Telling The Success Story
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Telling The Success Story
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Author : Pamela J. Benoit
language : en
Publisher: State University of New York Press
Release Date : 1997-04-25
Telling The Success Story written by Pamela J. Benoit and has been published by State University of New York Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-04-25 with Philosophy categories.
In Telling the Success Story, Pamela Benoit analyzes the success story as a delicate interpersonal accomplishment that involves balancing complimenting, bragging, modesty, and self-enhancement. She argues that success stories are self-presentations that are fundamental to interpersonal communication. This discourse involves the negotiation of personal identities and affects relational outcomes. It is important for individuals, businesses, and other organizations to create a favorable impression when they describe their successes. Although scholars have given considerable attention to defensive impression management in descriptions of accounts for undesirable events, this is the first book to systematically examine discourse about desirable personal events. The success stories of Nobel Prize winners, athletes, and Mary Kay consultants offer an enticing invitation to explore the practical accomplishment of success narratives and provides a model for other analyses of intricate interpersonal accomplishments.
Seven Stories Every Salesperson Must Tell
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Author : Mike Adams
language : en
Publisher: Sales Growth Focus
Release Date : 2018-07-05
Seven Stories Every Salesperson Must Tell written by Mike Adams and has been published by Sales Growth Focus this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-05 with Business & Economics categories.
How do the best salespeople connect, influence and persuade? With stories. 'Seven Stories Every Salesperson Must Tell' takes you on a high-stakes sales journey, using stories to establish rapport and trust, deliver insight, inspire action and close the deal, and in doing so win new friends and collaborators. When you share purposeful stories in your client conversations, you'll create more new business than you thought possible. Sharing more than 50 stories from around the world, Mike draws on his diverse international sales career to teach and demonstrate the power of storytelling -- from first hello to signed contract. You'll learn stories to help you: Establish rapport and trust Present challenging insights Differentiate your solution Share your company values Unstick negotiation stand-offs Create better business outcomes. This book will change the way you think about selling. Rather than seeing your role as that of a transactional deal closer, you'll become a story master, creating new stories for your clients.
Telling The Success Story
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Author : Pamela J. Benoit
language : en
Publisher: SUNY Press
Release Date : 1997-04-25
Telling The Success Story written by Pamela J. Benoit and has been published by SUNY Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-04-25 with Psychology categories.
How do individuals tell their success stories when they want to secure recognition, but avoid appearing arrogant? By examining success stories of Nobel Prize winners, athletes, and Mary Kay Cosmetics consultants, this work analyzes this fundamental type of interpersonal communication.
The Storytelling Non Profit
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Author : Vanessa Chase Lockshin
language : en
Publisher:
Release Date : 2016-04-29
The Storytelling Non Profit written by Vanessa Chase Lockshin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-29 with Fund raising categories.
"The Storytelling Non-Profit is a portable consultant for fundraisers, communicators and executive directors who want to tell great stories. In this book, professionals will learn a process for telling a story that inspires and resonates with a target audience."--Back cover.
The 10 Stories Great Leaders Tell
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Author : Paul Smith
language : en
Publisher: Sourcebooks, Inc.
Release Date : 2019-08-01
The 10 Stories Great Leaders Tell written by Paul Smith and has been published by Sourcebooks, Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-08-01 with Business & Economics categories.
NOW AN OWL (Outstanding Work of Literature) Leadership Award Winner! Every great leader is a great storyteller. As a manager, CEO, or team leader, how can you innovatively engage your employees so that they understand where your organization came from, where it's going, and how you're going to get there? How can you connect with your customers in a way that makes them believe in your company as passionately as you do? Paul Smith is one of the world's leading experts in business storytelling. He teaches people how to be more effective leaders by communicating their company's important mission, inspiring creativity, and earning the trust of valued stakeholders. The 10 Stories Great Leaders Tell explores the journey behind success, and breaks down not just the importance of your company's story but how to craft compelling ones of your own.
Creating Signature Stories
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Author : David Aaker
language : en
Publisher: Morgan James Publishing
Release Date : 2018-01-02
Creating Signature Stories written by David Aaker and has been published by Morgan James Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-01-02 with Business & Economics categories.
“All marketers should heed [the] advice” of this brand marketing guru in his latest book on digital storytelling.” —Joseph V. Tripodi, former Chief Marketing Officer, Subway and Coca-Cola Stories are orders of magnitude which are more effective than facts at achieving attention, persuading, being remembered, and inspiring involvement. Signature stories?intriguing, authentic, and involving narratives?apply the power of stories to communicate a strategic message. Marketing professionals, coping with the digital revolution and the need to have their strategic message heard internally and externally, are realizing that a digital strategy revolves around content and that content is stories. Creating Signature Stories shows organizations how to introduce storytelling into their strategic messaging, and guides organizations to find, or even create, signature stories and leverage them over time. With case studies built into every chapter, organizations will realize the power of storytelling to energize readers, gain visibility, persuade audiences, and inspire action.
