The 4ps Framework

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The 4ps Framework
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Author : Yadvinder S. Rana
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2014-12-17
The 4ps Framework written by Yadvinder S. Rana and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-17 with Business communication categories.
The book provides a practical and innovative framework for negotiating deals and leading organizations in a multicultural business environment.The 4Ps Framework: Advanced Negotiation and Influence Strategies for Global Effectiveness is about becoming better negotiators and leaders in a global setting. The book is intended for managers, graduates, and business students who are already, or expect to be, negotiating and influencing across cultures.The rationale behind this book is the author's dissatisfaction with the current literature on international negotiation and influence. Present research in cross-cultural management, communication, negotiation, leadership, and influence, doesn't apply to real-world situations. And this is for seven main reasons:Reason 1: US bias in current research. More than 90% of research on negotiation and influence is based on less than 10% of humankind. Western, and above all US, ethnocentrism confines and biases our understanding of negotiation and influence elements and processes.Reason 2: Theories based on rational negotiators. Most negotiation and influence models are based on the expected utility theory, fabricated on negotiators acting as rational players, and game theory frameworks.Reason 3: The use of nations as units for studying cultures. Most cross-cultural negotiation and influence books still adopt the term culture as a synonym of nation. Nations are not the best entities for studying cultures. Geographic boundaries are often just artificial and unnatural divisions. Nationality and culture are connected, but any generalization must take into account within-nation variances. Reason 4: Abuse of the notion of culture in explaining international negotiation failures and cross-cultural communication misunderstandings. Many scholars agree that culture is just an artificial, abstract, and purely analytic concept. The problem is that culture is often adopted as a justification whenever differences in behavior among people from different parts of the globe must be explained. Reason 5: The concept of culture as a static framework. Current models discount cultural change over time, even though change is occurring rapidly in many countries (e.g., the fast move from collectivism to individualism in the major cities of emerging economies). Reason 6: Cross-cultural negotiation and influence theories based on questionable data. The use of data from simulations involving international managers enrolled in MBA programs in the United States raises an interesting question in cross-culture literature: Can these individuals be regarded as a relevant and illustrative sample of managerial behavior in different cultures? Reason 7: Concepts such as power, interests, and, above all, best alternative to a negotiated agreement (BATNA) take on different implications in an international context. Understanding people's interests, other than money, is strategic because interests motivate individuals and affect their behavior. Interests differ from individual to individual, and they are strongly influenced by culture, context, and circumstances. Most of the negotiation literature focuses on the concept of BATNA, the best alternative each side has if no agreement can be reached between the parties. However, the concept of BATNA doesn't apply straightforwardly to complex international negotiations. Committing to only one course of action if the negotiation ends without an agreement could present a risk in multiparty, multidimensional, and unpredictable international negotiations held in a volatile, uncertain, complex, and ambiguous (VUCA) world. A better strategy calls for identification of multiple feasible alternatives (MATNAs).
The 20 Ps Of Marketing
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Author : David Pearson
language : en
Publisher:
Release Date : 2014
The 20 Ps Of Marketing written by David Pearson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with BUSINESS & ECONOMICS categories.
A fresh look at the current marketing landscape and the fundamental skills marketers must master to succeed.
Balance With Blended Learning
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Author : Catlin R. Tucker
language : en
Publisher: Corwin Press
Release Date : 2020-01-09
Balance With Blended Learning written by Catlin R. Tucker and has been published by Corwin Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-09 with Education categories.
Rethink the roles, responsibilities, and workflow in your blended learning classroom and enjoy balance in your life. Blended learning offers educators the opportunity to reimagine teaching and learning. It allows teachers to partner with their students to assess, track, and reflect on learning. This partnership gives teachers more time and energy to innovate and personalize learning while providing students the opportunity to be active agents driving their own growth. If one thing is certain after the 2019-2020 school year, blended learning is here to stay. Learning must be a shared endeavor between the teacher and the learner. This book provides teachers with strategies to rethink traditional workflows to make teaching practices sustainable. Written by blended learning expert, Catlin Tucker, this resource provides teachers with concrete strategies and resources they can use to partner with their students to actively engage them in setting goals, monitoring their development, reflecting on their growth, using feedback to improve work, assessing the quality of their work, and communicating their progress with parents. Balance With Blended Learning includes Practical strategies for teachers overwhelmed by their workloads Routines and protocols designed to move feedback and assessment into the classroom to eliminate much of the work teachers take home Ready-to-use templates and resources designed to help students take an active role in tracking, monitoring, and reflecting on their progress Vignettes written by teachers across disciplines Stories from the author′s extensive experience both as a teacher and blended -learning coach Redefining roles in a blended learning classroom encourages students to take ownership over their learning journeys and helps teachers feel more effective, efficient, and energized.
Management For Scientists
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Author : Robert B. Mellor
language : en
Publisher: Emerald Group Publishing
Release Date : 2019-03-19
Management For Scientists written by Robert B. Mellor and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-19 with Business & Economics categories.
Management for Scientists explores the core theories and practices in management studies today in a context applicable to those working in the scientific industries. Chapters feature a range of real-world examples presented by experienced scientists with strategic and economic business expertise.
H2h Marketing
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Author : Philip Kotler
language : en
Publisher: Springer Nature
Release Date : 2020-12-12
H2h Marketing written by Philip Kotler and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-12 with Business & Economics categories.
