The Basics Of Media Writing

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The Basics Of Media Writing

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Author : Scott A. Kuehn
language : en
Publisher: CQ Press
Release Date : 2016-12-08

The Basics Of Media Writing written by Scott A. Kuehn and has been published by CQ Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-08 with Language Arts & Disciplines categories.

The Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew Lingwall have created two comprehensive writing models to help students overcome their problems in finding and developing story topics by giving them “starting points” to begin writing. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation, and the message before starting a news story or persuasive piece and the FAJA four-point model asks students a series of questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task, no matter the format.

The Basics Of Media Writing

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Author : Scott A. Kuehn
language : en
Publisher: CQ Press
Release Date : 2016-12-08

The Basics Of Media Writing written by Scott A. Kuehn and has been published by CQ Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-08 with Language Arts & Disciplines categories.

The Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew Lingwall have created two comprehensive writing models to help students overcome their problems in finding and developing story topics by giving them “starting points” to begin writing. The Professional Strategy Triangle model shows students how to think critically about the audience, the situation, and the message before starting a news story or persuasive piece and the FAJA four-point model asks students a series of questions about their story type (Fact, Analysis, Judgment, or Action) to guide them to the right angle or organizational structure for their message. Rooted in classical rhetorical methods, this step-by-step technique enables readers to strategically approach each writing task, no matter the format.

The Basics Of Media Writing A Strategic Approach

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Author : Scott A. and Andrew Lingwall Kuehn
language : en
Publisher:
Release Date : 2013

The Basics Of Media Writing A Strategic Approach written by Scott A. and Andrew Lingwall Kuehn and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with categories.

Media Studies The Basics

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Author : Julian McDougall
language : en
Publisher: Routledge
Release Date : 2012-05-31

Media Studies The Basics written by Julian McDougall and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-31 with Social Science categories.

There have been seismic shifts in what constitutes (the) media in recent years with technological advances ushering in whole new categories of producers, consumers and modes of delivery. This has been reflected in the way media is studied with new theories, concepts and practices coming to the fore. Media Studies: The Basics is the ideal guide to this changing landscape and addresses core questions including: Who, or what, is the media? What are the key terms and concepts used in analysing media? Where have been the impacts of the globalization of media? How, and by whom, is media made in the 21st century? Featuring contemporary case studies from around the world, a glossary and suggestions for further reading, this is the ideal introduction to media studies today.

The Media And Communications Study Skills Student Guide

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Author : Doug Specht
language : en
Publisher: University of Westminster Press
Release Date : 2020-11-25

The Media And Communications Study Skills Student Guide written by Doug Specht and has been published by University of Westminster Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-25 with Education categories.

All the tips, ideas and advice given to, and requested by, MA students in Media and Communications, are brought together in an easy-to-use accessible guide to help students study most effectively. Based upon many years of teaching study skills and hundreds of lecture slides and handouts this introduction covers a range of general and generic skills that the author relates specifically towards media and communications studies. As well as the mechanics of writing and presentations, the book also shows how students can work on and engage with the critical and contemplative elements of their degrees whilst retaining motivation and refining timekeeping skills. Of course the nuts and bolts of reading, writing, listening, seminars and the dreaded dissertation and essays are covered too. In addition advice on referencing, citation and academic style is offered for those with concerns over English grammar and expression. Aimed primarily at postgraduate students, there is significant crossover with undergraduate work, so this book will also prove of use to upper level undergraduate readers whether using English as a first or second language.

An Introduction To Writing For Electronic Media

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Author : Robert B. Musburger, PhD
language : en
Publisher: Taylor & Francis
Release Date : 2012-09-10

An Introduction To Writing For Electronic Media written by Robert B. Musburger, PhD and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-10 with Language Arts & Disciplines categories.