Mlm Success How To Tell Stories That Sell
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Author : Anne Schlosser
language : en
Publisher: BoD – Books on Demand
Release Date : 2021-03-11
Mlm Success How To Tell Stories That Sell written by Anne Schlosser and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-11 with Business & Economics categories.
Multi-Level Marketing, also known as MLM, is a business model that has proven time and time again to be a powerful force for both small and large entities. From products to ideas, this type of business sells, and it sells well, but why? Simply said, it is because MLM is about much more than just a product or even a service. MLM is about touching hearts and minds with innovation and inspiration through the power of stories. Every person on a MLM team has a story, from the front-line sales pitcher to the distributer, each and everyone has a tale - and sharing that story, and the story of the product itself, is what makes MLM the astounding business success it has grown to be. If stories are the heart and soul of MLM, then telling the right story, at the right time, is of vital importance. This thoroughly researched and well thought out book will guide you to the truths you need, and how to craft those fundamentals into the stories that will galvanize your business and sell your product. From discovering your own voice to tapping into the right market for that story, this guide is the missing piece you have been searching for in your MLM journey.
6 Tips To Help You Craft Great Opening Lines
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Author : Carmel O' Reilly
language : en
Publisher: Carmel O' Reilly
Release Date : 2023-02-21
6 Tips To Help You Craft Great Opening Lines written by Carmel O' Reilly and has been published by Carmel O' Reilly this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-21 with Education categories.
INTRODUCTION Many Stories Grow From a Single Sentence. The opening line to your story can be simple, eloquent, informative, contradictory, startling, thrilling, funny, curious, suspenseful … But it should propose a contract to your audience: If you keep listening, I’ll tell you a certain kind of story. In these lessons, you will take time to think about an intriguing way to begin your: Success Story Failure Story Passion Story You will learn to craft the beginning, the middle and the end of each story. You will learn The Art of Insightful Self-Questions and Effective Self-Feedback. You will learn to embrace and fine-tune your powers of Self-Awareness and Observation (superpowers in my book) through the Art of Journalling and Thinking. You will learn how to use the Three B’s of Creativity to reflect on the story you want to tell. You will learn how to use speaking techniques to test how your story sounds and to help you deliver the words with the greatest impact. You will learn to build a range of stories that are unique to you that you can then tap into to tell the right story at the right time. You will learn to develop the practice of building a wonderful repertoire of great lines that you can use at the beginning, middle and ending of your story. Through Aisling’s story (the protagonist in the story/case study in this lesson), you will learn how to use The 6 Tips to Help You Develop Great Opening Lines That Hook Your Audience the Moment You Begin Your Story. You will also use the #6TIPS as a tool to both structure and test your story.
How To Tell A Story
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Author : The Moth
language : en
Publisher: Crown
Release Date : 2022-04-26
How To Tell A Story written by The Moth and has been published by Crown this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-26 with Performing Arts categories.
NEW YORK TIMES BESTSELLER • The definitive guide to telling an unforgettable story in any setting, drawing on twenty-five years of experience from the storytelling experts at The Moth “From toasts to eulogies, from job interviews to social events, this book will help you with ideas, structure, delivery and more.”—CNN LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD Over the past twenty-five years, the directors of The Moth have worked with people from all walks of life—including astronauts, hairdressers, rock stars, a retired pickpocket, high school students, and Nobel Prize winners—to develop true personal stories that have moved and delighted live audiences and listeners of The Moth’s Peabody Award–winning radio hour and podcast. A leader in the modern storytelling movement, The Moth inspires thousands of people around the globe to share their stories each year. Now, with How to Tell a Story, The Moth will help you learn how to uncover and craft your own unique stories, like Moth storytellers Mike Birbiglia, Rosanne Cash, Neil Gaiman, Elizabeth Gilbert, Padma Lakshmi, Darryl “DMC” McDaniels, Tig Notaro, Boots Riley, Betty Reid Soskin, John Turturro, and more. Whether your goal is to make it to the Moth stage, deliver the perfect wedding toast, wow clients at a business dinner, give a moving eulogy, ace a job interview, be a hit at parties, change the world, or simply connect more deeply to those around you, stories are essential. Sharing secrets of The Moth’s time-honed process and using examples from beloved storytellers, a team of Moth directors will show you how to • mine your memories for your best stories • explore structures that will boost the impact of your story • deliver your stories with confidence • tailor your stories for any occasion Filled with empowering, easy-to-follow tips for crafting stories that forge lasting bonds with friends, family, and colleagues alike, this book will help you connect authentically with the world around you and unleash the power of story in your life.
Storyworthy
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Author : Matthew Dicks
language : en
Publisher: New World Library
Release Date : 2018-05-15
Storyworthy written by Matthew Dicks and has been published by New World Library this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-15 with Performing Arts categories.
A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story — and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small). He shows that anyone can learn to be an appealing storyteller, that everyone has something “storyworthy” to express, and, perhaps most important, that the act of creating and telling a tale is a powerful way of understanding and enhancing your own life.