In H2H Marketing the authors focus on redefining the role of marketing by reorienting the mindset of decision-makers and integrating the concepts of Design Thinking, Service-Dominant Logic and Digitalization. It’s not just technological advances that have made it necessary to revisit the way everybody thinks about marketing; customers and marketers as human decision-makers are changing, too. Therefore, having the right mindset, the right management approach and highly dynamic implementation processes is key to creating innovative and meaningful value propositions for all stakeholders. This book is essential reading for the following groups: Executives who want to bring new meaning to their lives and organizations Managers who need inspirations and evidence for their daily work in order to handle the change management needed in response to the driving forces of technology, society and ecology Professors, trainers and coaches who want to apply the latest marketing principles Students and trainees who want to prepare for the future Customers of any kind who need to distinguish between leading companies Employees of suppliers and partners who want to help their firms stand out. The authors review the status quo of marketing and outline its evolution to the new H2H Marketing. In turn, they demonstrate the new marketing paradigm with the H2H Marketing Model, which incorporates Design Thinking, Service-Dominant Logic and the latest innovations in Digitalization. With the new H2H Mindset, Trust and Brand Management and the evolution of the operative Marketing Mix to the updated, dynamic and iterative H2H Process, they offer a way for marketing to find meaning in a troubled world.
The Business Models Handbook
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Author : Paul Hague
language : en
Publisher: Kogan Page Publishers
Release Date : 2023-08-03
The Business Models Handbook written by Paul Hague and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-08-03 with Business & Economics categories.
Business frameworks sit at the heart of successful businesses. The second edition of The Business Models Handbook brings together the most helpful and widely used models into one invaluable resource. Business models add structure and clarity to business problems, help practitioners overcome the everyday challenges they face and enable the organization to grow and be profitable. Each chapter of this book focuses on an individual business framework, giving an overview of 50 of the best-known frameworks. These cover essential business topics such as benchmarking, competitive intelligence, gap analysis and value chains. In this second edition, these include Kay's distinctive capabilities, Customer Activity Cycle and the 3C framework. It also covers the most recent developments in applying these models, including how to embed them remotely. Authored by a leading global market researcher with a background working on over 3,000 different research projects and supported by real-world case studies for each model, The Business Models Handbook is an invaluable resource for any professional or student. Online resources include lecture slides that align with each chapter.
Management Frameworks
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Author : Jacques Kemp
language : en
Publisher: Routledge
Release Date : 2013
Management Frameworks written by Jacques Kemp and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Business & Economics categories.
This book shows how much of the complexity of businesses, particularly large ones, can be smoothed away via the introduction of overarching management frameworks that are complete, consistent and comprehensive; bringing all the various parts of the organization together as a single system.
Digital Approaches To Inclusion And Participation In Cultural Heritage
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Author : Danilo Giglitto
language : en
Publisher: Taylor & Francis
Release Date : 2023-02-24
Digital Approaches To Inclusion And Participation In Cultural Heritage written by Danilo Giglitto and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-24 with Art categories.
This edited book brings together best examples and practices of digital and interactive approaches and platforms from a number of projects based in European countries to foster social inclusion and participation in heritage and culture. It engages with ongoing debates on the role of culture and heritage in contemporary society relating to inclusion and exclusion, openness, access, and bottom-up participation. The contributions address key themes such as the engagement of marginalised communities, the opening of debates and new interpretations around socially and historically contested heritages, and the way in which digital technologies may foster more inclusive cultural heritage practices. They will also showcase examples of work that can inspire reflection, further research, and also practice for readers such as practice-focused researchers in both HCI and design. Indeed, as well as consolidating the achievements of researchers, the contributions also represent concrete approaches to digital heritage innovation for social inclusion purposes. The book’s primary audience is academics, researchers, and students in the fields of cultural heritage, digital heritage, human-computer interaction, digital humanities, and digital media, as well as practitioners in the cultural sector.
The Power Of Seven Frameworks
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Author : Kazuyo Katsuma
language : en
Publisher: Scribe Publications
Release Date : 2012-01-25
The Power Of Seven Frameworks written by Kazuyo Katsuma and has been published by Scribe Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-01-25 with Business & Economics categories.
Truly great businesspeople become leaders in their industry because of the quality of their ideas. In The Power of Seven Frameworks, bestselling business writer Kazuyo Katsuma synthesises the strategies of the world’s top business thinkers, distilling them into techniques to help you to hone your problem-solving ability and consistently produce exceptional ideas. Katsuma shows how learning to use the power of frameworks will release your creative potential and turn it into successful business practice. The seven frameworks will help you to: interpret information quickly and make fast, effective decisions make accurate forecasts about a new business or venture communicate effectively with words, diagrams, and images understand statistics and use them to your advantage turn chance and coincidence into opportunities As Katsuma demonstrates, the seven frameworks are the keys to achieving success, acquiring inspiration, and finding a healthy balance between work and life.
Introduction To Gifted Education
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Author : Julia Link Roberts
language : en
Publisher: Taylor & Francis
Release Date : 2022-06-30
Introduction To Gifted Education written by Julia Link Roberts and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-06-30 with Education categories.
Now in its Second Edition, Introduction to Gifted Education presents a well-researched yet accessible introduction to gifted education, focusing on equity and supporting diverse learners. Inclusive in nature, this essential text is filled with varied perspectives and approaches to the critical topics and issues affecting gifted education. Chapters cover topics such as gifted education standards, social-emotional needs, cognitive development, diverse learners, identification, programming options, creativity, professional development, and curriculum. The book provides a comprehensive look at each topic, including an overview of big ideas, its history, and a thorough discussion to help those new to the field gain a better understanding of gifted students and strategies to address their needs. Filled with rich resources to engage readers in their own learning, Introduction to Gifted Education, Second Edition is the definitive textbook for courses introducing teachers to gifted education.