
The Survival Of A Mathematician
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Author : Steven George Krantz
language : en
Publisher: American Mathematical Soc.
Release Date : 2009
The Survival Of A Mathematician written by Steven George Krantz and has been published by American Mathematical Soc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Education categories.
"One of the themes of the book is how to have a fulfilling professional life. In order to achieve this goal, Krantz discusses keeping a vigorous scholarly program going and finding new challenges, as well as dealing with the everyday tasks of research, teaching, and administration." "In short, this is a survival manual for the professional mathematician - both in academics and in industry and government agencies. It is a sequel to the author's A Mathematician's Survival Guide."--BOOK JACKET.
American Book Publishing Record
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Author :
language : en
Publisher:
Release Date : 2005
American Book Publishing Record written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with American literature categories.
Disaster Lessons
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Author : Conrad Riker
language : en
Publisher: Conrad Riker
Release Date :
Disaster Lessons written by Conrad Riker and has been published by Conrad Riker this book supported file pdf, txt, epub, kindle and other format this book has been release on with Nature categories.
Uncover the Hidden Truths Behind Humanity's Worst Accidents and Disasters Are you tired of feeling like every crisis is just another random event? Do you believe knowing the facts helps us be better prepared for and less fearful of the next catastrophe? Disaster Lessons: Past, Present, and Future will help you understand how technology, human actions, and natural events have led to some of the most devastating incidents in history. This book will answer your questions about accidents, wars, and pandemics, as well as provide lessons learned that we can apply in our daily lives and future planning. Here's what you'll learn in this revelatory book: - The causes of mass extinctions, such as asteroid impacts and volcanic eruptions, and how they shaped Earth's history - How nuclear, biological, and chemical accidents have shaped our understanding of safety protocols and disaster prevention - The consequences and lessons of warfare throughout history, from the ancient world to modern conflicts - The impacts of disease and famine, and how they have shaped the course of human history - The role of technology in both creating and solving disasters - How we can learn from past mistakes to prepare for and mitigate the effects of future calamities If you want to become more informed and less frightened about the world's dangers, then buy Disaster Lessons: Past, Present, and Future today.
Handbook On Research In Relationship Marketing
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Author : Robert M. Morgan
language : en
Publisher: Edward Elgar Publishing
Release Date : 2015-01-30
Handbook On Research In Relationship Marketing written by Robert M. Morgan and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-30 with Business & Economics categories.
The Handbook on Research in Relationship Marketing includes contributions from relationship marketing experts in business-to-business, business-to-consumer, global services, technology and a variety of other contexts of practice. Academics, students, a