"Wonderfully practical....just what every media writer needs." Christopher H. Sterling George Washington University * Learn what it takes to write for commercials, news, documentaries, corporate, educational, animation, games, the internet, and dramatic film & video productions * Outlines the key skills needed for a successful media writing career The demand for quality and knowledgeable multi-platform writing is always in high demand. An Introduction to Writing for Electronic Media presents a survey of the many types of electronic media you can write for, and explains how to do it. Musburger focuses on the skills you need to write for animation versus radio or television news versus corporate training. Sample scripts help you learn by example while modeling your own scripts. Production files illustrate the integral role writers' play in the production process, and individual movie frames allow you compare these to the real scripts. Armed with the skills developed in this book, a media writer can apply for a variety of positions in newsrooms, advertising firms, motion pictures or animation studios, as well as local and national cable operations. Robert B. Musburger, Ph.D., is Professor Emeritus and former Director of the School of Communication, University of Houston, USA. He has worked for 20 years in professional broadcasting, serving as camera operator, director, producer, and writer. Musburger has received numerous awards for his video work and teaching and he continues to work in electronic media with his Seattle, WA,. consulting firm, Musburger Media Services. "[An] authoritative and clearly written description of the processes involved in writing for film, radio and television production." Raymond Fielding, Dean Emeritus Florida State University

Writing For The Media

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Author : Usha Raman
language : en
Publisher:
Release Date : 2009-12-15

Writing For The Media written by Usha Raman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12-15 with Journalism categories.

News Writing

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Author : Anna McKane
language : en
Publisher: SAGE
Release Date : 2006-11-16

News Writing written by Anna McKane and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-11-16 with Language Arts & Disciplines categories.

'Spotting potential pitfalls, using a story structure, writing the intro, how to do backgrounders - and an engaging foreword by Prof Peter Cole - all make this exactly the kind of book the trainee could do with' - HoldtheFrontPage.co.uk Anna McKane's News Writing is a pioneering book dealing exclusively with the all-important craft of writing news stories. The ability to write a good news story is the starting point for all starters in journalism, and is the central test likely to be given to young people on work experience or doing trial shifts. The book deals fully with all aspects of writing news, including: - how to write a good intro, or first paragraph - how to order the information and assemble a winning story - what language to use. It provides a step-by-step guide to constructing a story, with good and bad examples and a detailed analysis of style, language and grammar. There are checklists to help inexperienced writers to measure their work. The book is written in a clear and practical way and provides guidance for students and trainee journalists to enable them to write everything from a snappy short agency-style news story to a more reflective piece appropriate for a quirky news item.

Writing And Reporting For The Media

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Author : John Bender
language : en
Publisher:
Release Date : 2018-10-15

Writing And Reporting For The Media written by John Bender and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-15 with categories.

A fundamental introduction to newswriting and reporting, this classic text focuses on the basics of reporting, including critical thinking, thorough reporting, excellent writing and creative visual communication skills for stories across all media. With digital journalism covered throughoutthe text and additional exercises in a brand new workbook, Writing and Reporting for the Media is the most up-to-date, realistic, and applied text available.

Writing For Visual Media

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Author : Anthony Friedmann
language : en
Publisher: CRC Press
Release Date : 2014-04-16

Writing For Visual Media written by Anthony Friedmann and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-16 with Art categories.

This updated edition of Writing for Visual Media will enable you to understand the nature of visual writing that lies behind the content of all visual media. This unique kind of writing must communicate to audiences through content producers, since audiences don’t read the script. Most media content provides a solution to a communication problem, which the writer must learn to analyze and solve before writing the script. The Fourth Edition strengthens the method for creating content and writing in the correct language and established format for each visual medium, including commercial communication such as ads and PSAs, corporate communications, and training. An extended investigation into dramatic theory and how entertainment narrative works is illustrated by examples and detailed analysis of scenes, scripts and storylines, designed to save writers from typical pitfalls and releasing your creative powers of invention. Writing for Visual Media will help you to develop an improved foundation for understanding interactive media and writing for non-linear content, while gaining the tools to effectively connect with your audience like a professional. Purchase of this book includes access to the companion website, which provides: Sample scripts and video clips of those produced scripts An interactive glossary of camera shots, movements, and transitions Storyboards, scripts, screenplays, and links to industry resource Instructor materials such as PowerPoint lecture slides, a sample syllabus, and a test bank. Visit the site at www.routledgetextbooks.com/textbooks/9780415815857